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Brandon Seigel Podcasts

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This podcast is all about empowering you to create the change you want to see in your practice. As a private practice strategist, I have dedicated my career to transforming the way that healthcare functions. Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to un ...
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to attract top-tier candidates to your team. We discuss effective recruiting strategies that balance skill, culture fit, and long-term potential. Brandon explains the importance of onboarding and setting expectations early for retention. Brandon shares pra…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore why some managers default to problem-oriented thinking. We discuss how to shift mindsets from focusing on problems to driving solutions. Brandon explains strategies for fostering leadership that proactively addresses challenges rather than escalating issues. B…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore the reasons behind declining doctor referrals in today’s healthcare landscape. We discuss how changes in insurance, patient behavior, and provider networks are shifting referral patterns. Brandon explains proactive strategies to address this decline and build …
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to identify and secure strategic referral partners. We discuss ways to define your value proposition to attract high-quality partnerships. Brandon explains attention-grabbing strategies to help your practice stand out when approaching potential partners. B…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore strategies for turning down a raise request while preserving morale. Brandon discusses communication techniques that maintain trust even in difficult conversations. We cover ways to provide constructive feedback and set clear expectations for future advancemen…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to create an employee roadmap that aligns with organizational goals. We discuss the difference between functional growth and financial growth in your team’s development. Brandon explains how to correlate individual employee growth with the overall trajecto…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to analyze the key metrics behind your budget to identify strengths and gaps. We discuss strategies for interpreting financial data to make smarter spending decisions. Brandon explains how to align budget metrics with long-term goals for sustainable practi…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how to evaluate and build a budget that aligns with your practice goals. We discuss strategies to recalibrate your budget throughout the year as conditions change. Brandon explains how to optimize an ongoing budget while keeping financial accountability in che…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore the differences between hiring a remote employee versus a virtual assistant. We discuss when each role makes the most sense depending on your practice’s needs. Brandon explains cost, oversight, and long-term scalability factors in making this decision. Brandon…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore structures and strategies that support accountability in remote teams. We discuss how to build a positive work culture even when employees work from home. Brandon covers methods for measuring performance and ensuring compliance across distributed staff. Brando…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore strategies for using your team’s strengths to build recurring revenue. We discuss how talent development directly ties into client retention and repeat business. Brandon explains how aligning roles and incentives can lead to sustainable growth. Brandon shares …
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore what mailbox money is and how it can transform your revenue streams. We discuss the most common ways to diversify income in private practice while minimizing risks. Brandon breaks down why many practice owners struggle with diversification despite good intenti…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore the pitfalls that commonly affect multi-state practices. We discuss why certain compliance issues and communication gaps are more frequent as you scale across state lines. Brandon highlights mistakes around HR policies, leadership structure, and operational ov…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore HR considerations for expanding your business into multiple states. Brandon explains compliance factors you need to know before crossing state lines. We discuss how to create a unified HR approach that works across different state regulations. The episode also…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore the common issue of overanalyzing decisions in private practice ownership. Brandon unpacks how too much data or conflicting advice can stall growth. We discuss ways to overcome decision fatigue and trust your leadership instincts. You'll also hear actionable s…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore how practice owners can effectively measure success through KPIs. Brandon breaks down both quantitative and qualitative key performance indicators and why both are essential for growth. We discuss how to build a KPI dashboard that makes tracking simple and act…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we dive into actionable strategies for leading a small team of five or fewer people. Brandon outlines three essential leadership tips that boost productivity without micromanaging. We explore the unique challenges of close-knit teams and how to foster accountability whil…
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Send us a text In this episode of the Private Practice Survival Guide Podcast, we explore what leadership looks like when you're building from the ground up. We discuss how to create a leadership culture that not only scales but sustains through growth. Brandon shares strategies for measuring the effectiveness of leadership in real time as your pra…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss why social media can often become a financial drain for private practices if not strategically managed. We explore common pitfalls, such as focusing too heavily on vanity metrics, failing to track conversions, and spending resources on platforms that don’t align with …
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practices can use social media strategically to strengthen their brand, engage their community, and attract new clients. We explore the most common mistakes practices make on social media—such as inconsistent posting, ignoring engagement, or using the wron…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss three key employee benefits that can significantly improve retention, morale, and productivity in private practices. We break down the value of offering continuing education programs, flexible spending accounts, and cash-out paid time off policies—benefits that employ…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to craft a competitive and cost-effective employee benefits package that attracts top talent while maintaining your practice’s financial health. We explore creative, “outside-the-box” benefits that employees value—such as flexible spending accounts, wellness progr…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the key performance indicators (KPIs) that private practice owners should track when evaluating Total People Expense (TPE). We explain how to analyze fixed vs. variable costs, calculate expense-to-revenue ratios, and measure employee productivity to ensure your staffi…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to calculate and manage your Total People Expense (TPE) to ensure your private practice remains financially healthy and operationally efficient. We break down all the components that make up TPE—including wages, benefits, taxes, software costs, and compliance-rela…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the single most impactful strategy for successfully negotiating higher insurance reimbursement rates—making a strong, data-driven ROI case. We break down how to quantify your value to insurance companies by tracking revenue generation, cost savings, and clinical outco…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss proven strategies for negotiating better insurance contracts and securing higher reimbursement rates for your private practice. We break down why insurance rates often remain stagnant, how to use data and analytics to strengthen your negotiation case, and ways to pres…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to provide constructive feedback in a way that promotes growth, strengthens relationships, and enhances team performance. We explore feedback frameworks like the “sandwich method” and emphasize the importance of being specific, timely, and solutions-focused. The e…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practice owners can navigate difficult conversations with staff, clients, and stakeholders while maintaining professionalism and emotional intelligence. We break down conflict resolution strategies, explore the importance of listening and empathy, and offe…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the power of storytelling in building an emotional connection with your audience and turning your brand into a memorable experience. We explore the essential components of a compelling brand story and how to use it across marketing channels to increase engagement and …
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to build a purpose-driven brand that resonates with your ideal clients and reflects your practice’s core values. We break down the key elements of brand identity—including mission, vision, values, and messaging—and how they shape client perception and loyalty. The…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the challenges private practice owners face when dealing with toxic employees and how fear of legal action or workplace disruption often leads to inaction. We explore how toxic behaviors can negatively impact morale, productivity, and staff retention, as well as strat…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to develop a structured employee improvement and compliance framework that supports performance growth and minimizes legal risks. We explore essential components such as clear feedback channels, targeted training programs, and goal-setting strategies that drive ac…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practice owners can accurately assess their total financial benefit from the business—not just their salary. We explore how to calculate net profit, factor in perks and discretionary expenses, and account for non-recurring costs to get a comprehensive view…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to effectively analyze your Profit & Loss (P&L) statement to gain a clearer understanding of your private practice’s financial health. We guide you through breaking down expenses, identifying revenue streams, and understanding key ratios that impact profitability.…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the most common mistakes private practice owners make when delegating tasks and how to avoid them. We break down issues like unclear instructions, micromanagement, lack of accountability, and poor follow-up, all of which can derail productivity and lead to frustration…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the importance of mastering delegation in private practice management to maximize efficiency and leadership capacity. We explore the key steps in identifying tasks that can be delegated, assessing the skills of your team, and structuring responsibilities for optimal o…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss advanced strategies for optimizing your local search presence and attracting more patients in your community. We explore how to maximize your Google My Business profile, encourage and manage online reviews, and create locally focused content that ranks in search resul…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to craft a comprehensive digital marketing strategy that maximizes your online visibility and attracts more patients. We evaluate the pros and cons of SEO, social media optimization, and local search marketing to help you determine which strategies align best with…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the most common mistakes private practices make when implementing and maintaining their employee handbooks. We highlight why failing to update the handbook regularly, neglecting to collect employee signatures, and lacking clear disciplinary policies can lead to compli…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the distinct roles of an employee handbook versus detailed policies and procedures, and why both are essential for private practice compliance and consistency. We explore how the employee handbook serves as a foundational document outlining rights, responsibilities, a…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the pros and cons of cash-basis versus accrual-basis accounting and how each method impacts financial reporting and decision-making. We explore why some private practices benefit from the simplicity of cash-basis accounting, while others need the deeper insights that …
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the essential financial metrics every private practice owner should monitor to ensure long-term profitability and sustainability. We break down the difference between basic metrics and key performance indicators (KPIs), highlighting which numbers truly impact your bot…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to create growth opportunities for employees who don’t aspire to traditional management roles. We explore how career ladders that focus on skill development, mentorship, and specialization can boost employee engagement and retention. This approach empowers your te…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the fundamental differences between leadership and management and why private practice owners need to master both. While management focuses on processes and day-to-day operations, leadership is about inspiring, guiding, and empowering your team to reach long-term goal…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the critical difference between evaluating gross revenue and net value when calculating your practice’s ROI. We explain why focusing on net value—after deducting all operational costs—gives a more accurate picture of profitability and long-term sustainability. This ap…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the steps to creating a marketing budget that drives growth while safeguarding your bottom line. We break down how to calculate your client’s lifetime net value and why this figure is essential for determining how much you can afford to spend on acquiring new patients…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how private practices can go beyond traditional job boards like Indeed to source top talent. We explore creative strategies such as hosting continuing education events, building synergistic networks, and incentivizing current staff to refer strong candidates. By focus…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss how to shift your recruitment strategy from simply filling positions to attracting talent that will stay and grow with your practice. We explore the common barriers private practices face in today’s competitive job market, including remote work demands and shifting em…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss what a business algorithm truly is and why it’s the foundation of a thriving private practice. We explore how this “recipe” allows you to create repeatable, scalable outcomes that align with your financial and operational goals. By identifying the key ingredients in y…
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Send us a text In this episode of the Private Practice Survival Guide, we discuss the concept of a business algorithm and how it acts as the blueprint for your private practice’s success. We break down how a well-crafted algorithm can create consistent outcomes by guiding key decisions related to staffing, operations, and financial planning. You’ll…
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