Each episode, Higher Logic’s Paul Schneider sits down with business and community leaders who’ve seen firsthand how online communities can create stronger connections with customers. Get practical tips, new ideas, and real stories about what works (and what doesn’t) when it comes to growing a community that aligns with your goals and gives your customers a space they’ll value.
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Brian Oblinger Podcasts
Sometimes smart, sometimes silly — always Seahawks. Perchcast is a weekly show focused on the people and stories of UNCW athletics with a strong emphasis toward men's basketball. We aim to go deeper than the headlines and tweets, and use interviews, analytics and occasionally the eye-test to connect fans with the Seahawks.
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Training camp is over and it's almost time to set up the tailgates, so naturally, we're talking hoops on this lovely August evening!With the CAA dropping the full schedule for the 2025-26 season, we've now got a full picture of the road to DC and UNCW's unprecedented 20-game home schedule. The Seahawks will have to find their footing on the road in…
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Using AI to Brand and Customize a Community: Lessons from Advania’s Launch
20:38
20:38
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20:38When Advania set out to launch its customer community, Senior Community Manager Lorena Seco de Herrera Ortega didn’t have a developer or a background in coding. What she did have was a clear vision for a branded, intuitive experience and a willingness to experiment with AI. In this episode of Higher Logic's “Power of Connection” podcast, Lorena joi…
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UNCW Director of Athletics Mike Oblinger stops by for his annual summer check-in just as college sports enters a new era thanks to the House Settlement and the seismic changes resulting from revenue sharing.Among the topics we covered: - Mike reflects on his second full academic year in Wilmington, with the Seahawks again hanging multiple banners w…
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Donovan Newby Fan Club - April Meeting feat. Donovan Newby
1:04:24
1:04:24
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1:04:24The man needs no introduction.UNCW Legend and CAA Champion Donovan Newby joins the program to talk about his career as a Seahawk!By The Seahawk Perch
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Social vs Owned: Weighing the Costs of Where You Build Community with Brian Oblinger
33:09
33:09
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33:09Our guest on this episode of Higher Logic’s Power of Connection is Brian Oblinger, a career-experienced consultant around community, customer experience, advocacy, strategy, optimization, and more. Brian’s also held staff positions in both platforms and businesses and talks with us about migrating from social media-based communities to owned commun…
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Building Successful Communities with ModSquad's Izzy Neis
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34:50
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34:50Paul’s guest on this episode of Higher Logic’s “Power of Connection” is Izzy Neis, Head of Digital at ModSquad. For over 20 years, ModSquad has been providing moderation, customer support, community management, social media, and social listening services for all ranges of businesses with a digital footprint, B2B and B2C. Topics covered include: How…
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We're thrilled to talk with former Seahawk guard Jaylen Fornes about his journey in life and hoops, including two different stints at UNCW that saw his teams hang banners in Trask Coliseum.Fornes, who also played pro ball in Denmark, played for three different coaches in Wilmington, with each at a distinct stage of building their program. He shares…
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We've Got a Damn Game to Win feat. Brian Mull
1:02:31
1:02:31
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1:02:31It's an *NCAA TOURNAMENT EDITION* of Perchcast!The Seahawks got it done in DC with heart, grit, and defense. There are so many incredible moments and individual contributions to talk about from UNCW's run to its seventh CAA title.We've enjoyed the celebration, but now it's time to go make some noise on the national stage against a GREAT Texas Tech …
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The March Meeting of the Donovan Newby Fan Club
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22:15
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22:15DONOVAN NEWBY. (And every other guy on the roster, too.)UNCW plays for a banner on Monday night after another classic matchup with Charleston. The most joyful exhaustion.By The Seahawk Perch
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Sean Moore, Defensive Player of the Year (and other stuff)
29:04
29:04
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29:04Coming to you live from DC, here's a quick one looking back at the Seahawks' incredible defensive effort in the win over Hampton, and looking ahead to UNCW-Charleston, Part 3 on Monday night.By The Seahawk Perch
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Now that we've got the schedule for Sunday, a quick look at how UNCW matches up with Hampton and how the Seahawks can avoid a repeat of the most recent meeting.By The Seahawk Perch
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Perchcast CAA Tournament Fun House feat. Pat Skerry and The Dream Team
1:51:42
1:51:42
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1:51:42We've assembled a squad of CAA luminaries to talk hoops leading into the CAA Tournament, including head coach Pat Skerry of the regular-season champion Towson Tigers.After a good 45-minute chat with Coach Skerry, we were left to discuss everything tourney-related, including UNCW's possible opponents, the dream championship matchup, and more.Also in…
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Bonus Perchcast!With a big matchup in Buies Creek on Thursday night, we talked with Trevor Everette, a college hoops writer who has covered Campbell quite a bit this season. A great in-depth discussion on where these Camels came from, overcoming Jasin Sinani's injury, Eric Van Der Heijden flourishing, and what to expect in the game.Plus, we finishe…
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Don't Count Us Out Just Yet feat. Brian Mull
1:09:19
1:09:19
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1:09:19With their backs to the wall, the Seahawks went out and got their biggest + best win of the season by gutting one out at William & Mary.Brian Mull joins us to talk about how UNCW turned it around, toughness down the stretch, and feeding the post.We also took a good look around the league as we head into the final week of the regular season, tournam…
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A Therapy Session (Before the Turnaround)
37:03
37:03
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37:03It's been a very bad seven days, and here's what we're seeing with the Seahawks in their sudden defensive dropoff. Big opportunity to go turn it around at William & Mary tonight!By The Seahawk Perch
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Recapping a roller coaster 48 hours for the Seahawks, from the high of beating Charleston to the low of a flat defensive effort against Elon.Looking ahead, we preview the trip to Hampton and William & Mary and then break down the final week of the regular season around the CAA.By The Seahawk Perch
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What It Takes to Scale Your Community for Global Reach with Dani Weinstein
25:37
25:37
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25:37Paul’s guest today on Higher Logic’s The Power of Connection podcast is Dani Weinstein, who’s well-known in the community space for running large communities. Dani was on the ground floor in the creation of the Hewlett-Packard social care team, which launched communities that grew to two million members, driving 100 million customers in traffic. He…
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Thorough, Dominant and Imposing feat. Kyle Moshier + Calls
33:33
33:33
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33:33We're in with a discussion of UNCW's absolute beatdown of Charleston, and quick preview of this weekend's matchup with Elon. Among the topics:- Harlan Obioha, absolute beast- UNCW's physicality was good- Chris Mack was right: Charleston is soft- Winning without a big night from Donovan Newby- Khamari's automatic offense- Siddle gets win No. 100 -- …
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After a wild weekend of hoops for Seahawks, it's time for another edition of UNCW-Charleston on Thursday night with a national audience. Let's make them feel the teal!Want to be included in next week's show? Leave a voicemail on the Perchcast Hotline at 910-742-0674!A few things we covered:- Grinding out a win at Delaware- The turnovers have to be …
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Revenue Is the Outcome, Not the Strategy: Why Engagement Comes First with Eric Stieg
31:12
31:12
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31:12In this episode of Higher Logic's "Power of Connection" podcast, Paul Schneider talks with Eric Stieg, Senior Manager and Head of Community at Anaplan. Eric has had extensive experience starting and running communities for many top brands and brings a wealth of expertise to those currently running customer communities. Topics discussed include: Wha…
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It's a Classico episode with Uncle Bill and Brant as both the men and women keep rolling! Among the topics we cover:- Taking care of business- Nolan Hodge is back!- Greedy Williams looking for his offense- The luxury of two good big men- Looking ahead at a trip north to Delaware and Drexel- Is Campbell going to the Final Four?- William & Mary vs. C…
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The SeahaWWWWk Offensive Renaissance feat. Brian Mull
1:02:29
1:02:29
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1:02:29Friend of the Perch Brian Mull joins us to catch up on the first month of CAA play, with the Seahawks taking a four-game winning streak into Thursday night's trip to NC A&T.Among the topics we covered:- Another win at Charleston (yawn) - A mature home win vs. Hampton- How UNCW's offense has evolved this season- Bo Montgomery and Sean Moore are DUDE…
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The Runnin' and Gunnin' Seahawks Fly South
54:21
54:21
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54:21We're coming off a big 2-0 week that saw the Seahawk offense find another gear thanks to a faster pace and dominant play in the paint! It feels like UNCW is playing its best basketball just in time to head to Charleston.In this episode, we touch on...- Picking up the tempo and spreading the floor- Harlan Obioha's mobility + passing - Bo Montgomery …
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The Seahawks are heading back home after another weekend split, this time getting a win at Monmouth before dropping a tough one at Hofstra.In this episode, we touched on:- A strong performance against a sneaky-tough Monmouth team- Josh Corbin's best game of the season?- Sean Moore's continued rise- Donovan Newby's 30-point outing- A thin margin for…
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The opening weekend of CAA play got off to a disappointing start with a loss to Towson, but the Seahawks showed some progress in grinding out Saturday's win vs. Campbell.Covering all that happened through those two games, plus a quick preview of the trip north to meet Monmouth and Hofstra, where UNCW hasn't won since 2017. Among the topics covered:…
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It's time for our annual winter chat with UNCW Director of Athletics Mike Oblinger.As always, more than enough to cover in an hour. Here's what we got to:- Trask Coliseum renovation/replacement update- What does the market survey say about the arena project?- Brooks Field renovations, including the early arrival of a videoboard!- MBB + WBB locker r…
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New Year, New CAA Season feat. Brian Mull
1:09:23
1:09:23
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1:09:23With two months of basketball down, we welcome back Friend of the Perch Brian Mull to take a look at the CAA and how our expectations have shifted from the preseason.Aside from the general conference discussion, we specifically touched on:- Elon's excellent start (:50)- Charleston continues to be Charleston (5:00)- Towson's unexpected struggles + a…
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The lockdown defense that led to UNCW's four-game winning streak was strangely absent in Saturday's loss to Howard. The guys break down a disappointing road loss, where things went wrong, and how those last couple of possessions played out.Unfortunately, the loss overshadowed one of the most productive offensive performances you'll ever see in Kham…
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UNCW won four straight heading into the exam week, and now, they'll have a chance to rest up before closing out nonconference play.We kept it short this week, looking back at the win over Marshall, how the Seahawks' defense continues to improve, and why Greedy Williams has been so incredibly important.Be sure to check out our second episode this we…
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The Most Interesting Seahawk in the World - feat. Ali Zelaya
52:56
52:56
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52:56We're thrilled to welcome Ali Zelaya, a graduate transfer marine biologist, artist, content creator and cat mom who happens to also play basketball for UNCW!Ali is refreshingly honest about her journey from being a big-time recruit at UNC-Chapel Hill, falling out of love with basketball and truly finding herself during her time in college. Since ar…
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How Community Is Changing: Org Structure, AI, and the Shift to Communities of Practice with Nicole Saunders of Coupa
34:03
34:03
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34:03In this episode of Higher Logic's “Power Of Connection” podcast, Paul Schneider talks with Nicole Saunders, Senior Director of Customer Experience Marketing at Coupa, about customer marketing and how community can play a larger role in it. Coupa makes margins multiply through its community-generated AI and industry leading total spend management pl…
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How to Scale Customer Education Using a Community-Led Approach with Bluebeam's Aily Roper
35:41
35:41
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35:41In this episode of Higher Logic's "Power of Connection" podcast, host Paul Schneider chats with Aily Roper, Senior Manager of Customer Education at Bluebeam. Bluebeam provides digital tools for the AEC (Architecture, Engineering, Construction) industry with over three million users and growing. Topics covered include: Scaling customer education. In…
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Community-Building Lessons Learned from ZoomInfo’s Chris Detzel
27:12
27:12
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27:12In this episode of Higher Logic's "Power of Connection" podcast, host Paul Schneider chats with Chris Detzel, Senior Community Manager at ZoomInfo. ZoomInfo is the go-to-market intelligence platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Topics covered include: Finding the right commun…
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One week after a flat performance against Colgate, the Seahawks have won three straight behind a new commitment to defense, rebounding, and physicality.We break down the big win over ECU, analyze the adjustments UNCW made during the Live Oak Bank Holiday Classic, and break down the breakout performances from Bo Montgomery, Harlan Obioha, and the ne…
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The Barbary Coast Perchcast Holiday Clásico
58:51
58:51
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58:51Six games in three days, with a little turkey in between!A look back at Kansas followed by a preview of all three visitors for the Live Oak Bank Holiday Classic, and a few questions from our loyal listeners.By The Seahawk Perch
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Live from Lawrence, Kan., a quick preview of the Seahawks' visit to Allen Fieldhouse and a few takeaways from Friday's win over USC Upstate.Many thanks to AD Mike Oblinger and OneSeahawk's Brett Keeler for hanging out!By The Seahawk Perch
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The Seahawks are 2-0 and we've got a quick look back at the opening week before previews on USC Upstate and the big trip to Kansas.We touched on:- Donovan Newby's career-high 33 point effort- Noah Ross changing the game with his energy- Creating opportunities for Khamari- Elijah Jamison making a late impact- Established emotional, vocal leadership-…
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Mulling #CAAHoops 2024-25 feat. Brian Mull
1:10:13
1:10:13
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1:10:13Our good buddy Brian Mull quite literally wrote the book on the CAA this season, so he was kind enough to give us a good hour of his time, breaking down the league.- How will Charleston change under Chris Mack?- Who are Hofstra's new Create-a-Scorer guards?- Plenty to like about in-state rivals A&T, Campbell, and Elon!- Who might emerge from the bi…
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Getting Better Every Day feat. Takayo Siddle
35:47
35:47
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35:47We're joined by fifth-year UNCW coach Takayo Siddle to preview the 2024-25 season, starting with the transfer portal decisions in March 2024 through Tuesday night's exhibition win over Fayetteville State. Enjoy!By The Seahawk Perch
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We Talkin' (a little) 'Bout Practice, Man
43:15
43:15
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43:15We're talking a lot about media days for the UNCW men's and women's basketball programs, and a little about the portion of practice we got to watch last Thursday.First, we share our initial impressions on meeting newcomers + returners for a women's basketball team poised to take a leap in the second year under Coach Nicole Woods.Next, we dive into …
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The schedule is set and preseason predictions are starting to pop up, so it's time to roll out the mics and shake out the cobwebs!By The Seahawk Perch
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By George, That Can't be a Coincidence feat. Ashley Wade
1:03:55
1:03:55
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1:03:55Before Ashley Wade led the UNCW softball program to its second CAA championship, she took the long road as both a player and assistant coach.In this week's episode, we'll get to know about a journey that included multiple transfers, a $4,000 salary and one long drive to Alva, Oklahoma. We'll touch on:- Arriving at UNCW at a crucial crossroads for t…
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Hot Perch Summer is over, and it's time to get back to work. For our first episode of the 2024-25 season, we're talking to Athletic Director Mike Oblinger as he reflects on success and lessons from his first full year in Wilmington, as well as what's on the horizon for the Seahawks.Among the topics we covered:- Five more CAA championships in 2023-2…
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To Win a Good Name in Athens feat. Randy Hood + Luke Craig
50:42
50:42
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50:42As the Seahawks prepare to open the Athens Regional on Friday night vs. Georgia Tech, Coach Randy Hood and closer Luke Craig join us to reflect on the season and what it will take for UNCW to break through a challenging weekend.The outro song is Jayson Arendt's new single, "Like a Small Town". Check it out wherever you download music or listen on Y…
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For this week's show, we welcomed new Seahawk Sean Moore!You might remember Sean from scoring a career-high 19 points to lead FDU to one of the all-time stunners in college hoops history vs. Purdue.After hitting the portal as a grad transfer a few weeks back, UNCW instantly made him a priority and brough him in for a visit on the first weekend.Sean…
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We're thrilled to have Coach Nicole Woods sit down for a great conversation looking back on her first season leading the UNCW women's basketball program, and the work they're already putting into build for 2024-25.We went all the way back to her childhood in Gastonia, summers on a farm in Reidsville and how her competitive spirit was developed play…
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A refreshingly honest conversation with UNCW basketball coach Takayo Siddle looking back on the highs and lows of the 2023-24 season, looking ahead to the portal and where the program stands. Also, a little clarification on his offensive and defensive systems and the excitement of watching his mentor Kevin Keatts and NC State pull off the impossibl…
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CAA Preview Extravaganza feat. Brian Mull
1:18:47
1:18:47
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1:18:47We’re back, and so is Brian Mull back to wrap up the regular season for UNCW and preview what’s to come in the CAA Tournament in both the big picture and specifically along the Seahawks’ path.We’ll have a postgame podcast for each of UNCW’s games in the tournament, so keep an eye out for our content!…
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Turns out, the season will continue on Thursday night after all!No doubt, Saturday night was a rough one, but your resident optimists are here to break down what was a strange week for the Seahawks, including one of the more stunning losses we've dealt with lately.Topics in this episode include:- Where did things get weird vs. Elon?- Zone defenses …
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Brothercast feat. Noah Ross + Nolan Hodge
45:40
45:40
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45:40We've got a special Perchcast coming your way!Ladies and gentlemen: The Sophomore Sensations, The Dynamic Duo, The Brothers ... Noah Ross and Nolan Hodge joined us to cover anything and everything UNCW basketball.During the conversation, we touched on:- Their paths to UNCW and committing on the same day.- Making the high school to college hoops adj…
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