Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.
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User Retention Podcasts
A podcast dedicated to helping businesses improve their customer engagement. Covering growth, retention, technical, and industry trend topics, brought to you by OneSignal, the world's most popular customer engagement solution used by 1+ million businesses sending more than 10 billion daily messages.
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Welcome to the Customer Retention Podcast — your go-to show for actionable insights on growing and retaining your SaaS customers using GoCSM and the HighLevel platform. Each episode dives into practical strategies, real success stories, and proven systems to reduce churn, boost engagement, and scale your customer success operations. Whether you’re a SaaS founder, agency owner, or CSM, you’ll get clear, no-fluff advice you can use immediately.
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Post-acquisition marketing is massively undervalued. So much marketing to date has been acquisition-focused. Now the top marketers on the planet are turning to customer experience and user retention. We interview them and share their secrets with you.
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Startup Insights is a podcast for entrepreneurs interested in building businesses that solve real problems. We tell stories about early stage startups and how they’ve used user research to shape their product and strategy. We interview entrepreneurs and researchers who have come to understand their customers through interviews, surveys, and other techniques. Our guests highlight specific examples of how their businesses conduct research - and what they’ve learned along the way.
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Welcome to the SharePoint Maven Podcast — where you can learn a new SharePoint tip in less time than it takes to drink your first cup of coffee! Whether you’re an overwhelmed administrator looking for answers, or simply a user who needs help implementing and adapting to SharePoint and Microsoft 365, this podcast is a quick, approachable, free resource designed to build your confidence in your SharePoint abilities. Each week, you can catch Greg right here sharing updates, providing step-by-st ...
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Welcome to the Mobile User Acquisition Show, in which we talk about how to use mobile user acquisition strategies to grow your app quickly and capital-efficiently. Each episode includes strategies, tips and pointers from the leading edge of mobile user acquisition that can help you unlock tremendous growth for your app.The Mobile User Acquisition Show is produced by the team at RocketShip HQ. With 8 figure UA spends managed and over 10,000 ads produced, we deliver profitable growth for break ...
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Customer onboarding in B2B SaaS is changing fast, but the resources for onboarding teams? Not so much. That's why we're kicking off Onboarding Therapy, a podcast that tackles the real challenges onboarding teams face every day.
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Welcome to the Subscription League podcast hosted by Purchasely, a world-class no-code Growth Platform for Subscription Apps. Drawing on the industry experience of Purchasely’s three award-winning founders, we sit down with CEOs, innovators, and experts to discuss hands-on experiences, pitfalls, and actionable insights and strategies for success. This podcast aims to guide you through your app subscription business journey.
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Thoughtcast by Onething is an experience design podcast that looks to take a unique angle on an age-old format. We’re bringing everything from hotly discussed topics, to diamonds in the rough, and deconstructing it all, from every angle possible. We aim to provide discussion on the topics which can help everyone in some way through storytelling.
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Pulse, presented by Intuji, is your go-to podcast for insights into the ever-evolving business landscape. We dive deep into how modern businesses can harness strategy, data, commerce, and technology to enhance their brand and customer experience and scale effectively. From the finer points of user experience (UX) and user interface (UI) design to the nitty-gritty of web development, software engineering, and DevOps, we cover many topics. But we don't stop there. Our discussions extend to cut ...
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EngageCast is a one-of-its-kind podcast series that brings to light riveting growth stories powered by WebEngage. Every episode features a conversation with top growth and marketing practitioners and entrepreneurs in the B2C space. Our stories cover the true essence of growth marketing, user engagement and retention, customer experience, entrepreneurship and a lot more.
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Welcome to The HighLevel Experience: Disruptor Diaries, your number one source for motivation, inspiration, and clarity for achieving success with HighLevel. Our podcast aims to inspire you through the stories of successful agencies, Saaspreneurs, and high-level affiliates, focusing not only on their achievements but also on their journey to get there. Tune in every week for a fresh dose of the latest HighLevel feature updates in our weekly segment, where we geek out over the newest tools an ...
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The Nova Communities Podcast is your resource for tips, tools, and insights for associations, user groups, and nonprofits. Whether you're a Board Member, Community Manager, volunteer, or staff person, we know that shared experience has the potential to inspire passion and positive action. Each week, we will take you behind the scenes with successful influencers in the industry to share tips and their experiences building and empowering communities. Do you want insights and actionable steps t ...
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Aieutics is a boutique consultancy focusing on helping leaders, teams and scaleups unlock tangible opportunities around : - Growth: where to grow and how to do so in a sustainable way? - Customers: understanding category and customer/user painpoints to develop products and solutions people want - Digital Product & Experiences: how to design and optimise future-proof digital experiences ... by using a combination of kaizen, novel data, tools and technologies (amongst which AI) and modern appr ...
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Retention Labels in Purview: 3 Key Settings You Need to Know
9:25
9:25
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9:25Not sure how to set up retention labels properly? In this episode, I break down the three main settings in Microsoft Purview retention labels, explaining what each does and how they help you manage content lifecycle and compliance with ease. BLOG REFERENCES 3 Retention Label Settings in Microsoft Purview NEED HELP? Want to confidently navigate Shar…
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AI, segmentation, and deep links: How Babbel powers CRM – Alejandro Hernandez (Babbel)
30:13
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30:13Alejandro Hernandez, Senior CRM Notifications and Lifecycle Specialist at Babbel, explains how AI and human creativity intersect to drive retention in language learning. He shares how Babbel uses ecosystem segmentation, predictive models, and deep links to re-engage millions of learners worldwide. From predicting churn with behavior signals to ensu…
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1
Do You Really Need to Back Up SharePoint Online?
11:30
11:30
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11:30Is Microsoft handling your backups — or should you be doing more? In this episode, I break down what’s built into SharePoint Online, what it protects you from, and whether a third-party backup is worth considering. BLOG REFERENCES Do we need to back up documents in SharePoint Online? NEED HELP? Want to confidently navigate SharePoint and Microsoft …
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Empowering Women in SaaS: Building Community and Business with HighLevel
1:14:40
1:14:40
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1:14:4062 - Empowering Women in SaaS: Building Community and Business with HighLevel In this episode of the HighLevel Experience Podcast, host Vit Muller sits down with Kristine L’Estrange, a dynamic force in the HighLevel community. Kristine is known for her work with L’Estrange Digital Marketing in New Zealand and her initiative, Women of GHL. The conve…
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Running Out of SharePoint Storage? Here’s Where to Put Your Files.
16:59
16:59
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16:59Running low on SharePoint storage and not sure what to do next? In this episode, I share practical options for storing files outside of SharePoint — without losing access, security, or control. BLOG REFERENCES Where to store files when you run out of Storage in SharePoint Online NEED HELP? Want to confidently navigate SharePoint and Microsoft 365? …
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1
The power of community and why retention means growth – Advi Bishnoi (Social Plus)
40:02
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40:02Questions Advi answered in this episode: What is Social Plus, and how do its in-app social features work? Why is retention ‘the new acquisition’ in 2025? What mistakes do marketers make when they think about retention? How do community features increase CLV across verticals like fitness, travel, and retail? How can first-party data from in-app comm…
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Kanban in Microsoft 365: 4 Easy Ways to Visualize Your Work
10:04
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10:04Love Kanban boards? So do I! In this episode, I cover four different ways you can build Kanban-style boards using Microsoft 365 tools like Planner, Lists, and more — so you can manage tasks visually and stay organized. BLOG REFERENCES 4 ways to create Kanban Boards in Microsoft 365 NEED HELP? Want to confidently navigate SharePoint and Microsoft 36…
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1
Maximizing Affiliate Success: Strategies for HighLevel Users
1:27:57
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1:27:5761 - Maximizing Affiliate Success: Strategies for HighLevel Users In this special episode of the HighLevel Experience Podcast, host Vit Muller welcomes Jonah Tuska, the Manager of HighLevel Affiliate Channels. Jonah shares his insights on scaling affiliate channels, the opportunities within HighLevel's affiliate program, and the innovative strategi…
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When Does Retention Start? 4 Options You Need to Know.
11:02
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11:02Not sure when your retention period actually kicks in? In this episode, I walk through the four options Microsoft Purview gives you to define the start of the retention clock — and how each one can impact your compliance strategy. BLOG REFERENCES 4 Options that define the Start of the Retention Period NEED HELP? Want to confidently navigate SharePo…
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Behind the scenes of the App Growth Summit – Louis Tanguay (App Growth Summit)
40:58
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40:58Questions Louis answered in this episode: Why Louis started App Growth Summit The moment AGS’s ‘community first’ format revealed the gap in existing event culture What are mobile marketers missing in custom product page strategy? Where does AI actually help and where does it actively dull critical thinking? Why do marketers keep separating teams an…
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Achieve More by Doing Less: The Millionaire Flywheel and the Four-Hour Workday Strategy
1:45:11
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1:45:1159 - Achieve More by Doing Less: The Millionaire Flywheel and the Four-Hour Workday Strategy In this enlightening episode of the HighLevel Experience Podcast, host Vit Muller sits down with Danny Clarke, a platinum-level SaaS entrepreneur from the UK. Danny is the mastermind behind Hello Freedom and Easy Peasy Business, and he's on a mission to rea…
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1
Top 5 Loop Components You Should Be Using
11:17
11:17
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11:17Loop is changing the way we collaborate in Microsoft 365 — and in this episode, I highlight my top 5 favorite Loop components. From task lists to voting tables, find out which ones can save you time and boost productivity across Teams, Outlook, and beyond. BLOG REFERENCES Top 5 Loop Components NEED HELP? Want to confidently navigate SharePoint and …
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Exposing the myth of ‘perfect data’ with Piotr Prędkiewicz (FORMEL SKIN)
32:50
32:50
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32:50Questions Piotr addresses in this episode: What is FORMEL SKIN, and how does it solve dermatology’s bottleneck in Germany? How did Piotr’s career in analytics develop across multiple verticals? Why is ‘perfect data’ a myth in mobile marketing? How do you responsibly track and aggregate users before registration? What’s the difference between front-…
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Retention’s Over - Now What? 5 Options for Your SharePoint Content.
9:43
9:43
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9:43What happens to your files after the retention period ends? In this episode, I break down the five options available in Microsoft Purview and SharePoint, so you can decide whether to delete, archive, or do something else entirely with your content. BLOG REFERENCES 5 options at the end of the Retention Period NEED HELP? Want to confidently navigate …
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Small Agency, Big Impact: Kartik's Voice AI Journey
1:05:48
1:05:48
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1:05:4858 - Small Agency, Big Impact: Kartik's Voice AI Journey In this episode of the HighLevel Experience Podcast, host Vit Muller welcomes Kartik Ayyalasomayajula, a visionary entrepreneur and founder of Acquire One. Kartik has revolutionized the way service businesses scale through the use of paid ads, funnels, and AI automation. The conversation delv…
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Admin Units in Microsoft 365: What They Are and Why They Matter
9:23
9:23
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9:23Ever heard of Admin Units and wondered what they actually do? In this episode, I explain how Admin Units work in Microsoft Entra and Microsoft Purview - and how they can help you better manage permissions and data across your organization. BLOG REFERENCES Admin Units in Microsoft Entra and Microsoft Purview NEED HELP? Want to confidently navigate S…
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Retention over reach – and what data says about loyalty – Seema Shah (Sensor Tower)
52:51
52:51
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52:51Questions Seema answered in this episode What is Sensor Tower, and how does it analyze the digital retail economy? What tactics actually drive engagement and conversion for e-commerce apps? How are loyalty programs, membership fees, and incentives engineered to retain users? Why is ‘engagement’ more critical than mere app downloads? What happens wh…
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Microsoft 365 On the Go: A Quick Guide to Mobile Apps
12:30
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12:30Want to stay productive from your phone or tablet? In this episode, I walk you through the key mobile apps available with Microsoft 365 - so you can work smarter, whether you’re at your desk or on the move. BLOG REFERENCES An overview of the Mobile Apps available with Microsoft 365 NEED HELP? Want to confidently navigate SharePoint and Microsoft 36…
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Cut Costs, Not Communication: The Ultimate SMS Solution for Agencies with Gary Capps
1:20:42
1:20:42
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1:20:4257 - Cut Costs, Not Communication: The Ultimate SMS Solution for Agencies with Gary Capps In this episode of the HighLevel Experience Podcast, host Vit Muller welcomes back Gary Capps, a seasoned agency owner and SaaS innovator. Gary is the mastermind behind myCRMSIM, a tool that has revolutionized SMS solutions for HighLevel users by providing an …
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Folders vs. Metadata: Why Mixing Them in SharePoint Can Backfire
12:48
12:48
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12:48Thinking of using both folders and metadata in the same library? In this episode, I explain why that can cause confusion, mess up search, and make life harder for your users - and what you should do instead. BLOG REFERENCES Why it is not a good idea to mix folders and metadata in the same document library NEED HELP? Want to confidently navigate Sha…
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Jack Levis - How UPS Avoided a $600M Mistake and Reinvented Delivery | Pulse by Intuji #30
50:32
50:32
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50:32In this episode of Pulse by Intuji, Julian Wallis speaks with Jack Levis, former Senior Director at UPS, who led a transformation that saved the company over $600 million a year. Jack shares how a system on the brink of cancellation became UPS’s most successful operational breakthrough — and the critical role psychology, leadership and data played …
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The future of rewarded user acquisition – Moshe Even-Israel (Scrambly)
12:41
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12:41Moshe Even-Israel, Head of Business Development at Scrambly, unpacks the real stakes and shifting standards in the rewarded user acquisition ecosystem. From onboarding and fraud, to retention and data transparency, Moshe interrogates both the promise and pitfalls of incentivized platforms. This episode covers vendor selection, long-term retention s…
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1
SharePoint Governance: Key Decisions You Can't Skip
11:18
11:18
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11:18Thinking about SharePoint governance but not sure where to start? In this episode, I break down the important decisions you need to make when building a governance plan - so your SharePoint environment stays organized, secure, and easy to manage. BLOG REFERENCES Decisions for you to consider when creating a Governance Plan for SharePoint Online NEE…
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1
Balancing Automation and Personal Touch with Micheal Pacitto
1:07:56
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1:07:5656 - Balancing Automation and Personal Touch with Micheal Pacitto In this engaging episode of the HighLevel Experience Podcast, host Vit Muller welcomes back Micheal Pacitto, a visionary leader in the SaaS industry. Known for his expertise in maximizing efficiency and value in SaaS platforms, Micheal shares his insights on the delicate balance betw…
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1
Want to Block Downloads? 3 Ways to Protect Files in SharePoint and OneDrive
13:31
13:31
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13:31Need to stop people from downloading files? In this episode, I cover three different ways you can block downloads in SharePoint and OneDrive - whether you want to tighten security or just control how files are shared. BLOG REFERENCES 3 ways to block download of documents in SharePoint and OneDrive NEED HELP? Want to confidently navigate SharePoint …
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How an airline's app is turning loyalty into currency - Udhara de Silva (Singapore Airlines)
27:10
27:10
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27:10Udhara de Silva, who leads loyalty marketing for Singapore Airlines in Australia, walks through the launch and rapid growth of Kris+, the digital rewards app that enables members to earn and spend miles in restaurants and retail stores – a first for any airline rewards app outside of Singapore. The discussion tracks why Australia was chosen as the …
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From Corporate Life to Entrepreneurial Success with Francis Rodino
1:18:25
1:18:25
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1:18:2555 - From Corporate Life to Entrepreneurial Success with Francis Rodino In this episode of the HighLevel Experience Podcast, host Vit Muller welcomes Francis Rodino, a leader in digital marketing and AI integration with sales automation. By his forties, Francis had already launched high-impact campaigns for global brands and founded Lead Hero AI in…
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1
Preservation Hold Library: The Hidden Hero of SharePoint and OneDrive
13:17
13:17
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13:17Ever delete a file and wonder why it’s still hanging around? In this episode, I explain how the Preservation Hold Library works in SharePoint and OneDrive—and why it’s so important for compliance, retention, and protecting your data. BLOG REFERENCES How Preservation Hold Library works in SharePoint and OneDrive NEED HELP? Want to confidently naviga…
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1
Taming the Template Chaos: How to Organize Company Templates in SharePoint
10:55
10:55
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10:55Got templates all over the place? In this episode, I explain how to properly organize your company templates in SharePoint Online, so your team can easily find and use the right ones without wasting time hunting them down. BLOG REFERENCES How to organize company templates in SharePoint Online NEED HELP? Want to confidently navigate SharePoint and M…
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1
Build a Better Intranet: SharePoint Homepage Best Practices
29:54
29:54
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29:54Your SharePoint intranet homepage sets the tone for the whole experience. In this episode, I share key best practices to make sure your homepage is clean, useful, and keeps employees coming back for more. BLOG REFERENCES SharePoint Intranet Homepage Best Practices NEED HELP? Want to confidently navigate SharePoint and Microsoft 365? Enroll in my re…
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AI in ad production - Hype, hurdles and human touch - Andre Kempe (Admiral Media)
17:50
17:50
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17:50Andre Kempe is the CEO of Admiral Media, a performance marketing agency based in Europe. He returns to Apptivate to discuss the role of AI in creative development for mobile app marketing campaigns. Find out what types of apps can leverage AI in their ads, where the human touch still outperforms the machine, and where AI makes the biggest impact fr…
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Think you can skip SharePoint training? Think again! In this episode, I explain why proper training is crucial if you want your SharePoint sites, pages, and web parts to actually be used = and how it can make or break your rollout. BLOG REFERENCES Why SharePoint Training Matters NEED HELP? Want to confidently navigate SharePoint and Microsoft 365? …
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Team Sites Without Groups? Yes, There’s a Reason!
17:37
17:37
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17:37Ever wondered why you’d create a SharePoint Team Site without a Microsoft 365 Group? In this episode, I break down when and why it actually makes sense. BLOG REFERENCES Why do we need a Team Site without a Group? NEED HELP? Want to confidently navigate SharePoint and Microsoft 365? Enroll in my revamped On-Demand SharePoint and Microsoft 365 Academ…
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Data and growth: Reaching new heights with Skyscanner - Daniel Lupu (Skyscanner)
22:59
22:59
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22:59Daniel Lupu is the Senior Marketing Manager at Skyscanner, a search engine for deals on flights, hotels, and car rentals serving 110 million users monthly. In this episode, Daniel shares lessons and results from the tests he’s run. He discusses his team's approach to navigating SKAN, the creative strategies they’ve implemented, and his observations…
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Unlocking the Power of Voice AI: Transform Your Business Communication
1:18:47
1:18:47
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1:18:4754 - Unlocking the Power of Voice AI: Transform Your Business Communication In this episode of the HighLevel Experience Podcast, host Vit Muller welcomes Michael Reimer, a leading expert in voice AI and the CEO of CRM Pros. Based in South Florida, Michael has spent over 18 months leveraging and reselling HighLevel, combining it with custom marketin…
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1
HighLevel Masterclass / SaaS Masterclass w/ John Bermudez
1:28:06
1:28:06
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1:28:06By Timur Sabir
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Killing Churn in HighLevel SaaS Businesses w/ Azhar Siddiqui
58:18
58:18
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58:18By Timur Sabir
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Make More Money WITHOUT More Customers w/ Spencer Harman
1:04:51
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1:04:51By Timur Sabir
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Sell SaaS Mastery Workshop w/ Andy Audate
1:26:52
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1:26:52By Timur Sabir
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Level-up Your SaaS Company with GoCSM w/ Jenna Leadingham
51:02
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51:02By Timur Sabir
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HighLevel Journey, Customer Success, and SaaS Strategies w/ Shawn Greenway
59:11
59:11
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59:11In this podcast, Tim and Shawn discuss their journey with the HighLevel platform and how it helped shape GoCSM, a powerful tool for customer success management. Tim shares insights from years of experience in the SaaS world, explaining how GoCSM was developed to support agencies in managing customer success, reducing churn, and improving client ret…
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How to Reduce Churn for HighLevel SaaS Agencies Using GoCSM w/ Nipun Syal
1:08:03
1:08:03
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1:08:03In our very first episode, we sit down with Tim Sabir, founder of GoCSM, to talk about one of the biggest challenges facing SaaS agencies on HighLevel — churn. With 7+ years of experience helping local businesses grow through smart technology, Tim shares practical strategies for reducing churn, increasing product adoption, and building stronger cli…
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1
Sites, Pages & Web Parts: The Core of SharePoint Explained
11:57
11:57
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11:57New to SharePoint or unsure how Sites, Pages, and Web Parts all fit together? In this episode, I explain how SharePoint sites are structured, what site pages are for, and how web parts bring your content to life BLOG REFERENCES SharePoint Sites, Pages and Web Parts NEED HELP? Want to confidently navigate SharePoint and Microsoft 365? Enroll in my r…
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1
Going the distance: Growth lessons from adidas Running - Luca Stefanutti (adidas Running)
29:22
29:22
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29:22In this episode, we chat with Luca Stefanutti, the Director of Growth at adidas Running, the fitness app formerly known as Runtastic. They touch on the app’s role within the larger brand, key performance metrics, implementing new insights within large teams, and Luca’s point of view on some of today’s hottest app marketing topics, like AI, creative…
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1
How AI Chat Agents Can Elevate Your Agency
1:32:47
1:32:47
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1:32:4753 - How AI Chat Agents Can Elevate Your Agency In this engaging episode of the HighLevel Experience Podcast, host Vit Muller sits down with Bryce DeCora, CEO and co-founder of CloseBot. Bryce shares his inspiring journey from a Nebraska farm to working at Boeing, and eventually becoming a tech entrepreneur in the AI and CRM space. The conversation…
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Tidy Up Your Docs: 4 Smart Ways to Organize Files in SharePoint
25:04
25:04
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25:04Feeling overwhelmed by messy document libraries? In this episode, I go over four practical ways to organize your documents in SharePoint, so your team can find what they need without digging through chaos. BLOG REFERENCES 4 Ways to organize documents in SharePoint NEED HELP? Want to confidently navigate SharePoint and Microsoft 365? Enroll in my re…
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From Onboarding to Retention: Strategies to Scale Your Agency
1:31:49
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1:31:4952 - From Onboarding to Retention: Strategies to Scale Your Agency In this episode of the HighLevel Experience Podcast, host Vit Muller welcomes two dynamic leaders in the HighLevel community, Emily Bryant and Ryan O'Connor. Emily is the GM of Global Operations and Sales at Growthable, known for her expertise in automation and strategy. Ryan, the f…
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1
SharePoint Intranet Tips: Best Practices That Actually Work
23:26
23:26
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23:26Thinking about building or improving your SharePoint Intranet? In this episode, I share practical best practices to help you create a clean, user-friendly, and effective intranet your team will actually use. BLOG REFERENCES SharePoint Intranet Best Practices NEED HELP? Want to confidently navigate SharePoint and Microsoft 365? Enroll in my revamped…
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How Uber unified its marketing strategy - Liam Branaghan (Uber)
21:34
21:34
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21:34In this episode of our Apptivate podcast, we chat with Liam Branaghan, the Performance Marketing and Strategy Lead for Uber. Liam’s teams focus on driving growth for Uber Eats across EMEA, while supporting overall brand and business goals. In this episode, you’ll learn about the evolution of Uber’s regional marketing teams and how they merged into …
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1
Scaling SaaS: Overcoming Challenges and Embracing Growth with Sarah Cordiner
1:33:28
1:33:28
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1:33:2851 - Scaling SaaS: Overcoming Challenges and Embracing Growth with Sarah Cordiner In this inspiring episode of the HighLevel Experience Podcast, host Vit Muller welcomes the dynamic Sarah Cordiner, a trailblazer in the HighLevel community and a pioneer in online education. Sarah shares her incredible journey from being the youngest university direc…
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