This podcast is all about empowering you to create the change you want to see in your practice. As a private practice strategist, I have dedicated my career to transforming the way that healthcare functions. Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to un ...
…
continue reading
Brandon Seigel Podcasts
Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to attract top-tier candidates to your team. We discuss effective recruiting strategies that balance skill, culture fit, and long-term potential. Brandon explains the importance of onboarding and setting expectations early for retention. Brandon shares pra…
…
continue reading

1
Transforming A Problem Oriented Manager Into A Solution Oriented Leader
37:29
37:29
Play later
Play later
Lists
Like
Liked
37:29Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore why some managers default to problem-oriented thinking. We discuss how to shift mindsets from focusing on problems to driving solutions. Brandon explains strategies for fostering leadership that proactively addresses challenges rather than escalating issues. B…
…
continue reading
Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore the reasons behind declining doctor referrals in today’s healthcare landscape. We discuss how changes in insurance, patient behavior, and provider networks are shifting referral patterns. Brandon explains proactive strategies to address this decline and build …
…
continue reading

1
Strategic Partnerships: How To Increase Your Referral Sources
35:57
35:57
Play later
Play later
Lists
Like
Liked
35:57Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to identify and secure strategic referral partners. We discuss ways to define your value proposition to attract high-quality partnerships. Brandon explains attention-grabbing strategies to help your practice stand out when approaching potential partners. B…
…
continue reading

1
Declining An Employee's Raise Request With Minimal Upset
18:03
18:03
Play later
Play later
Lists
Like
Liked
18:03Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore strategies for turning down a raise request while preserving morale. Brandon discusses communication techniques that maintain trust even in difficult conversations. We cover ways to provide constructive feedback and set clear expectations for future advancemen…
…
continue reading

1
The Employee Journey: Defining The Trajectory
34:33
34:33
Play later
Play later
Lists
Like
Liked
34:33Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to create an employee roadmap that aligns with organizational goals. We discuss the difference between functional growth and financial growth in your team’s development. Brandon explains how to correlate individual employee growth with the overall trajecto…
…
continue reading
Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to analyze the key metrics behind your budget to identify strengths and gaps. We discuss strategies for interpreting financial data to make smarter spending decisions. Brandon explains how to align budget metrics with long-term goals for sustainable practi…
…
continue reading

1
Budgeting For Your Bottom Line: Strategies For Your Budget Planning Approach
29:32
29:32
Play later
Play later
Lists
Like
Liked
29:32Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to evaluate and build a budget that aligns with your practice goals. We discuss strategies to recalibrate your budget throughout the year as conditions change. Brandon explains how to optimize an ongoing budget while keeping financial accountability in che…
…
continue reading

1
When To Use A Remote Employee Vs. Virtual Assistant
18:22
18:22
Play later
Play later
Lists
Like
Liked
18:22Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore the differences between hiring a remote employee versus a virtual assistant. We discuss when each role makes the most sense depending on your practice’s needs. Brandon explains cost, oversight, and long-term scalability factors in making this decision. Brandon…
…
continue reading

1
How To Manage Remote Employees Effectively
35:56
35:56
Play later
Play later
Lists
Like
Liked
35:56Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore structures and strategies that support accountability in remote teams. We discuss how to build a positive work culture even when employees work from home. Brandon covers methods for measuring performance and ensuring compliance across distributed staff. Brando…
…
continue reading

1
Leveraging Your Talent Attract Re-Occurring Revenue
13:41
13:41
Play later
Play later
Lists
Like
Liked
13:41Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore strategies for using your team’s strengths to build recurring revenue. We discuss how talent development directly ties into client retention and repeat business. Brandon explains how aligning roles and incentives can lead to sustainable growth. Brandon shares …
…
continue reading

1
Mailbox Money: How To Optimize Your Growth In A Diversified Way
38:59
38:59
Play later
Play later
Lists
Like
Liked
38:59Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore what mailbox money is and how it can transform your revenue streams. We discuss the most common ways to diversify income in private practice while minimizing risks. Brandon breaks down why many practice owners struggle with diversification despite good intenti…
…
continue reading

1
Most Common Mistakes By Multi-State Practices
12:47
12:47
Play later
Play later
Lists
Like
Liked
12:47Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore the pitfalls that commonly affect multi-state practices. We discuss why certain compliance issues and communication gaps are more frequent as you scale across state lines. Brandon highlights mistakes around HR policies, leadership structure, and operational ov…
…
continue reading

1
HR Strategies To Expand Your Business Into Multiple States
31:39
31:39
Play later
Play later
Lists
Like
Liked
31:39Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore HR considerations for expanding your business into multiple states. Brandon explains compliance factors you need to know before crossing state lines. We discuss how to create a unified HR approach that works across different state regulations. The episode also…
…
continue reading

1
Why Practice Owners Suffer From Paralysis By Analysis
14:12
14:12
Play later
Play later
Lists
Like
Liked
14:12Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore the common issue of overanalyzing decisions in private practice ownership. Brandon unpacks how too much data or conflicting advice can stall growth. We discuss ways to overcome decision fatigue and trust your leadership instincts. You'll also hear actionable s…
…
continue reading

1
Understanding How To Measure Your Practice Through Quantitative & Qualitative KPIs
29:41
29:41
Play later
Play later
Lists
Like
Liked
29:41Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how practice owners can effectively measure success through KPIs. Brandon breaks down both quantitative and qualitative key performance indicators and why both are essential for growth. We discuss how to build a KPI dashboard that makes tracking simple and act…
…
continue reading
Send us a text In this episode of the Private Practice Survival Guide Podcast, we dive into actionable strategies for leading a small team of five or fewer people. Brandon outlines three essential leadership tips that boost productivity without micromanaging. We explore the unique challenges of close-knit teams and how to foster accountability whil…
…
continue reading

1
Building A Leadership Culture: Zero To Hero
32:53
32:53
Play later
Play later
Lists
Like
Liked
32:53Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore what leadership looks like when you're building from the ground up. We discuss how to create a leadership culture that not only scales but sustains through growth. Brandon shares strategies for measuring the effectiveness of leadership in real time as your pra…
…
continue reading

1
Why Social Media Is Often A Loss Leader For Private Practices
13:45
13:45
Play later
Play later
Lists
Like
Liked
13:45Send us a text In this episode of the Private Practice Survival Guide, we discuss why social media can often become a financial drain for private practices if not strategically managed. We explore common pitfalls, such as focusing too heavily on vanity metrics, failing to track conversions, and spending resources on platforms that don’t align with …
…
continue reading

1
Social Media Strategies For Determining Your Optimal Path
32:33
32:33
Play later
Play later
Lists
Like
Liked
32:33Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practices can use social media strategically to strengthen their brand, engage their community, and attract new clients. We explore the most common mistakes practices make on social media—such as inconsistent posting, ignoring engagement, or using the wron…
…
continue reading

1
3 Benefits That Every Private Practice Should Offer
13:43
13:43
Play later
Play later
Lists
Like
Liked
13:43Send us a text In this episode of the Private Practice Survival Guide, we discuss three key employee benefits that can significantly improve retention, morale, and productivity in private practices. We break down the value of offering continuing education programs, flexible spending accounts, and cash-out paid time off policies—benefits that employ…
…
continue reading

1
Optimizing Your Employee's Benefit Bundle
32:20
32:20
Play later
Play later
Lists
Like
Liked
32:20Send us a text In this episode of the Private Practice Survival Guide, we discuss how to craft a competitive and cost-effective employee benefits package that attracts top talent while maintaining your practice’s financial health. We explore creative, “outside-the-box” benefits that employees value—such as flexible spending accounts, wellness progr…
…
continue reading

1
Crucial KPIs When Evaluating Total People Expense
12:45
12:45
Play later
Play later
Lists
Like
Liked
12:45Send us a text In this episode of the Private Practice Survival Guide, we discuss the key performance indicators (KPIs) that private practice owners should track when evaluating Total People Expense (TPE). We explain how to analyze fixed vs. variable costs, calculate expense-to-revenue ratios, and measure employee productivity to ensure your staffi…
…
continue reading
Send us a text In this episode of the Private Practice Survival Guide, we discuss how to calculate and manage your Total People Expense (TPE) to ensure your private practice remains financially healthy and operationally efficient. We break down all the components that make up TPE—including wages, benefits, taxes, software costs, and compliance-rela…
…
continue reading

1
Securing an Insurance Reimbursement Rate Increase
16:34
16:34
Play later
Play later
Lists
Like
Liked
16:34Send us a text In this episode of the Private Practice Survival Guide, we discuss the single most impactful strategy for successfully negotiating higher insurance reimbursement rates—making a strong, data-driven ROI case. We break down how to quantify your value to insurance companies by tracking revenue generation, cost savings, and clinical outco…
…
continue reading

1
Strategies For Negotiating Insurance Contracts
36:24
36:24
Play later
Play later
Lists
Like
Liked
36:24Send us a text In this episode of the Private Practice Survival Guide, we discuss proven strategies for negotiating better insurance contracts and securing higher reimbursement rates for your private practice. We break down why insurance rates often remain stagnant, how to use data and analytics to strengthen your negotiation case, and ways to pres…
…
continue reading

1
The Art Of Communicating Constructive Feedback
13:53
13:53
Play later
Play later
Lists
Like
Liked
13:53Send us a text In this episode of the Private Practice Survival Guide, we discuss how to provide constructive feedback in a way that promotes growth, strengthens relationships, and enhances team performance. We explore feedback frameworks like the “sandwich method” and emphasize the importance of being specific, timely, and solutions-focused. The e…
…
continue reading

1
Effective Communication: Tackling Challenging Leadership Conversations
34:05
34:05
Play later
Play later
Lists
Like
Liked
34:05Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practice owners can navigate difficult conversations with staff, clients, and stakeholders while maintaining professionalism and emotional intelligence. We break down conflict resolution strategies, explore the importance of listening and empathy, and offe…
…
continue reading
Send us a text In this episode of the Private Practice Survival Guide, we discuss the power of storytelling in building an emotional connection with your audience and turning your brand into a memorable experience. We explore the essential components of a compelling brand story and how to use it across marketing channels to increase engagement and …
…
continue reading
Send us a text In this episode of the Private Practice Survival Guide, we discuss how to build a purpose-driven brand that resonates with your ideal clients and reflects your practice’s core values. We break down the key elements of brand identity—including mission, vision, values, and messaging—and how they shape client perception and loyalty. The…
…
continue reading

1
Why Private Practice Owner's Get Stuck With A Toxic Workforce
15:07
15:07
Play later
Play later
Lists
Like
Liked
15:07Send us a text In this episode of the Private Practice Survival Guide, we discuss the challenges private practice owners face when dealing with toxic employees and how fear of legal action or workplace disruption often leads to inaction. We explore how toxic behaviors can negatively impact morale, productivity, and staff retention, as well as strat…
…
continue reading

1
Crafting An Employee Improvement Compliance Structure
33:12
33:12
Play later
Play later
Lists
Like
Liked
33:12Send us a text In this episode of the Private Practice Survival Guide, we discuss how to develop a structured employee improvement and compliance framework that supports performance growth and minimizes legal risks. We explore essential components such as clear feedback channels, targeted training programs, and goal-setting strategies that drive ac…
…
continue reading

1
Determining An Owner's Financial Benefit Valuation
12:49
12:49
Play later
Play later
Lists
Like
Liked
12:49Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practice owners can accurately assess their total financial benefit from the business—not just their salary. We explore how to calculate net profit, factor in perks and discretionary expenses, and account for non-recurring costs to get a comprehensive view…
…
continue reading

1
Breaking Down Your Profit & Loss Statement
34:41
34:41
Play later
Play later
Lists
Like
Liked
34:41Send us a text In this episode of the Private Practice Survival Guide, we discuss how to effectively analyze your Profit & Loss (P&L) statement to gain a clearer understanding of your private practice’s financial health. We guide you through breaking down expenses, identifying revenue streams, and understanding key ratios that impact profitability.…
…
continue reading

1
Crucial Delegation Blunders In Private Practice
12:29
12:29
Play later
Play later
Lists
Like
Liked
12:29Send us a text In this episode of the Private Practice Survival Guide, we discuss the most common mistakes private practice owners make when delegating tasks and how to avoid them. We break down issues like unclear instructions, micromanagement, lack of accountability, and poor follow-up, all of which can derail productivity and lead to frustration…
…
continue reading

1
The Art Of Delegating Management Functions In Your Private Practice
31:23
31:23
Play later
Play later
Lists
Like
Liked
31:23Send us a text In this episode of the Private Practice Survival Guide, we discuss the importance of mastering delegation in private practice management to maximize efficiency and leadership capacity. We explore the key steps in identifying tasks that can be delegated, assessing the skills of your team, and structuring responsibilities for optimal o…
…
continue reading

1
Supercharging Your Local Search Marketing Efforts
12:21
12:21
Play later
Play later
Lists
Like
Liked
12:21Send us a text In this episode of the Private Practice Survival Guide, we discuss advanced strategies for optimizing your local search presence and attracting more patients in your community. We explore how to maximize your Google My Business profile, encourage and manage online reviews, and create locally focused content that ranks in search resul…
…
continue reading

1
Drawing Up Your Digital Marketing Approach
31:44
31:44
Play later
Play later
Lists
Like
Liked
31:44Send us a text In this episode of the Private Practice Survival Guide, we discuss how to craft a comprehensive digital marketing strategy that maximizes your online visibility and attracts more patients. We evaluate the pros and cons of SEO, social media optimization, and local search marketing to help you determine which strategies align best with…
…
continue reading

1
3 Ways That Private Practices Fail in Executing Their Employee Handbook
13:26
13:26
Play later
Play later
Lists
Like
Liked
13:26Send us a text In this episode of the Private Practice Survival Guide, we discuss the most common mistakes private practices make when implementing and maintaining their employee handbooks. We highlight why failing to update the handbook regularly, neglecting to collect employee signatures, and lacking clear disciplinary policies can lead to compli…
…
continue reading

1
Differentiating Between an Employee Handbook & Policies & Procedures
32:45
32:45
Play later
Play later
Lists
Like
Liked
32:45Send us a text In this episode of the Private Practice Survival Guide, we discuss the distinct roles of an employee handbook versus detailed policies and procedures, and why both are essential for private practice compliance and consistency. We explore how the employee handbook serves as a foundational document outlining rights, responsibilities, a…
…
continue reading

1
The Difference Between Cash-Basis Analysis & Accrual-Basis Analysis
13:28
13:28
Play later
Play later
Lists
Like
Liked
13:28Send us a text In this episode of the Private Practice Survival Guide, we discuss the pros and cons of cash-basis versus accrual-basis accounting and how each method impacts financial reporting and decision-making. We explore why some private practices benefit from the simplicity of cash-basis accounting, while others need the deeper insights that …
…
continue reading

1
Understanding Financial Metrics That Drive Your Practice's Success
35:36
35:36
Play later
Play later
Lists
Like
Liked
35:36Send us a text In this episode of the Private Practice Survival Guide, we discuss the essential financial metrics every private practice owner should monitor to ensure long-term profitability and sustainability. We break down the difference between basic metrics and key performance indicators (KPIs), highlighting which numbers truly impact your bot…
…
continue reading

1
Crafting An Employee Career Ladder That Does Not Include Management
13:50
13:50
Play later
Play later
Lists
Like
Liked
13:50Send us a text In this episode of the Private Practice Survival Guide, we discuss how to create growth opportunities for employees who don’t aspire to traditional management roles. We explore how career ladders that focus on skill development, mentorship, and specialization can boost employee engagement and retention. This approach empowers your te…
…
continue reading

1
Deciphering Your Leadership vs. Management Approach
36:33
36:33
Play later
Play later
Lists
Like
Liked
36:33Send us a text In this episode of the Private Practice Survival Guide, we discuss the fundamental differences between leadership and management and why private practice owners need to master both. While management focuses on processes and day-to-day operations, leadership is about inspiring, guiding, and empowering your team to reach long-term goal…
…
continue reading

1
Why We Measure a Client's Net Value vs. Gross Value When Calculating ROI
11:52
11:52
Play later
Play later
Lists
Like
Liked
11:52Send us a text In this episode of the Private Practice Survival Guide, we discuss the critical difference between evaluating gross revenue and net value when calculating your practice’s ROI. We explain why focusing on net value—after deducting all operational costs—gives a more accurate picture of profitability and long-term sustainability. This ap…
…
continue reading

1
How to Determine Your Ideal Marketing Budget
31:21
31:21
Play later
Play later
Lists
Like
Liked
31:21Send us a text In this episode of the Private Practice Survival Guide, we discuss the steps to creating a marketing budget that drives growth while safeguarding your bottom line. We break down how to calculate your client’s lifetime net value and why this figure is essential for determining how much you can afford to spend on acquiring new patients…
…
continue reading

1
Secret To Sourcing Candidates Without Indeed
14:13
14:13
Play later
Play later
Lists
Like
Liked
14:13Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practices can go beyond traditional job boards like Indeed to source top talent. We explore creative strategies such as hosting continuing education events, building synergistic networks, and incentivizing current staff to refer strong candidates. By focus…
…
continue reading
Send us a text In this episode of the Private Practice Survival Guide, we discuss how to shift your recruitment strategy from simply filling positions to attracting talent that will stay and grow with your practice. We explore the common barriers private practices face in today’s competitive job market, including remote work demands and shifting em…
…
continue reading
Send us a text In this episode of the Private Practice Survival Guide, we discuss what a business algorithm truly is and why it’s the foundation of a thriving private practice. We explore how this “recipe” allows you to create repeatable, scalable outcomes that align with your financial and operational goals. By identifying the key ingredients in y…
…
continue reading
Send us a text In this episode of the Private Practice Survival Guide, we discuss the concept of a business algorithm and how it acts as the blueprint for your private practice’s success. We break down how a well-crafted algorithm can create consistent outcomes by guiding key decisions related to staffing, operations, and financial planning. You’ll…
…
continue reading