Welcome to Facebook Ads Quick Tips! I'm Stacy Covitz—a Gen X business owner who knows that Facebook ads can be as confusing as the latest internet trend. I'll cut through the clutter in quick, five-minute episodes that give you real, actionable advice on ad setup, budgets, trends, and more—without the usual tech overload or stale marketing talk. Plus, we toss in a bit of online culture commentary (because who doesn’t have an opinion on Zuck?) to keep things lively. Whether you’re a hands-on ...
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Understanding Facebook Ads Podcasts
Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? The Inside Google Ads podcast is hosted by Jyll Saskin Gales, a seasoned Google Ads coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign ...
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Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...
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Motivated Leads is owned by real estate investors and they specialize in helping other seasoned investors generate motivated seller leads via Google and facebook. We have spent millions of dollars running ad campaigns and generating leads for real estate flippers and wholesalers across the USA, Canada and other various countries. Having a team of digital marketing professionals that actually understand the business is a huge deal. We know the difference from an MLS listing lead to a motivate ...
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Are you a Podcast Editor? Or becoming one? This is the show for Podcast Editors, by Podcast Editors. We mastermind topics with your peers, with industry leaders, and even have a little fun along the way. Follow or subscribe to the show, get involved in the Podcast Editors Club Facebook group, and stay in touch with the latest events and news through the newsletter at https://www.PodcastEditorAcademy.com/newsletter. When you're ready, consider joining us in the Podcast Editor Academy! This po ...
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Motivated Leads is owned by real estate investors and they specialize in helping other seasoned investors generate motivated seller leads via Google and facebook. We have spent millions of dollars running ad campaigns and generating leads for real estate flippers and wholesalers across the USA, Canada and other various countries. Having a team of digital marketing professionals that actually understand the business is a huge deal. We know the difference from an MLS listing lead to a motivate ...
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This podcast comes from the founder and CMO of Impactable.co which is a Linkedin marketing agency that has launched 1,000+ Linkedin lead generation campaigns and Linkedin Paid Ad campaigns in 30+ countries. This scrappy startup was acquired in early 2021 and is now backed with amazing resources by way of data and business intelligence companies to keep us at the forefront of what's new and possible in the world of LinkedIn Marketing. This Podcast will start with the absolute basic level of L ...
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Conrad talks to experts in the field. From Neuroscientist, Computer Vision experts, Ad experts, Neuro marketers and anyone else who can help us understand how we can learn to get noticed. Are you paying attention?
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The Dental Marketing Podcast was created to help dentists navigate the complicated marketing world we live in today. We talk about everything from Facebook ads to website strategies to local marketing and many more marketing strategies. This podcast will not only help you have a better understanding marketing, it will also give you the direction you need. If you are looking to grow your practice through marketing, you are in the right place. Cover art photo provided by Jon Tyson on Unsplash: ...
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From Facebook Ads to the latest/greatest CRM, I’m sharing everything a modern Loan Officer needs to thrive in the 21st century. I share everything I learn about Mortgage marketing - ad platforms, automated follow up, referral strategies, sales/conversion tips, team building strategies, and building the mindset of a champion so that you too can defy the odds and win. This show is for Loan Officers and mortgage brokers who understand that technology will either crush their business or transfor ...
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Helping young single women create healthy relationships, one date at a time. Understand men. Communicate better. Attract the love you want.
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Welcome to the 'Whoa to Go' podcast, with host, Karen AD – Empath, Coach, Counsellor, Business Owner, and Artist – your guide to getting out from under your circumstances! Drawing from her work as a Coach & Counsellor, Karen AD delivers easy to understand bite sized episodes with insights & practical strategies to help you figure out what to do when you find yourself in some sort of life disruption. From time to time you’ll also hear soul-stirring interviews with regular people talking about ...
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Josh Cahill - The Mustache Marketer from The Mustache Marketer Podcast For Real Estate Agents reveals all of his killer Facebook Marketing tips, tricks & strategies so you can be ahead of the curve with your Real Estate Business. Discover how you can create an endless stream of leads and predictable income and gain an extra 2-4 closings a month. Josh’s passion is helping Real Estate Agents grow their business with Facebook Marketing, Messenger Marketing & Business Automation to help you bett ...
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Discover the world through smarter, smoother, and more meaningful travel. Welcome to the Island Vacation Travel Podcast, hosted by Al Philogene—founder of Island Vacation Travel Agency LLC, business travel consultant, and proud Saint Lucian entrepreneur dedicated to connecting travelers between Central Florida and the Caribbean. For more than eight years, Al has helped travelers, professionals, event planners, and small businesses create stress-free, memorable journeys. From corporate travel ...
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I'm Andy Poulton and I've been marketing online since 1999. Listen to my podcasts to learn a little more about a wide range of digital marketing and online security security issues. I talk about Search Engine Optimisation - SEO Google Ads, Facebook Ads and other forms of Pay per Click - PPC Social Media Marketing Email Marketing Video Marketing Web Design and Web Usability Cyber Security Passwords and Password Security And quite a bit more
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Click On This is a podcast where experts in the field of digital marketing help businesses and individuals to understand different concepts and strategies in this ever-changing online industry.
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Step right up, and enter the Advertising Hot Seat! This is the podcast for marketers and advertisers who crave raw, unfiltered advice, strategies, and insights from the trenches of the advertising world. Our host, Jeromy Sonne, CEO of Daypart.ai, brings his decades of experience, wit, and candor to tackle the hottest topics and controversies in the industry. Whether you're a seasoned pro or just starting, the Advertising Hot Seat will ignite your passion, sharpen your skills, and give you th ...
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Sharing Anchor.fm tips, tricks & tutorials - all things podcasting and content creation! Dr. Dan Davidson leverages his advanced understanding of Anchor to produce over a dozen podcasts with the platform. Connect at AnchorTalk.com / Facebook.com/AnchorTalk / Twitter.com/AnchorTalk / Instagram.com/AnchorTalk and Facebook Groups at AnchorVoices.AnchorTalk.com and AnchorBootCamps.AnchorTalk.com / Support this podcast: https://podcasters.spotify.com/pod/show/anchortalk/support
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The ‘Customer Acquisition Show’ will help you acquire more customers and scale your ad spend across channels so you can make more money! Because the truth is: you don’t need more traffic, you need more customers. You’ll learn how to acquire more (AND BETTER) customers by maximizing your budget so you can get as many ideal customers as possible. Each episode will dive give you strategies and the tools you can use to improve your paid marketing campaigns on platforms like Meta (Facebook), Inst ...
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Call It Like I See It proves that news and social commentary does not have to be manipulative or sensationalist to be interesting, so join hosts James Keys and Tunde Ogunlana as they take a weekly look at notable news stories, opinion pieces, or products of our culture and break down what they see.
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Let's take Marketing from confusing & overwhelming... To Fun & Simple! So you can build a trusted brand and enjoy what you do! Every episode is also accompanied by a Facebook Live show that you can find on https://www.facebook.com/jenrottmann1/ To make it a two-way conversation where we can engage, ask questions and build a community that works together It's gonna be a lot of fun! So come hang out, so we can get to know each other, make marketing practical, relevant to you and what it's supp ...
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Filled with actionable insights and personal stories, The Ecomm Manager Podcast goes beyond the buzzwords and flashy headlines. The Ecomm Manager Podcast helps ecommerce professionals better understand branding, marketing, analytics, customer experience, and logistics with helpful advice from industry experts who made it big.
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Flourish to 7 Figures Podcast: Growing Your Online Business to 7 Figures and Beyond
Monica Louie
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Welcome to the Flourish to 7 Figures Podcast! I'm your host, Monica Louie. This podcast is all about what it really takes to build a seven-figure business! Together, we'll explore the many variables of a sustainable and successful business, including mindset, strategies, personal development, funnels, time management, growing your team, scaling your business, building your list, and of course, using Facebook and Instagram ads to connect with your ideal audience! Each week, we'll sit down wit ...
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Are you a CMO, business owner or digital marketing professional? Of Record is your weekly listen for what’s happening in the digital media space. We’ll cover the latest with Facebook, Google, LinkedIn, Twitter, Instagram, YouTube and other rising players in the digital space. We discuss breaking platform changes and updates with a marketer's eye to keep you current and provide analysis on how those changes will impact you and your profession. Subscribe to our podcast and you'll even catch th ...
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Online Marketing Stuff You Need to Know with Jono, is a must-listen for businesses looking to conquer the internet. If you’re a business owner looking to grow through online marketing, this podcast is for you. In this podcast, Jono Long, owner of Social Sphere Media, discusses the latest in online marketing and how to grow your business. This podcast was created for small business owners who want to learn about internet marketing. Jono Long has successfully built a marketing agency that work ...
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Lead Generation with Jackson Earngey
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Podcasting Tips & Tricks is a show designed to share quick, actionable tips and tricks for launching and growing a successful podcast and is aimed at both new and seasoned podcasters. We'll cover a range of topics from launching, equipment and software, audience growth, marketing, monetising, industry news, trends and lots more. Podcast awareness and listenership are growing year-on-year so it's no surprise that it is still growing in 2024. And now is a great time for small business owners a ...
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1
Why Central Florida Is the Ideal Hub for Caribbean Connections
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This conversation explores the vibrant Caribbean culture in Central Florida, focusing on how the community preserves its heritage while forging a new identity. It highlights the migration patterns from traditional hubs like Miami to Central Florida, the culinary renaissance that brings authentic Caribbean food to the area, and the lively music and …
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Which Google Ads strategy is best for building awareness?
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Building awareness with Google Ads requires a completely different mindset, and toolset, than driving conversions. In Episode 98 of the Inside Google Ads podcast, Google Ads coach Jyll Saskin Gales dives deep into the specific strategies that help new audiences discover your brand. We cover bidding, targeting and creative tactics for brand awarenes…
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“Sean Combs: The Reckoning” - Key Takeaways from the Eye Opening Documentary
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Note: This Podcast Contains SPOILERS. James Keys and Tunde Ogunlana discuss the recent Netflix documentary “Sean Combs: The Reckoning,” which was directed by Alex Stapleton and has been promoted extensively by longtime Diddy antagonist 50 Cent. The guys break down a few themes that were emphasized in the documentary and consider the extent to which…
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Advertisers get stuck planning the perfect campaign with 20 or 30 ads across different personas, messaging angles, and formats, only to watch Meta spend most of the budget on one ad after weeks of preparation. But all that upfront planning wastes time you could spend learning from actual results. Jon explains why you should start small with one or …
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Podcast Marketing Trends with Jeremy Enns
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Jeremy Enns joins us to discuss observations from his Podcast Marketing Trends report that pertain to Podcast Editors, Podcast Managers, and anyone who helps podcasters grow their reach and audience. Our conversation covers the balance between audio and video content, the challenges of monetization through sponsorships, and the significance of unde…
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44: Thinking your ad sucks? 🤔🤔Maybe it doesn't. And- we have a winner
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! In this episode of MetaAds Quick Tips, Stacy Covitz discusses common mistakes in evaluating ad performance, emphasizing the importance of patience and proper data analysis. She highlights that many people prematurely judge their offers without sufficient reach or …
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If you’re managing Google Ads, for your own business or a client, you know that there are so many pitfalls that can derail your campaigns. After optimizing more than 10,000 Google Ads accounts in her career, host Jyll Saskin Gales shares the most frequent and costly mistakes she sees marketers making right now. In this episode, Jyll breaks these to…
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Shocking Discovery: Plastics Are Polluting Our Brains; Also, How Lying to Kids Shapes Them into Selfish, Manipulative Adults
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James Keys and Tunde Ogunlana take a look at a recent discovery that suggests that plastics microplastics and nano plastics are being detected in human brains (0:56). The guys then react to a study that suggested that kids remember being lied to, and lied to kids tend to become lying, ill adjust adults (20:35). Psychiatrist sounds alarm after distu…
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Advertisers blame Andromeda when their results tank, treating it like a boogeyman algorithm that destroyed their performance. But most don't even understand what Andromeda actually is or how it works. Jon explains what this ad retrieval engine really does, why creative diversification doesn't mean creating 50 ads, and how to use it without drowning…
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43: Part 2 of 2: What are Special Categories, and could it be your business?
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! In this episode of the Facebook Ads Quick Tip Podcast, Stacy Covitz discusses the special categories in Meta Ads Manager that affect advertising strategies for businesses in housing, employment, credit, and politics. She explains the importance of understanding th…
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What is the role of automation vs. control in Google Ads?
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In this crossover episode of Inside Google Ads with Jyll Saskin Gales and PPC Town Hall with Optmyzr CEO Fred Vallaeys, they discuss the evolving role of the PPC professional. Automation, Performance Max, Smart Bidding and generative AI has fundamentally changed the industry, moving from an era of hands-on control to one of strategic guidance. Jyll…
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Ken Burns, His "The American Revolution" Documentary, and How Human Nature Binds Us with the Past
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James Keys and Tunde Ogunlana react to a recent interview of Ken Burns by Lex Pryor of the Ringer which discussed Burns' new documentary, “the American Revolution,” and gave some interesting insight into how Burns was able to avoid being a prisoner of the political moment when making this documentary over the last decade, and also how Burns was abl…
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Understand How Meta Advertising Actually Works
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Conspiracy theories about Meta advertising spread because most advertisers don't understand how things actually work, making them vulnerable to believing anything. Jon challenges you to invest time learning Meta's actual mechanics, not theory or opinion, and explains why building this foundation of fact is the only way to cut through the noise and …
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42: Audience too small- (says Meta?) and timely announcement at end
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Mentioned in this episode: Black Friday Bundle There are over 100 free gifts and so many incredible women chatting away! Come say hi- I'll be hanging out in there. Today I answered the question from a listener who sent Fanmail! (that's what it's called, I'm not sa…
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Why The World's Best Companies Are Sending Teams To St Lucia
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The conversation explores innovative solutions for workplace challenges, emphasizing the need to rethink traditional office environments and the potential of nature in enhancing team dynamics and talent retention. Takeaways There are solutions actually for this. What if the answer isn't another app? This island isn't just a map. It's a strategic to…
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Does audience targeting work with Search campaigns in Google Ads?
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Stop thinking of search and audiences as separate things! In episode 95, Google Ads Coach Jyll Saskin Gales dives into the powerful and often-overlooked connection between search and audiences in Google Ads. She answers three critical listener questions, providing practical strategies for leveraging this synergy. Key Topics Discussed: How and why y…
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Is Facebook Making Big Money From Scam Ads? Also, ChatGPT and the Upsurge in AI Psychosis
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James Keys and Tunde Ogunlana take a look at recent reporting which raises the alarm about scam ads on Facebook and how selling ad space to scammers appears to be substantial boost to the company’s bottom line (1:22). The guys then consider whether ChatGPT is making people crazy, or at least crazier, in light of recent revelations about people endi…
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Advertisers want clear rules, step-by-step checklists, and universal solutions they can apply to fix their campaigns. But Meta advertising doesn't work that way, and demanding certainty means missing where real solutions are found. Jon explains why "it depends" isn't a cop-out, why the best answers live in the grays, and how to get comfortable with…
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Hey Podcast Editor! Why aren't you podcasting?
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There is a peculiar paradox where many Podcast Editors, Managers, and Producers do not host their own shows. Our panel today explores the reasons behind this, including time constraints and perfectionism, while also highlighting the significant benefits that podcastING can bring to our careers and reputations. The core debate centers on whether pos…
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41: Part 1 of 2 Why your ad might get flagged?
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Summary In this episode, Stacy Covitz discusses the implications of Meta's recent revelations about revenue loss due to fraudulent ads, which has led to stricter ad policies affecting legitimate businesses. She explores the common topics that get flagged in advert…
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We've all been there: staring at our Google Ads account and thinking, "Is Google completely stupid?" As someone who used to work at Google, and sees hundreds of ad accounts each year, host Jyll Saskin Gales offers a fresh perspective on those frustrating moments. This may not be the episode you WANT to hear, but it's the episode you NEED to hear. J…
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Mamdani’s NYC Victory Brings Old Fears and New Energy to the Center Stage
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James Keys and Tunde Ogunlana discuss the extreme reactions seen following Zoran Mamdani’s New York City mayor election victory, including how many in the media and politics (including Republicans and even some Democrats) have been freaking out, and consider what factors may be driving it. The guys also take a look at the enthusiasm from Mamdani’s …
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Advertisers list every campaign detail when their results tank, like objectives, ad sets, targeting, placements, and creative counts, hoping the right setting will fix everything. But obsessing over the "how" of Meta advertising means ignoring what actually drives performance. Jon explains why you should focus on the "what" and "why" instead, and w…
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40: Don't risk your reputation by making this common mistake
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! In this conversation, Stacy Covitz discusses the importance of being prepared for business growth. She emphasizes that while wanting more clients is natural, business owners must ensure they have the necessary systems and bandwidth to handle that growth. The conve…
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How to Hire the Right People: Key Strategies From Austin McCurdy
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In this episode, talent acquisition expert Austin McCurdy shares how tools like the Predictive Index can help companies hire smarter. Learn why behavioral insights, motivation, and personal interests are just as important as experience in the hiring process. These strategies can help you transform your approach and build high-performing teams. Addi…
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What does limited by budget mean in Google Ads?
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Budgeting in Google Ads can seem straightforward, but in reality, it's far more complex than just setting a dollar amount. In episode 93 of the Inside Google Ads podcast, Google Ads Coach Jyll Saskin Gales dives into the nuances of how Google manages your budget and breaks down three common budget issues that can impact your campaign performance. I…
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Is the U.S. Economic System Set Up to Prey on Working Americans?
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James Keys and Tunde Ogunlana take a look at Pope Leo XIV’s recent criticism of economies that have the wealthy live in “bubble of comfort and luxury” while marginalizing the poor and discuss some of the predatory aspects of the American economic system as well as how many of America’s most common economic measures may cover up how difficult things…
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Experienced advertisers who've spent millions often blame Meta when results tank, but they're missing something crucial. Jon explains why humility might be the most overlooked trait in advertising and why new advertisers often have an advantage over veterans.
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39: Why Real Faces and Real Stories Matter More Than Ever
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! In this episode, Stacy Covitz discusses the pervasive presence of AI in our daily lives and its implications for businesses. She emphasizes the importance of authenticity in marketing, especially in a time when trust in online content is waning. Covitz shares her …
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15 Google Ads Targeting Strategies For You To Steal
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Are you feeling the squeeze of rising CPCs and increasingly automated Google Ads campaigns? In this special episode 92, Google Ads coach Jyll Saskin Gales shares advanced, cutting-edge targeting strategies designed to help you get your ideal customers from Google Ads. Specifically, she'll walk through 15 specific Google Ads targeting tactics you ca…
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The “No Kings” Protests Revealed a Serious Disconnect Between the American People and Some Elites
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James Keys and Tunde Ogunlana react to how widespread the recent No Kings Protests were and discuss how they reflect something deep inside the Americans psyche. The guys also consider why some Americans in power and in places of influence, like Rep Mike Johnson or comedian Joe Rogan were apparently so bothered by these peaceful demonstrations that …
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What Should You Do When Your Ads Aren't Working?
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When ads stop working, most advertisers tweak targeting or try new campaign structures. But there's a static list of things that actually matter, and it never changes. Jon walks through the exact troubleshooting process you should follow, starting with why complexity is your enemy.
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Facebook Ads for Your Clients’ Shows, with Megan Shields
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Megan Shields discusses the intricacies of Facebook advertising, particularly for podcast editors who want to help their clients expose their clients’ shows to a larger audience. She emphasizes the importance of understanding the relevance of Facebook ads in today's digital landscape, debunks common myths, and outlines strategies for both client ac…
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38- Meta Keeps Changing: Should You Still Use Lookalikes, or Go Broad?
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Summary In this conversation, Stacy Covitz discusses the evolving landscape of audience targeting in marketing, emphasizing the need to shift from narrow, specific targeting to broader strategies. She highlights the impact of AI and algorithm updates from platform…
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How to Hire the Right People: Key Strategies From Austin McCurdy
35:35
35:35
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In this episode, talent acquisition expert Austin McCurdy shares how tools like the Predictive Index can help companies hire smarter. Learn why behavioral insights, motivation, and personal interests are just as important as experience in the hiring process. These strategies can help you transform your approach and build high-performing teams. Addi…
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Should you use the Power Pack in Google Ads?
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Inside Google Ads host Jyll Saskin Gales was recently featured on the official Google Ads LinkedIn page! In episode 91, she dives deeper into the advice she shared with Google Ads Marketing about the so-called "Power Pack" - AI Max for Search Campaigns, Performance Max and Demand Gen. Using clear analogies and step-by-step guidance, Jyll walks thro…
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