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Veronica Romney Podcasts

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Stepping into leadership isn’t for the faint of heart. It's a gladiatorial arena, an unceasing battle against time, expectations, and the pressures of creating impact. For Marketers at every level, the leap from being a leader to becoming a Rainmaker – a master of self, team, role, and impact – often feels like an impossible task. That’s where the Rainmaker Podcast comes in. 'Elevating Marketing Leaders' is not just a tagline – it's a mission. Each episode is filled with genuine, unscripted ...
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Scale Your Small Business

Jillian Flodstrom

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The Scale Your Small Business Podcast helps entrepreneurs and small business owners put simple systems in place to see exponential growth. It’s hosted by serial entrepreneur, Jillian Flodstrom. If you need help mitigating the feelings of overwhelm and confusion when it comes to leading and growing your business this show will help you calm the chaos, increase productivity and grow your revenue.
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Want to build a personal brand without feeling fake as f*ck? Hosted by personal branding experts Sun Yi, Authentic As F*ck Podcast brings you behind the scenes of branding a personal brand. Tune in every Monday to get practical tips and inspiration to help build your personal brand that's authentic to YOU!
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What does it really mean to “get it right” when it comes to culture and brand experience? This week, I’m joined by Aaliyah Taylor, a seasoned experiential marketer and Senior Community Events Manager at Adobe, for a bold conversation about authenticity, representation, and building unforgettable brand moments. From running her own event space to cu…
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What if AI wasn’t just a tool... but your next hire? In this eye-opening conversation, Natalie MacNeil, founder of AI Dream Team, joins me to break down how entrepreneurs and marketers can build smart, scalable systems using multi-agent workflows and ethical AI strategy. We explore what it really means to adopt an AI-first mindset, how to design yo…
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What happens when a yoga entrepreneur takes the reins as CMO in one of the stiffest industries around? In this episode, Kate Brown joins me to talk about what it really takes to lead marketing inside a legacy space like insurance and how to challenge everything from team structure to brand messaging without losing trust along the way. We dive into …
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What’s the real difference between a consultant, an agency, and a fractional CMO and how do you know which one your business actually needs? This week, Joe Grover joins me on the show for a deep dive into the evolving landscape of marketing leadership and the dynamics behind each of these roles. In this episode, Joe breaks down why so many companie…
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What if you could hand off your repeatable tasks to an AI team that sounds just like you? This week, I'm joined by Gemma Bonham-Carter, strategist for entrepreneurs who want to build a profitable online course business. She shares how she’s radically transformed her business using custom GPTs and why AI is no longer optional for modern entrepreneur…
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What does it take to lead a resilient business in a world that won’t stop shifting? This week, strategist and consultant Carlyn Bushman joins me for a real, unfiltered conversation about what female founders are up against in 2025 and how to lead through the chaos with clarity, data, and confidence. Carlyn shares her perspective on why too many wom…
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What does it really take to cut through the noise in today’s marketing landscape and what if everything we thought we knew about attention is wrong? In this episode, Veronica sits down with Paulo Salomao, the founder and agency leader behind King Ursa, to unpack how the media landscape is shifting, why trust matters more than ever, and how a single…
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“Leadership shouldn’t still be the number one workplace issue—but it is.” In this episode, I sit down with culture and leadership expert Megan Kuiper, who spent 21 years at Target leading teams and turning around broken store cultures. Now, she helps organizations of all sizes build intentional, people-first leadership from the inside out. If you’v…
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Think email marketing is old news? Think again. In this episode, I sit down with email strategist and marketing expert Allison Hardy to unpack the future of email marketing in a world dominated by social media and AI. From debunking the myth that "email is dead" to breaking down why authentic urgency beats fake scarcity every time, Allison shares p…
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You hit the milestone. You achieved the goal. You checked every box—and yet… something still feels off. In this episode, I sit down with holistic leadership coach Kasey D’Amato for a powerful conversation about what happens after success. We unpack the emotional aftermath of reaching a big milestone—like publishing a book—and the uncomfortable ques…
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“You don’t need to be an expert to be valuable—you just need a perspective.” In this episode, I sit down with personal brand strategist, educator, and prolific content creator Brian Mikula to unpack the real reason so many professionals hold themselves back from showing up online. If fear of judgment, burnout, or “not being expert enough” has kept …
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“You can't teach give-a-shit.” That quote sums up the conversation I had with seasoned marketing executive Anne Marie Benard. Anne Marie shares her journey across industries. From Target and energy sponsorships to media, healthcare, and now higher education at the University of Utah. But this isn’t just a résumé rundown, it’s an honest, insightful …
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Think you need a big, dramatic life moment to tell a powerful story? In this episode, I sit down with bestselling author, master storyteller, and 61-time Moth StorySLAM winner Matthew Dicks to explore the magic of everyday storytelling—and how the smallest moments often carry the biggest impact. From his life-changing “Homework for Life” practice t…
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You’ve hired a sales team, but they’re not performing the way you hoped. You’re still the one carrying the weight of bringing in revenue, and the dream of “someone taking sales off your plate” feels further away than ever. Sound familiar? In this episode, Michael and Veronica break down exactly why your sales team might be struggling and spoiler al…
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What does it take to go from the NFL to the boardroom—and bring your whole identity with you? In this live-recorded episode of The Rainmaker Podcast, I sit down with six-time Pro Bowler, TV personality, and entrepreneur Brandon Marshall for an unfiltered conversation about building a brand, breaking mental health stigma, and bridging the gap betwee…
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Ever wonder how some brands create die-hard fans who wouldn’t dream of buying from anyone else? In this episode, I sit down with Bill Neff, a marketing powerhouse known for his work with YETI and beyond, to break down the secrets behind brand loyalty, community-driven marketing, and authentic storytelling. Bill shares his journey from professional …
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What if social media wasn’t really social—but instead, a space for self-discovery? This week, Xanthe Wells, VP of Global Creative at Pinterest, joins me to unpack how Pinterest is redefining the way people interact with content, brands, and their own identities. Unlike other platforms, Pinterest isn’t about followers or fleeting trends—it’s about i…
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How does a 175-year-old brand stay relevant in a constantly evolving market? Tracey Panek, Levi’s brand historian, joins me to share how Levi’s balances heritage with innovation to remain a cultural icon. From historical accuracy in marketing to the brand’s deep connection with customers, Tracey offers a fascinating look into how storytelling shape…
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How do you market a brand when the product itself is completely out of your control? This week, Kathryn Dobbs, Chief Marketing Officer of the Columbus Blue Jackets, joins me to share her unique perspective on sports marketing, fan loyalty, and how to create an unforgettable game-day experience—regardless of what’s happening on the ice. We dive into…
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What separates a good brand from an iconic one? This week, Chris Kneeland, co-founder of Cult Collective and expert in brand loyalty, joins me to break down the strategies behind cult-like brands and what makes them stand the test of time. Chris shares how brands like John Deere, Airbnb, and Lululemon built deep emotional connections with their aud…
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What happens when honesty becomes your best client filter? This week, Michelle Morgan—PPC expert, agency owner, speaker, and consultant—joins me to share her no-nonsense approach to client relationships, why setting firm boundaries upfront matters, and how being brutally honest helps her attract the right clients (and scare off the wrong ones). Mic…
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What happens when an entrepreneur transitions back into the corporate world—but on their own terms? This week, Mandy Balak, newly appointed President of The Gathering, joins me to share her journey from business owner to leading one of the most renowned marketing events in North America. We dive into what it means to shift identities, embrace new l…
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What’s the smartest way to use Meta ads without relying on them as your sole traffic source? This week, Amanda Robinson—Facebook ads expert and Meta-certified speaker—joins me to break down the best strategies for leveraging Meta ads to amplify your marketing efforts rather than using them as a last-ditch effort to rescue a struggling campaign. In …
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What does it really take to build an unforgettable personal brand? This week, Sun Yi, branding expert and founder of Night Owl Nation, joins me for a no-BS conversation about personal branding, marketing, and the fine line between influence and integrity. Sun shares why most personal brands fail, the difference between true experts and knowledge br…
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What does it take to craft meaningful connections between brands, athletes, and fans? This week, Cameron Wagner, a veteran sports marketer with over two decades of experience, joins me to share her journey in creating impactful activations and redefining sports marketing. From orchestrating partnerships at six Olympic Games to working with iconic b…
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What does it take to rise as a young leader in competitive, male-dominated industries? This week, Melissa Rosenthal joins me as she shares her inspiring journey from her meteoric career at BuzzFeed to her leadership role at ClickUp and her leap into entrepreneurship. As a seasoned marketer, Melissa reflects on the challenges of navigating transitio…
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What happens when you reach the top of the corporate ladder and realize it’s not the summit you expected? This week, Shelley Paxton, former CMO of Harley Davidson and author of Soulbatical: A Corporate Rebel’s Guide to Finding Your Best Life, joins me to share her powerful journey from marketing executive to Chief Soul Officer. In this episode, we …
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Order Veronica's new book "Identity Marketing" here: https://identitymarketingbook.com/ Warning: this episode might give you an identity crisis 😅 Veronica Romney is a marketing veteran, keynote speaker, and the author of Identity Marketing: How to Create Loyal, Lifelong Fans and a Legendary Brand (No Matter What You Sell). I asked Veronica about wh…
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This week’s episode of The Rainmaker Podcast is a special one—we’re bringing you an exclusive recording from the virtual launch party we held last week for my first-ever book, Identity Marketing: How to Create Loyal, Lifelong Fans and a Legendary Brand (No Matter What You Sell or the Size of Your Budget)! It was a memorable and special celebration …
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What does it take to craft a standout launch in today’s fast-paced market? This week, Brenda McGowan, a seasoned launch strategist, joins The Rainmaker Podcast to discuss the art and science of successful launches. With Q1 as the busiest season for marketing campaigns, Brenda shares her predictions for 2025, insights into evolving buyer behavior, a…
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Watch AAF Episode 129 Trailer: https://www.instagram.com/p/DE7qmOqAfbS/ Scott Clary is the host of the Success Story podcast, a #1 Entrepreneurship and Top 10 Business show. With his background in sales and marketing, he was able to give a lot of tactical and practical tips you can use in growing your podcast, selling and marketing for your busines…
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What does it take to build a brand that’s both authentic and impactful? In this episode, I sit down with marketing legend Seth Godin for an unforgettable conversation about identity in marketing and beyond. We explore the power of personal branding, the ethical dilemmas marketers face today, and why authenticity is the key to building genuine conne…
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Watch Episode 128 Trailer: https://www.instagram.com/p/DEnFteKxraH/ Download "The Guide To Going Viral" for FREE! Go to: https://hookpoint.com/aaf In this episode, Brendan Kane shares his wisdom on creating viral content. I asked him specific questions for entrepreneurs, coaches, and freelancers who creates content on the side for their business. T…
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Are you confident your coach has the qualifications to guide you? In this week’s episode, Kelly Ruta, a clinical psychotherapist turned coach, joins me in tackling the ethical challenges plaguing the coaching industry. We candidly share frustrations, including a disappointing $1,500 one-to-one session, highlighting the prevalence of unqualified coa…
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Watch Episode 127 Trailer here: https://www.instagram.com/p/DDxBL0bRiwO/ Preston shows how most financial barriers has nothing to do with your knowledge or skills, and why just mindset alone isn't enough to break through it. He talks about somatic work and some examples of how he does his workshop. He also gave examples of some of the people he's w…
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How do top performers, especially marketers, stay resilient and avoid burnout? This week, I’m joined by mindset coach and former TEDx speaker Matt Gagnon for a powerful conversation on mental health, resilience, and personal growth. Matt shares his journey from corporate life to coaching, opening up about struggles with mental health and the transf…
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Watch Episode 126 Trailer here: https://www.instagram.com/p/DDe-F-gR8ba/ Michael Janda is an award-winning creative director, author, educator, and the founder of the creative agency Riser. I asked Michael about the ins and outs of growing a successful freelance career or an agency as a creative entrepreneur. He also talked about the impact of a pe…
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Watch Episode 125 Trailer Link: https://www.instagram.com/p/DDPj27zRLb7/ James Sommerville is the co-founder of ATTIK and former VP, Global Design for Coca Cola. I asked him how people can navigate their career in the creative industry. He gave us his insights on balancing creative freedom with making money, collaborating with other creatives, how …
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What does it mean to live abundantly in a world that often feels scarce? In this episode, I sit down with Cathy Heller, a podcaster with over 40 million downloads, to explore this question. Cathy shares her wisdom on redefining abundance—not as material wealth but as a life filled with well-being, purpose, and meaningful connections. Reflecting on …
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Are you caught in the cycle of ignoring your needs, telling yourself there’s no time for rest, reflection, or even being human? In this week’s episode, I’m joined by Heather Chauvin, a renowned advocate for emotional well-being, to dive deep into the struggles of high performers who push themselves to the brink. We’ll explore the concept of "time d…
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Watch Trailer Episode 124: https://www.instagram.com/p/DCo0oXKxnaW/ In this episode, brand strategist Anneli Hansson shares how facilitate brand strategy sessions to find authentic stories and values about a brand and how a brand strategy session can be like a therapy session. Chapters 00:00 Understanding Brand Strategy for Personal Brands 05:57 Al…
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What does it take to build a brand known for both service and culture? In this weeks episode I am joined by Omar Soliman, co-founder of College Hunks Hauling Junk, to explore this question. Omar discusses the company’s unique culture, which is built on trust, selective hiring, and a commitment to employee development. Approaching its 20th anniversa…
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Watch Trailer Episode 123: https://www.instagram.com/p/DCZR76kR4eE/ Watch Full Episode 123 on YouTube: https://www.youtube.com/watch?v=uB2kiw0GtSU&t=3385s In this episode, I spoke with Laura Belgray on her process of publishing and marketing her book. Check out her book Tough Titties and join her mailing list at: https://www.talkingshrimp.com/ Chap…
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In a world inundated with marketing messages, how do we discern between ethical persuasion and manipulative tactics? This episode delves into this complex issue with Brad Parscale, a seasoned strategist who has shaped successful political campaigns. Parscale explores the blurred lines between marketing and advertising, discussing the ethical consid…
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What makes a brand truly unforgettable? This week, I dive into that question with Laura Belgray, bestselling author and celebrated copywriter, known for her unique brand, "Talking Shrimp." Initially born from a practical tax decision after getting married, Talking Shrimp has grown into a standout brand with a dedicated community of "shrimpers." Lau…
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Watch Trailer Episode 122: https://www.instagram.com/p/DCFCW3MRVVy/ Watch Full Episode 122 on Youtube: https://www.youtube.com/watch?v=pRY9FrKWkbE&t=2s Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, exploring their journeys and dive into their expertise that greatly inspire them. This w…
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How does identity shape marketing strategies? Today, I am diving into this question with marketing expert Tamsen Webster. A message designer and strategist with over 25 years of experience, Tamsen shares insights from her upcoming book, explaining how deeply identity influences consumer behavior and decision-making. Instead of relying on fear-based…
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Watch Trailer Episode 121: https://www.youtube.com/watch?v=mN-S74MbFpk Watch Full Episode 121 on YouTube: https://www.youtube.com/watch?v=QD5zKpqI9Yg&t=1741s Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, exploring their journeys and dive into their expertise that greatly inspire them. …
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Have you wondered how a simple idea can grow into a community-driven business? In this week's episode, I'm joined by Sarah Calhoun, founder of Red Ants Pants, a company dedicated to workwear for women. Sarah opens up about her entrepreneurial journey, from identifying a gap in the market to creating a brand that empowers women in labor-intensive fi…
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Watch Trailer Episode 120: Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, exploring their journeys and dive into their expertise that greatly inspire them. So excited to share in this Episode 120 of AAF podcast: James Altucher On Going Viral By Accident. Don't miss this inspiring conver…
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