Best Brent Metcalfe Podcasts (2025)

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Solving the Supervision Crisis in Mental Health with Rachel Ledbetter 51:45

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3d ago51:45

51:45

Therapists entering the field face a hidden obstacle that can derail their entire career: finding affordable, accessible clinical supervision. Rachel Ledbetter, licensed marriage and family therapist and CEO of Motivo, joins Michael Fulwiler to share how her own struggle to get licensed in rural Georgia led her to build a company that’s now helping…

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Transformational Growth in the Age of AI Through Emotional Intelligence with Oya Mustafa 26:08

18m ago26:08

26:08

How can emotional intelligence and cultural sensitivity transform your B2B sales strategy in a world dominated by automation? Joining the podcast today is Oya Mustafa, the Chief Growth Officer at Not Normal Group. We get into a deep discussion about transformative power of emotional intelligence in B2B sales, discussing how human-centric approaches…

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Owning Your Therapist Identity Online and Offline with Liz Beecroft-Ridgway 56:55

10d ago56:55

56:55

What if your love for sneakers, storytelling, and sports could help shape a thriving private practice? Liz Beecroft-Ridgway, licensed clinical social worker and founder of MENTL.SESH, joins Michael Fulwiler to share how she built a brand that bridges therapy, creative partnerships, and athlete mental health. From designing a sneaker with Nike to le…

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The Secret Ingredients of Successful Brand Clarity with Ulli Appelbaum 30:35

9d ago30:35

30:35

Are you ready to discover the magic of combining scientific insights with emotional connections in brand strategy? Ulli Appelbaum, Founder & Chief Strategy Officer at First The Trousers Then The Shoes, joins us in this episode to explore the nuanced world of brand strategy. As he shares his wealth of experience in creating brand clarity and emotion…

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Transforming Conflict and Harnessing Curiosity for Better Deals with Andres Lares 25:54

3d ago25:54

25:54

What secrets do expert negotiators use to transform conflicts into win-win situations? Andres Lares, Managing Partner of the Shapiro Negotiations Institute, joins us to share his wealth of negotiation experience in this episode. We explore the transformative power of empathy and emotional intelligence in achieving successful outcomes, as Andres emp…

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How to Get More Private Pay Clients with Danielle Swimm 56:41

24d ago56:41

56:41

Leaving community mental health to build a thriving private practice isn’t easy, especially as a young therapist navigating burnout, financial stress, and single motherhood. Danielle Swimm, licensed clinical social worker and founder of The Entrepreneurial Therapist, joins Michael Fulwiler to share her path from driving Uber and making home visits …

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The Blueprint for Effective Business Development with Anna Stone 35:17

10d ago35:17

35:17

Are you curious about the strategies that can turn a simple proposal into a winning formula for sustainable agency growth? We're welcoming Anna Stone today, Head of Growth at True and a veteran in business development, to unravel the evolution of agency growth strategies from the days of cold calling to the modern era of video calls and personalize…

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The Power of Patience and Personalization with Brooke Pinkney 26:37

17d ago26:37

26:37

What if listening is the ultimate skill missing from your sales toolkit? Brooke Pinkney, Managing Director at Broadley Speaking, joins us today to challenge the pitfalls of short-term thinking in sales strategies and emphasize the importance of patience and long-term planning. Brooke also examines the misconception that quick-fix solutions can reso…

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What Therapists Need to Know About AI and Privacy with Candice Thompson 51:34

1M ago51:34

51:34

Many therapists are feeling pressured to adopt the latest tech tools, but what if embracing every new innovation isn’t always in the best interest of your practice? Candice Thompson, a licensed marriage and family therapist based in Silicon Valley, joins host Michael Fulwiler to share why she calls herself “tech cautious” and how that stance has he…

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Harnessing Vulnerability and Rapport to Boost Sales Credibility with David Meade 34:14

24d ago34:14

34:14

What simple daily practices can dramatically boost your sales success and negotiation outcomes? We're getting deep into the power of mindset and authenticity in this week's episode. Joining me is the insightful David Meade, an expert in high-performing teams, who sheds light on how small, daily changes can significantly impact sales outcomes. We di…

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Turning Personal Trauma into a Career in Private Practice with Dr. Bryan Harnesberger 51:40

1M ago51:40

51:40

Starting a private practice is hard enough. Doing it while honoring your values, managing student debt, and keeping therapy human? That’s something else. Dr. Bryan Harnsberger, a clinical psychologist and co-founder of Wellesley Counseling & Wellness, joins Michael Fulwiler to share how he’s built a thriving practice rooted in authenticity, attunem…

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Mastering AI for Business Growth: Strategy, Compliance, and Innovation with Sumeet Vermani 33:31

1M ago33:31

33:31

Are you prepared to tackle the challenges of AI governance and leverage its potential for innovation in digital marketing? In this episode we sit down with Sumeet Vermani, Founder & Chief Marketing Officer of SKV Consulting, to unlock the secrets of implementing AI in business. We explore the vital need for aligning AI strategies with broader busin…

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From Social Worker to Practice Owner with Brent Metcalf 49:54

2M ago49:54

49:54

Starting and scaling a private practice can feel overwhelming, especially in a rural region with limited resources. Brent Metcalf, a trauma therapist and group practice owner at Tri-Star Counseling, joins Michael Fulwiler to share how he built a thriving therapy business in Appalachia while staying true to his mission of expanding access to care. B…

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Mastering USA Market Entry Through Strategic Vision and Leadership with Jennifer Quigley-Jones 29:13

1M ago29:13

29:13

How can a UK-based business successfully navigate the complexities of expanding into the competitive US market without losing its foothold at home? Today we're welcoming back Jennifer Quigley-Jones, the Founder and CEO of Digital Voices, as she talks about boldly expanding her UK-based business into the vibrant US market. She shares her strategic d…

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How to Charge Premium Rates Without Guilt with Amanda Buduris 55:44

2M ago55:44

55:44

Leaving a traditional therapy model can feel risky, but for Dr. Amanda Buduris, it was the shift that transformed her business. Amanda, a licensed psychologist and Brainspotting & EMDR therapist, joins host Michael Fulwiler to share how she went from a burned-out college counseling center employee to a thriving private practice owner charging $350 …

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Strategic Partnerships and Success in the Third Sector with Jenny Kitchen 25:58

2M ago25:58

25:58

How can agencies build trust and articulate value to excel in complex third-sector negotiations? Jenny Kitchen, the CEO of Yoyo Design, is with us today to explore the transformative journey of a digital agency evolving into a leader in the third sector. She explains how Yoyo Design strategically partnered with technology like Umbraco and collabora…

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Turning Email Subscribers into Clients with Avivit Fisher 45:00

2M ago45:00

45:00

Email marketing might not be the first thing therapists think of when growing a private practice, but it’s a powerful way to build trust and drive referrals. Avivit Fisher, founder of REdD Strategy, joins Michael Fulwiler to discuss how therapists can utilize email to attract and retain clients, establish authority, and future-proof their practices…

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Thriving in the B2B World Through Powerful Referral Expertise with Tom Poynter 31:27

2M ago31:27

31:27

What strategies can agencies implement to harness the power of referrals and retention for sustainable growth? Tom Poynter is a seasoned industry expert who has honed his skills at prestigious companies and is currently Managing Director at Keel. In this discussion, we get into the importance of niche specialization in the competitive landscape of …

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How to Pivot Your Therapy Business When Life Changes with Whitney Goodman 47:08

2M ago47:08

47:08

Building a therapy business takes persistence, creativity, and a willingness to pivot when needed. Whitney Goodman, licensed psychotherapist and founder of Calling Home, joins Michael Fulwiler to share her journey from starting private practice while working full-time to becoming a successful content creator and membership community leader. Whitney…

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Charting a Purposeful Path in Business Development with Becky Hipkiss 31:25

2M ago31:25

31:25

Are you ready to discover how aligning purpose-driven initiatives with business goals can elevate your marketing campaigns? Becky Hipkiss, the New Business Director at We Are Futures, joins us today as she shares her journey from client services to becoming a standout figure in business development. She opens up about her unique experiences, includ…

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Triumph Through Pain as a Social Worker with Bas Moreno 54:09

3M ago54:09

54:09

A phone hovering above a mattress, a foster care caseload on hold, and a pandemic looming set the unlikely scene for this week’s social work conversation. Basiliso “Bas” Moreno, Host of the Social Work Rants Podcast, joins Michael Fulwiler to recount a journey spanning Bronx streets, foster care units, and pandemic caregiving. Bas recalls starting …

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Elevate Your Negotiation Game Using These 6 Principles with Saad a Saad 24:29

3M ago24:29

24:29

How can embracing friction in sales negotiations unlock more creative and effective deal-making strategies? Saad a Saad is a negotiation consultant with Corporate Visions and the author of In the Lead: Mastering Your Sales Negotiation. We explore the art of negotiation beyond mere price discussions in this episode, focusing on the nuances that diff…

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How to Build a Sustainable, Mission-Driven Therapy Business with Kelley Stevens 51:03

3M ago51:03

51:03

Building a thriving private practice as a therapist comes with unique challenges, from finding clients to managing finances and maintaining work-life balance. Kelley Stevens, a licensed marriage and family therapist and founder of The Private Practice Pro, joins Michael Fulwiler to share her journey from group practice to running a successful priva…

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What Clients Actually Want: Shocking Insights From the Agency-Client Benchmark Report 2025 with Remeny Armitage 25:12

3M ago25:12

25:12

What are the surprising findings about client awareness of agency services, and how can agencies bridge this gap? In this episode, I sit down with Remeny Armitage once again, Founder of Brilliant and Human, to discuss the intricacies of client-agency relationships. Remeny's extensive research reveals a surprising gap: 40% of agencies acknowledge th…

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How to Pay Off Debt as a Therapist with Jacent Wamala 59:06

3M ago59:06

59:06

Getting out of debt can feel impossible, especially when you're building a therapy practice, managing student loans, and trying to make your work sustainable for the long haul. Jacent Wamala, a licensed marriage and family therapist, financial wellness coach, and founder of Wamala Wellness, joins Michael Fulwiler to share how she paid off nearly $1…

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Unlocking Growth Through Innovative Business Models with Caroline Johnson 33:25

3M ago33:25

33:25

What are the critical steps for aligning leadership and embracing change to drive business transformation in the marketing industry? This week I sit down with Caroline Johnson, Co-Founder of The Business Model Company, to get an inside look at her groundbreaking approach to transforming business models in the global marketing services industry. Car…

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From Wounded Combat Vet to EMDR Therapist with Christopher Brown 51:26

3M ago51:26

51:26

Building a private practice is great. But building one rooted in lived experience is on a whole other level. Christopher Brown, a Marine Corps veteran and EMDR-certified therapist, joins Michael Fulwiler to share his path from combat to clinical work. After surviving a suicide bombing and facing years of PTSD, Christopher found healing through EMDR…

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The Secrets of Success in Niche Marketing Revealed with Rob Dando 33:18

3M ago33:18

33:18

How did this marketing agency transform its approach to become a leading expert in the engineering and manufacturing sector during the pandemic? In this episode we're welcoming Rob Dando, MD & Co-Founder of FINALLY Agency, to get insights from his fascinating journey that took him from web development to becoming a leading figure in niche marketing…

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Has Therapy Become Too Capitalistic? with Paul Fugelsang 45:16

4M ago45:16

45:16

Running a therapy practice while staying true to your values isn’t always easy, especially in a system that often prioritizes profit over people. Paul Fugelsang, founder and executive director of Open Path Psychotherapy Collective, joins Michael Fulwiler to talk about building a mission-driven organization that connects clients to affordable therap…

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How an Influencer Marketing Agency Can Guarantee Results with Jennifer Quigley-Jones, Part 1 27:12

4M ago27:12

27:12

How did a mere £500 and a unique perspective lead to a groundbreaking influencer marketing agency? In this first of two parts, we're welcoming Jennifer Quigley-Jones, the founder and CEO of Digital Voices. She takes us through her incredible journey from working on refugee economic integration to establishing a thriving agency with just £500. We ex…

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Building Inclusive and Authentic Therapy Spaces with Gerald Joseph 52:49

4M ago52:49

52:49

Starting a private practice sounds exciting…until the clients don’t show up. In this episode, Gerald Joseph, licensed clinical social worker and founder of The Capital Therapist, joins Michael Fulwiler to share what it’s like to build a therapy business from the ground up. Gerald opens up about their journey from fashion merchandising to mental hea…

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How Salesforge used AI to Grow to $3 Million ARR in Under a Year with Frank Sondors 28:54

3M ago28:54

28:54

What if you could scale your sales pipeline with minimal staff and maximum efficiency using AI? I sit down with tech sales expert Frank Sondors this week to explore how AI and lean teams are reshaping the B2B sales landscape. Frank, with his extensive background at Google and various B2B SaaS companies, shares his journey of building efficient sale…

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Office Hours: What Therapists Need to Know About AI with Ted Faneuff 45:55

4M ago45:55

45:55

Navigating the complexities of running a therapy practice today means balancing clinical care with growing administrative demands and emerging technology. Ted Faneuff, a practicing therapist and Head of Clinical Operations at Upheal, joins Michael Fulwiler to explore how AI is reshaping mental health care and helping therapists reclaim time and red…

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Secrets of Successful Upselling and Strong Client Relationships with Jon Peppiatt, Part 2 24:23

4M ago24:23

24:23

Could the evolving landscape of marketing procurement be the key to mastering the new frontier in sales? We're welcoming back Jon Peppiatt today, former Chairman at BBH London, for the second of a two-part episode. We explore the intricacies of AI-enabled service delivery, plus innovative pricing models that align with both agency and client goals.…

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How to Design the Career You Want as a Therapist with Dr. Emily Anhalt 56:12

4M ago56:12

56:12

Designing a career on your own terms isn’t easy, especially if it doesn’t exist out there yet. But Dr. Emily Anhalt found a way to do just that. Dr. Emily, clinical psychologist, author, and co-founder of Coa, talks with Michael Fulwiler about building a career that works for you. From her early days in private practice to launching a mental health…

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The 5 Steps to Immediately Increase Your Win Rates with Harry Kendlbacher 30:23

4M ago30:23

30:23

Get ready to learn the 5 transformative principles that can elevate your B2B sales performance to new heights! Harry Kendlbacher, CEO & Managing Partner of Global Performance Group, has a wealth of experience and innovative strategies to enhance B2B sales, especially in unpredictable economic climates. Together in this episode, we explore the nuanc…

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Building Therapy for Black Girls with Dr. Joy Harden Bradford 55:35

5M ago55:35

55:35

Building a successful career in mental health often requires navigating personal challenges, shifting professional goals, and staying adaptable in the face of growing demand. Dr. Joy Harden Bradford, Founder of Therapy for Black Girls, joins Michael Fulwiler to discuss her path from a small-town Louisiana upbringing to becoming a leading voice in B…

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Harnessing the Extreme Power of B2B Event Management with Jade Howgrave-Graham and Lucy Francis 34:47

4M ago34:47

34:47

What strategies can still lead to fruitful in-person event outcomes in challenging economic times? I'm thrilled to have both Jade Howgrave-Graham and Lucy Francis from Lemon Lane join me to explore their impactful business in the B2B events industry. They tell us all about how their personal passions have uniquely shaped their professional journey,…

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Stepping Away from Private Practice with Gary “Trey” Taylor 1:02:11

5M ago1:02:11

1:02:11

Navigating a career in social work can be incredibly challenging, especially when balancing personal struggles, family life, and the demands of private practice. Gary “Trey” Taylor, a licensed clinical social worker, educator, and consultant, joins Michael Fulwiler to share his journey from the car customization business to advocating for mental he…

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Unlocking the Mysteries of Public Sector Procurement with Dan Cook 33:59

4M ago33:59

33:59

What powerful strategies can help suppliers break into the lucrative public sector market? Dan Cook, Director of Public Sector for digital product consultancy Red Badger, is here to give deep insights into public sector procurement. He provides a very unique perspective, showcased by his journey from being a buyer in the public sector to navigating…

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Doubt Yourself, Do It Anyway with Patrick Casale 58:17

5M ago58:17

58:17

Building a therapy business comes with its challenges, especially when you’re navigating AuDHD and entrepreneurship. Patrick Casale, CEO of All Things Private Practice, joins host Michael Fulwiler to talk about how embracing vulnerability and authenticity can shape a successful therapy practice. Patrick opens up about his journey of navigating ADHD…

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Mastering Supplier Relations Through Strategic Dialogue with Kelly Barner 30:57

5M ago30:57

30:57

How can procurement professionals transition from mere cost-cutting to becoming strategic partners that drive amazing business outcomes? Kelly Barner, Co-Founder and Head of Content and Operations at Art of Procurement, is here to talk all about strategic procurement as shown through her journey from traditional purchasing roles to building strateg…

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Introducing Season 2 of Heard Business School 1:52

5M ago1:52

1:52

Therapists have long been told they won’t make it on their own in private practice. Season 2 of Heard Business School flips that script. In this trailer, host Michael Fulwiler introduces you to therapists who are breaking the mold, redefining what success means, and sharing honest stories from their journeys. You’ll hear from guests who have faced …

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Typical Agency Dysfunctions and How to Avoid Them with Leah Power 30:47

5M ago30:47

30:47

Is your agency prepared to counteract typical dysfunctions and build value-driven client partnerships? Leah Power, EVP, Strategic Operations Consultant at the Institute of Canadian Agencies, joins us for a second appearance to discuss the relationship between cost efficiency and creativity in agency-client relationships. Leah examines the role of p…

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Secrets of Successful Upselling and Strong Client Relationships with Jon Peppiatt, Part 1 24:31

5M ago24:31

24:31

Ready to find out how agencies can strike the perfect balance between upselling and nurturing lasting client relationships? Jon Peppiatt, who has amassed over 35 years of marketing experience including his time as Chairman at BBH London, joins us today. In this first of two parts, the conversation focuses on upselling as well as the balance between…

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Humanize Your Sales Approach Using The Wes Method with Wes Schaeffer 18:03

6M ago18:03

18:03

What unique sales insights can be gained from someone who traded military discipline for the dynamic challenges of B2B? Wes Schaeffer, AKA The Sales Whisperer, is a former Air Force member who has successfully transitioned into the world of B2B sales. Today's conversation has Wes sharing his unique journey from the structured environment of the mil…

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Mastering Negotiation Through Compassionate Curiosity with Kwame Christian 35:14

6M ago35:14

35:14

Is embracing emotional intelligence while understanding the amygdala hijack the secret to mastering negotiations under pressure? Kwame Christian, a globally recognized negotiation expert and CEO of the American Negotiation Institute, joins us today. He shares his inspiring journey from a novice negotiator to a LinkedIn Top Voice with over 119,000 f…

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Avoiding Complacency Through Agency and Consultancy Dynamics with Dino Myers-Lamptey 37:12

6M ago37:12

37:12

Ready to learn the strategic shifts that can help organizations avoid the pitfalls of complacency? This week we're welcoming Dino Myers-Lamptey, who founded The Barber Shop, which is a strategy-led media, creative, and tech company. We look at the complex world of agency and consultancy dynamics, revealing how complacency can derail organizations. …

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Why Independent Agencies Are Making Waves in the Advertising World with Nigel Roberts 33:48

6M ago33:48

33:48

Can the rise of independent creative agencies signal a revival in the craft of advertising? Nigel Roberts, Creative Partner at Orange Panther Collective, shares the secrets behind making ads that resonate with audiences for years to come in this episode. We explore the balance between creativity and sales, and Nigel reveals how engaging and persuad…

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Mastering Connections from LinkedIn to Real Life with Steve Fair and Matt Broughton 38:52

7M ago38:52

38:52

Ready to make your agency stand out in a saturated market by focusing on verifiable facts rather than self-description? Steve Fair and Matt Broughton, both from Sponge NB, are here today to discuss how to build authentic business relationships, including how to form genuine connections on LinkedIn without the pressure of immediate sales pitches. We…