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From The Trenches

David Boyar

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In the age of FAKE NEWS, brave souls are needed to fight through the noise and give accountants in practice the support and information they deserve. David Boyar and Paul Meissner share a passion for the role Accountants play in the Australian economy. As the engine room of the economy, small - medium businesses rely on their accountant for technical knowledge, business acumen and professional (and often personal) support. As the way accountants work (through technology) and service (through ...
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We dive deep into the world of Business-to-Business (B2B) Sales and how businesses can get the most out of their investment in Sales people, Sales Systems & processes - the lifeblood of any thriving business. We explore a range of Sales topics as well as speak to some of the industry's thought leaders, vendors, success stories and people just like you who have won and failed on their journey in business & sales.
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Find out why most CFO's think "Sales guys are Liars". Navigating the Intersection of Accounting and Sales: Insights from a CFO turned Sales Leader. In this episode of GrowthPulse, hosts Dan Bartels and Simon Peterson sit down with David Boyar, a former CFO who made the bold leap into software sales leadership. David shares his unique path from the …
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G'day friends, Been a while but Dave made Paul a promise - that he could make the most content rich accounting event, filled with high value content, a fair balance for sponsors and organizers, and a proper party. And Paul is the sort of person who holds people to account.... The agenda is finalised The band is booked The drinks budget has been bro…
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Imagine transforming the grit and competitiveness of a professional athlete into the world of sales. That's precisely what Jonjo O'Hara, our distinguished guest and former Bradford City footballer, has done. You’ll hear Jonjo’s compelling journey from the football pitch to founding a thriving recruitment firm in Australia, unraveling how resilience…
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Unlock the secret symphony of sales success with Dan Bogner, a maestro in the tech sales arena with a storied career at Salesforce, DocuSign, and HubSpot. This episode is a masterclass in the transformative power of Solution Engineering, a vital yet often unseen engine in the B2B sales process. Experience firsthand how sales leaders, akin to conduc…
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Ever been knocked down by a tough rejection only to get back up, dust yourself off, and close that seemingly impossible sale? Well, that's the spirit of resilience that we unpack on our latest episode, where we navigate the choppy waters of sales prospecting with a spirited discussion around the critical concepts of 'visit,' 'fit,' and 'value.' I'm…
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Unlock the secrets to elevating your sales game with Mel Cripps, a mastermind in advocacy marketing from Salesforce, who takes us on her remarkable journey from intern to industry giant. She doesn't just talk shop; she hands us the keys to the kingdom, revealing how crafting compelling customer stories can catapult your B2B sales into the stratosph…
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In this episode of GrowthPulse, we're thrilled to welcome John Moran, a seasoned sales expert with a remarkable track record at Salesforce. Hosted by Dan Bartels and Simon Peterson, this episode delves into the complexities and nuances of B2B sales, forecasting, and the journey of a sales professional. Navigating the Sales Landscape: John Moran sha…
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As Statler said to Waldorf, the witty old blokes in the VIP box on the Muppet show; “There’s a lot to be said about this program.” To which Waldorf quipped back; “Too bad you can’t say it on a family show!” The bothed harrumphed and probably cut to a clip of Kermit trying to get animal ready for his next scene. And in the spirit of that nostalgia T…
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Ever wondered what it takes to excel in the dynamic field of sales? Seek no more, as we, your hosts Dan Bartels and Simon Peterson, share our journey, experiences, and lessons learned from our stint in sales, teaching, and consulting for big-name companies. We delve into the importance of empathy, adaptability, and continuous learning, as well as t…
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Welcome to Growth Pulse, where curiosity fuels sales, leadership reigns supreme, and continuous learning is key. Buckle in as we host Greg Arbour, a seasoned sales leader with a fascinating journey from consulting to tech vendor at none other than SAP. Greg generously lets us in on his career trajectory, illustrating how he evolved professionally, …
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Buckle up for an enlightening conversation with Mark Randall, a tenured leader in B2B sales with unparalleled expertise in advancing startups from ground zero to IPO. Embark on a fascinating journey through the cutthroat world of startups in the APAC region, where Mark shares invaluable insights into the pivotal role of a robust professional networ…
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Ready to step your sales game up a notch? Join us as we sit down with the seasoned sales expert, Guy Collison. With a hefty resume boasting names like Salesforce, Oracle, and Macquarie Bank, ,Guy shares the secret sauce to building resilience, establishing trust, and creating strong personal connections in the sales industry. With anecdotes from hi…
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Ever wonder how being a Critical Thinker can lead to success in sales? Get ready to find out in our latest conversation with Danielle Pearson, a seasoned sales professional with a career extending from the US military & the intelligence community to the top end of commercial & enterprise sales. Danielle's riveting journey features stints in consult…
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Strap in as we master the tightrope walk of scaling a service-based company with none other than Adam Cordner. Adam’s rollercoaster journey from a special effects artist to software leader & investor is chock-full of invaluable insights that promise to redefine how you perceive business growth and investment risks. Whether you’re an entrepreneur, a…
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In this special episode of GrowthPulse, the B2B Sales Podcast, hosts Daniel Bartels and special guest Bronwyn Pendaglion shed light on a crucial yet often overlooked facet of sales: mental well-being. As professionals deep dive into the intricate nuances of B2B sales, it's essential to recognize that genuine human connections, fueled by empathy and…
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Welcome to another exciting episode of GrowthPulse: The B2B Sales Podcast. In this episode, we had the pleasure of hosting a very special guest, Sam Powers, a renowned illusionist, and magician. But don't be fooled by his profession; Sam is also a sales expert in his own right. He shared invaluable insights into the world of sales, drawing parallel…
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Welcome to the latest episode of GrowthPulse: The B2B Sales Podcast, where we delve into the world of Business-to-Business sales, exploring the intricacies of sales processes, techniques, and the art of successful client relationships. In this episode, our hosts Daniel Bartels and Simon Peterson are joined by Ian Barker, a seasoned sales leader wit…
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My Father was a public practitioner for 40 years and my family lost him this year. One day, everyone of your families will be in this position. This episode, might be important to them. At some point in your life, it might be important for you. The first 8.5 minutes of this episode I talk about Dad. He came to Australia with very little, was brough…
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In this episode of GrowthPulse, The B2B Sales podcast, Daniel speaks with Will Aitken, an expert in social media and growing your sales success through communication, personal branding, and the ever-evolving landscape of social media. Will is acknowledge as one of the top 50 social sales voices on Linkedin and Tik Tok. Will & Dan explore crucial th…
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On this episode of GrowthPulse - The B2B Sales Podcast, we are talking to Miro & Anton from EpicBrief. In June 2023, they shared with the global B2B Sales community, the B2B Sales Cheat Sheet. It went viral and over 10,400 people contacted them directly in a 24 hour period to get their own copy of the cheat sheet. Anton & Miro share their story and…
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In this episode of GrowthPulse - The B2B Sales Podcast, Dan & Simon discuss one of the most underrated skills of exceptional sales people, mastering change. Sales people are experts at identifying and sharing with customers and prospects the opportunities and need for change in their businesses, but personally are often slow to recognise the need f…
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In this episode of GrowthPulse - The B2B Sales Podcast, we talk to Andrew Everingham. Andrew is the CEO & Founder of Capital E Marketing & Events, one of Australia's leading events & experiences companies specifically for B2B sales businesses. We discuss how to grow your pipeline with marketing & events and in particularly the importance of underst…
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In GrowthPulse - The B2B Sales Podcast longtime colleagues, collaborators, sales leaders & SAAS software experts Dan Bartels & Simon Peterson come together to bring to you some of the world's leading sales people, sales leaders, experts in Sales technology & thought leaders in the best sales methodologies & techniques. Our goal is to share with you…
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In this episode of the GrowthPulse - The B2B Sales podcast; we speak with Chris Thomas. Starting his career working for major retail brands Chris built a career in tech sales leading him all over the world. He has developed into a leader in the Virtual Reality and Conversational AI space with his company DealPlay. Chris talks to Dan Bartels & Simon…
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In the GrowthPulse Podcast longtime colleagues, collaborators, sales leaders & SAAS software experts Dan Bartels & Simon Peterson come together to bring to you some of the world's leading sales people, sales leaders, experts in Sales technology & thought leaders in the best sales methodologies & techniques. Our goal is to share with you some of the…
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In this episode of the GrowthPulse Podcast we speak with Sarah Harkness. CEO of CattleDog Digital & Project Lotus. As a veteran of Salesforce, Marketo, Dropbox and other top tech firms, all before opening her own business - Sarah is a master sales person, sales leader and Go To Market expert. We talk to Sarah about a range of topics including how t…
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In this episode of the GrowthPulse Podcast longtime colleagues, collaborators, sales leaders & SAAS software experts Dan Bartels & Simon Peterson come together to bring to you some of the world's leading sales people, sales leaders, experts in Sales technology & thought leaders in the best sales methodologies & techniques. Our goal is to share with…
  continue reading
 
Welcome to the first episode of the GrowthPulse Podcast. As longtime colleagues, collaborators, sales leaders & SAAS software experts Dan Bartels & Simon Peterson have created GrowthPulse. We have come together to bring to you some of the world's leading sales people, sales leaders, experts in Sales technology & thought leaders in the best sales me…
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This show was recorded in mid February but thanks to Dave being busy getting the ChangeGPS new TaxPlan Advanced product ready we had a delay getting it out. Oh how we long for the days 6 years ago when we'd record and publish in a 2 minute workflow. Before we begin.....To The Xero's...https://www.linkedin.com/feed/update/urn:li:activity:70394892855…
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While the entire world changes in response to war, inflation, the Covid Era work habits that are sticking round and Jim Chalmers attempt to alter the course of capitalism, our pertinacious host Paul Meissner proudly declares that TECH WILL NOT CHANGE (even though he knows ChangeGPS will drop 3 new products this year)! Before we dive in, a huge than…
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We are brought to you by ChangeGPS LIVE FROM BRISBANE https://www.eventbrite.com.au/e/changegps-live-from-brisbane-tickets-460588100407 Best on Ground Trenches Award Finalists https://awards.fromthetrenches.com.au/ GET YOUR TICKETS NOW and enjoy some early bird pricing Could the real CAANZ Members please stand up? YES!!!!! https://www.linkedin.com/…
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Today's CAANZ AGM was a "Sales Pitch" According to 25 year member Thomas O'Brien. Thom asked a question at the AGM, he got a response but doesn't feel he got an answer, in fact he doesn't feel heard at all. In this episode Thom gives his time to share his experience of trying to be heard by CAANZ during an AGM where CAANZ stated they were listening…
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This is one of the hardest episodes we've recorded. Both David and Paul have such pride in achieving our CA designations, the quality of the CA program and the effort it took to complete the program. We feel that the current CAANZ doesn't represent the needs, interests or wants of public practice members and the board asking for votes at the AGM fo…
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The Australian Accounting Industry Awards looks to celebrate hard-working accountants, bookkeepers, and leaders of the industry for 2022. Hailed as the Brownlow medal night for the accounting industry. These awards highlight the efforts and grit of our public practitioner community during arguably one of the toughest periods of their career.​​​​ Jo…
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There are so many new payment apps now. Some of them are payments but cheaper and other build great workflows to solve business problems you currently have. And there is a ton of work being done to help banks understand Xero data. And the person overseeing this strategy is Xero's Leigh O'Neill. Check out our other Xerocon Interviews. 4 Minutes and …
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New Xero APAC Managing Director Jo Lyons has the energy one needs to take on this enormous job. In this 4 minutes and 31 second floor walk interview Jo and Paul capture the energy of Xerocon. Check out our other Xerocon interviews Financial Services and Xero - What and Why with Leigh O'Neill - EGM Financial Services Where's the product? With Mark R…
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It's a nervous feeling as we get ready for for the biggest gathering of the industry in 3 years with the 3,000 odd attendees slightly eclipsing the 13 odd people who went to the IPA crypto conference. This is the retail junket we have all been looking for, the most accessible one that has sold out by attendees, was over sold to sponsors and stands …
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Best on Ground Tyler Casky takes the Moral High ground on paid influencers https://www.linkedin.com/posts/tylercaskey_i-love-little-innovations-like-this-they-activity-6964724147667025920-k72D/?utm_source=linkedin_share&utm_medium=member_desktop_web The rise of Workplace TV Madmen Succession Halt and Catch Fire Silicon Valley Industry https://www.n…
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What a week to make worst on ground. No matter how hard you tried, some other company did it worse. Xero are pulling their much loved version 1 reports. That was a show until… KPMG got caught cheating and CA did barely anything about it. That was a show until… CAANZ took 18 months to do what little they did causing all three accounting bodies to ge…
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The orange, and widely loved Dext (Previously Receipt Bank) has had an interesting run. Widely regarded as the best technical product for receipt automation, it's been a different couple of years for this fast paced start-up! Dext Chief Revenue Officer Alistair Newman says they're bigger, and better and have new ways to build relationships with you…
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Best on Ground Accounting Coaches that prove their value – with a p and l! https://www.linkedin.com/posts/sharonsnetwork_business-accounting-coaching-activity-6923203081497182208-EN8M/?utm_source=linkedin_share&utm_medium=android_app Even when McKinsey stuffs up they win https://twitter.com/MattZeitlin/status/1517279854135107584 What happens after …
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Best on Ground Paul Tech wont change your life much in the next ten years - here’s why https://twitter.com/sweatystartup/status/1505125330817802244 Fast Collapse: https://www.axios.com/fast-checkout-startup-collapse-029d1601-6d4f-43a4-b816-bd4b15771bbe.html AccountexAU launch What it needs to prove: That it can make a fair profit for it’s substanti…
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5 years ago Paul Meissner stood in the door frame of David Boyar's office at the fancy co-working space WorkClub on Collins St Melbourne. It was so fancy, by co-working standards that it hard original parquet floors. Arguing about something Xero had just done Megan Velo, who seemed to do all of David's client work, suggested the two should start a …
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Listen to learn:- The major announcement - the trenches team is expanding How changing your firms purpose can win the war of talent in the accounting industry Why it is hard to establish relationships in the accounting sector How the world would be if it only had accountants Governments blaming accountants for their forecasting faults Why tech comp…
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Welcome To 2022 - where all you need to do is not stay at home and live a little to start enjoying life again. Best On Ground David The cool young accountants are sharing their salaries on Reddit https://www.reddit.com/r/AustralianAccounting/comments/s0fjr0/salary_thread/ Staff need the best tech to work well at home so the practice leaders should …
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2022 has produced a focus on gender inequality in the accounting industry with both CAANZ and Intuit producing detailed reports about the current state of play. Sometimes the story is told as a battle of Men v Women and that likely won't produce results that bring positive returns to firm owners and positive experiences for accountants impacted. Fo…
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Listen to hear Paul Meissner flinch as someone who clearly isn't an accountant get's called on and these other fine stories. Best on Ground David There are a lot of acquisitions going on https://www.datadear.com/blog/2021/09/we-are-pleased-to-announce-the-technology-acquisition-of-datadear-by-intuit/?fbclid=IwAR0D2o4544adL3nTl8CZkh0G1pgC5oKN2suk0WZ…
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