Best Systemisation Podcasts (2025)

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Jim Penman: From a $24 Lawn-Mowing Gig to a Global Franchise Empire 1:02:39

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5d ago1:02:39

1:02:39

What does it take to turn a side hustle into a household name? For Jim Penman, it started with mowing lawns for twenty-four dollars a week — and grew into Jim’s Group, one of the largest and most recognisable franchise networks in Australia and beyond. In this conversation, Jim shares the story of how he built a brand that now stretches across more…

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Episode 277 - Property Terror Stories - Never Buy Blind! 12:00

5d ago12:00

12:00

In this week’s episode of The Property Rebel: Arsh Ellahi unpacks a true property horror story—when an eager investor bought a block of flats at auction without viewing it, reading the legal pack properly, or checking the tenants. What seemed like a £205,000 bargain promising £33,000 annual income quickly spiraled into a nightmare of hidden arrears…

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From Spare Room Facials to Global Educator 37:24

10d ago37:24

37:24

In this episode, I sit down with Isabella Loneragan, a powerhouse in the skin health space whose journey proves that passion, persistence, and practice can transform not just a career—but lives. Isabella started in 2007 as a mature-age beauty student in South Africa, running facials from a spare room in her home. Her curiosity and love for skin led…

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Episode 276 - What Is Better - Purchase Readymade HMO or Convert To HMO? 13:17

11d ago13:17

13:17

In this week's episode of The Property Rebel: Arsh Ellahi breaks down one of the biggest debates in property investing, should you buy a ready-made HMO, or convert a single let into one yourself? With over 25 years of experience, Arsh lays out the pros, cons, and real-life risks that investors often overlook. From the allure of instant cash flow an…

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From Rock Bottom to Exit: John Williamson’s Journey with Construct Health 1:09:47

14d ago1:09:47

1:09:47

What does it take to build a company, nearly lose it twice, and still walk away with a successful exit? In this episode, Sam Penny sits down with John Williamson, founder of Construct Health. John grew his physiotherapy business to 40 staff, faced near-bankruptcy during the mining downturn, and ultimately rebuilt, restructured, and sold his company…

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Episode 275 - How Would You Deal With This? 13:35

18d ago13:35

13:35

In this week's episode of The Property Rebel: Arsh Ellahi shares one of the most chaotic weeks he’s faced in over 25 years of property investing. What started as a routine inspection spiraled into panic, with a housing officer declaring his building unsafe, scaring tenants into leaving, and even disconnecting a fully functional hot water tank. From…

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Buying Well Without the Overwhelm: How a Buyer’s Agent Levels the Playing Field 32:07

24d ago32:07

32:07

Most buyers think they have to do it all alone—weekend opens, kids in tow, second-guessing every decision. Today, Bernadette Cilia, founder of BMC Buyers Agency, shows us how a values-led buyer’s advocate can protect your heart and your numbers—so you buy with clarity, not chaos. We unpack the mindset shifts, practical checklists, and negotiation g…

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Episode 274 - The 16 Year Old Failure 26:05

1M ago26:05

26:05

In this week's episode of The Property Rebel, Arsh Ellahi takes us back to one of the toughest days of his life — failing his GCSEs at 16 — and shares how that moment of “failure” became the foundation for resilience, grit, and ultimately, success. From the crushing disappointment of opening that envelope, to rebuilding confidence through the right…

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The Art of the Exit: How to Sell Smart and Buy Right with Broker Nathan Hulls 52:59

1M ago52:59

52:59

What does it really take to sell your business for the best possible price—or to buy one without getting burned? In this episode of Built to Sell | Built to Buy, I sit down with Nathan Hulls, a seasoned business broker and exit advisor with Link Business Brokers. Nathan’s journey spans from starting his first lawn mowing business at 12, to running …

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How to Navigate the Deal Without Getting Burned 18:10

1M ago18:10

18:10

Buying a business isn’t just about reviewing a P&L and signing a contract. Too many investors discover after settlement that they’ve inherited hidden problems—missing systems, staff departures, or a culture that doesn’t fit. In this episode, Sam Penny (aka The Impossible Guy) breaks down the biggest risks buyers face, how to spot them early, and th…

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Episode 273 - From Hustle to Hands-Off: How to Systemise Your Property Business for Freedom 10:58

1M ago10:58

10:58

In this episode of The Property Rebel, Arsh Ellahi dives into the journey from hustle to hands-off — showing you exactly how to systemise your property business for true freedom. From building reliable teams to implementing simple but powerful systems, Arsh shares how he now manages over a thousand tenants remotely from Dubai — and why you don’t ne…

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The Broker’s Checklist: 10 Things to Do Before You List Your Business: With Sally Stuart 41:29

1M ago41:29

41:29

Selling your business isn’t something you decide on Monday and complete by Friday — it’s a strategic, multi-step process that can take 12 months, 18 months, or even years to get right. In this episode of Built to Sell | Built to Buy, host Sam Penny sits down with returning guest Sally Stuart, one of Australia’s top business brokers specialising in …

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Episode 272 - Why Most People Will Never Make Real Money in Property – And How You Can Be the Exception 9:33

1M ago9:33

9:33

Are you stuck in the start-stop cycle? Jumping from HMOs to buy-to-lets, then lease options, without gaining real traction? In this week's episode of The Property Rebel, Arsh Ellahi breaks down the biggest mistake property investors make: treating property like a 100-meter sprint instead of a marathon. After 25 years in the game, he shares why choo…

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From Burnout to Profitability: Systemising Your Success with CAN Ticket App 22:46

1M ago22:46

22:46

In this episode of The Affluent CEO Show, Yuliana sits down with Cassandra Cadorin, award-winning business operator and founder of Can Ticket App, a revolutionary system designed to help businesses stop leaking profit through inefficient workflows. Cassandra brings nearly two decades of global marketing agency experience and shares how burnout, tim…

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Exit Ready or Just Tired? 21:14

1M ago21:14

21:14

Too many business owners confuse burnout with readiness. Feeling exhausted after a tough year doesn’t mean your business is ready to sell—and waiting too long for the “perfect moment” can be just as costly. In this episode, Sam Penny breaks down how to know whether you’re truly exit ready or just tired, and the steps you can take to avoid one of th…

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Overflow, NOT Overwork: The SHIFT Method to Scaling with Soul 22:16

1M ago22:16

22:16

Scaling a business isn’t about adding more to your plate — it’s about becoming the woman who creates 10× impact with less effort. Yet, too many high-achieving entrepreneurs get caught in what I call “The Mind Trap.” In this episode, I unpack: ✨ Why chasing 2× growth by working harder keeps you stuck in cycles of exhaustion ✨ How busyness gets confu…

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SOPs That Don’t Suck: How to Create Systems Your Team Will Actually Use 34:15

2M ago34:15

34:15

If your business SOPs are gathering dust in a shared drive, you’re not alone. Most small business owners know they should document their processes, but end up with overcomplicated manuals that no one reads — and that do nothing to stop the chaos. In this episode of Systemise One Thing, I’ll show you how to create Standard Operating Procedures that …

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Inside the Broker’s Mind: How to Sell (or Buy) a Business the Right Way with Sherryn Deetlefs 38:39

2M ago38:39

38:39

What really makes a business sellable — and what will turn buyers away? In this episode of Built to Sell | Built to Buy, I sit down with Sherryn Deetlefs, a LINK business broker who’s walked in the shoes of both sellers and buyers. Before moving into broking, Sherryn built and sold multiple businesses across hospitality, textiles, health, and desig…

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Why Every Business Buyer Needs to Know the Seller's Exit Plan! 23:56

2M ago23:56

23:56

Most buyers fixate on the numbers—revenue, profit, multiples. But here’s what they miss: the seller’s exit plan is the X-ray. It reveals the true condition of the business, the handover risk, and whether you're about to inherit clarity or chaos. In this episode, Sam Penny pulls back the curtain on why a seller’s exit strategy—or lack of one—can mak…

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Turning Crowds into Customers at Your Disposal 31:14

2M ago31:14

31:14

In this episode, I sit down with Adriana Brusi — powerhouse entrepreneur, event strategist, and founder of Crowds Now, a platform transforming the way brands build trust, visibility, and sales. From becoming Hong Kong’s youngest director at just 16, to managing high-profile events and leading marketing campaigns across Australia, Adriana has spent …

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Episode 271 - Storytime - When A Property Deal Goes Wrong 19:31

2M ago19:31

19:31

Ever had a council demand you replace 10 perfectly functional hand basins because they're 40mm too small? That's exactly what happened to Arsh Ellahi with Manchester City Council - and it's sparked a heated debate about HMO regulations gone mad. In this no-holds-barred episode of The Property Rebel, Arsh breaks down the absurdity of spending £1,500…

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Don’t Blow the Deal: How to Build a Sales Process That Makes Buyers Say “Yes” 25:10

2M ago25:10

25:10

Even great businesses fail to sell; not because of poor performance, but because of a poor process. In this powerhouse episode, Sam Penny unpacks why buyers walk away from solid businesses and what sellers can do to stop the deal from slipping through their fingers. From pre-market prep to buyer handover, Sam walks you through the 5 critical stages…

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Episode 270 - Creative Financing - No Money Down Deals That Actually Work 13:33

2M ago13:33

13:33

In this week's episode of The Property Rebel, Arsh breaks down the creative financing deal that most property investors miss — how he offered £20k ABOVE asking price and still created massive value through strategic planning permission. While 30+ investors saw 3 flats, Arsh saw 6 units + basement conversion potential. The difference? 25 years of ex…

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The Fit Factor: How to Avoid Buying the Wrong Business 18:39

2M ago18:39

18:39

Too many investors get seduced by EBITDA and end up buying the wrong business. In this episode, Sam Penny dives deep into what really matters when you're buying: fit. Because even a profitable business will eat you alive if the values, leadership style, or vision don’t align with you. Drawing from 25 years of real-world experience buying, building,…

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Inside the Broker’s Mind: Why Buyers Walk (And What Really Sells a Business) 49:45

2M ago49:45

49:45

Most business owners think their business will sell because of the numbers — the profit, the growth, the potential. But step into a business broker’s world, and you'll find that's not what kills deals. It’s fear. In this episode of Built to Sell | Built to Buy, host Sam Penny is joined by Australia’s #1 business broker Sally Stuart, who sold 35+ bu…

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Beyond the Buzzwords: Redefining Inclusivity, Sisterhood & Female Power in Business 31:06

2M ago31:06

31:06

In this fiercely honest and soul-stirring episode of The Affluent CEO Show, Yuliana sits down with Raffy Sgroi—leadership strategist, business consultant, and President of APFACTS—to unpack two powerful words often used and misunderstood: equality and inclusivity. From male-dominated boardrooms to navigating cultural bias as a woman with an accent,…

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Episode 269 - Deals Are Being Done 11:04

2M ago11:04

11:04

In this breakdown, Arsh is sharing exactly how he structured a development deal in Wolverhampton without putting any of his own money in, secured development finance for the full £3.5M project cost, and why he believes deals CAN still be done in today's market. From vendor financing to RICS valuations to refinancing strategies – this is the step-by…

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The Secret to Selling Your Business? (It’s not what you’d think) 26:38

2M ago26:38

26:38

🎧 Episode Summary: Think your business will sell because it's profitable? Think again. In this powerhouse episode, business coach and advisor Sam Penny reveals the real reason businesses sell—and why the ones that should sell often don't. Spoiler: It's not EBITDA. It's not your P&L. It’s not even your systems. It’s alignment. Buyers don’t just want…

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Episode 268 - What Strategy Do You Employ? 10:22

2M ago10:22

10:22

In this week's episode of The Property Rebel, Arsh breaks down the real factors that determine whether buy-to-let, serviced accommodation, or sourcing deals will actually work for YOUR situation. From understanding seasonal income patterns in Cornwall vs Manchester, to doing proper due diligence on seller accounts, to having a solid Plan B when thi…

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From Miscarriage to Mission: Saara Jamieson’s Game-Changing Innovation in Men’s Health 31:26

3M ago31:26

31:26

In this raw, radically inspiring episode of The Affluent CEO Show, Yuliana sits down with Saara Jamieson, founder of Cool Beans Underwear—the world’s first testicular cooling and supportive underwear registered as a medical device. But this isn’t just a business success story. It’s a deeply personal mission born from Saara’s three-and-a-half-year i…

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The Red Flag Playbook: Protect Yourself Before You Buy 40:18

3M ago40:18

40:18

Episode Summary: In this critical episode of the Built to Sell | Built to Buy podcast, business coach Sam Penny dives deep into one of the most overlooked (yet most expensive) parts of buying a business: risk. Not revenue. Not growth potential. Risk — and how to spot it, quantify it, and price it into your offer. Whether you're a first-time buyer o…

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When Doing It All Becomes a Cage: The Sovereignty Shift Every High-Achieving Woman Must Make 9:07

3M ago9:07

9:07

There’s a silent cost to being the capable one. You hit the milestones. You built the business. You became the one everyone could count on. But somewhere along the way, your nervous system forgot how to receive. In this episode, I’m pulling back the curtain on the hidden blind spot so many high-performing women carry: the over-functioning that look…

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Episode 267 - Would 40mm Change Your Life - HMO Issues 8:54

3M ago8:54

8:54

Arsh just received a demand from Manchester City Council to replace 10 perfectly working hand basins - not because they're broken, but because they're 40mm too small according to local HMO regulations. The kicker? This "upgrade" will actually make the compact en-suites less functional while costing serious money. It's got him questioning whether lo…

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Derisk the Deal: How to Make Buyers Say Yes! 53:33

3M ago53:33

53:33

🚨 Thinking about selling your business — now or in a few years? This episode is your blueprint. 🚨 Join business coach Sam Penny as he dives deep into the real reason deals fall apart — risk. Not revenue. Not EBITDA. Not potential. But perceived risk. In this session, Sam Penny dives into how to properly de-risk your deal when preparing to sell. Mak…

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Owning Your Seat at the Table: Redefining Power and Partnership in a Male-Dominated Industry 25:32

3M ago25:32

25:32

In this powerful episode of The Affluent CEO Show, host Yuliana sits down with the bold and brilliant Kim Allen—CEO, construction business owner, and unapologetic advocate for women claiming their voice in male-dominated spaces. Kim shares how she went from being "the missus behind the scenes" to leading a thriving construction company with a team …

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From Trauma to Triumph: Coco Hou’s Journey of Building with Purpose 28:40

3M ago28:40

28:40

What happens when everything you thought mattered is stripped away in an instant? In this deeply moving episode of The Affluent CEO Show, I sit down with powerhouse accountant and business mentor Coco Hou, whose story will stir your soul and awaken something deep within. Originally from China, Coco built her life in Australia, climbed the corporate…

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Episode 266 - How To Find Motivated Landlords 15:57

3M ago15:57

15:57

Looking for your next property deal? The best opportunities often come from landlords who are struggling with their investments. In this week's episode of The Property Rebel, Arsh reveals two powerful strategies he's used for over 10 years to identify distressed landlords across the UK - and how to approach them with win-win solutions. Key strategi…

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Due Diligence Exposed: Reading Between The Lines 42:33

3M ago42:33

42:33

Sam Penny delves into the intricacies of due diligence in business acquisitions, emphasizing the importance of interpreting data beyond the surface level. He outlines key questions buyers should ask, identifies financial and operational red flags, and discusses common seller tricks. Through a real case study, he illustrates how thorough due diligen…

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The 10 Overlooked Self-Sabotage Patterns Blocking Your Business Growth 18:55

3M ago18:55

18:55

You’re doing all the right things, but still not seeing the results you know you’re capable of? It’s not a strategy issue. It’s not a motivation issue. It’s what’s happening beneath the surface. In this episode of The Affluent CEO Show, I reveal the 10 most overlooked self-sabotage patterns that silently keep even high-performing women stuck and th…

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From Burnout to One Million Meals: Cat Harding on Conscious Business and Redefining Success 28:12

3M ago28:12

28:12

In this inspiring episode of The Affluent CEO Show, Yuliana sits down with Cat Harding, co-founder of PonyUp for Good—a purpose-driven social enterprise that’s transformed over one million pieces of end-of-life technology into meals for people in need. Cat opens up about her 20+ year corporate career, the identity crisis that led her to leave a hig…

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Episode 265 - The Secret Of Title Splitting 15:16

3M ago15:16

15:16

What if you could turn one property investment into four separate income streams AND pull out all your original cash? In this week's episode of The Property Rebel, Arsh Ellahi reveals the "hidden gem" strategy of title splitting - a profitable technique that 90% of property investors overlook but could transform your portfolio and cash recycling ga…

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Mastering Business Valuation: Key Metrics for Success 39:27

3M ago39:27

39:27

In this session, Sam Penny discusses the critical role of numbers in selling a business, emphasizing that while branding and storytelling are important, the financials ultimately drive valuation. He outlines key metrics to measure, improve, and present effectively to potential buyers, introducing the core value formula and the eight value drivers t…

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Sovereign Wealth: Why More Isn’t Always Better, and What Actually Unlocks Effortless Success 9:04

3M ago9:04

9:04

In this powerful episode of The Affluent CEO Show, we’re deconstructing one of the most damaging lies in entrepreneurship: that more success must come with more stress, more sacrifice, and more of your soul on the line. If you've been hitting income milestones but secretly feel exhausted, resentful, or like you're one step away from burnout... this…

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Episode 264 - Scaling Back Is Progression 9:20

3M ago9:20

9:20

After 25+ years in property investment, Arsh has made a controversial decision that's going against everything the "scale at all costs" mentality teaches. While everyone's chasing their next deal, he's saying NO to new acquisitions. Why? Because he's learned that MORE properties often means MORE problems, not more freedom. His HMO friend in the Mid…

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The 5 Steps to Build a Business Worth Buying (Even If You’re Not Selling) 9:23

3M ago9:23

9:23

In this episode of Built to Sell | Built to Buy, business coach and entrepreneur Sam Penny unpacks the exact steps to unlock the full potential of your business — whether you're preparing to scale, step back, or eventually sell. If you’re stuck in the weeds, still wearing all the hats, and wondering why your business hasn’t hit the next level, this…

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From Chaos to Clarity: Systemising Your Business 34:44

3M ago34:44

34:44

Most founders know the chaos—they just don’t realise the cost. In this episode of Built to Sell, Sam Penny unpacks how business systems create not just calm—but serious valuation upside. He shares a practical framework for documenting, delegating, and automating your operations, explains why Standard Operating Procedures (SOPs) don’t need to be bor…

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From Overwhelmed to Owning It All — The CEO Expansion Formula with Sundee Williams 31:14

4M ago31:14

31:14

What if the moment that broke you was also the moment that built the CEO within? In this soul-stirring episode of The Affluent CEO Show, Yuliana sits down with tech entrepreneur and expansion strategist Sundee Williams, who opens up about walking away from a life of abuse—and into a future of self-defined success. From saying no to what was breakin…

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How to Make Yourself Redundant: The Nigel Hall Blueprint for Owner Independence 23:33

4M ago23:33

23:33

In this episode of Built to Sell | Built to Buy, Sam Penny interviews Nigel Hall, a seasoned entrepreneur and investor, about the critical shift of making oneself redundant in business. They discuss the importance of surrounding oneself with capable people, the role of trust and delegation, and the necessity of systems and automation in achieving b…

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Episode 263 - Is Buy To Let Dead? 15:58

4M ago15:58

15:58

In this week's episode of The Property Rebel, Arsh Ellahi tackles one of the most hotly debated questions in the UK property investment community. With interest rates normalising between 5-6% and cash flow margins tightening, many investors are questioning whether buy-to-let still makes financial sense. What You'll Learn: Real-world cash flow analy…

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Buyers Beware: If You Miss the Systems, You Miss the Truth 29:31

4M ago29:31

29:31

While most buyers obsess over financials, the real value of a business often lies deeper—within its systems. In this episode, Sam Penny breaks down the hidden signals that business systems reveal during due diligence. You’ll learn how to spot red flags, recognise green flags, assess system maturity, and ask the questions that separate savvy investo…