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Ponderings from the Perch

Little Bird Marketing & C-Suite Radio

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Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
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The Best SEO Podcast: Defining the Future of Search with LLM Visibility™ With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tact ...
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Are you a chiropractor, physical therapist, acupuncturist, wellness practitioner, or other clinic owner looking to attract more patients and grow your healthcare practice? Welcome to The Clinic Marketing Podcast, where we dive into the world of digital marketing to help you thrive in today's competitive landscape. Hosted by Darcy Sullivan from Propel Marketing & Design, this podcast is your go-to resource for actionable marketing strategies and insights to supercharge your online presence an ...
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The HerPaperRoute Podcast uncovers the smartest growth-hacking strategies and systems to help you thrive in the creator economy. We dig into affiliate marketing, list building, content marketing, monetization, and all things website flipping. As a creator, you can make more paper. You just need a plan. And we're here to deliver it to you. Hosted by website investor and Business Intermediary Chelsea Clarke of HerPaperRoute.com and NicheInvestor.com.
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Get Marketing Answers is here to change the game. No fluff, no overcomplicated strategies—just real, actionable insights to make marketing easy, accessible, and ridiculously effective. Chris Burns, a marketing veteran and author of "Marketing So Easy It’s Fun Again," is on a mission to simplify the digital marketing landscape. Whether you’re running a business out of your garage or scaling a multi-million-dollar brand, this podcast delivers what you need: 30-minute episodes packed with the t ...
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Alex Sol has been a full time online marketer since 2007. In Extra Paycheck Podcast Alex reveals his knowledge and experience on various aspects of building and growing a business. The show's guests are sharing their own business stories from which you can learn what truly makes a business succeed or fail. If you are looking for advice on how to grow your business or if you're just thinking about starting a business then this show is a good fit for you. We'll go through different marketing a ...
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We Don't PLAY! Monetize SEO Digital Marketing Tactics for Email, AI, Pinterest & Online Businesses

Favour Obasi-Ike: Digital Marketing, AI, Search Engine Optimization Tactics Pinterest Expert

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Welcome to The We Don’t PLAY Podcast where you Monetize SEO Digital Marketing Tactics for Email, AI, Pinterest & Online Businesses. Stop playing small. Start making an impact. The We Don’t PLAY Podcast is your ultimate guide to growing your business, podcast, and personal brand without limits. Hosted by Favour Obasi-ike, a Digital Marketing, Podcast, Pinterest, and SEO Expert, we break down real-world digital marketing and SEO strategies with industry leaders. Get the practical tools and mot ...
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Digital Trailblazer Podcast

Leah Getts & Todd Getts

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Learn how to build a legitimate, profitable online business from the ground up without the shiny objects, hypey gimmicks, and without the stress and overwhelm. Your hosts, Todd and Leah Rae Getts take you inside the businesses of successful entrepreneurs and show you the online marketing strategies they used to go from ground zero, working 9-5 jobs, to building successful 6 and 7 figure online businesses. Whether it’s high-ticket coaching, consulting, online courses, agencies, affiliate mark ...
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Shreya Banerjee and Paul Counts from Marketing Counts team up to empower entrepreneurs to generate more traffic, sales and leads with cutting-edge digital marketing and social media marketing tips and tricks. Pulling from their combined 30+ years of marketing online, they will help you unleash the power of the web for your business! You will discover search engine optimization best practices, email marketing tips, copywriting and conversion boosting hacks, and marketing on Facebook, Twitter, ...
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The SEO Podcast

Church Design Resource

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"The SEO Podcast" is a marketing podcast that explores the world of search engine optimisation (SEO) and how it can impact businesses and brands. Hosted by industry expert Andy Kinsey, the podcast provides practical tips and strategies for optimizing websites and increasing visibility on search engines like Google.Each episode of "The SEO Podcast" covers a variety of topics related to SEO, from keyword research and on-page optimization to backlink building and technical SEO. The hosts share ...
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Your newest Marketing Podcast 'The Cutting Room'. As marketers, it’s often useful to take a step back and listen to other people talking about your problems, and more importantly, solutions or tips to help you overcome them. Well that's what we'll be aiming to do anyways. Here's a few of the topics we'll be "cutting through" over the first few episodes: - How to provide an amazing customer experience - How to create the best content for your target audience - How to save money when creating ...
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Tackling the Tech: Simplifying AI, Digital Tools & Online Business for Everyday Success

Kristin Fitch - Digital Tech Strategist, Technology Coach, Online Business Strategy

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Are you tired of feeling overwhelmed by technology and all the new tools? Tackling the Tech is your go-to podcast for simplifying AI, digital devices, and online business tools so you can save time, boost productivity, and feel confident using the tech that powers your life and work. Hosted by Kristin Fitch, digital strategist and tech simplifier, this podcast helps busy professionals, small business owners, and everyday users learn how to make technology work for them—not against them. Each ...
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Welcome to the B2B Digital Marketing Hub, your one-stop destination for mastering the art and science of B2B digital marketing. Our podcast is hosted by Aia Laser- a seasoned tech advisor with a strong track record and an innovative, strategic approach, designed specifically for B2B professionals seeking to elevate their marketing skills and outpace the ever-changing market demands. In each episode, we delve into key concepts of B2B marketing, from SEO and Account Based Marketing to Content ...
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Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hire ChatGPT vs Gemini: who’s really winning the AI race? In this episode, we break down Google Trends data, why Gemini’s “Nano Banana” launch spiked usage, and why Google’s massive distribu…
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The key to standing out in a world overrun with AI tools and generic marketing is getting back to the fundamentals of emotional targeting and understanding your customers at a deeper level. • Technology changes, but people don't. Emotional triggers still drive all purchasing decisions • Most marketers focus too much on features rather than addressi…
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Episode 186: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-free Online business owners face a major credibility gap when trying to reach new audiences. Unlike established brands, coaches and course creators starting from scratch must prove their expertise to complete strangers who hav…
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Get ahead of the curve before Q4 begins. This episode reveals how to create a powerful SEO plan that boosts visibility, attracts new patients, and prepares your clinic for a strong finish to the year and a successful start to 2026. Episode webpage, blog & show notes: https://propelyourcompany.com/q4-seo-plan/ 🎉Additional Resources: Ready to DIY? Gr…
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Meet Rob Hoffmann, the founder of the AI SEO LLM marketing tool "Mentions." Our conversation focuses on the evolving landscape of search engine optimization (SEO) due to the rise of Large Language Models (LLMs) like ChatGPT, Claude, Grok, DeepSeek, and Perplexity etc,, which are becoming alternatives to traditional Google search. Rob Hoffmann discu…
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Read the first pages of Chelsea's new book, for free: https://herpaperroute.com/glow/ Ever sat staring at your laptop thinking, “Cool, I have a business… but what the hell am I actually supposed to sell?” You’re not alone. In this episode, we’re breaking down how to finally create an offer that makes sense, sells well, and feels good to deliver. No…
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In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They explore how platforms like Reddit and YouTube now shape search visibility, highlight the risks of short-term SEO hacks, and share lessons from creators like MrBeast on growth, focus, and profitability…
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Episode 185: Learn how to consistently land paying clients with this free training: https://app.digitaltrailblazer.com/launch-scale-registration Most online business owners struggle with converting their existing leads into sales calls, constantly chasing new traffic instead of maximizing what they already have. This leaves money on the table and c…
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In this episode of The Clinic Marketing Podcast, we’re tackling the five most common Google Business Profile mistakes that keep clinics hidden from potential patients—and showing you exactly how to fix them. You’ll get quick, actionable tips to improve visibility in nearby searches, attract more patients, and stay ahead of the competition—no fluff,…
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In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with proven growth. They also touch on work-life balance, employee wellbeing, and close with insights into financial trends and major tech performance. TIME-STA…
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Why Is My Competitor SEO Outranking Me? Marketing Real Talk with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox. 🍪 Learn how to Outrank your Competitors with Strategic SEO and Content in this episode as we center on Search Engine Optimization (SEO) and strategies for outranking competitors for online search results. Key fa…
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In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads, and why in-person interactions and events are key to building credibility and driving business growth. TIME-STAMPED SHOW NOTES (00:00) Winning Big En…
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In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most companies focus on flashy tools rather than KPI-driven outcomes. They stress the need to push AI experiments into production and spread AI fluency across organizations. The conversation also touche…
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AI is revolutionizing e-commerce by enabling brands to scale product catalogs and optimize Amazon listings with unprecedented efficiency. Daniela Bolzmann shares how Mindful Goods uses artificial intelligence to transform data analysis, content creation, and split testing for seven and eight-figure brands. • AI allows agencies to support enterprise…
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Episode 184: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-free Many online business owners waste months creating courses, coaching programs, or services only to discover there's no market demand when they finally launch. This leads to lost time, money, and momentum that could have be…
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If your clinic isn’t showing up on Google, you’re handing patients and revenue to competitors. In this episode, you’ll hear why ignoring SEO costs more than you think and how optimizing your online presence drives real growth. You’ll discover: Why SEO matters for clinics The impact of skipping or pausing your SEO efforts How to boost visibility, at…
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What's the Best Effective SEO Strategy for Beginners? Marketing Essentials with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox. This discussion offers an in-depth exploration of Search Engine Optimization (SEO) strategies, primarily for beginners and small business owners emphasizing the importance of audience targeting, a…
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Get Chelsea's new book Glow Up Yourself: https://herpaperroute.com/glow/ So you just bought an established website. Congrats—now the real work begins. In this episode, I’m pulling back the curtain on what actually happens after you close the deal. You’ll hear my exact post-acquisition game plan—what I audit first, how I find fast wins, and what I a…
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NEW On-demand webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients. Save your spot >> propelyourcompany.com/learn In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic. Plus, Get a Free Patient-Centered SEO Action Plan to Kick…
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Can pharmaceutical companies truly understand their customers without hearing directly from the patients who use their products? On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney talks with guest and PatientSight President, Dave Muggler, about the critical importance of patient-centered…
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The ROI Power of SEO Blogging: Time, Money, and Energy Explained with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. In this episode, we explain the Return on Investment (ROI) of blogging for businesses, emphasizing the long-term benefits in time, money, and energy highlighting that blogging, even using AI for content creation with…
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In this episode #3039, Eric Siu and Neil Patel discuss a wide range of business lessons, from a viral US Open controversy to Elon Musk’s unique communication style and the rise of Pop Mart in China. They highlight Xiaomi’s customer development strategies, the importance of learning from both large and small competitors, and insights from the Chines…
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Episode 183: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-free Most online business owners struggle with getting in front of their ideal audience and staying in front of them long enough to build the trust needed to make sales. Without a proper system, entrepreneurs often resort to t…
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If you're a chiropractor trying to improve your website traffic and get more patients through Google, this episode is for you. Discover where most clinics go wrong with SEO — and the four key areas you should be focusing on instead. Episode Webpage & Show Notes: https://propelyourcompany.com/seo-for-chiropractors-what-works/ Send in your questions.…
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In this episode #3038, Eric Siu and Neil Patel break down agency growth and revenue trends, highlighting the effectiveness of outbound marketing in driving results. They also compare capitalism and socialism, pointing to the strengths of capitalism, and close by discussing how different content formats can shape audience engagement. TIME-STAMPED SH…
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SEO Secrets: Why Do Search Engines Rank Webpages Higher Than Others? with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox. This discussion focuses on web page ranking and SEO strategies, particularly in the context of evolving search algorithms and AI. Favour highlighted the importance of domain authority and page authority, emphasi…
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In this episode #3067, Eric and Neil discuss how content creation is shifting from keyword-heavy tactics to covering topics in depth, especially with AI reshaping SEO. They highlight the value of platforms like Reddit and YouTube for engagement, the role of AI in strategy, and the importance of addressing burnout by focusing on motivation and small…
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Remember Uncle Rico from Napoleon Dynamite? The guy living in a van, obsessed with his high school football “glory days,” and desperate enough to buy a time machine off the internet? (Spoiler: it didn’t work—just zapped him in the leg.) As funny as it is on screen, a lot of us secretly run our businesses like Uncle Rico. We glamorize past wins, obs…
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In this episode #3036, Eric and Neil discuss how AI is reshaping the job market, with fewer junior roles available and a growing demand for senior talent. They highlight the importance of adapting through upskilling, while also stressing how education and personalized learning will play a key role in preparing future workers. TIME-STAMPED SHOW NOTE…
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Episode 182: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-free Most online business owners struggle with the constant grind of trading time for money, spending countless hours on sales calls and content creation while barely breaking even financially. This exhausting cycle leaves ent…
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SEO veteran Ian Lurie joins Matt Bertram to discuss navigating today's chaotic digital marketing landscape and why traditional metrics are becoming less reliable. They explore how the decline in click data requires a shift to lift-based measurement that correlates visibility improvements with revenue changes rather than traffic alone. • Marketers m…
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Most clinics focus on Google Business Profile and their website for local SEO, but there’s another listing you might be ignoring that still makes a difference. Believe it or not, your Yellow Pages online listing continues to carry weight with search engines and can boost your clinic’s visibility. In this episode, you’ll learn why Yellow Pages hasn’…
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SEO Services Edition: Is SEO "Dead" in 2025? Who Knows? (Case Studies, Testimonials, and Ultimate Guide with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox. Favour Obasi-Ike presents an engaging and conversational discussion that emphatically argues for the continued relevance of Search Engine Optimization (SEO) in 2025 and beyond,…
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What Are the Best Blogging and Publishing SEO Practices for New or Established Websites? (Digital Marketing Masterclass with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox. This marketing discussion from Clubhouse audio centers on Search Engine Optimization (SEO) and its role in online business growth, particularly through blog con…
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What happens when you walk into a company with no insights function, where everyone is conducting their own research? On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney talks with guest and Head of Consumer Insights at StarKist, Raina Rusnak, about building an insights function from the …
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Meet Julie Lokun, the founder of The MediaCasters and Cre8tive Con. This discussion centers on the importance of authentic networking, emphasizing in-person connections and genuine follow-up over superficial interactions. Julie Lokun and Favour Obasi-Ike highlight the value of self-awareness in professional settings, distinguishing between introver…
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In this episode #3035, Eric Siu and Neil Patel discuss the AI talent shift from Meta to Elon Musk’s XAI, the challenges of adopting AI, and the tough truths of angel investing. They also explore YouTube’s Gemini AI updates and why managing talent with a focus on revenue and training matters more than ever. TIME-STAMPED SHOW NOTES (00:00) Elon Musk …
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Episode 181: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-free AI is disrupting SEO and causing massive traffic losses for online businesses as traditional websites become antiquated in the age of AI-powered search results. Many coaches, course creators, and agency owners are watchin…
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Ready to skyrocket your clinic's growth by tapping into untapped audiences? Discover how leveraging other people's audiences can transform your practice into a thriving hub of new patients. Plus, learn how to maximize the impact of your content through repurposing, ensuring you stand out in the crowded healthcare industry. By the end of this episod…
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What are the Biggest SEO Mistakes Killing Your Website Rankings? Learn with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. This audio from a Clubhouse audio Marketing Club discussion explores common SEO mistakes that hinder website rankings and offers strategies for improvement. Favour emphasizes the critical importance of a profes…
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Feeling stuck in old patterns? Before you can scale a business, glow up your life or transform your reality, you’ve got to decide: who’s the you doing the upgrading? In this episode, we’re talking identity-based habits and why you can’t glow up your life with the same mindset that kept you stuck. You’ll learn how to stop ghosting the future version…
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In this episode #3034, Eric Siu and Neil Patel discuss how to achieve virality by understanding algorithms, the rise of young entrepreneurs, and why focus is critical for business success. They also explore how to evaluate investment opportunities, avoid shiny object distractions, and the future of AI in driving social shopping. TIME-STAMPED SHOW N…
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In this episode #3033, Eric Siu and Neil Patel share VC perspectives on how AI is reshaping automation, while stressing that strong relationships remain key in service-based industries. They also highlight why executives need to create content that speaks directly to their ideal audience and leverage personal experiences to build trust and engageme…
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What happens when you sit down and interview an AI about the future of creators, business, and humanity’s role in all of it? In this episode, I invite my custom-built AI assistant, Olma, onto the podcast for a completely unscripted conversation. No pre-written answers, no prompts behind the curtain—just me asking questions and letting her responses…
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In this episode #3032, Eric Siu and Neil share how they’re preparing for the HubSpot Inbound Conference, focusing on maximizing ROI through networking and building relationships, especially with platforms like LinkedIn. They also discuss the evolution of search, comparing ChatGPT’s rise to Google’s dominance, and how AI and deep research are reshap…
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Brad Wetherall, former head of Google My Business, reveals insider knowledge about how Google evaluates and ranks business profiles in the evolving search landscape. He shares crucial insights on trust factors, ranking signals, and how AI is reshaping local search strategies. • Google Business Profile (formerly Google My Business) remains critical …
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