Best Built On Beavs Podcasts (2025)

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AMZ Innovate 2025 Talk: YouTube Ads for Omni-Channel Growth 32:10

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31m ago32:10

32:10

This is a recording from AMZ Innovate 2025 in New York City. Brett Curry breaks down why YouTube is a fundamentally different growth channel than Meta, TikTok, or Amazon ads, and why most brands struggle when they treat it like “just another social platform.” He explains the four key ways people use YouTube (searching, streaming, scrolling, shoppin…

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How Beav Brodie Built Tactical Baby Gear to 8-Figures (And Why Amazon & YouTube Are His 2025 Focus) 51:27

8d ago51:27

51:27

When Beav Brodie was handed his wife's purple diaper bag to carry around town, he knew something had to change. As a tattooed, custom car-building dad, that bag just didn't fit. So he did what any problem-solver would do—he grabbed his sewing machine and made his own. That side project turned into Tactical Baby Gear, a thriving eCommerce brand that…

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How One Brand Went from $0 to $80K/Day on AppLovin in One Week 1:04:05

19d ago1:04:05

1:04:05

Think you've maxed out your paid advertising? Think again. In this episode, Miranda Pettinger (365 Holdings/Cuddle Clones) shares how she scaled AppLovin from zero to $80,000/day in just 7 days during Black Friday—and why it's now their highest-spending channel, even surpassing Meta. Miranda doesn't just share success metrics—she breaks down the ex…

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Last-Minute Levers for Amazon Q4 | Masterclass Replay 59:50

2M ago59:50

59:50

At the start of Q4, OMG Commerce founder Brett Curry hosts a special Last-Minute Levers masterclass to help brands maximize performance during the busiest shopping season of the year. Joined by Amazon strategist Luba Ilyasova, ad expert Jonathan Steffens, and Connor Crook, CEO of Diamondback Tools, the session dives into what’s changed on Amazon in…

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The 95-5 Rule: Why Your "Efficient" Marketing is Slowing Killing Your Brand 1:13:21

2M ago1:13:21

1:13:21

Are you spending more on ads but getting less in return? You're not alone. In this eye-opening conversation, Preston Rutherford, co-founder of Chubbies (which achieved a nine-figure exit and continues to see 8 years of consecutive growth), reveals why most modern brands are stuck in what he calls "the performance trap." Preston breaks down the cruc…

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Building an 8-Figure Tool Belt Empire with Connor Crook of Diamond Back Tools 57:34

2M ago57:34

57:34

What happens when a trial attorney who spent his days in courtrooms becomes the CEO of one of the fastest-growing premium tool belt companies online? Connor Crook's journey from practicing law to building Diamondback Tools into an 8-figure business is packed with unconventional strategies that any DTC brand owner can apply. In this episode, Connor …

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From Prime Day Disappointment to Holiday Success: How to Win on Amazon in Q4 with Brandon Fuhrmann 48:46

3M ago48:46

48:46

Amazon's 2025 Prime Day was a wake-up call for sellers - the four-day format killed urgency, lightning deals lost their punch, and profitability took a hit across the board. In this episode, Brandon Fuhrmann, a 12-year Amazon veteran and co-founder of the Innovate conference, breaks down what went wrong with Prime Day and what it means for your Q4 …

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How Wholesale Shaped Pura Vida’s $135 Million Exit 52:20

3M ago52:20

52:20

When most DTC brands think about scaling, they focus on optimizing Facebook ads or expanding to new digital channels. But Jared Mehr helped build something different at Pura Vida—a wholesale empire that became 25% of their business and played a crucial role in their $135 million exit to Vera Bradley. In this episode, Jared breaks down the counterin…

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The Amazon Review Manipulation Crackdown: How AMZ’s AI is Catching (and Punishing) Everyone 46:29

4M ago46:29

46:29

Amazon enforcement has reached unprecedented levels in 2024. Even 8 and 9-figure sellers are getting suspended, and Amazon's "two strikes and you're out" policy means there's virtually no room for error. If you sell on Amazon, this episode could save your business. Amazon's tolerance for any form of manipulation is at an all-time low. The cost of n…

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Dealing with Amazon Negative Reviews and Fixing Your Digital Shelf 47:44

4M ago47:44

47:44

If you're selling on Amazon, you're playing defense every single day. Or you should be. Negative reviews can tank your rankings overnight, and dozens of hidden listing issues are quietly sabotaging your sales while you sleep. In this eye-opening episode, Danan Coleman, CEO and founder of Ecom Triage and host of the Ecom Growth Show, reveals the und…

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From Zero to Viral: Your TikTok Shop's 0-$100.000 per Month Playbook 54:05

4M ago54:05

54:05

TikTok Shop right now is bigger than Amazon or Shopify was from launch. That is what TikTok Shop is right now." Bold statement? Maybe. But Jordan West, founder and CEO of Social Commerce Club, has the data to back it up. With CPMs dropping 26% last year while ad spend increases, and creators with under 10K followers generating $250K in monthly sale…

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The Power of Product Positioning and Staying Relevant for 25 Years 39:16

5M ago39:16

39:16

What does it take to build a skincare brand that not only survives but thrives for over two decades in one of the most competitive markets? In this powerful episode, Stefan Kalu, CEO and owner of Dr. Brandt Skincare, shares the remarkable journey of how a dermatologist's vision became a $100M+ beauty empire that pioneered the "doctor skincare" cate…

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From Farm to Top 1% Shopify Store: How Fresh Chili Company Built a Multi-Million Brand Through Authentic Storytelling 41:33

5M ago41:33

41:33

When most brands struggle to break through the noise online, Chris Lang and Fresh Chili Company cracked the code by doing something radically different: they started with story, not sales. In this episode, discover how a small New Mexico chili company became a top 1% Shopify store with explosive 85% year-over-year growth, a 4.96% conversion rate, a…

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Subscription-Only Success: How Spot & Tango Hit $100M with Great Margins and No Retail Distribution 39:49

5M ago39:49

39:49

Russell Breuer, founder of Spot & Tango, shares the remarkable journey of building a $100+ million pet food company from a New York studio apartment in just seven years. What makes this story even more impressive? They've remained profitable while operating as a subscription-only, direct-to-consumer brand in the competitive pet food space. Russell …

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Built to Sell: How Fluencer Fruit Cracked the Amazon Influencer Code and Got Acquired by Wayward 35:25

5M ago35:25

35:25

What happens when you build a company specifically to sell it—and then execute that plan? Liz Saunders went from running registration at Seller Summit to delivering the closing keynote, all while building Fluencer Fruit, the Chrome extension that helps Amazon Influencer creators optimize their content strategy. In this powerful episode, Liz reveals…

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SEO Isn't Dead: The 4-Bucket Framework Driving Profitable EComm Growth (+ AI Optimization Secrets) 45:11

6M ago45:11

45:11

Think SEO is dead in the age of AI? Think again. While ChatGPT referral traffic surged 112% month-over-month across e-commerce sites, Google still commands 99% of search market share and processes 13.6 billion queries daily. Jeff Oxford, SEO expert and founder of 180 Marketing, reveals why smart brands are doubling down on search optimization—and h…

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Scale with Stability by Hiring World-Class Talent & Operating with Mentors 38:49

6M ago38:49

38:49

I had fellow agency owner JC Hite join me on the pod to discuss some really important topics. Namely, is it possible to scale with stability - which for JC means scaling your business while prioritizing, family, faith and personal relationships. Here’s a look at what we discussed: Key Takeaways The "Video of Awesomeness" Hiring Hack - JC's simple 1…

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From Hope to Reality: P&L Design That Drive E-commerce Profitability 53:16

6M ago53:16

53:16

In this episode, Brett sits down with Andrew Faris, CEO of AJF Growth and host of the Andrew Faris Podcast, to break down the critical elements of P&L design that separate ecomm brands that are dead on arrival vs. those who thrive. Andrew shares his hard-won insights from holding nearly every seat in the e-commerce ecosystem, including his experien…

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Beyond China: Smart Supply Chain Diversification & Optimization Without the Pitfalls 38:57

6M ago38:57

38:57

Our CEO Brett Curry sits with Jim Kennemer in this latest episode. Jim knows his stuff when it comes to tariffs, supply chain management and sourcing anything outside of China. Brett wanted to bring Jim on the pod to break down the opportunities and considerations of sourcing from Vietnam, Thailand, Indonesia, and Mexico, sharing real examples of h…

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Staying Purpose-Driven During Economic Uncertainty: How Mission-Based Brands Navigate Tariffs and Market Pressure with Mickey Winter & Carrie Weidenbach 47:09

7M ago47:09

47:09

In this episode of the Ecommerce Evolution Podcast, host Brett Curry welcomes Mickey Winter (CEO) and Carrie Weidenbach (COO) of Aysnd, a digital agency specializing in purpose-driven ecommerce brands. As industry veterans with decades of combined experience, they share invaluable insights on maintaining brand mission during economic uncertainty, p…

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Generating 65% of Revenue from Subscriptions: How Nulastin Created Exceptional Customer Retention with Leah Garcia 48:11

7M ago48:11

48:11

In this episode of the E-commerce Evolution Podcast, host Brett Curry sits down with with award-winning entrepreneur Leah Garcia (https://www.linkedin.com/in/leah-garcia-592988/), founder of Nulastin (https://nulastin.com/). Leah has a remarkable journey building a beauty brand with shocking retention numbers—80% blended returning revenue and 65% s…

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Attribution is Broken: Understanding MTAs, MMMs, and Incrementality 47:31

8M ago47:31

47:31

In this insightful episode of the E-commerce Evolution Podcast, host Brett Curry sits down with Tom Leonard (https://www.linkedin.com/in/thomasbleonard), a fractional marketing leader who specializes in operationalizing Media Mix Modeling and incrementality testing. They dive deep into the often confusing world of marketing measurement. Tom and Bre…

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Breaking Through Operational Bottlenecks: How to Scale Your Business Beyond the Founder 52:05

8M ago52:05

52:05

In this insightful episode of the E-commerce Evolution Podcast, host Brett Curry sits down with Jhana Li (https://www.linkedin.com/in/jhana-li), founder of Spyglass Ops, to tackle one of the biggest challenges holding back growing businesses: operational constraints. While many entrepreneurs excel at product development and marketing, they often hi…

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Episode 309 - Navigating the Tariff Storm: Smart Strategies to Protect Your E-commerce Profits in 2025 16:49

8M ago16:49

16:49

In this timely episode, Brett Curry (https://www.linkedin.com/in/thebrettcurry) sits down with Nick Flint (https://www.linkedin.com/in/dominic-flint-b46063b3/), Director of Email Marketing, to tackle the pressing challenge facing e-commerce brands today: how to maintain profitability amid rising tariffs. As import costs surge, they share actionable…

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YouTube: Measuring Incrementality, Crafting Effective Ads, and Driving Real Growth with Jordan West 36:11

9M ago36:11

36:11

This is a recent recording from my appearance on Jordan West's podcast. There’s been a lot of buzz lately about the incrementally of YouTube after Haus Analytics revealed a groundbreaking report from 190 incrementally tests involving YouTube (link: https://www.haus.io/blog/do-youtube-ads-perform-lessons-from-190-incrementality-tests). On this episo…

Built On Beavs Podcasts

1
Built on Beavs

Built on Beavs

1
eCommerce Evolution

Brett Curry

1
AMZ Innovate 2025 Talk: YouTube Ads for Omni-Channel Growth 32:10

1
How Beav Brodie Built Tactical Baby Gear to 8-Figures (And Why Amazon & YouTube Are His 2025 Focus) 51:27

1
How One Brand Went from $0 to $80K/Day on AppLovin in One Week 1:04:05

1
Last-Minute Levers for Amazon Q4 | Masterclass Replay 59:50

1
The 95-5 Rule: Why Your "Efficient" Marketing is Slowing Killing Your Brand 1:13:21

1
Building an 8-Figure Tool Belt Empire with Connor Crook of Diamond Back Tools 57:34

1
From Prime Day Disappointment to Holiday Success: How to Win on Amazon in Q4 with Brandon Fuhrmann 48:46

1
How Wholesale Shaped Pura Vida’s $135 Million Exit 52:20

1
The Amazon Review Manipulation Crackdown: How AMZ’s AI is Catching (and Punishing) Everyone 46:29

1
Dealing with Amazon Negative Reviews and Fixing Your Digital Shelf 47:44

1
From Zero to Viral: Your TikTok Shop's 0-$100.000 per Month Playbook 54:05

1
The Power of Product Positioning and Staying Relevant for 25 Years 39:16

1
From Farm to Top 1% Shopify Store: How Fresh Chili Company Built a Multi-Million Brand Through Authentic Storytelling 41:33

1
Subscription-Only Success: How Spot & Tango Hit $100M with Great Margins and No Retail Distribution 39:49

1
Built to Sell: How Fluencer Fruit Cracked the Amazon Influencer Code and Got Acquired by Wayward 35:25

1
SEO Isn't Dead: The 4-Bucket Framework Driving Profitable EComm Growth (+ AI Optimization Secrets) 45:11

1
Scale with Stability by Hiring World-Class Talent & Operating with Mentors 38:49

1
From Hope to Reality: P&L Design That Drive E-commerce Profitability 53:16

1
Beyond China: Smart Supply Chain Diversification & Optimization Without the Pitfalls 38:57

1
Staying Purpose-Driven During Economic Uncertainty: How Mission-Based Brands Navigate Tariffs and Market Pressure with Mickey Winter & Carrie Weidenbach 47:09

1
Generating 65% of Revenue from Subscriptions: How Nulastin Created Exceptional Customer Retention with Leah Garcia 48:11

1
Attribution is Broken: Understanding MTAs, MMMs, and Incrementality 47:31

1
Breaking Through Operational Bottlenecks: How to Scale Your Business Beyond the Founder 52:05

1
Episode 309 - Navigating the Tariff Storm: Smart Strategies to Protect Your E-commerce Profits in 2025 16:49

1
YouTube: Measuring Incrementality, Crafting Effective Ads, and Driving Real Growth with Jordan West 36:11