Best Technical Jargon To Fall Asleep To Podcasts (2025)

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Ep #9: Creative Direction is the last moat 31:21

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1h ago31:21

31:21

The creative director is the most underrated hire right now. Zach, Corey and Nick discuss. ... The Factory Floor is hosted by the three co-founders of Conversion Factory, the marketing agency at the forefront of SaaS growth. Every other week Corey, Zach, and Nick break down what’s working right now in SaaS marketing, share real-world lessons from t…

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Ep #8: Vibe marketing 49:39

17h ago49:39

49:39

Vibe marketing in 2025. Are you utilizing the tools available? ... The Factory Floor is hosted by the three co-founders of Conversion Factory, the marketing agency at the forefront of SaaS growth. Every other week Corey, Zach, and Nick break down what’s working right now in SaaS marketing, share real-world lessons from the field, and give you the s…

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Ep #7: The Symptoms of Bad Branding 1:01:06

6d ago1:01:06

1:01:06

Your product might be great. Your positioning might be sharp. But if your branding sucks? You're losing trust—and revenue. In this episode, we break down the symptoms of bad branding and how they show up in your design, your messaging, your customer acquisition, and even your own confidence as a founder. You'll learn: -Why trust is the real bridge …

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Ep #6: The Three Phases of SaaS Marketing (Phase 3 Deep Dive) 55:29

8d ago55:29

55:29

Phase 3 of SaaS Marketing is all about scaling your wins. This is where you layer on optimization strategies like CRO testing, upsell flows, expansion revenue paths, referral systems, advanced nurture sequences, and more! It’s not just about getting customers—it’s about growing LTV, deepening loyalty, and multiplying your marketing ROI. ... The Fac…

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Ep #5: The Three Phases of SaaS Marketing (Phase 2 Deep Dive) 1:13:11

11d ago1:13:11

1:13:11

Phase 2 of SaaS Marketing is all about building your base. This includes Sales pages, conversion pages, comparison pages, sales collateral, onboarding flows, email marketing, and more! ... The Factory Floor is hosted by the three co-founders of Conversion Factory, the marketing agency at the forefront of SaaS growth, marketing, and tech trends. Epi…

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Ep #4: The Three Phases of SaaS Marketing (Phase 1) 49:11

15d ago49:11

49:11

Phase 1 of SaaS Marketing is all about Positioning, Branding, and the setting a strong foundation for your startup. ... The Factory Floor is hosted by the three co-founders of Conversion Factory, the marketing agency at the forefront of SaaS growth, marketing, and tech trends. Episodes are released on Twitter one day early, @coreyhainesco Every oth…

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Ep #3: The problems with marketing an AI company 47:27

18d ago47:27

47:27

Welcome to Episode 3 of The Factory Floor! - AI is the hottest trend in tech, but let’s be real—most AI companies suck at marketing. From meaningless jargon and generic branding to overusing “AI” in every sentence, these startups are making the same mistakes that doomed blockchain and Web3. In this episode, we break down the five biggest problems w…

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Ep #2: The Top 3 Things Bugging CMO's Right Now 43:05

23d ago43:05

43:05

Discover the Brutal Truth Behind B2B SaaS Marketing Challenges! Are you struggling to optimize your marketing strategy in today’s competitive B2B SaaS landscape? In this video, we break down insights from Peep Laja’s LinkedIn post, where he surveyed 50 top B2B SaaS CMOs (from companies generating $50M to $1B+ in revenue). Their stark admission? "We…

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Ep #1: Copy-First vs Design-First Websites 37:50

26d ago37:50

37:50

Unlock the Secret to a High-Converting Website for SaaS Founders & Product Marketers! In this episode, we dive deep into the Copy-First vs. Design-First debate and reveal why starting with compelling copy is the ultimate strategy for building a website that truly converts. Learn how to: Clarify Your Website’s Purpose: Understand how to communicate …

Technical Jargon To Fall Asleep To Podcasts

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The Factory Floor

Corey Haines, Zach Stevens, & Nick Loudon

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Ep #9: Creative Direction is the last moat 31:21

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Ep #8: Vibe marketing 49:39

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Ep #7: The Symptoms of Bad Branding 1:01:06

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Ep #6: The Three Phases of SaaS Marketing (Phase 3 Deep Dive) 55:29

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Ep #5: The Three Phases of SaaS Marketing (Phase 2 Deep Dive) 1:13:11

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Ep #4: The Three Phases of SaaS Marketing (Phase 1) 49:11

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Ep #3: The problems with marketing an AI company 47:27

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Ep #2: The Top 3 Things Bugging CMO's Right Now 43:05

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Ep #1: Copy-First vs Design-First Websites 37:50