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Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk aw ...
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Think Tank is a podcast that contributes educational insights to small to medium size business on SEO, Online Marketing and Business Development. Our agency helps clients get on the first page of Google through SEO, Pay Per Click Management, Social Media Marketing, Web Design and helping companies grow through marketing strategies and online campaigns. I Think an Idea is located in Los Angeles and helps clients globally expand their brands and online business!
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Contact Webtrack Technologies today for on-demand scaling of business processes and solutions which bring growth to your organization. We provide the top IT services under a single umbrella, in which include web design services, web development, SEO, and digital marketing.
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Jon Rognerud interviews noted experts in entrepreneurship, business building, growth hacking, paid media, sales & marketing. The podcast aims to dispel myths, reveal what's working now and how failures and successes impacted the lives of business leaders, entrepreneurs and marketers - and how it made them better. Jon Rognerud is from Norway, went from being a top 10 musician, turned to software development, and created 3 books on SEO and web optimization for Entrepreneur Press and is current ...
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In this episode, we explore how to combine offline and online marketing for local business success using Caasie and Google Ads—a powerful strategy that creates a seamless brand experience across digital and physical touchpoints. You’ll learn: Why integrating online and offline channels boosts brand visibility and trust How to use Caasie’s digital b…
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In this episode, we break down the most important local SEO trends for 2025 and show you exactly how to use them to boost your local visibility and attract more nearby customers. You’ll learn: How AI tools are transforming local search and what it means for your content Why voice search is key and how to optimize for natural, spoken queries How to …
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In this episode, we explore the biggest change to SEO in over a decade—Google’s rollout of AI Mode—and what it means for your visibility, rankings, and content strategy in 2025. You’ll learn: How Google’s AI Mode changes the entire search experience Why traditional SEO tactics like ranking for keywords aren't enough anymore What SERP domination loo…
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In this episode, we unpack exactly how to increase your website conversion rates in 2025—so you can turn more traffic into leads, sales, and loyal customers. You’ll learn: Why mapping a dynamic conversion funnel is essential in 2025 How to speed up your site and optimize for mobile to reduce drop-offs Ways to use social proof like reviews and testi…
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In this episode, we break down the real costs of Google Ads in 2025 and explain how small businesses can budget effectively, avoid overspending, and get the most out of every dollar. You’ll learn: What factors influence your Google Ads cost, including industry competition and keyword selection How Google’s bidding system works and why Quality Score…
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In this episode, we delve into proven copywriting techniques designed to enhance your click-through rates (CTR) and conversions. You’ll learn: How to craft headlines that capture attention and drive engagement The importance of clear and compelling calls to action (CTAs) Strategies for understanding and addressing your target audience's needs The r…
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In this episode, we explore the best SEO practices for small business websites and offer practical tips for enhancing your online visibility and attracting more customers. You’ll learn: How to conduct effective keyword research to target the right audience The importance of optimizing page titles and meta descriptions for better click-through rates…
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If you’re a small business owner struggling to get leads or sales through digital marketing, this episode is for you. Host Sam Ashrafi breaks down exactly how to maximize your ad budget using manual bidding—a powerful yet underused Google Ads strategy that gives you full control over your campaigns. You’ll learn: What manual bidding is and how it c…
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In this episode, marketing strategist Sam Ashrafi explains why manual bidding on Google Ads gives local businesses greater control, better ROI, and smarter audience targeting than automated strategies. You’ll learn: What manual CPC bidding is and how it differs from smart bidding How to control ad spend by adjusting bids at the keyword and ad group…
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In this episode, marketing strategist Sam Ashrafi explains how Performance Max campaigns enhance remarketing strategies and work seamlessly with search ads to boost conversions. You’ll learn: How GA4 helps track visitors and build remarketing audiences How to import audience lists into Google Ads Where Performance Max campaigns appear (YouTube, Gma…
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If you’re a small business owner struggling to get leads or sales through digital marketing, this episode is for you. Host Sam Ashrafi breaks down how to choose the right Google Ads agency to get the best ROI on your marketing budget. You’ll learn: Why small businesses benefit from hiring a Google Ads expert What to look for in an agency’s case stu…
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AI isn’t just the future of digital marketing—it’s already changing the way we work. In this episode, Sam Ashrafi breaks down how artificial intelligence is transforming digital marketing agencies, from SEO and paid advertising to email campaigns and customer journey mapping. ✅ What you’ll learn: How AI boosts SEO performance and content strategy W…
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Automated assets in Google Ads can save time—but at what cost? In this episode, Sam Ashrafi dives into the real pros and cons of Google Ads automated assets, explaining how relying too much on automation can hurt your CTR, branding, and conversions. Learn which automated assets to avoid, when they might help, and why a hands-on approach still wins.…
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In this episode, Sam Ashrafi breaks down the top strategies to improve your click-through rate (CTR) in Google Ads. Learn how to craft compelling ad copy, use sitelinks and ad extensions, leverage negative keywords, and run effective A/B tests. Discover how these techniques not only boost CTR but also enhance your quality score and reduce your cost…
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In this episode, Sam Ashrafi breaks down the powerful combination of Google My Business (GMB) and Google Ads—and how integrating these tools can drastically improve your local visibility, drive more foot traffic, and increase conversions. Learn how to: ✅ Use location assets to boost your Google Ads performance ✅ Link your Google Ads and GMB account…
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📝 Episode Description: In this episode, we share the most effective digital marketing strategies Los Angeles service businesses should be using in 2025. Whether you're in home services, healthcare, legal, or local retail—this guide is packed with practical tips to help you grow smarter this year. What we cover: Local SEO tips to boost visibility in…
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In this episode, we break down Google’s latest update: aligning click reporting between Google Merchant Center and Google Ads. Starting April 21, 2025, this shift brings consistency to how clicks are tracked across platforms—reducing confusion and improving reporting accuracy. We’ll cover: What’s changing in Google’s reporting structure Why this ma…
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In this episode, we explore Google’s new Double Serving Experiment and how it might impact your ad performance. With two ads from the same advertiser now appearing on the same search results page, CTR and impression metrics may shift—for better or worse. We cover: What the Double Serving Experiment is and why it matters How it could increase impres…
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In this episode, we explore why strong SEO fundamentals are critical to making your Google Ads campaigns work smarter—not harder. From landing page optimization to keyword synergy and analytics, we dive into how SEO directly improves your ad quality score, cost-per-click, and long-term performance. What you'll learn: Why SEO makes Google Ads more c…
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In this episode, we break down how to combine Google Ads with GA4 to reach your most valuable customers and increase ROI. Using real-world strategies from an e-commerce brand, we explain how to define high-value segments, build smarter audiences, and optimize Performance Max campaigns. You'll learn: How to set up GA4 and link it with Google Ads Way…
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𝐀𝐫𝐞 𝐘𝐨𝐮 𝐌𝐚𝐤𝐢𝐧𝐠 𝐓𝐡𝐢𝐬 $𝟏𝟎𝟎𝐊 𝐆𝐫𝐨𝐰𝐭𝐡 𝐌𝐢𝐬𝐭𝐚𝐤𝐞? (𝐅𝐨𝐫𝐦𝐮𝐥𝐚 𝐑𝐞𝐯𝐞𝐚𝐥). Read the below and click the link here: https://jonrognerud.com WARNING to business owners losing money on marketing: Your competitors are spending thousands to acquire new clients... while secretly bleeding profit. But smart business owners just discovered a counterintuitive 3-part formul…
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Chaosmap is owned by Jon Rognerud, a serial entrepreneur with over 15 years of experience in digital marketing. Chaosmap.com is a digital marketing agency that helps businesses grow their online presence and generate leads. They offer a variety of services, including Google (search, YouTube) and Facebook advertising, SEO, copywriting, and conversio…
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When you hire a digital marketing agency, you gain access to a team of professionals with diverse skill sets. From SEO specialists and content creators to social media managers and data analysts, agencies bring together experts who are well-versed in the latest digital marketing strategies.By Webtrack Technologies
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The ABCDs guide has best practices, backed by data, to help you create effective video ads. The ABCDs of effective YouTube video ads are attention, branding, connection, and direction. (But, as you'll learn - there are options for "related paths" to take in this Google YouTube Checklist) The "ATTENTION" example video: Google (Cheetos) Video (Mentio…
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To learn more: https://chaosmap.com/book-me In this episode, we're going to discuss the difference between Google ads max clicks and max conversions. I'll help you to figure out what's best for your business. If you're new to Google ads and are wondering which bid strategy type to use, this episode is for you. This will help you get started, and be…
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I looked at the human (emotional) side of the youtube algorithm, and what drives success - virality, views, click thru rates, retention, watch rates. It's a simplified, fun & different version of what you hear about (mostly). Go to https://youtube.com/jonrognerud - to subscribe and watch! Follow me for more solutions: https://linkedin.com/in/jrogne…
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https://chaosmap.com - TOFU - MOFU - BOFU What do these acronyms mean, and how can you use them in your Digital Marketing projects and content organization? How do you get more leads, prospects and sales into your business with this layered approach? TOFU - top of funnel MOFU - middle of funnel BOFU - bottom of funnel Are you leveraging this struct…
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https://chaosmap.com - "How I Created A Highly Converting Google YouTube Audience" Learn the 3 steps to build a highly converting youtube ads audience and why it works so well. I post about my own findings and research, and if you like it - please subscribe and share - and tell me how it works for you. Fair? P.S. I love making these and hope you ca…
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LEARN MORE: https://chaosmap.com Here are the top 10 questions to ask before launching any new ad campaigns on YouTube networks: 1. What are your primary goals for advertising on YouTube? Are you looking to increase brand awareness, generate leads, or drive sales? 2. Who is your target audience? Can you provide details about their demographics, int…
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https://jonrognerud.com - In this podcast, I explain what High Ticket Sales Is. I break down the sales, selling, how to acquire high ticket clients, a portion on how to close high ticket. I also talk about how you can use high ticket sales to re-configure how you think about selling your services and products through high ticket sales. And, ultimat…
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In today's episode, I cover how to begin the process of creating the "BEST" content for your business. I know, "best" is relative, but please listen... Simple answer: Research! Combine manual work with tools to get a 360 view into your market, and then break findings down by theme, topics, sub-topics. The architecture should use a top-down, drill-d…
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Google Ads is an excellent platform for lots of businesses to drive more sales and grow. But unfortunately, most advertisers don’t know how to use it to get results at lower costs. If you find yourself spending a lot of money on Google Ads and getting little to no results, this is for you. In this episode, you’ll learn seven easy ways to save money…
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Any craft in this world requires tools to make the job easy. And PPC is no different! With the right set of tools, you can automate most of the process. You’ll find the best keywords, create ads quickly, research your competitors, and drive your costs down. We’ve gathered five tools to help you gain competitive advantage and run successful Google A…
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https://chaosmap.com AdRoll (Nextroll) is a digital marketing solution that is designed for retargeting to convert window shoppers on your website into buyers. This product utilizes advanced tools on multiple platforms such as web, social media, and mobile to provide results. The AdRoll team works with clients to learn what works best for them. Thi…
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https://chaosmap.com/book-me Learn why ROAS (return on ad spend) really doesn't matter to get profitable with your e-commerce store. Here's the secret: CLTV and the strategies you create to elevate this concept over time. Enjoy! Learn more: https://youtube.com/jonrognerud https://chaosmap.com (main agency website)…
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