Welcome to Facebook Ads Quick Tips! I'm Stacy Covitz—a Gen X business owner who knows that Facebook ads can be as confusing as the latest internet trend. I'll cut through the clutter in quick, five-minute episodes that give you real, actionable advice on ad setup, budgets, trends, and more—without the usual tech overload or stale marketing talk. Plus, we toss in a bit of online culture commentary (because who doesn’t have an opinion on Zuck?) to keep things lively. Whether you’re a hands-on ...
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Understanding Facebook Ads Podcasts
Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? Inside Google Ads is hosted by Jyll Saskin Gales, a seasoned Google Ads Coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign efficiency a ...
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Motivated Leads is owned by real estate investors and they specialize in helping other seasoned investors generate motivated seller leads via Google and facebook. We have spent millions of dollars running ad campaigns and generating leads for real estate flippers and wholesalers across the USA, Canada and other various countries. Having a team of digital marketing professionals that actually understand the business is a huge deal. We know the difference from an MLS listing lead to a motivate ...
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Motivated Leads is owned by real estate investors and they specialize in helping other seasoned investors generate motivated seller leads via Google and facebook. We have spent millions of dollars running ad campaigns and generating leads for real estate flippers and wholesalers across the USA, Canada and other various countries. Having a team of digital marketing professionals that actually understand the business is a huge deal. We know the difference from an MLS listing lead to a motivate ...
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We’re Aimee and Sophie, co-founders of Engaged Creative, a creative marketing agency dedicated to helping wedding businesses thrive. This channel is your go-to destination for weekly podcast episodes packed with practical advice, industry trends, and marketing strategies tailored specifically for wedding vendors in Australia and around the world. Whether you're a bridal designer, boutique, venue, photographer, stylist, celebrant, florist, videographer, caterer, or any creative in the wedding ...
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This podcast comes from the founder and CMO of Impactable.co which is a Linkedin marketing agency that has launched 1,000+ Linkedin lead generation campaigns and Linkedin Paid Ad campaigns in 30+ countries. This scrappy startup was acquired in early 2021 and is now backed with amazing resources by way of data and business intelligence companies to keep us at the forefront of what's new and possible in the world of LinkedIn Marketing. This Podcast will start with the absolute basic level of L ...
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Conrad talks to experts in the field. From Neuroscientist, Computer Vision experts, Ad experts, Neuro marketers and anyone else who can help us understand how we can learn to get noticed. Are you paying attention?
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The Dental Marketing Podcast was created to help dentists navigate the complicated marketing world we live in today. We talk about everything from Facebook ads to website strategies to local marketing and many more marketing strategies. This podcast will not only help you have a better understanding marketing, it will also give you the direction you need. If you are looking to grow your practice through marketing, you are in the right place. Cover art photo provided by Jon Tyson on Unsplash: ...
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From Facebook Ads to the latest/greatest CRM, I’m sharing everything a modern Loan Officer needs to thrive in the 21st century. I share everything I learn about Mortgage marketing - ad platforms, automated follow up, referral strategies, sales/conversion tips, team building strategies, and building the mindset of a champion so that you too can defy the odds and win. This show is for Loan Officers and mortgage brokers who understand that technology will either crush their business or transfor ...
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Helping young single women create healthy relationships, one date at a time. Understand men. Communicate better. Attract the love you want.
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Welcome to the 'Whoa to Go' podcast, with host, Karen AD – Empath, Coach, Counsellor, Business Owner, and Artist – your guide to getting out from under your circumstances! Drawing from her work as a Coach & Counsellor, Karen AD delivers easy to understand bite sized episodes with insights & practical strategies to help you figure out what to do when you find yourself in some sort of life disruption. From time to time you’ll also hear soul-stirring interviews with regular people talking about ...
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Josh Cahill - The Mustache Marketer from The Mustache Marketer Podcast For Real Estate Agents reveals all of his killer Facebook Marketing tips, tricks & strategies so you can be ahead of the curve with your Real Estate Business. Discover how you can create an endless stream of leads and predictable income and gain an extra 2-4 closings a month. Josh’s passion is helping Real Estate Agents grow their business with Facebook Marketing, Messenger Marketing & Business Automation to help you bett ...
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I'm Andy Poulton and I've been marketing online since 1999. Listen to my podcasts to learn a little more about a wide range of digital marketing and online security security issues. I talk about Search Engine Optimisation - SEO Google Ads, Facebook Ads and other forms of Pay per Click - PPC Social Media Marketing Email Marketing Video Marketing Web Design and Web Usability Cyber Security Passwords and Password Security And quite a bit more
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The ADS Agency Podcast, hosted by Andrea TheoJohn, helps entrepreneurs, solopreneurs and personal branders navigate branding. Our boutique marketing and branding firm specializes in helping B2B professional services brands get clear on their messaging, imagery and overall digital and real world presence. Andrea is an ex-corporate branding director turned entrepreneur who's obsessed with helping new business owners understand what it takes to build a brand that not only can compete in your ma ...
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Click On This is a podcast where experts in the field of digital marketing help businesses and individuals to understand different concepts and strategies in this ever-changing online industry.
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Step right up, and enter the Advertising Hot Seat! This is the podcast for marketers and advertisers who crave raw, unfiltered advice, strategies, and insights from the trenches of the advertising world. Our host, Jeromy Sonne, CEO of Daypart.ai, brings his decades of experience, wit, and candor to tackle the hottest topics and controversies in the industry. Whether you're a seasoned pro or just starting, the Advertising Hot Seat will ignite your passion, sharpen your skills, and give you th ...
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Sharing Anchor.fm tips, tricks & tutorials - all things podcasting and content creation! Dr. Dan Davidson leverages his advanced understanding of Anchor to produce over a dozen podcasts with the platform. Connect at AnchorTalk.com / Facebook.com/AnchorTalk / Twitter.com/AnchorTalk / Instagram.com/AnchorTalk and Facebook Groups at AnchorVoices.AnchorTalk.com and AnchorBootCamps.AnchorTalk.com / Support this podcast: https://podcasters.spotify.com/pod/show/anchortalk/support
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The ‘Customer Acquisition Show’ will help you acquire more customers and scale your ad spend across channels so you can make more money! Because the truth is: you don’t need more traffic, you need more customers. You’ll learn how to acquire more (AND BETTER) customers by maximizing your budget so you can get as many ideal customers as possible. Each episode will dive give you strategies and the tools you can use to improve your paid marketing campaigns on platforms like Meta (Facebook), Inst ...
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Let's take Marketing from confusing & overwhelming... To Fun & Simple! So you can build a trusted brand and enjoy what you do! Every episode is also accompanied by a Facebook Live show that you can find on https://www.facebook.com/jenrottmann1/ To make it a two-way conversation where we can engage, ask questions and build a community that works together It's gonna be a lot of fun! So come hang out, so we can get to know each other, make marketing practical, relevant to you and what it's supp ...
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Filled with actionable insights and personal stories, The Ecomm Manager Podcast goes beyond the buzzwords and flashy headlines. The Ecomm Manager Podcast helps ecommerce professionals better understand branding, marketing, analytics, customer experience, and logistics with helpful advice from industry experts who made it big.
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Flourish to 7 Figures Podcast: Growing Your Online Business to 7 Figures and Beyond
Monica Louie
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Welcome to the Flourish to 7 Figures Podcast! I’m your host, Monica Louie. This podcast is all about what it really takes to build a seven-figure business! Together, we’ll explore the many variables of a sustainable and successful business, including mindset, strategies, personal development, funnels, time management, growing your team, scaling your business, building your list, and of course, using Facebook and Instagram ads to connect with your ideal audience! Each week, we’ll sit down wit ...
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Recommender Systems are the most challenging, powerful and ubiquitous area of machine learning and artificial intelligence. This podcast hosts the experts in recommender systems research and application. From understanding what users really want to driving large-scale content discovery - from delivering personalized online experiences to catering to multi-stakeholder goals. Guests from industry and academia share how they tackle these and many more challenges. With Recsperts coming from univ ...
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Are you a CMO, business owner or digital marketing professional? Of Record is your weekly listen for what’s happening in the digital media space. We’ll cover the latest with Facebook, Google, LinkedIn, Twitter, Instagram, YouTube and other rising players in the digital space. We discuss breaking platform changes and updates with a marketer's eye to keep you current and provide analysis on how those changes will impact you and your profession. Subscribe to our podcast and you'll even catch th ...
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Online Marketing Stuff You Need to Know with Jono, is a must-listen for businesses looking to conquer the internet. If you’re a business owner looking to grow through online marketing, this podcast is for you. In this podcast, Jono Long, owner of Social Sphere Media, discusses the latest in online marketing and how to grow your business. This podcast was created for small business owners who want to learn about internet marketing. Jono Long has successfully built a marketing agency that work ...
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High-Performance Inbound StrategiesWelcome to the Marketing Ideas That Connect show, In this this show we discus paid media and the art of inbound marketing and how to keep your audience engaged and your brand top of mind. We are Google Partners and work on our customers Google Ads every day improving our craft. #Media #Business Our mission is clear: To Improve your search results and attract leads that convert. Music:Defiant by Ron Gelinas Chillout Lounge | https://soundcloud.com/atmospheri ...
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Lead Generation with Jackson Earngey
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Podcasting Tips & Tricks is a show designed to share quick, actionable tips and tricks for launching and growing a successful podcast and is aimed at both new and seasoned podcasters. We'll cover a range of topics from launching, equipment and software, audience growth, marketing, monetising, industry news, trends and lots more. Podcast awareness and listenership are growing year-on-year so it's no surprise that it is still growing in 2024. And now is a great time for small business owners a ...
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Creativity, Consistency and the Future of Weddings with Andie from The Bridal Journey | The Edit by Engaged Creative Ep.10
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In this episode, we’re joined by Andie from The Bridal Journey to talk about building a creative brand with staying power, the shift towards individuality in weddings, and why visibility and brand awareness still matter more than ever. A must-listen for any wedding vendor wanting to evolve with the industry. Produced by Talkback Media info@talkback…
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AI Max, Broad Match and the Keywordless Future of Google Ads
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What's the difference between AI Max and Broad match keywords in Google Ads? Should you use them? In episode 79 of the Inside Google Ads podcast, host Jyll Saskin Gales talks to James Deeney of the Paid Media Lab podcast. They dive deep into keywordless targeting, discussing the highly anticipated AI Max feature for search campaigns, broad match ke…
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Schedule a call with me to discuss your business goals with ads! Be in the know Summary In this episode, Stacy Covitz discusses the complexities of ad costs, emphasizing that there is no flat rate for Facebook ads. She explains the bidding process, factors influen…
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Interview with Carla Jenkins — Building Made With Love Bridal: Business, Marketing & Motherhood | The Edit by Engaged Creative Ep.09
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In this episode, we chat with Carla Jenkins, founder of Made With Love Bridal, about the real behind-the-scenes of building one of Australia’s most-loved bridal brands. From her proudest moment landing 56 stockists in NYC, to the daily habits that keep her grounded, Carla opens up about balancing mum life and business, why switching off her emails …
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My Mind-Blowing Interview With AI On Real Estate | Motivated Leads
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Are you curious about AI's role in real estate investing? In this episode, I chat with an AI voice generator about its impact on the industry. We discuss smarter marketing, off-market deals, lead automation, targeted outreach, and much more. We also forecast future trends and discuss how AI tools can be used to make better investment decisions. You…
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My Mind-Blowing Interview With AI On Real Estate | Motivated Leads
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Are you curious about AI's role in real estate investing? In this episode, I chat with an AI voice generator about its impact on the industry. We discuss smarter marketing, off-market deals, lead automation, targeted outreach, and much more. We also forecast future trends and discuss how AI tools can be used to make better investment decisions. You…
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How AI Can Create A Real Estate Podcast In Just 10 Minutes | Motivated Leads
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Tune in to our podcast to get new insights on the AI revolution! Learn how you can use Google's Gemini to gather data from 90+ real estate sites. Uncovering trends and ROI forecasts has never been easier. Also, learn how AI can turn research into an engaging podcast episode! Want exclusive, actionable motivated seller leads that are likely to yield…
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How to promote your YouTube video with Google Ads
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How can you effectively promote your YouTube videos or even increase your YouTube subscriber count legitimately, without breaking the bank? In episode 78 of the Inside Google Ads podcast, host Jyll Saskin Gales welcomes Cory Henke, founder and CEO of Variable Media, to explore powerful and surprisingly affordable strategies for YouTube promotion us…
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Note about the cost of my boosted post in episode: I was going to spend a total of $20 for 4 days- $5 a day, and the total fees and taxes and googley gah-gah that was added was $8. My total was going to be $28 for $20 worth of an ad. Nope. Why not use all $28? Thi…
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Paid Ads on Meta: Facebook & Instagram for Wedding Businesses | The Edit by Engaged Creative Ep.08
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In this episode, Aimee and Sophie break down what you need to know before putting your ad spend into Meta platforms. We cover the difference between boosted posts and a real paid ads campaign, the hidden Apple service fee that can catch you out, and what realistic ROI looks like when couples can spend months researching before booking. You’ll learn…
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All 12 Google Ads bid strategies EXPLAINED!
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Did you know that there are a dozen different bid strategies to choose from in Google Ads? In Episode 77, Google Ads Coach Jyll Saskin Gales covers the key things you need to know about each one. After breaking them down into four main categories (impression-based, click-based, view-based, and conversion-based), she explains the nuances of each str…
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23: Your Funnel or Your Ad- What is the Reason Ads aren't Converting?
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Chapters: 00:00 Introduction to Facebook Ads Challenges 02:17 Identifying Funnel Issues 04:49 The Importance of Alignment in Ads and Funnels Summary In this conversation, Stacy Covitz discusses the common pitfalls of Facebook ads, particularly focusing on the impo…
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TikTok and Marketing Your Wedding Business | The Edit by Engaged Creative Ep.07
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In this episode of The Edit by Engaged Creative, we break down how wedding vendors can use TikTok without feeling awkward or overwhelmed. From behind-the-scenes clips and quick tips to face-to-camera videos (and how to ease in if you’re camera-shy), we share what’s working right now. We talk about why you don’t need to rely on dance trends, the pow…
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Performance Max vs. Search: Which one is better for you?
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Are you struggling to decide between Performance Max and Search campaigns for your Google Ads strategy? In episode 76 of Inside Google Ads, host Jyll Saskin Gales breaks down the key differences, strengths, and weaknesses of these two powerful campaign types, then provides a clear 3-step process to pick the right one for you. Jyll clarifies what ea…
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22: Your Facebook Ads Questions Answered in 5 Minutes
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Summary In this episode, Stacy Covitz addresses common questions about running Facebook ads, including budgeting, types of ads for beginners, and reasons for ad rejection. She emphasizes the importance of testing different ad formats and starting with a small budg…
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The Hard Truths About Marketing Your Wedding Business | The Edit by Engaged Creative Ep.06
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In this episode, Aimee and Sophie get real about what’s holding too many wedding businesses back from consistent bookings. We talk about why scrappy branding won’t cut it once you’re a few years in, why posting alone isn’t a marketing strategy, and why an annual audit is non-negotiable if you want real direction. You’ll hear why your analytics shou…
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Can you get good results in Google Ads with a small budget?
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In special episode 75 of the Inside Google Ads podcast, host Jyll Saskin Gales tackles a common question for small business owners: is it still possible to achieve good results with a limited budget in Google Ads? While it's becoming more challenging each year, Jyll maintains that it's absolutely achievable with the right strategies. Drawing from h…
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! In this episode, Stacy Covitz shares her experiences and concerns regarding the integration of AI in Facebook Ads Manager. She recounts a personal incident where AI features unexpectedly altered her ad settings, leading to a loss of control over her campaign optim…
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Influencer Marketing with the Wedding Industry | The Edit by Engaged Creative Ep.05
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.In this episode of The Edit by Engaged Creative, we dive into influencer marketing with a wedding industry lens. From gifting gowns to collaborating on styled shoots, we talk about how influencer partnerships can drive real visibility, especially for bridal designers. We cover why contracts and clear deliverables matter, the role of micro-influenc…
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How AI Can Create A Real Estate Podcast In Just 10 Minutes | Motivated Leads
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Tune in to our podcast to get new insights on the AI revolution! Learn how you can use Google's Gemini to gather data from 90+ real estate sites. Uncovering trends and ROI forecasts has never been easier. Also, learn how AI can turn research into an engaging podcast episode! Want exclusive, actionable motivated seller leads that are likely to yield…
…
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Are broad match keywords worth it in Google Ads?
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Are broad match keywords really as troublesome as they say? As if! In Episode 74 of the Inside Google Ads podcast, host Jyll Saskin Gales drops major truth bombs about broad match, which she now champions as "end game" for Google's automation. Jyll addresses common concerns and misconceptions about broad match, sharing insights from real client acc…
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20: Ads I recommend to everyone, including you. 💟
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Grab your free copy of The Audience Accelerator Guide Summary In this conversation, Stacy Covitz discusses the importance of building an audience before attempting to sell products or services. She emphasizes that many entrepreneurs feel like their content is not …
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What Every Wedding Business Should Be Doing Right Now | The Edit by Engaged Creative Ep.04
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Not sure where to focus your time or marketing energy? We’re breaking down the key marketing moves every wedding business should be prioritising in 2025. Whether you’re busy or in a quiet season, these are the strategies that help you stay visible, book more aligned clients, and build long-term brand momentum. Produced by Talkback Media info@talkba…
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Do ecommerce businesses need a Google Shopping feed?
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Do you really need a Google Shopping feed to be successful with Google Ads? While it's not an absolute requirement, it is highly recommended for ecommerce businesses. In Episode 73 of the Inside Google Ads podcast, host and Google Ads Coach Jyll Saskin Gales dives into the nuances of using shopping feeds for B2C and B2B ecommerce businesses. In thi…
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19: Myth Busting: The Truth About Low Ticket Products and Ad Costs
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Summary In this episode, Stacy Covitz debunks the myth that low ticket products lead to low advertising costs. She explains the reality of ad spending for low ticket offers and emphasizes the importance of having a strategic approach to marketing these products. S…
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How We're Using AI – And How You Can Too | The Edit by Engaged Creative Ep.03
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In this episode, we’re lifting the veil on how we use AI inside Engaged Creative, a marketing agency for wedding business plus how wedding businesses can start using it too. From brainstorming and caption writing to smarter systems and automations, we’re sharing the practical (and time-saving) ways AI is changing the way we work. If you’ve been cur…
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Help! My Google Ads audiences aren't working!
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What happens when your perfectly planned Google Ads audience targeting strategy doesn't work? As any seasoned practitioner knows, encountering obstacles is a normal part of the process. The most valuable skill you can develop is the ability to pivot and find a creative solution when things don't go according to plan. In Episode 72, host Jyll Saskin…
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Grab My Free Checklist to Audit your Ad Campaign Summary Chapters 00:00 The Importance of Patience in Advertising 02:36 Understanding AI's Role in Ad Performance 05:09 Making Changes: The One Thing Rule 06:08 New Chapter 06:12 New Chapter 2 06:15 New Chapter 3 06:…
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State of The Union on the Wedding Industry | The Edit by Engaged Creative Ep.02
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In this episode we’re laying it all out—what’s shifting, what’s staying, and where we see the wedding industry heading in late 2025 and into 2026. From consumer spending habits and brand fatigue to AI, content evolution, and the rise of intentional weddings, we’re unpacking the real trends shaping your wedding business future. If you want to stay r…
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Should you use Target CPA bidding in Google Ads?
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You've got questions about Target CPA bidding, and in episode 71 of the Inside Google Ads podcast, host Jyll Saskin Gales has answers! She clarifies the differences between Maximize Conversions and Target CPA bid strategies, offering insights into when and why you might consider switching. Jyll also advises whether to start new campaigns with Targe…
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Episode Summary: Welcome to another insightful episode of "Facebook Ads Quick Tips" hosted by Meta Ads Strategist Stacy Covitz. This episode dives into the powerful resource of the Facebook Ads Library, providing essential clarity on how business owners can harnes…
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Bridal Market Secrets – When to Launch Your Campaign | The Edit by Engaged Creative Ep.01
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In this debut episode of The Edit by Engaged Creative, we’re diving straight into one of the biggest questions we get from bridal designers: When is the right time to launch your next campaign? We unpack what “Bridal Market” really means, how to align your marketing with both buyer and consumer timelines, and the biggest mistakes we see brands make…
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We’re Aimee and Sophie, co-founders of Engaged Creative, a creative marketing agency dedicated to helping wedding businesses thrive. This channel is your go-to destination for weekly podcast episodes packed with practical advice, industry trends, and marketing strategies tailored specifically for wedding vendors in Australia and around the world. W…
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Do Google Ads Demand Gen campaigns work for lead generation?
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Can Google Ads Demand Gen campaigns actually generate demand, or are they a waste of money? In episode 70, host Jyll Saskin Gales dives into Google's newest campaign type, Demand Gen, to find out how you can yield impressive results and generate quality leads. To do so, she interviews three seasoned Google Ads practitioners – Heather Broussell, Aus…
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! 00:00 Introduction to Facebook Instant Forms 03:08 Benefits of Using Instant Forms for Lead Generation Think you're not ready for Facebook Ads? Take the quiz- Meet Moira Summary In this episode, Stacy Covitz discusses the effectiveness of Facebook Instant Forms as…
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Google Marketing Live 2025 Recap & Analysis
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It's the day after #GML2025, and Inside Google Ads host Jyll Saskin Gales was in the room where it happened in Mountain View, California. In this special episode, Jyll shares the big announcements from Google Marketing Live, and her perspective on what it all means for your Google Ads account. Learn more about Google Marketing Live with Jyll: https…
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15: Audience Targeting: What sets Meta Ads Apart
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Have you met Moira? Find out if your business is ready for Meta Ads by taking this quiz on ChatGpt! In this episode, Stacy Covitz discusses effective audience targeting strategies for Meta ads, focusing on three main types of audiences: cold, warm, and lookalike. …
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How can you spy on competitors' keywords in Google Ads?
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What's the easiest way to spy on your competitor's keywords? In episode 68, Google Ads Coach Jyll Saskin Gales dives deep into effective (and ethical) ways to gain valuable insights into your competitors' Google Ads strategies. Forget misleading paid tools; Jyll shares her top three go-to methods that will actually help you understand what's workin…
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! In this conversation, Stacy Covitz discusses the common issue of audience targeting in digital marketing, particularly in MetaAds. She outlines key reasons why marketers may feel they are targeting the wrong audience, including low conversion rates despite clicks,…
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Are rising Google Ads CPCs making you sweat? It's not a good enough excuse to stick with manual bidding. In fact, that's counterproductive! In episode 67 of the Inside Google Ads podcast, host Jyll Saskin Gales explains why higher costs with Smart Bidding strategies like Maximize Conversions are actually a good thing, and contribute to better perfo…
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13. Took the Quiz and Got ‘Not Ready’? Here’s Your Next Move
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Episode Summary: Resources: Custom GPT Quiz: Stacy mentions a custom quiz available from previous episodes to assess ad readiness. Episode 3 Reference: Stacy refers listeners to Episode 3 for more information on Facebook pixels. Stacy provides a $17 blueprint avai…
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Does Performance Max give enough transparency or control?
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PMax channel reporting is here! Time to celebrate? In a very candid episode of Inside Google Ads, host Jyll Saskin Gales dives into the latest buzz from Google: the upcoming channel reporting feature for Performance Max campaigns. While the promise of transparency—finally seeing how your PMax spend is distributed across Google's various channels li…
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Take the Quiz! Episode Summary: In this engaging episode, the discussion centers on the common pitfalls in tracking digital advertising campaigns and the importance of understanding key performance metrics. Stacy goes into why many advertisers feel their ads aren'…
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Avoid Costly Insurance Mistakes With James Jenkins
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One bad insurance policy could wipe out years of real estate profits! Expert James Jenkins, CEO of RiskWell, reveals the biggest mistakes investors make when choosing coverage and how to protect yourself from disaster. Don’t let a simple oversight cost you everything. Tune in now! And for motivated seller leads, visit: https://www.motivatedleads.co…
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Should you use bid adjustments in Google Ads?
10:46
10:46
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10:46
Are bid adjustments in Google Ads still a "thing"? In Episode 65 of Inside Google Ads, host Jyll Saskin Gales tackles your questions about bid strategy adjustments. First, Jyll provides alternatives to manual CPC with location bid adjustments. She emphasizes the importance of addressing the root cause to guide automation effectively. Next, Jyll exp…
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11. Getting Flagged and 10 other things to know about brand new Facebook ad accounts
7:56
7:56
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7:56
Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Episode Summary: In this episode of "Facebook Ads Quick Tips," Stacy Covitz addresses the challenges and opportunities that new advertisers typically encounter, Stacy equips listeners with the knowledge needed to avoid common pitfalls and make informed decisions a…
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Guess what?! Jyll's book, "Inside Google Ads: Everything You Need to Know About Audience Targeting," is officially out now - and it's a BESTSELLER! You can buy it on Amazon, in paperback or ebook, and on Google Play Books or Kobo, in ebook. To celebrate, host Jyll Saskin Gales shares a little taste of what you'll find inside with a special podcast …
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10. Is Meta Sabotaging Your Ad Campaigns with Hidden AI Enhancements
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8:03
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8:03
Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Episode Summary: In this episode of "Tips," Stacy Covitz dives into the frequent challenges posed by ever-evolving Facebook Ads Manager features. Addressing both newcomers and seasoned ad professionals, Stacy candidly shares her frustrations and insights on adapti…
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Helping Kids Navigate Big Moves With Katelyn Starceski
28:37
28:37
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28:37
Moving can be tough, especially for kids! Real estate agent and author Katelyn Starceski shares how she wrote her book “This House is SO Special to Me!” to help children process the emotions that often come with moving. Tune in to learn about her writing journey, get some helpful self-publishing tips, and see how she builds lasting client relations…
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#28: Multistakeholder Recommender Systems with Robin Burke
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In episode 28 of Recsperts, I sit down with Robin Burke, professor of information science at the University of Colorado Boulder and a leading expert with over 30 years of experience in recommender systems. Together, we explore multistakeholder recommender systems, fairness, transparency, and the role of recommender systems in the age of evolving ge…
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