Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? Inside Google Ads is hosted by Jyll Saskin Gales, a seasoned Google Ads Coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign efficiency a ...
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Welcome to Facebook Ads Quick Tips! I'm Stacy Covitz—a Gen X business owner who knows that Facebook ads can be as confusing as the latest internet trend. I'll cut through the clutter in quick, five-minute episodes that give you real, actionable advice on ad setup, budgets, trends, and more—without the usual tech overload or stale marketing talk. Plus, we toss in a bit of online culture commentary (because who doesn’t have an opinion on Zuck?) to keep things lively. Whether you’re a hands-on ...
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After delivering seminars all over the world, I realized how unique the knowledge I have really is. So I decided to share my ability, to help people become successful in what I view to be the greatest marketing era in humanity’s history. I’ve built several million-dollar businesses. It can be done. Now I want to show you how. Stay tuned for tools and strategies you can use right now to build your brands and increase revenue! You can now get my #1 Best Seller: Marketing Magic: http://bit.ly/4 ...
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Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...
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Motivated Leads is owned by real estate investors and they specialize in helping other seasoned investors generate motivated seller leads via Google and facebook. We have spent millions of dollars running ad campaigns and generating leads for real estate flippers and wholesalers across the USA, Canada and other various countries. Having a team of digital marketing professionals that actually understand the business is a huge deal. We know the difference from an MLS listing lead to a motivate ...
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Recommender Systems are the most challenging, powerful and ubiquitous area of machine learning and artificial intelligence. This podcast hosts the experts in recommender systems research and application. From understanding what users really want to driving large-scale content discovery - from delivering personalized online experiences to catering to multi-stakeholder goals. Guests from industry and academia share how they tackle these and many more challenges. With Recsperts coming from univ ...
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Conrad talks to experts in the field. From Neuroscientist, Computer Vision experts, Ad experts, Neuro marketers and anyone else who can help us understand how we can learn to get noticed. Are you paying attention?
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Welcome to Simple Marketing Academy, where entrepreneurs & small business owners learn how to successfully market their businesses in a simple and inexpensive way, in order to reach more of their ideal customers & increase their sales!
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The Dental Marketing Podcast was created to help dentists navigate the complicated marketing world we live in today. We talk about everything from Facebook ads to website strategies to local marketing and many more marketing strategies. This podcast will not only help you have a better understanding marketing, it will also give you the direction you need. If you are looking to grow your practice through marketing, you are in the right place. Cover art photo provided by Jon Tyson on Unsplash: ...
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Helping young single women create healthy relationships, one date at a time. Understand men. Communicate better. Attract the love you want.
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From Facebook Ads to the latest/greatest CRM, I’m sharing everything a modern Loan Officer needs to thrive in the 21st century. I share everything I learn about Mortgage marketing - ad platforms, automated follow up, referral strategies, sales/conversion tips, team building strategies, and building the mindset of a champion so that you too can defy the odds and win. This show is for Loan Officers and mortgage brokers who understand that technology will either crush their business or transfor ...
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You can change your life with "Silly Little Social" – people are doing it everyday! But honest conversations are hard to come by when everyone is just sharing their highlight reels. At SLS, we take our work seriously, but not ourselves while we chat about the ever-evolving world of social media! Listen for the freshest trends, insider strategies, and hilarious untold stories behind viral moments. Silly Little Social is hosted by Lindsay Donnelly, CEO and Founder of multi 6-Fig marketing agen ...
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Welcome to the 'Whoa to Go' podcast, with host, Karen AD – Empath, Coach, Counsellor, Business Owner, and Artist – your guide to getting out from under your circumstances! Drawing from her work as a Coach & Counsellor, Karen AD delivers easy to understand bite sized episodes with insights & practical strategies to help you figure out what to do when you find yourself in some sort of life disruption. From time to time you’ll also hear soul-stirring interviews with regular people talking about ...
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I'm Andy Poulton and I've been marketing online since 1999. Listen to my podcasts to learn a little more about a wide range of digital marketing and online security security issues. I talk about Search Engine Optimisation - SEO Google Ads, Facebook Ads and other forms of Pay per Click - PPC Social Media Marketing Email Marketing Video Marketing Web Design and Web Usability Cyber Security Passwords and Password Security And quite a bit more
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Josh Cahill - The Mustache Marketer from The Mustache Marketer Podcast For Real Estate Agents reveals all of his killer Facebook Marketing tips, tricks & strategies so you can be ahead of the curve with your Real Estate Business. Discover how you can create an endless stream of leads and predictable income and gain an extra 2-4 closings a month. Josh’s passion is helping Real Estate Agents grow their business with Facebook Marketing, Messenger Marketing & Business Automation to help you bett ...
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Click On This is a podcast where experts in the field of digital marketing help businesses and individuals to understand different concepts and strategies in this ever-changing online industry.
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Step right up, and enter the Advertising Hot Seat! This is the podcast for marketers and advertisers who crave raw, unfiltered advice, strategies, and insights from the trenches of the advertising world. Our host, Jeromy Sonne, CEO of Daypart.ai, brings his decades of experience, wit, and candor to tackle the hottest topics and controversies in the industry. Whether you're a seasoned pro or just starting, the Advertising Hot Seat will ignite your passion, sharpen your skills, and give you th ...
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Sharing Anchor.fm tips, tricks & tutorials - all things podcasting and content creation! Dr. Dan Davidson leverages his advanced understanding of Anchor to produce over a dozen podcasts with the platform. Connect at AnchorTalk.com / Facebook.com/AnchorTalk / Twitter.com/AnchorTalk / Instagram.com/AnchorTalk and Facebook Groups at AnchorVoices.AnchorTalk.com and AnchorBootCamps.AnchorTalk.com / Support this podcast: https://podcasters.spotify.com/pod/show/anchortalk/support
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What if your intuition could be your biggest sales weapon? Join Kevin Currie on the Sales Zen podcast to unlock the power of intuition in your sales process. For 30 years, Kevin has closed deals at industry giants like Meta (Facebook/Instagram), Yelp and the Detroit Lions. Now he's sharing the most overlooked trait between top sellers and those who struggle to hit their numbers... Intuition. Each quick hitting episode is packed with actionable insights, inspiring stories and easy to digest c ...
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The ‘Customer Acquisition Show’ will help you acquire more customers and scale your ad spend across channels so you can make more money! Because the truth is: you don’t need more traffic, you need more customers. You’ll learn how to acquire more (AND BETTER) customers by maximizing your budget so you can get as many ideal customers as possible. Each episode will dive give you strategies and the tools you can use to improve your paid marketing campaigns on platforms like Meta (Facebook), Inst ...
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Let's take Marketing from confusing & overwhelming... To Fun & Simple! So you can build a trusted brand and enjoy what you do! Every episode is also accompanied by a Facebook Live show that you can find on https://www.facebook.com/jenrottmann1/ To make it a two-way conversation where we can engage, ask questions and build a community that works together It's gonna be a lot of fun! So come hang out, so we can get to know each other, make marketing practical, relevant to you and what it's supp ...
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Welcome to the Flourish to 7 Figures Podcast! I’m your host, Monica Louie. This podcast is all about what it really takes to build a seven-figure business! Together, we’ll explore the many variables of a sustainable and successful business, including mindset, strategies, personal development, funnels, time management, growing your team, scaling your business, building your list, and of course, using Facebook and Instagram ads to connect with your ideal audience! Each week, we’ll sit down wit ...
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Filled with actionable insights and personal stories, The Ecomm Manager Podcast goes beyond the buzzwords and flashy headlines. The Ecomm Manager Podcast helps ecommerce professionals better understand branding, marketing, analytics, customer experience, and logistics with helpful advice from industry experts who made it big.
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Are you a CMO, business owner or digital marketing professional? Of Record is your weekly listen for what’s happening in the digital media space. We’ll cover the latest with Facebook, Google, LinkedIn, Twitter, Instagram, YouTube and other rising players in the digital space. We discuss breaking platform changes and updates with a marketer's eye to keep you current and provide analysis on how those changes will impact you and your profession. Subscribe to our podcast and you'll even catch th ...
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Lead Generation with Jackson Earngey
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Online Marketing Stuff You Need to Know with Jono, is a must-listen for businesses looking to conquer the internet. If you’re a business owner looking to grow through online marketing, this podcast is for you. In this podcast, Jono Long, owner of Social Sphere Media, discusses the latest in online marketing and how to grow your business. This podcast was created for small business owners who want to learn about internet marketing. Jono Long has successfully built a marketing agency that work ...
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Podcasting Tips & Tricks is a show designed to share quick, actionable tips and tricks for launching and growing a successful podcast and is aimed at both new and seasoned podcasters. We'll cover a range of topics from launching, equipment and software, audience growth, marketing, monetising, industry news, trends and lots more. Podcast awareness and listenership are growing year-on-year so it's no surprise that it is still growing in 2024. And now is a great time for small business owners a ...
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Avoid Costly Insurance Mistakes With James Jenkins
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27:13
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27:13One bad insurance policy could wipe out years of real estate profits! Expert James Jenkins, CEO of RiskWell, reveals the biggest mistakes investors make when choosing coverage and how to protect yourself from disaster. Don’t let a simple oversight cost you everything. Tune in now! And for motivated seller leads, visit: https://www.motivatedleads.co…
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Should you use bid adjustments in Google Ads?
10:46
10:46
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10:46Are bid adjustments in Google Ads still a "thing"? In Episode 65 of Inside Google Ads, host Jyll Saskin Gales tackles your questions about bid strategy adjustments. First, Jyll provides alternatives to manual CPC with location bid adjustments. She emphasizes the importance of addressing the root cause to guide automation effectively. Next, Jyll exp…
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How to Build (and Scale) a Successful Agency: Insights from a Veteran Entrepreneur
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42:53
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42:53When you’re growing a business, having the right mentor can change everything. In this episode, I sit down with Ed Lazarowitz – my longtime mentor and co-founder of Medical Knowledge Group – to talk about what it takes to scale a successful company, the lessons he’s learned from decades in leadership, and why entrepreneurs need to keep growing or r…
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How Luba Patlakh-Kaplun Built a Pediatric Therapy Empire from Scratch Using Facebook Groups
35:48
35:48
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35:48What does it really take to build a 7-figure business from the ground up while raising three kids? In this episode, I sit down with powerhouse mompreneur Luba Patlakh-Kaplun, founder and CEO of Kidology Inc., to unpack her journey from speech-language pathologist to running a thriving pediatric therapy empire. We talk about navigating early setback…
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The Four Traits of Successful Advertisers
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11:13
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11:13After 13+ years of working with Meta advertisers, Jon has identified four key characteristics that separate successful advertisers from those who struggle. It's not about tactics - it's about your approach to complexity, change, learning, and responsibility.
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11. Getting Flagged and 10 other things to know about brand new Facebook ad accounts
7:56
7:56
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7:56Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Episode Summary: In this episode of "Facebook Ads Quick Tips," Stacy Covitz addresses the challenges and opportunities that new advertisers typically encounter, Stacy equips listeners with the knowledge needed to avoid common pitfalls and make informed decisions a…
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How Social Media Advertising Works (INTERRUPTIVE VS SEARCH BASED) | Episode 3
6:28
6:28
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6:28In this episode, I’m breaking down how social media advertising works. Unlike traditional marketing, social media platforms have cracked the formula for capturing attention and turning it into profit.I’ll explain the two main types of advertising—interruptive and search-based—and how to use them effectively to reach your audience. You’ll also learn…
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Marketing an App Like a Pro: Lessons from Pampers’ Smart Sleep Coach Co-Founder Mandy Treeby
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33:31What do you do when your product isn’t physical—and your target customer is exhausted? In this episode, I chat with Mandy Treeby, co-founder of the Smart Sleep Coach by Pampers™ and a marketing executive with 20+ years at Procter & Gamble. We unpack what it really takes to market an app on social media, how to stand out in the crowded world of pare…
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Why LinkedIn is the Secret Weapon for Women Entrepreneurs with Randi Braun
48:49
48:49
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48:49Is mom guilt holding you back—or is it something deeper? In this episode, I chat with Randi Braun, Wall Street Journal bestselling author and CEO of Something Major, about overcoming guilt, burnout, and the pressures high-achieving women face at home and in their careers. We dive deep into Randi’s powerful framework for redefining success, discuss …
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Advertisers often misunderstand what campaign objectives actually do. Jon explains why saying you're running a "sales campaign" or "traffic campaign" is misleading.
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Guess what?! Jyll's book, "Inside Google Ads: Everything You Need to Know About Audience Targeting," is officially out today! You can buy it on Amazon, in paperback or ebook. To celebrate, host Jyll Saskin Gales shares a little taste of what you'll find inside with a special podcast episode. In this short but sweet installment (episode 64 of Inside…
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10. Is Meta Sabotaging Your Ad Campaigns with Hidden AI Enhancements
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8:03
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8:03Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Episode Summary: In this episode of "Tips," Stacy Covitz dives into the frequent challenges posed by ever-evolving Facebook Ads Manager features. Addressing both newcomers and seasoned ad professionals, Stacy candidly shares her frustrations and insights on adapti…
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Helping Kids Navigate Big Moves With Katelyn Starceski
28:37
28:37
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28:37Moving can be tough, especially for kids! Real estate agent and author Katelyn Starceski shares how she wrote her book “This House is SO Special to Me!” to help children process the emotions that often come with moving. Tune in to learn about her writing journey, get some helpful self-publishing tips, and see how she builds lasting client relations…
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#28: Multistakeholder Recommender Systems with Robin Burke
1:35:07
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1:35:07In episode 28 of Recsperts, I sit down with Robin Burke, professor of information science at the University of Colorado Boulder and a leading expert with over 30 years of experience in recommender systems. Together, we explore multistakeholder recommender systems, fairness, transparency, and the role of recommender systems in the age of evolving ge…
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Master Marketing By Understanding Your Audience | Episode 2
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21:23In this episode, I'm going over one of the most important aspects of marketing: understanding your audience. Not everyone is going to be interested in your product or service, so it's crucial to know exactly who you're talking to. This knowledge can make or break your marketing campaign.I'll cover how to determine who your target audience is, inclu…
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Can you still use custom segments in Google Ads?
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11:44Struggling to understand Google Ads custom segments? Are you not seeing them anymore in your audience targeting settings? You're not alone! In Episode 63 of the Inside Google Ads podcast, host Jyll Saskin Gales breaks down the complexities of custom segments in Google Ads. Just in time for the launch of her new book, "Inside Google Ads: Everything …
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How Rebecca Babicz Builds Profitable E-Commerce Brands with Strategic Social Ads
43:47
43:47
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43:47Want your ads to do more than just get clicks—like actually grow your business profitably? In this episode, I welcome Rebecca Babicz, founder of Fall Line Digital, a boutique growth marketing agency helping purpose-driven e-commerce brands scale sustainably. Rebecca shares her no-fluff approach to paid advertising on platforms like Meta and Google,…
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Cannabis Branding Secrets: Turning Your Creativity into a Luxury Lifestyle Brand with Allison Kronegard
39:48
39:48
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39:48Ever wondered what it takes to build a powerful brand in a groundbreaking, yet controversial industry? In this episode, I sit down with Allison Kronegard, co-founder and co-CEO of Her Highness, the pioneering luxury cannabis lifestyle brand for women. Allison opens up about her entrepreneurial journey, from launching and successfully exiting her fi…
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Why Your Performance Goal Changes Everything
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9:18Your performance goal defines everything about your Meta ad delivery - who sees your ads, what quality of results you get, and which placements are used. Jon explains how the algorithm interprets each goal and why some lead to far better outcomes than others.
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9. Expectations vs. Reality- What Facebook Ads can't do
10:21
10:21
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10:21Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Follow the Show to get the weekly episodes! Resources: Quiz: Are you ready to hire an ad agency Grab my free resource to set up your Facebook ad account! Connect on Instagram Connect on LinkedIn Episode Summary: In this episode of "Facebook Ads Quick Tips," Stacy …
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Welcome to the first episode of the Manuel Suarez Marketing. I'm taking you back to basics with a whiteboard session that simplifies the complex world of marketing.I'll cover advertising, promotion, publicity, PR, and sales, using real-world examples to explain each element. You'll learn the true definition of marketing and how it's far more than j…
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Are Exact Match keywords expensive in Google Ads?
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10:32Are you wondering whether those super specific exact match keywords in Google Ads are actually worth the higher cost? Google Ads Coach Jyll Saskin Gales tackles this question and more in Episode 62 of Inside Google Ads. We're diving into the world of keyword match types, looking at whether exact match consistently delivers a better return on invest…
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Unlock Your Brand’s PR Power: Danika Daly on How Micro-Influencers Drive Real Sales
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44:48Ready to turn your PR and influencer strategies into real results? In this episode, I sit down with Danika Daly, founder of Danika Daly PR, who reveals exactly how brands can harness the power of micro-influencers, community events, and strategic partnerships to boost visibility and drive serious sales. Danika shares insider advice on evaluating in…
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From Laid Off to 8-Figure CEO: Jaclyn Johnson Shares Her Blueprint for Turning Setbacks into Success
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41:44What does it really take to scale multiple businesses to multimillion-dollar exits—and turn those experiences into a mission-driven empire? In this episode, I sit down with powerhouse entrepreneur Jaclyn Johnson, founder of Create & Cultivate, to break down exactly how she built her event-driven company into an eight-figure brand. Jaclyn shares beh…
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Most advertisers have misconceptions about how Meta attribution actually works. Jon covers four key aspects that explain why your Ads Manager results rarely match your backend data.
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8. Boosted Post vs. Ads Manager: Don't be fooled
7:56
7:56
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7:56Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Quiz: Are you ready to hire an ad agency Grab my free resource to set up your Facebook ad account! Connect on Instagram Connect on LinkedIn Episode Summary: Boosting Facebook posts versus using Facebook Ads Manager. Listeners will gain firsthand insights about the…
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Why ChatGPT Is the Most Powerful Tool You’re Not Using Right
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5:05ChatGPT isn’t just another AI tool, it’s the most powerful assistant I’ve ever used in my business. In this podcast, I’ll break down what makes it so unique, why it’s growing faster than anything we’ve seen, and how you can start using it the right way. Whether you’re new to AI or already experimenting with it, this will give you a clear path to un…
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Canva's AI Features You’re Not Using (But Should Be)
10:24
10:24
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10:24What if AI could take your graphic design game to the next level—without hiring a designer or learning Photoshop?In this video, I’ll show you how to use Canva’s new AI-powered tools to create stunning designs, custom branding, and pro-level edits faster than ever. From flyers to social media graphics to fully branded templates, you’ll learn how to …
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In this tech-heavy episode of Inside Google Ads, host Jyll Saskin Gales answers three of your burning Google Ads questions. First, get a sneak peek at Jyll’s exclusive account audit template and discover the five key areas she focuses on to maximize Google Ads Account Audits. Next, demystify the world of UTM tracking and learn how to use them to ga…
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What happens when your 12-year-old hacks your paid ChatGPT account… to tell better jokes?In this video, I share a hilarious (and proud) dad moment that turned into a real-world lesson on how AI is changing the way we think, learn, and grow. From joke tables to chess strategies to startup ideas, my son is showing us what this next generation is capa…
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Scaling, Selling & Securing the Bag: How Women Founders Can Maximize Their Business Exit with Carrie Kerpen
32:15
32:15
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32:15Most entrepreneurs build their businesses with growth in mind, but few think about what happens when it’s time to exit. In this episode, I sit down with Carrie Kerpen, founder of The Whisper Group and Likeable Media, to talk about the power of exit planning for women business owners. Carrie shares how she built and sold her digital agency, why fema…
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How to Scale Your Business with Social Commerce, with Heather Udo
34:46
34:46
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34:46Building a personal brand and growing a successful business don’t have to be two separate things—in fact, they go hand in hand. In this episode, I sit down with Heather Udo, Founder and CEO of Shoppable, to break down how she built a thriving e-commerce tech company, why she resisted personal branding for years, and what finally convinced her to st…
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Meta's click attribution works differently than most advertisers understand. Jon explains what actually counts as a "click" and how to select the right attribution windows for different campaign types.
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7. Essential Questions to Ask Your Facebook Ad Professional- Before you hire
6:37
6:37
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6:37Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Resources: Quiz: Are you ready to hire an ad agency Grab my free resource to set up your Facebook ad account! Connect on Instagram Connect on LinkedIn Stacy provides expert insights on the essential questions to ask prospective service providers, ensuring that you…
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Struggling to create a logo that actually represents your brand? In this podcast, I’ll show you how AI can help simplify the logo design process without the endless back-and-forth or design headaches. Whether you're just getting started or rebranding an existing business, this approach can save you time and money while giving you the foundation for…
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What if AI could make running your business 100x easier?In this video, I’ll show you how I’m using AI tools like ChatGPT to manage tasks, delegate work, train my team, and even publish a book—without the overwhelm. Whether you're struggling with time management, content creation, or just staying on top of your to-do list, AI can help you get more d…
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Should you use Performance Max for Lead Generation?
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7:06Let's put this question to bed once and for all: PMax for Lead Gen, yay or nay? In Episode 60 of Inside Google Ads, host Jyll Saskin Gales tackles your questions about Performance Max for lead generation. Is it a good fit for B2B clients? How does it compare to Demand Gen campaigns? And can it be effectively used for affiliate marketing? Key topics…
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ChatGPT Designs Your Dream Brand Name (See It in Action)
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6:45
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6:45Coming up with the perfect brand name can feel overwhelming, but ChatGPT makes it easier than ever. In this podcast, I’ll show you how to use AI to generate endless brand name ideas, refine them, and choose one that truly represents your business. No more guesswork, just proven strategies to build a strong brand identity fast. Plus, I’ll share a si…
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