Best Value Based Bidding Podcasts (2025)

1
Cybersecurity, Strategy, and Leadership: Barry Mainz, CEO of ForeScout 34:36

13h ago34:36

34:36

What does it take to lead a cybersecurity company that protects some of the world’s most sensitive systems? Barry Mainz, CEO of ForeScout, shares what he's learned about decision-making, trust, and communication in a high-pressure industry. This episode pulls back the curtain on how ForeScout operates—and what keeps it grounded. Barry also talks ab…

1
The Future of LTV with Ido Weisenberg| Voyantis.ai 45:04

3M ago45:04

45:04

Paris interviews Ido Weisenberg, CEO of Voyantis, a company revolutionizing customer lifetime value (LTV) prediction with AI and machine learning. Ido shares on utilizing predictive analytics to optimize customer acquisition, retention, and revenue growth for SaaS and consumer companies. He also discusses how aligning marketing and revenue goals ca…

1
LLMs in 2024: A Year in Review 27:15

5M ago27:15

27:15

This 2024 blog post reviews advancements in Large Language Models (LLMs). Key themes include the breaking of the GPT-4 barrier, with multiple organizations surpassing its capabilities; significant improvements in model efficiency and price reductions, making LLMs more accessible; the rise of multimodal models incorporating vision, audio, and even l…

1
Disrupting Urban Mobility with EV Innovation- Anne Clara Laugesen 37:45

6M ago37:45

37:45

In this episode, Paris sits down with Anne Clara Laugesen,, the CMO and Head of ESG at Stella Energy and Viggo. Anne shares how Viggo disrupted the traditional Danish taxi market with its all-EV fleet. And how the strategic rebranding to Stella Energy set the stage to cater to international markets and industry competitors. Tune in to hear the chal…

1
Digital Marketing for Higher Education with Guus Goorts 43:23

6M ago43:23

43:23

In this episode, Guus Goorts, education marketing expert and author of Genuinely Helpful: A Practical Guide to Effective University Websites, joins Paris to share insights on enhancing digital marketing for higher education. They discuss optimizing university websites, leveraging AI, and creating authentic student experiences that resonate with the…

1
The Digital Transformation in Education Marketing- Martijn van de Veen 41:00

7M ago41:00

41:00

In this episode, Paris hosts Martijn van de Veen, Chief Business Development Officer at ICEF, for a discussion about the digital transformation reshaping education marketing. They discuss how the pandemic drove education institutions to adopt virtual recruitment tools, hybrid learning models, and digital marketing strategies, highlighting the benef…

1
Protect and Grow Your Business with Cybersecurity Expert Curphy Smith 49:29

7M ago49:29

49:29

In this episode Paris hosts Curphy Smith, the Business Development Manager at Century Solutions Group. Curphy has a rich background in managed services and understands the evolving cyber threat landscape. In this conversation, Curphy provides listeners with a roadmap to safeguard businesses. He also shows how to utilize cybersecurity as a catalyst …

1
How to Grow, Market, and Monetize Your Podcast with Jeff Umbro 37:31

8M ago37:31

37:31

In this episode Paris is joined by Jeff Umbro, CEO of The Podglomerate, to dive deep into the world of podcasting. Podcasting has become a powerful medium for brands, thought leaders, and content creators to engage with their audience, but it's not without its challenges. Paris and Jeff explore key strategies for podcast production, marketing, and …

1
Save Time and Simplify Content Sharing with Repurpose.io - Sean Malarkey 47:58

8M ago47:58

47:58

In this episode of Paris Talks Marketing, Paris speaks with Sean Malarkey, Co-founder and Chief Growth Officer of Repurpose.io, about how content creators can save time and simplify content sharing through effective repurposing. Discover how Repurpose.io allows you to transform a single piece of content from TikTok, Instagram, YouTube, and other pl…

1
The Future of Marketing: AI, Customer Relationships, and Digital Marketing | David Arnoux 44:57

8M ago44:57

44:57

In this episode of Paris Talks Marketing, David Arnoux, Co-Founder and CEO of Growth Tribe, shares his insights on modern marketing challenges, the role of AI in business, and principles of long-term relationship building with customers. With over 37,000 alumni and 1,000 companies trained, Growth Tribe is at the forefront of helping organizations d…

1
How Accountability and Systems Propel Brand Growth with Ben Catley Richardson 48:28

8M ago48:28

48:28

In this episode Paris speaks with Ben Catley Richardson, the founder of Accountability Viking. Ben shares his journey of becoming the Accountability Viking as a response to being ignored during his self-employment years in marketing and branding. He discusses the importance of standing out, the application of accountability to inspire and meet expe…

1
LinkedIn Marketing Strategy for B2B and Personal Brands with Garrett Caudle 53:47

9M ago53:47

53:47

In this episode, Paris interviews Garrett Caudle, CEO of Influent, an executive social agency, to discuss the untapped potential of LinkedIn for B2B marketing. The episode discusses common misconceptions about LinkedIn, the importance of quality over quantity, and strategies for building a successful marketing presence. Paris and Garret also explor…

1
Unlocking B2B Growth with Adam Robinson of Retention.com & RB2B 49:56

12M ago49:56

49:56

In this episode of Paris Talks Marketing, we dive into the marketing genius behind Adam Robinson, founder and CEO of Retention.com & RB2B. The two delve into best practices for B2B lead generation, the future of cookies and tracking in the digital world, and how to leverage LinkedIn for personal branding and business growth. Adam Robinson is the Fo…

1
Revolutionizing Customer Acquisition with Preston Junger of Nift 43:47

12M ago43:47

43:47

In this episode of Paris Talks Marketing, Paris welcomes Preston Junger, VP of Restaurant Solutions at Nift. Preston shares his journey from traditional office jobs to embracing the flexible, passion-driven work culture influenced by the pandemic. He discusses Nift's innovative approach to helping restaurants acquire customers through personalized …

1
Creating Powerful Digital Content with Eric Brooker 39:54

1y ago39:54

39:54

In this episode Paris sits down with Eric Brooker, a revered business leader, author, and podcast host. Eric shares his journey of building a successful personal brand through consistent engagement on LinkedIn, leveraging the platform for immense business growth, and establishing a top 1% globally ranked podcast, 'Counsel Culture.' The two share in…

1
Marketing in the AI Era with Alberto Rizzoli of V7 47:54

1y ago47:54

47:54

In this episode of Paris Talks Marketing, Paris talks with Alberto Rizzoli, co-founder of V7, a platform advancing the automation of AI data labeling. They delve into the significant role of AI in marketing, the ethical use of AI in creating genuine content and the risks of saturating the market with AI-generated content. Alberto Rizzoli is co-Foun…

1
Building the Sales Engineer of the Future with Arjun Pillai of Docket 56:26

1y ago56:26

56:26

In this episode of Paris Talks Marketing, host Paris talks with Arjun Pillai, serial entrepreneur and CEO of Docket, an AI platform transforming B2B sales. Arjun Pillai is a serial entrepreneur with two successful exits and is currently on his 3rd venture. He is the Co-founder & CEO at Docket Inc., an AI platform that serves as a virtual sales engi…

1
Bridging the Skills Gap in the Workforce with Shay David of Retrain.ai 45:28

1y ago45:28

45:28

This episode of Paris Talks Marketing features Shay David, co-founder and CEO of Retrain.a, discussing the misconceptions surrounding AI and automation's impact on the job market. The conversation delves into how AI is transforming the digital landscape, Shay's entrepreneurial journey, and insights on how technology is reshaping skills demands. Sha…

1
Scaling Success in a Crowded Market with Chris Heffernan of Dlivrd 45:50

1y ago45:50

45:50

In this episode of Paris Talks Marketing, host Paris dives deep into the entrepreneurial journey of Chris Heffernan, founder and CEO of Dlivrd, a logistics platform connecting brands with independent contract delivery drivers in the U.S. and Canada. Chris shares his early days of doing unscalable tasks to differentiate from competitors, the importa…

1
Transforming B2B Marketing with Megan Bowen of Refine Labs 58:32

1y ago58:32

58:32

In this episode of Paris Talks Marketing, host Paris dives into the world of SaaS marketing strategies with guest Megan Bowen, CEO of Refine Labs, a leading B2B demand generation agency that helps B2B companies transform their marketing strategies to generate revenue. Paris and Megan discuss the importance of balancing organic and paid content dist…

1
How to Win in SaaS Marketing with Arun Lal 47:02

1y ago47:02

47:02

In this episode of Paris Talks Marketing, host Paris delves into the world of SaaS marketing strategies with guest Arun Lal, a seasoned marketing executive. Arun Lal has 18+ years of experience as a Marketing Executive across enterprises: Microsoft, VMware, and multiple startups: Productiv, Climate (Unicorn acquired by Bayer), Contiq (as Co-founder…

1
Unlocking Demand Generation with Liam Bartholomew of Cognism 37:36

1y ago37:36

37:36

This episode of Paris Talks Marketing delves into the strategies behind demand generation versus lead generation, particularly in the competitive SaaS market with Liam Bartholomew, the VP of Marketing at Cognism. Having been there for the last 4.5 years, he helped the company grow its marketing team from 4 to now over 40 people! Liam is passionate …

1
Growing a Startup Through SEO Content with Marc Rutzen of HelloData.ai 37:29

1y ago37:29

37:29

This episode of Paris Talks Marketing features Marc Rutzen, CEO and co-founder of HelloData.ai, discussing the impact of generative AI on SEO strategies. Marc shares his journey from founding his company, achieving profitability without external funding, to leveraging AI for efficient real estate data analysis. The conversation also touches on the …

1
How Andres Klaric and Fuse Revolutionized the Loan Origination Landscape 35:23

1y ago35:23

35:23

In this episode of Paris Talks Marketing, Paris interviews Andres Klaric, co-founder and co-CEO of Fuse, a company revolutionizing loan origination software for financial institutions with a next-gen loan origination system (LOS) that simplifies lending through self-serve customization, a low-code API builder, and a personalized agent portal. Over …

1
Redefining Sales Engagement in the AI Era with Roshan Cariappa of Vymo 34:23

1y ago34:23

34:23

This episode of Paris Talks Marketing features Roshan Cariappa, a marketing leader at Vymo, discussing the evolution and contemporary strategies in SaaS marketing, particularly in sales engagement. Roshan Cariappa is an engineer turned founder turned marketer - he has spent the last 15 years with early stage tech startups, doing the zero to one acr…

1
The State of Product-Led Growth with Emilia Korczynska of Userpilot 38:59

1y ago38:59

38:59

In this episode, we dive into product-led growth (PLG) and the effectiveness of content marketing strategies in the SaaS industry with our guest Emilia Korczynska, the head of marketing at UserPilot. Emilia is the Head of Marketing at Userpilot, a Product-Growth Platform for SaaS companies. She’s especially interested in product-led growth, product…

1
How Caya & Slidebean Dominated the SaaS Market with SEO and YouTube 36:39

1y ago36:39

36:39

In this episode, we dive into the forefront of SaaS marketing strategies with Caya, CEO of Slidebean. Caya Jose Cayasso, a seasoned entrepreneur with a flair for storytelling, currently spearheads Slidebean, a venture-backed startup established in 2014, as the CEO. Nestled in the heart of New York City, Slidebean assists founders in pitching to inv…

1
Andreea Stefan on Driving a 250% ARR Growth from Planable's Organic Content & SEO Strategy 44:22

1+ y ago44:22

44:22

In this podcast episode, we spoke with Andreea Stefan, the SEO Lead at Planable, a social media content collaboration and approval platform. Andreea Stefan has spent the last 8 years in marketing agencies and client-side, creating and executing SEO strategies, building SEO teams, and managing resources for organic growth. Now, she is the SEO Lead @…

1
Narrative Attacks as the New Cybersecurity Threat with Dan Lowden of Blackbird.ai 44:20

1+ y ago44:20

44:20

Misinformation/disinformation is the number one global risk to organizations across the globe in 2024, as stated by the World Economic Forum. In this episode, we dive into Narrative Intelligence with Dan Lowden of Blackbird.ai. Pay close attention as Dan demystifies the role AI plays in detecting and combating misinformation/disinformation (or what…

1
SMS Marketing: The Underused Channel for High Conversion Rates with Georgi Petrov 29:35

1+ y ago29:35

29:35

In this episode, we explore the world of SMS marketing. Our host, Paris Childress, interviews Georgi Petrov, founder and CEO of NitroPack, as they discuss the benefits of SMS marketing, its use cases, and debunk common myths. Georgi also discusses his success within the Shopify ecosystem and highlights the importance of user-centered product develo…

1
The Untapped Potential of Affiliate Marketing for SaaS Explored with Emmet Gibney 45:32

1+ y ago45:32

45:32

In this episode, Emmet Gibney shares his insights on affiliate marketing for SaaS businesses. Emmet Gibney is the CEO of Rewardful, an all-in-one affiliate management software for businesses using Stripe or Paddle for payments. Rewardful was founded in 2018, and fast forward to today, it has thousands of customers worldwide. We explore common myths…

1
Shaping the Future of Sales Emails: The 💜 Lavender Story with William Ballance 44:04

1+ y ago44:04

44:04

Join us as William Ballance, CEO of Lavender 💜, unfolds the journey from a sales representative to a groundbreaking entrepreneur, transforming the sales email landscape with AI-driven innovations. A sales rep turned startup founder, William Ballance is the co-founder and CEO of Lavender.ai, a tech startup that uses communication psychology and AI t…

1
Podcasts As Catalysts for Genuine B2B Customer Connections with Casey Cheshire 42:44

1+ y ago42:44

42:44

We explore Casey Cheshire's journey from running a marketing automation agency to embracing the power of podcasting in creating genuine B2B connections. Casey Cheshire is a lifelong marketer, serial entrepreneur, and adventurer. Casey’s passion for podcasting led to him founding Ringmaster Conversational Marketing. Ringmaster helps B2B businesses l…

1
Growing your E-commerce Empire with Yaron Been 43:31

1+ y ago43:31

43:31

Yaron Been, an ecommerce entrepreneur, growth coach, and industrial engineer, discovered his entrepreneurial path almost by accident from a childhood friend. Intrigued at the idea of generating online income, he and his wife built a weak, "shitty" ecommerce store the next day. But to their surprise, they got their first sale that very evening! Sinc…

1
The Modern Day Marketing Maze with Eric Holtzclaw 32:20

1+ y ago32:20

32:20

In this episode, we dive deep into the intricacies of modern marketing with Eric Holtzclaw. Eric, a visionary and a serial entrepreneur, brings over 30 years of experience in tech and marketing to the table. Today, Eric is a Founding Partner and Chief Strategist at Liger, one of Inc. 5000’s fastest-growing companies of 2022, where he’s able to comb…

1
Chris Rack on Demand Gen & Capture: Marketing Resilience in Tough Times 46:17

1+ y ago46:17

46:17

This episode is a deep dive into Chris Rack's blueprint for marketing resilience in a down economy. Chris, the CEO of MRP, connects B2B marketers with revenue-propelling demand solutions across the buyer journey. Chris’s 17+ years in B2B sales and marketing technology include scaling organizations from sub $10M to $80-$100M annual revenue. His jour…

1
Jason Swenk on Building and Scaling Marketing Agencies 38:16

1+ y ago38:16

38:16

Jason Swenk is the agency advisor & coach who guides marketing agencies through a proven framework for growing their agency faster. Jason has written the book for growing an agency from nothing to two 8 figure agencies. Jason currently hosts the Smart Agency Master Class Podcast, a Digital Marketing Agency Owner podcast for sharing the strategies a…

1
The Road to $1M ARR with 3 People & Driving Growth with Snitcher's Rohan Hayes 51:20

1+ y ago51:20

51:20

In a world where skydiving was his biggest thrill, Rohan Hayes never expected that a new passion would come soaring into his life. As he reminisces about his exhilarating experiences and the burnt-out skydivers he encountered, little did he know that his path would take an unexpected turn. 👉 His professional journey began in the commodities industr…

1
The Power of Personalized Cold Email Outreach with HyperGen's Alex & Kien 39:55

1+ y ago39:55

39:55

Discover the power of outbound marketing as Kien and Alex defy the stigma and overcome the challenges of personalization for higher email response rates and increased sales growth. In this episode, you will learn how to: Boost your lead generation with effective outbound marketing strategies. Maximize your email outreach success with personalized c…

1
Driving Future High-Growth with Demand Gen: Deanna Shimota's Triple-Channel Approach 36:49

1+ y ago36:49

36:49

While lead generation focuses on the 5% of companies currently in the market, demand generation aims to capture the other 95% that are not actively looking to buy. In this episode, Deanna Shimota discusses the three legs of a successful demand generation strategy: the website, managed channels, and third-party channels. She emphasizes creating targ…

1
Pricing Your SaaS Product with Dan Balcauski: Are You Conveying Your Value? 49:26

1+ y ago49:26

49:26

Pricing can make or break your SaaS business. "Most executives think that what you charge determines your success. In fact, who and how you charge determines your success." Finding the perfect pricing strategy in a landscape filled with changing variables and diverse revenue streams can feel like searching for treasure in a vast sea. Surprisingly, …

1
No Ads, No Hacks: B2B SaaS Growth Systems for Explosive Results with Mark Osborne 42:43

1+ y ago42:43

42:43

It's time to break free from the endless chase of shiny tactics and growth hacks that lead to burning money without results. There's a smarter path to market domination: scalable systems and processes firmly rooted in the marketing basics. Mark Osborne shares the keys to predictable growth - setting up systems in your organization that could have y…

1
Don't Hit Snooze on First-Party Data Strategy with Greg Kihlström of GK5A 35:06

1+ y ago35:06

35:06

A wake-up call for businesses everywhere: either adapt to the First-Party Data (1PD) era or risk falling behind! In this episode, we explore the dynamic intersection of artificial intelligence, marketing technology, personalized customer experiences, and 1PD. Though not a marketing world newcomer, AI is experiencing a renaissance. From harnessing g…

1
Why ABM Is the Only Marketing Choice for B2B with Joana Inch of HAT Media 37:31

1+ y ago37:31

37:31

In this episode, Joana shares the basic principles of Account-Based Marketing (ABM) and why ABM is the only marketing choice for B2B companies targeting mid- to enterprise-level accounts. 👉 Joana Inch is the founder of HAT Media, a B2B and Account-Based Marketing (ABM) Agency. She is a best-selling author of Go To Market, a regular educator at the …

1
Design a High-Profit Digital Marketing Agency with Raul Hernandez Ochoa of Do Good Work 43:08

2y ago43:08

43:08

Are you tired of being seen as just another player in the market? Raul will teach you how to shatter the glass ceiling in your industry, making clients come to you and positioning your agency as a unique powerhouse rather than a commodity. In this episode, Raul shares his Productive Profits® strategies that will revolutionize how you operate your a…

1
Connect Your Data to ChatGPT & Grow Your Business with Shanif Dhanani 27:50

2y ago27:50

27:50

Join us as we dive into the world of ChatGPT in this episode with Shanif Dhanani, Founder & ChatGPT consultant at Locusive. With his software development and data science background, Shanif helps businesses understand and build systems that connect their internal and proprietary systems to ChatGPT, enabling internal employees, customers, and other …

1
Embracing the Startup Chaos & How Repositioning Cut CAC by 52% with Andrej Persolja 34:58

2y ago34:58

34:58

The early-stage startup journey is a mess! As you strive to validate your vision and achieve growth, you encounter a chaotic mix of challenges. Gaining customers becomes a hit-or-miss scenario that impacts both your progress and marketing tactics, leaving you unsure who your best-fit audience truly is. You need to bring order to this startup mess. …

1
PTM Trailer: Marketing Strategy & AI 1:04

2y ago1:04

1:04

Every SaaS company plays for high stakes, but what does it take to dominate the market right now? Welcome to Paris Talks Marketing, the podcast where we dive deep into the latest trends and strategies in SaaS marketing that are really working today. We've recently rebranded. Our guests are SaaS CMOs, founders, and specialists, and we discuss one tr…

1
A Glimpse into the Future: Interactive Web3 & AI Assistants with Alexander De Ridder of INK 43:50

2y ago43:50

43:50

Leap into the future of the Interactive Web3 and AI Assistants War between Google Bard, ChatGPT, and more! With Alexander De Ridder, we discuss the limitations of Web2 and the need for a shift towards a more AI-friendly infrastructure. In this episode, you will find out what's the future of marketing & search and more about the three driving forces…

1
CRM Wars: HubSpot Takes on Salesforce & More with Connor Jeffers of Aptitude 8 35:41

2y ago35:41

35:41

Can Hubspot beat Salesforce? 🎙️ When SaaS companies aim to fuel their business growth through CRM, choosing the right option can be challenging, especially with the intense debate about which CRM platform reigns supreme: HubSpot or Salesforce. And our guest, Connor, is here to show you which CRM would better fit your needs! 👉 Connor Jeffers is the …

Podcasts Worth a Listen

Value Based Bidding Podcasts

Podcasts Worth a Listen