Best Shopify Store Optimization Podcasts (2025)

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#722 - New Amazon Ads Features & Launch Tactics 35:29

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4m ago35:29

35:29

Learn Mansour’s latest Amazon strategies, from Search Query Performance to new sponsored product video features, AMC tips, pricing tactics, and launch strategies to scale your brand. 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: https://www.youtube.com/@He…

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Ep. 3255 - Q&A: “When is uneven side-hustle income safe to rely on?” 4:44

4m ago4:44

4:44

Today’s caller makes more money on weekends than at the day job—but their revenue graph looks like a heart monitor. Can they rely enough on their extra income to go all-in? Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free…

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Ep. 3254 - Q&A: “How do I price my VA work for true value?” 4:31

1d ago4:31

4:31

If clients praise your speed but you’re still billing like a beginner, it’s time to level up. Today we pinpoint the three value levers that justify higher VA rates—and a script that keeps loyal clients on board. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their…

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Weekly Buzz 11/27/25: Amazon Black Friday Deal Glitch?! New Image Feature 17:43

2h ago17:43

17:43

Amazon may have closed your Black Friday offer. Copy full media sets to sibling variations, and find out which fulfillment center is shut down. More buzzing news on this episode of the Helium 10 Weekly Buzz. 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: ht…

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Ep. 3253 - TBT: Scarce Lego Sets Build Value Over Time 6:18

1d ago6:18

6:18

In this week’s Throwback Thursday segment, find out how one patient side hustler stockpiled retired LEGO sets, held them like collectibles, and eventually parlayed the profits into a full-on store. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This yea…

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Ep. 3252 - STORY: Frenchman Says Bonjour to $35,000/Month Foodie Hustle 8:02

3d ago8:02

8:02

After relocating to Quebec, this continental creative brings seasonal flavor to an artisanal food retailing biz. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Sho…

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Friendly Fraud: The Silent Killer Putting Your Ecommerce Margins At Risk — Simon Wijckmans | How To Stop Friendly Fraud, Why It Kills Your Margins, How To Prevent Chargebacks, What A 0.5% Fraud Rate Really ... 20:21

3d ago20:21

20:21

In this episode, we dive into the silent profit killer known as friendly fraud and chargebacks. Simon Wijckmans, Founder and CEO of C-SITe, shares how these false chargebacks risk your margins and payment accounts. He explains what friendly fraud is, why it's so hard to fight, and how client-side security intelligence, combined with new programs li…

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#721 - How to 3X an Amazon Hemp Brand! 38:46

1h ago38:46

38:46

Retired exec turned Amazon seller! Hear how our guest scaled his hemp brand, boosted sales with listing upgrades, and turned mentorship into massive growth after his Scale Stories by Helium 10 episode. 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: https://…

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What Discounts Actually Make People Buy (Study) 41:08

4d ago41:08

41:08

There's this thing that happens when you run an e-commerce store. You know you need to discount, but you're terrified. Terrified of training customers to wait for sales. Terrified of looking cheap. So you do nothing, or worse, you slap WELCOME10 on your popup and call it a day. Meanwhile, the big brands? They're discounting constantly. Just invisib…

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Ep. 3251 - Q&A: “Is my burnout a signal to pivot?” 5:13

3d ago5:13

5:13

Are you just tired—or do you need a bigger break? In this episode, we’ll help a listener take a stress-test to know if they need rest, a redesign, or a full business pivot. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free…

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Ep. 3250 - First $1,000: Digital Window Menu Boards for Food Trucks 6:00

5d ago6:00

6:00

In this week’s First $1,000 segment, a designer helps food trucks and pop-up restaurants get rid of chalk dust and update to the digital age. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&…

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STOP Losing Money: How to Implement Profit First — Karl O'Brien | How To Find Your Hidden Cash Cows, What “Profit First” Means, How To Use Contribution Margin, Why Discounting Harms LTV, And Why Acquiring ... 24:21

5d ago24:21

24:21

In this archive episode, we dive into the concept of “Profit First” E-commerce and why focusing solely on revenue can lead to big surprises. Karl O'Brien, Co-Founder of Store Hero, an e-commerce analytics tool, shares how their system helps store owners avoid common financial pitfalls by shifting their focus from top-line sales to bottom-line profi…

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Ep. 3249 - Weekend Workshop: From Ski Bum to Six-Figure Teacher 7:07

6d ago7:07

7:07

This new segment is all about helping you learn the key steps to a new side hustle in 2025, one step or concept per week. It includes activities, examples, and more—and of course it’s all free. Today’s topic: an online snow-skiing school. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra m…

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#720 - Kevin King's Latest AI & Email Marketing Strategies 40:02

41m ago40:02

40:02

In this episode, Kevin King reveals how he made $700K from a new venture, the AI press release strategy boosting ChatGPT rankings, and the exact methods that helped one seller triple their sales. 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On YouTube: https://www.yo…

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Ep. 3248 - Q&A: “Should I spend $2,000 on retention or acquisition?” 5:18

7d ago5:18

5:18

Today’s caller runs a tiny subscription app and has two grand to spend. Should that money patch cancelations or chase new sign-ups? We’ll do the napkin math and land on a clear next step. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the sho…

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Ep. 3247 - Q&A: “Instagram, TikTok, or LinkedIn—how do I choose?” 5:25

8d ago5:25

5:25

Posting everywhere spreads you thin; posting in the right place compounds momentum. Today we break down a three-question filter that shows exactly where this side hustler’s wallets should live first. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This y…

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Weekly Buzz 11/20/25: Black Friday Live | Rufus Gets Upgrade | New TikTok Shop Tools 20:48

9d ago20:48

20:48

Amazon’s Black Friday deals are live! Rufus just got smarter, and TikTok Shop hits a record-breaking quarter. All this and more on this episode of the Weekly Buzz! 💰 Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSelle…

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Ep. 3246 - TBT: Recruiters Pay Me to Tear Apart Their Emails 5:38

9d ago5:38

5:38

In this week’s Throwback Thursday segment, hear how one copy-savvy side hustler turned a collection of recruiter emails into a paid “swipe file,” and then built a monthly subscription around it. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, …

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Ep. 3245 - STORY: Six-Figure Beekeeping Biz Buzzes for Minnesota Couple 6:49

10d ago6:49

6:49

The buzzworthy journey of Minnesotan bees and their keepers. These hardy bees don’t mess around—last year they produced $150,000 in sweet profits. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listen…

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#719 - From Zero to TikTok Shop Hero 45:22

10d ago45:22

45:22

In this episode, we welcome our Scale Stories TikTok Shop mentors to share how 30-second vids hit 10M views, the 3-bucket scaling framework, pricing/bundles, and live-selling tactics that turn views into sales fast! 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On You…

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This Founder Automated Influencer Outreach Completely 45:44

11d ago45:44

45:44

So there's this guy, Bora Celik. Software engineer, thirty years in the game. Last year he tells his investors something crazy: SaaS is dead. Not dying. Dead. And here's the thing - he might be right. See, while everyone's playing with ChatGPT, asking it questions, Bora's building these things called AI agents. They don't just answer questions. The…

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Ep. 3244 - Q&A: “How do I upsell without sounding pushy?” 4:26

11d ago4:26

4:26

Great contracting work often reveals the next problem to solve. Here’s a simple script that turns an “upsell” into an obvious win for the client—and leaves everyone feeling good about the extra invoice. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. Thi…

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How to Win Meta Ads with UGC (Finally) — Donatas Smailys | Why UGC Volume Wins, What Meta's Andromeda Algorithm Loves, Why Authentic Beats Polished AI, Why Trust Becomes Key, What Human-First AI Means ... 24:13

12d ago24:13

24:13

In this episode, we dive into how AI is accelerating the shift in user-generated content for advertising. Donatas Smailys, Co-founder and CEO of Billo, shares why social algorithms now demand high-volume content, his view on using AI as a scaling tool for real human creators (not for generating fake humans), and the crucial role of authenticity and…

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Ep. 3243 - First $1,000: Cozy Reading Gadget Turns Pages and Profit 6:20

12d ago6:20

6:20

A bedtime-reading addict bend a paperclip into a page holder, refines it into a soft-touch clip, and flips his ledger from red ink to a four-figure win. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and …

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Ep. 3242 - Weekend Workshop: “Digital Documentation” Earns Passive Income 8:08

13d ago8:08

8:08

This new segment is all about helping you learn the key steps to a new side hustle in 2025, one step or concept per week. It includes activities, examples, and more—and of course it’s all free. Today’s topic: how a single PDF guide earned $120,000 in its first year. Side Hustle School features a new episode EVERY DAY, featuring detailed case studie…

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#718 - The AI Playbook for Amazon Sellers 27:59

41m ago27:59

27:59

In this episode, let’s talk about how AI is transforming Amazon selling, from product research and listings to ads, Rufus optimization, and TikTok Shop growth. 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPod…

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Ep. 3241 - Q&A: “Is remote-worker visa consulting a real business?” 6:05

14d ago6:05

6:05

Remote-worker visas are booming—and bewildering. Today we price a “visa concierge,” unpack simple liability safeguards, and gauge whether the market can pay more than pocket change. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show incl…

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Ep. 3240 - Q&A: “Should I tell my clients I’m using AI?” 5:22

15d ago5:22

5:22

AI tools can double your output, but not everyone’s comfortable with it. Today we map a three-part policy for disclosing AI use that keeps trust high, quality higher, and clients on board. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the sh…

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Weekly Buzz 11/13/25: Amazon unBoxed 2025 Announcements 20:06

1h ago20:06

20:06

On today’s Weekly Buzz episode, we cover the biggest Amazon Unboxed announcements, an important TikTok shipping policy update that impacts all sellers, and new EPR requirements for selling in the EU. 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: https://ww…

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Ep. 3239 - TBT: This Tiny Spreadsheet Tool Pays the Rent 6:00

16d ago6:00

6:00

In this week’s Throwback Thursday segment, meet a side hustler who built a simple browser-based spreadsheet tool. It earns enough to cover his rent each month! Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lesso…

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You're Asking For Reviews WRONG! (The Easiest Way To Get 5 Stars) — Daan Vaneker | How To Get A Quick Review Boost, What Makes Reviews Real, Why Negative Reviews Help, How To Respond To Bad Reviews, What ... 23:11

17d ago23:11

23:11

In this archive episode, we dive into the power of social proof and why trust building is essential for e-commerce success. Dan Vaneker, CEO and founder of trustprofile.com, shares his insights on how web shops can enhance trustworthiness through customer reviews and trust pages. He explains why customers rely on reviews before buying, how small sh…

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Ep. 3238 - STORY: Agricultural Teacher Earns $200,000 Selling Lesson Plans 7:25

17d ago7:25

7:25

After creating course materials for a forgotten group of educators, this agricultural teacher now earns a significant income from a growing business. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and lis…

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#717 - Starting a TikTok Shop From Scratch 32:52

16d ago32:52

32:52

In this episode, a top influencer joins us to reveal what’s new in social media, how creators can pivot in 2025, and her experience launching products on Amazon and TikTok Shop. 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium1…

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Buff Clucks: From Homework Assignment to 7-Figure Chicken Brand 48:43

18d ago48:43

48:43

So there's this moment in 2022 where Celia Hatch wakes up from a dream about chicken supplements called "Chicken Spice." She thinks it's ridiculous. Fast forward to today, and she's running a seven-figure business serving America's 13% of households with backyard chickens. The twist is it started as her teenage son's eighth-grade homework assignmen…

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Ep. 3237 - Q&A: “Will professionals trade hours instead of cash?” 4:41

18d ago4:41

4:41

Can busy side hustlers trade skills instead of dollars? Today we outline a lean time-bank model—simple rules, low overhead, and real incentives to keep everyone honest. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free gui…

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Ep. 3236 - First $1,000: Turning Cable Chaos into Magnetic Profit 5:58

19d ago5:58

5:58

Tired of cables dangling each time your standing desk rises? A quick TikTok clip of magnetic rails snapping cords into place sparked a rush of orders for this savvy side hustler. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show include…

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STOP Sending Bad Emails! The $10K Segmentation Secret — Andriy Boychuk | How To Grow Your Email List Fast, The Four Key Segments To Target, What Segmentation Does For Revenue, Why Automations Drive Sales ... 24:50

19d ago24:50

24:50

In this archive episode, we dive into email marketing strategy and how e-commerce merchants can maximize its potential. Andriy Boychuk, founder at flowium.com, an email marketing agency for e-commerce, shares strategies for improving your setup, metrics, and overall performance. He explains how to effectively grow your email list before major sales…

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Ep. 3235 - Weekend Workshop: The Wandering Teacher's Global Classroom 8:15

20d ago8:15

8:15

This new segment is all about helping you learn the key steps to a new side hustle in 2025, one step or concept per week. It includes activities, examples, and more—and of course it’s all free. Today’s topic: an early language hacker starts “Fluent in 3 Months.” Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of…

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#716 - AI-Generated Amazon Product Videos 33:20

18d ago33:20

33:20

In this episode, AI expert Andrew Bell joins us to show step-by-step how to turn a single Amazon product photo into a polished, scroll-stopping video using AI tools like Sora 2, Amazon Ads’ AI video generator, and Gemini. 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts …

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Ep. 3234 - Q&A: “What’s a fair founder-investor deal between friends?” 5:35

21d ago5:35

5:35

Cash can launch the product; labor will keep it alive. Today we map out founder-friendly splits, vesting schedules, and a simple “dynamic equity” formula that grows with effort. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes…

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Weekly Buzz 11/7/25: Amazon Rufus Has 250 Million Users? New KDP Translation 23:03

12m ago23:03

23:03

Amazon’s Rufus drives $10 billion in extra sales, while Amazon sues Perplexity to block AI browsers from scraping Amazon.com. These stories and more on this week’s episode of the Weekly Buzz. 💰 Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: https://www.youtu…

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Ep. 3233 - Q&A: “Where do I find my first paying customer?” 4:56

22d ago4:56

4:56

One sale beats a hundred compliments. Let’s walk through a low-risk, weekend-ready plan that puts money in this side hustler’s hands within two weeks. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and li…

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Ep. 3232 - TBT: The Garage Gym Hustle That Went Digital 6:00

23d ago6:00

6:00

In this week’s Throwback Thursday segment, learn how one fitness fan turned flipping gym equipment into a small media business. He now sells setup guides and curates weekly home gym deals for thousands of subscribers. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting…

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Ep. 3231 - STORY: The Coffee Grinder That Made $300,000 8:25

24d ago8:25

8:25

Rise and shine! A petroleum engineer finds the perfect item to resell on Amazon. He goes on to sell $300,000 worth of the humble coffee grinder. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener…

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Agentic Commerce Explained: How AI Search is Reshaping eCommerce — Erik Wikander | Why Old SEO Is Dead, How Small Brands Can Win, How to Win in AI Search, How to Optimize Products for AI, What Is Agentic ... 33:43

24d ago33:43

33:43

In this episode, we dive into the massive shift impacting online sellers as shoppers use ChatGPT and other AI search tools for product discovery. Erik Wikander, CEO and co-founder of Wilgot.ai, unpacks the concept of agentic commerce — where AI completes the end-to-end purchase for the user. He shares what this revolution means for D2C brands, why …

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#715 - How to Double Your Amazon Sales in 2025 49:16

10d ago49:16

49:16

Learn from top Amazon mentors as they reveal the exact steps they're taking in a live case study from Scale Stories to help a brand double its sales in 2025 and how you can do the same. 💰 Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: https://www.youtube.com…

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What's New in Shopify: November 2025 35:21

25d ago35:21

35:21

Shopify just went from 100 variants per product to 2,048. Shopify Partners Kurt Elster and Paul Reda tested it and found out there's a secret limit at 250 where everything changes. Your theme might work perfectly, it might half-work, or it might completely break depending on when it was built. They also dig into the new VS Code-based theme editor (…