Welcome to the iDesign Lab a Podcast where creativity and curiosity meet style and design hosted by Tiffany Woolley an Interior Designer, a style enthusiast along with her serial entrepreneur husband Scott. A place where they explore the rich and vibrant world of interior design and it’s constant evolution in style. iDesign Lab is your ultimate Interior design podcast where we explore the rich and vibrant world of design and it’s constant evolution in style and trends. iDesign lab provides i ...
…
continue reading
Fluent in Floridian is a podcast featuring the Sunshine State’s brightest leaders talking about the issues most important to the people of Florida and its more than 100 million yearly visitors. These issues include health care, economic development, environmental protection, transportation, tourism, politics, taxes, education, energy and more.
…
continue reading

1
The Symphony of Design: Peter Boyer's Musical Journey
1:08:30
1:08:30
Play later
Play later
Lists
Like
Liked
1:08:30Send us a text When you think of design, your mind might jump to interiors, architecture, or fashion – but what about the intricate design of a symphony? In this captivating episode, we're joined by Peter Boyer, whose orchestral compositions have received over 800 performances worldwide and graced venues from Ellis Island to the coronation of King …
…
continue reading

1
112. NAMI Florida Executive Director Carali McLean
27:24
27:24
Play later
Play later
Lists
Like
Liked
27:24What does it really take to build hope, support and lasting change in the mental health space? Carali McLean, executive director of NAMI Florida, has some ideas. In this episode, SMPR President Heidi Otway sits down with Carali, a lifelong advocate whose journey from Pinellas County to statewide leadership is rooted in a core belief: asking for hel…
…
continue reading

1
Beyond White Walls: Exploring the Rich World of Coverings
7:07
7:07
Play later
Play later
Lists
Like
Liked
7:07Send us a text Have you ever stopped to consider the canvas upon which your interior design story unfolds? While furniture and décor often steal the spotlight, it's the backgrounds—the walls, floors, and surfaces—that truly set the stage for your home's character. In this illuminating tidbit, Tiffany and Scott Woolley dive into the often-overlooked…
…
continue reading
Send us a text When a supermodel who graced over 500 magazine covers tells you she initially wanted to be a pharmacist, you know you're in for a fascinating story of life's unexpected turns. Kim Alexis joins us to share her remarkable journey from competitive swimmer to international modeling sensation to wellness advocate, revealing how each chapt…
…
continue reading

1
The Architect of Sound: How Brent Look Designs Musical Experiences
1:02:05
1:02:05
Play later
Play later
Lists
Like
Liked
1:02:05Send us a text Ever wondered what life looks like for musicians behind the headliner spotlight? Meet Brent Look, a seasoned guitarist with 35+ years in the music industry who takes us on a journey through his remarkable career with surprising candor and enthusiasm. The conversation begins with Brent sharing how he transformed his early musical pass…
…
continue reading

1
The Art of Remembering: How Family Archives Shape Who We Are
1:00:43
1:00:43
Play later
Play later
Lists
Like
Liked
1:00:43Send us a text Remember when your grandmother could identify every face in those faded photographs from decades past? Those stories, those connections to your ancestry, are vanishing with each passing generation. That's where Hale Shoa comes in - founder of Picturely, a photo organization studio transforming chaotic collections into searchable digi…
…
continue reading

1
Lenny Felberbaum: The Art of Home Design in Real Estate Sales
39:32
39:32
Play later
Play later
Lists
Like
Liked
39:32Send us a text What makes a home sell quickly in today's luxury market? According to veteran realtor Lenny Felberbaum, it's not just location or square footage—it's thoughtful, cohesive interior design. As a fourth-generation realtor and Elite Private Office Advisor with Engel & Volkers, Lenny brings decades of experience to this fascinating conver…
…
continue reading

1
Michael Manasseri: Designing Reality for Film and TV
41:45
41:45
Play later
Play later
Lists
Like
Liked
41:45Send us a text When an actor, producer, and director walks into a design studio, fascinating conversations emerge about how our on-screen and real-world environments come to life. Michael Manasseri, best known for his role as Wyatt Donnelly in "Weird Science" and now an award-winning filmmaker, joins us to reveal the surprising connections between …
…
continue reading

1
Form, Function, and Feelings: Redefining Beauty in Design
11:37
11:37
Play later
Play later
Lists
Like
Liked
11:37Send us a text Have you ever wondered why some of the world's most successful brands and products are considered visually unappealing? The paradox of "ugly design" takes center stage as we unpack the surprising success stories hiding behind aesthetically challenged exteriors. Crocs stands as perhaps the most emblematic case study – a widely mocked …
…
continue reading

1
111. President + CEO of Conservation FL Traci Deen
29:44
29:44
Play later
Play later
Lists
Like
Liked
29:44Traci Deen has dedicated her career to advocating for Florida, first as a public defender and now as the CEO of Conservation Florida, a nonprofit focused on preserving the state’s water, land and wildlife. With over 34 million acres of land, Florida’s ecosystems are central to the state’s identity. But now, more than ever, they need our protection.…
…
continue reading

1
Matthew Van Eyk is Transforming Outdoor Spaces: Every Backyard Tells a Story
54:36
54:36
Play later
Play later
Lists
Like
Liked
54:36Send us a text Matthew Van Eyk's journey from a teenage worker fixing driveways to founding Oakscapes reveals how passion and technical knowledge can transform an industry. Starting at just 15, Matthew learned the craft by seeing what went wrong in poorly installed hardscapes – knowledge that would later become the foundation of his business philos…
…
continue reading

1
Matt Williams Story: Resilience in a Snack Bar
1:12:27
1:12:27
Play later
Play later
Lists
Like
Liked
1:12:27Send us a text Resilience and reinvention take center stage as we welcome Matt Williams, founder of FroPro Snack Bar and recovery coach, to share his remarkable journey from rock bottom to thriving entrepreneur. Matt's story begins with a wake-up call in 2010 that led him to sobriety and a fresh start at age 28. What started as homemade peanut butt…
…
continue reading

1
Ugly Design: When Form Doesn't Equal Beauty
11:41
11:41
Play later
Play later
Lists
Like
Liked
11:41Send us a text What makes a billion-dollar brand like Crocs succeed despite its decidedly unattractive appearance? Welcome to our exploration of "ugly design" – those products, logos, and styles that confound traditional aesthetics yet achieve remarkable commercial success. The paradox of ugly design reveals fascinating insights about how we intera…
…
continue reading

1
110. Miami Film Festival Executive Director James Woolley
25:05
25:05
Play later
Play later
Lists
Like
Liked
25:05In this episode, SMPR President and Partner Heidi Otway sits down with James Woolley, a lifelong film enthusiast and executive director of the Miami Film Festival. He shares his journey from studying film management to gaining global festival experience and now curating a lineup that celebrates Miami’s rich culture. James shares that film festivals…
…
continue reading

1
Brian Forti's Creative Journey from Television to Live Theater
55:58
55:58
Play later
Play later
Lists
Like
Liked
55:58Send us a text When Brian Forti visualized himself sitting in a theater surrounded by performers while meditating on a mountain in Sedona, he had no idea the universe was preparing him for the next chapter of his remarkable career. Two weeks later, a phone call led him to the Faena Hotel in Miami Beach, where he's spent the last decade designing im…
…
continue reading
Send us a text Ever wondered why smartphone corners are rounded or why keyboard letters aren't arranged alphabetically? The world around you has been meticulously designed with purpose, function, and ingenuity—you just might not have noticed it until now. From the humble pen cap with its life-saving air hole to the strategic placement of the "57" o…
…
continue reading

1
Guy Holbrook talks Craftsmanship, Commerce, and Century Furniture
54:33
54:33
Play later
Play later
Lists
Like
Liked
54:33Send us a text Craftsmanship lies at the heart of luxury furniture, and few companies embody this principle more completely than Century Furniture. During our conversation with Guy Holbrook, Executive Vice President of Sales and Marketing, we discover what makes this iconic American manufacturer special after nearly eight decades in business. "We'r…
…
continue reading

1
Why Interior Design Will Thrive in the AI Revolution
6:16
6:16
Play later
Play later
Lists
Like
Liked
6:16Send us a text We explore why the interior design industry will be enhanced by AI rather than replaced by it, highlighting the creative and relationship-driven aspects that technology cannot replicate. The discussion emphasizes how design professionals deliver value through their unique vision, hands-on approach, and ability to translate client nee…
…
continue reading

1
109. ESPN Commentator & Reporter Tiffany Greene
35:57
35:57
Play later
Play later
Lists
Like
Liked
35:57In this inspiring episode, SMPR President Heidi Otway sits down with Tiffany Greene, a proud FAMU alumna and trailblazing ESPN play-by-play commentator. As a Tampa native, Tiffany shares how her father’s influence and her passion for storytelling led her from FAMU’s broadcast journalism program to making history as the first African American woman …
…
continue reading

1
Keith Eichenblatt's Path in the Lighting and Decor Industry Illuminating Journeys
1:01:14
1:01:14
Play later
Play later
Lists
Like
Liked
1:01:14Send us a text The podcast episode features Keith Eichenblatt, a renowned lighting designer with nearly five decades of experience, who shares insights into his vibrant career and the evolution of design. He discusses the impact of the internet on the industry, the importance of personal branding for reps, and the value of building relationships wi…
…
continue reading

1
Designing Everyday Moments: Finding Artistry and Intention in Life
7:07
7:07
Play later
Play later
Lists
Like
Liked
7:07Send us a text Life is a series of design decisions, shaping everything from our outfits to our daily schedules. The podcast explores how every aspect of life is a conscious choice, urging listeners to engage in intentional living and recognize the designer in themselves. • The concept of design in everyday choices • Transformation from a focused d…
…
continue reading

1
Ali Kaufman's Journey from Gifted Program to Innovative Learning Spaces Redefining Education
1:04:03
1:04:03
Play later
Play later
Lists
Like
Liked
1:04:03Send us a text The episode centers on Ali Kaufman, an innovator in the field of education, who discusses her transformative school, Space of Mind. We explore how personalized learning experiences can nurture creativity, reduce stress, and foster a love of knowledge, ultimately setting students up for life success. • Introduction to Ali Kaufman and …
…
continue reading

1
Transforming Your Space: Balancing Personal Style and Timeless Design
10:28
10:28
Play later
Play later
Lists
Like
Liked
10:28Send us a text This episode explores the journey of curating a personal aesthetic in home design, emphasizing the importance of self-expression over trends. Listeners learn how to navigate their design journey with purpose, ensuring their spaces evolve with their lives while telling their unique stories. • Curating an aesthetic reflects your unique…
…
continue reading

1
Kris Schlembach's Journey in Construction and Design, From Wall Street to Renovations
49:36
49:36
Play later
Play later
Lists
Like
Liked
49:36Send us a text Join us for an enlightening conversation with Kris Schlembach, a remarkable individual who has navigated a unique career journey from Wall Street finance to residential renovations in sunny Delray Beach, Florida. In this episode, Kris shares personal anecdotes and professional insights that shed light on his passion for construction,…
…
continue reading

1
Unveiling the Budget: How Transparency Transforms Interior Design Projects
9:29
9:29
Play later
Play later
Lists
Like
Liked
9:29Send us a text This episode of iDesign Lab focuses on the necessity and benefits of discussing budgets in the interior design process. By fostering transparent conversations about financial limits, clients empower designers to create tailored, satisfying solutions that align with their vision and resources. • Importance of discussing budgets openly…
…
continue reading

1
Luis Carrillo's Insights on Design and Dedication Through His Home Furnishing Journey
1:01:28
1:01:28
Play later
Play later
Lists
Like
Liked
1:01:28Send us a text Luis Carrillo shares his inspiring journey through the world of home furnishings, emphasizing the significance of relationships, personal growth, and craftsmanship. The episode highlights the evolution of design values and the importance of hiring interior professionals for creating lasting beauty in our homes. • Luis Carrillo’s unex…
…
continue reading

1
Kelly Kern: Design Visionaries: Partnership, Innovation, and the Art of Interiors
1:00:15
1:00:15
Play later
Play later
Lists
Like
Liked
1:00:15Send us a text Join us in an engaging conversation with Kelly Kern, a remarkable design visionary whose journey from the entrepreneurial days of Paper Gourmet to her current role as an independent sales representative is nothing short of inspiring. Kelly opens up about her career path, influenced by her mother's knack for creating a cozy home with …
…
continue reading

1
Jim Duckworth: Journey Through the Furniture Industry: Insights and Strategies
44:05
44:05
Play later
Play later
Lists
Like
Liked
44:05Send us a text Ever wondered how a seasoned expert like Jim Duckworth transitioned through the high-end furniture industry with such finesse? Join us as Jim shares his captivating journey from his early days in Atlanta to securing key roles at Century Furniture and Highland House. With over 30 years of experience, Jim's narrative offers profound in…
…
continue reading

1
Allison Stewart: Design Inspirations and Community Impact
1:00:12
1:00:12
Play later
Play later
Lists
Like
Liked
1:00:12Send us a text Discover the captivating journey of Allison Stewart, a noted real estate expert from Delray Beach, Florida, who shares her transition from finance to becoming a leading force in the local real estate scene. Experience the hurdles and triumphs she faced—imagine going six months without earning a paycheck—before establishing a thriving…
…
continue reading

1
Jeff Rimer: The Design of a Legend Celebrating a Broadcasting Career
46:48
46:48
Play later
Play later
Lists
Like
Liked
46:48Send us a text Get ready to celebrate a master of the broadcast design! Today, we’re thrilled to introduce Jeff Rimer, the recently retired play-by-play announcer for the Columbus Blue Jackets. With a career spanning over three decades, Jeff has painted the picture of thrilling NHL action for fans across North America. He kicked off his journey in …
…
continue reading

1
Kristine Rzasa: Exploring Interior Design, Client Relationships, and Trendsetting
54:54
54:54
Play later
Play later
Lists
Like
Liked
54:54Send us a text Today, we’re thrilled to introduce a true design dynamo, Kristine Rzasa! Currently rocking her role as the Outside Account Manager for Schumacher fabrics in the beautiful Greater Palm Beaches, Kristine is no stranger to the design scene. Her journey began in the bustling Boston Design Center, surrounded by all things design, thanks t…
…
continue reading

1
Unlocking the Art of Home Cohesion with Expert Advice
9:58
9:58
Play later
Play later
Lists
Like
Liked
9:58Send us a text This episode explores the crucial role of interior designers in creating cohesive living spaces and why homeowners should avoid designing in isolation. Through insightful discussions and real-life examples, it emphasizes the benefits of collaboration with professionals to achieve harmonious and functional interior design. • Importanc…
…
continue reading

1
Justin Bell: Exploring Racing Design with Insights from a Championship Driver
52:34
52:34
Play later
Play later
Lists
Like
Liked
52:34Send us a text Rev your engines and join us for an exhilarating episode of the iDesign Lab Podcast! Tiffany and Scott Woolley are thrilled to welcome Justin Bell, a former championship driver and one of the leading voices in automotive media. Justin takes us on a journey through the world of racing design, where precision engineering and artistic v…
…
continue reading

1
Gavin Robin: Coloring Outside the Lines, Journey to Creative Excellence with DAMN GOOD Agency
1:00:26
1:00:26
Play later
Play later
Lists
Like
Liked
1:00:26Send us a text We’re excited to welcome Gavin Robin, the dynamic founder and Creative Principal of DAMN GOOD Agency, a trailblazer in the world of marketing and branding for nearly 35 years. Hailing from South Africa, Gavin's creative journey took him through the vibrant streets of Toronto, San Francisco, and Miami before he planted his roots in De…
…
continue reading

1
Ross Mandell’s: Financial Design Blueprint for Success and Redemption
59:11
59:11
Play later
Play later
Lists
Like
Liked
59:11Send us a text Today, we’re excited to welcome Ross Mandell, a dynamic figure with a compelling life story. Known for his intelligence and charisma, Ross has taken over 140 companies public and has been featured in over 130 newspapers worldwide. His journey reflects the highs and lows of films like *Wall Street*. Learn more at: https://twinteriors.…
…
continue reading

1
108. Guadalupe Center President & CEO Dawn Montecalvo
32:09
32:09
Play later
Play later
Lists
Like
Liked
32:09One of Florida's most successful early learning models can be found where you may least expect it – a rural, multicultural community in South Florida with a population of 34,000 people. Immokalee is home to Guadalupe Center, where educators are breaking the poverty cycle and shaping childrens’ futures through innovative educational programs. In thi…
…
continue reading
Florida may be best known for its beaches and tourism, but it is also a manufacturing powerhouse. In this episode, seasoned manufacturing expert and FloridaMakes CEO Kevin Carr joins SMPR President Heidi Otway to chat about this growing industry. The word "manufacturing" is often associated primarily with cars, but it encompasses everything around …
…
continue reading

1
106. President & CEO of Florida's Great Northwest Jennifer Conoley
26:58
26:58
Play later
Play later
Lists
Like
Liked
26:58In this special homecoming episode, SMPR President Heidi Otway is joined by Jennifer Conoley, former SMPR intern and now president and CEO of Florida’s Great Northwest. Jennifer shares her journey from studying Public Relations at Florida State University to becoming a self-taught economic developer, driven by her passion for creating diverse, high…
…
continue reading

1
105. Legendary Sports Broadcaster Gene Deckerhoff
51:46
51:46
Play later
Play later
Lists
Like
Liked
51:46SMPR Founder and CEO April Salter sits down with legendary sports broadcaster Gene Deckerhoff. Deckerhoff shares highlights of his decades-long career, calling electrifying Florida State Seminoles and Tampa Bay Buccaneers games and memorable moments with icons such as Coach Bobby Bowden and Burt Reynolds. Deckerhoff also shares insights into the ev…
…
continue reading

1
104. Orlando Leader & Founder of Dick Batchelor Management Group Dick Batchelor
33:04
33:04
Play later
Play later
Lists
Like
Liked
33:04SMPR founder and CEO April Salter chats with Dick Batchelor, founder of Dick Batchelor Management Group. Dick shares his journey from citrus farming and activism during the Vietnam War to becoming one of the youngest members of the Florida House of Representatives. He also gives listeners a glimpse into his latest book, Building Bridges in Toxic Po…
…
continue reading

1
103. Children’s Forum President & CEO Erin Smeltzer
30:57
30:57
Play later
Play later
Lists
Like
Liked
30:57Children aren’t just our future – they’re also our present. That’s why SMPR President Heidi Otway sat down to talk with Children’s Forum President and CEO Erin Smeltzer, an advocate for quality early childhood education for young students across the country. Inspired by her mother’s impact as the first female first responder in her county, Erin kne…
…
continue reading

1
102. Florida Behavioral Health Association CEO & President Melanie Brown-Woofter
28:21
28:21
Play later
Play later
Lists
Like
Liked
28:21To mark Mental Health Awareness Month, SMPR CEO and Founder April Salter sat down with Florida Behavioral Health Association CEO and President Melanie Brown-Woofter to discuss her work in the mental health space. Growing up in the tight-knit community of Wakulla County, caring for others was a way of life that seamlessly translated into her early c…
…
continue reading

1
101. Survive and Thrive Advocacy Center Executive Director, Robin Hassler Thompson
30:17
30:17
Play later
Play later
Lists
Like
Liked
30:17In recognition of Sexual Assault Awareness Month, SMPR President Heidi Otway sat down with Survive and Thrive Advocacy Center’s Executive Director Robin Hassler Thompson to discuss her journey through politics and navigating her life as a human rights activist. Thompson’s political passion was ignited as a high school senior while volunteering for …
…
continue reading

1
100. SalterMitchell PR Founder & CEO April Salter
24:25
24:25
Play later
Play later
Lists
Like
Liked
24:25The 100th episode of the Fluent in Floridian podcast features none other than SalterMitchell PR CEO and Founder April Salter. From her idyllic upbringing in Key West to her dynamic career as an entrepreneur and PR professional, April's story is a testament to her love of the Sunshine State. Tune into this special 100th episode as April discusses he…
…
continue reading
Josie Tamayo has never been afraid to be “the first.” Inspired by her mother’s legal career in Cuba, Tamayo grew up in rural Georgia to become the only Hispanic woman to graduate from her law school class. Tamayo’s passion for helping others drew her to a career in public service, where she charted a course from state attorneys' offices to the Seco…
…
continue reading

1
98. Crisis Management Advisor & Best-Selling Author Melissa Agnes
31:39
31:39
Play later
Play later
Lists
Like
Liked
31:39As social media emerged in the early 2000s, many top corporate executives and business leaders wrote it off as a passing trend. Frustrated by crisis management professionals’ hesitancy to embrace digital communications, Melissa Agnes saw an opportunity to serve a developing industry. Nearly 15 years later. Agnes is a leading voice on all things cri…
…
continue reading
Fluent in Floridian is going on summer break! So far this year, the podcast has featured some fascinating Floridians, from high-profile politicos to pro athletes. Use this time to catch up on episodes you may have missed, and stay tuned for the new season to begin later this summer.
…
continue reading
When Kamaiu Johnson was spotted swinging a tree branch at golf balls that rolled astray near his grandmother’s house, onlookers could see that the teen was a natural talent. Many masterful strokes later, Johnson is now one of the few black golfers at the professional level, and he’s committed to making golf look “more like America.” Tune in as prof…
…
continue reading

1
96. Florida Division of Emergency Management Director Kevin Guthrie
36:23
36:23
Play later
Play later
Lists
Like
Liked
36:23From hurricanes to pandemics to refugee crises, the Florida Division of Emergency Management (FDEM) has led the state’s response to countless disasters. FDEM Director Kevin Guthrie joins SalterMitchell PR CEO + Founder April Salter to share stories from the emergency operations center, and discuss his career trajectory from local law enforcement to…
…
continue reading
Yolanda Cash Jackson may be Florida Trend’s latest Floridian of the Year, but the self-described “girl from Liberty City” has been making her mark as a lobbyist for over two decades. In her compelling conversation with SalterMitchell PR President and Partner Heidi Otway, Jackson shares her story of growing up in South Florida and pivoting to a lobb…
…
continue reading