Academy Live is dedicated to helping businesses set up and strengthen their operations. Our hosts Rex Frank, Chris Kaiser, and Bessie Nolan help you set up the foundation of your business by walking you through practical insights and tips on business fundamentals through bite-sized pieces of what the Academy team at Pax8 offers!
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Right Aligned Academy Podcasts
Ever since 1928, the Academy of Motion Picture Arts and Sciences has handed out trophies to what it considered the best in film. Sometimes they were absolutely right, sometimes they were entirely wrong, sometimes they were so, so basic. But in all that time, audiences have had their own opinions, sometimes better, sometimes much worse. And sometimes, when the stars align or the fates allow, they even agree. Academy Vs Audience is a deep dive into Oscar history, revisiting film history from t ...
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Unnamed Layers is a series of digital–first conversations exploring the personal and professional challenges of design leaders including freelancers and founders. We ask all speakers to reveal two barriers that they have faced before we discuss their journey and how they overcame both.
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Encore Entrepreneur: Business Tips and Strategies for Midlife Service Providers and Coaches
Lori Lyons
The Encore Entrepreneur offers business tips and strategies for midlife business owners. coaches, consultants and solopreneurs. Whether you're facing digital overwhelm, navigating new technology, or battling imposter syndrome, this podcast simplifies business, marketing, and entrepreneurship, making it accessible and actionable. Educational, motivational, and fun episodes offer guidance to help turn experience into success. If you remember typewriters, carbon paper, and bag phones, you're in ...
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Real and relevant discussions on business, marketing, technology and digital. Vera Shafiq talks with a diverse community of thinkers and doers including industry thought-leaders and grass roots professionals who are striving for the same thing - doing marketing the RIGHT way and being PROUD of the work they do. Now with a focus on franchise marketing!
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Virtual Assistant Mama - Become a Virtual Assistant, Start a Side Hustle, and Work from Home with Your Kids
Arianna Vernier - Virtual Assistant Coach, Work at Home Mom Mentor
Are you a burnt-out working mom and ready to make a new career move outside of your 9-5? Are you ready to work at home and spend more time with your kids? Are you wondering if it's really possible to create a consistent, full-time income from home? Are you ready for financial freedom, and the ability to afford those family vacations you've always dreamed of? The Virtual Assistant Mama Podcast is hosted by Arianna Vernier, mama and former elementary teacher turned Virtual Assistant coach for ...
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★ PRACTICAL ★ TIMELESS ★ NO NONSENSE ★ Discover the business issues hiding in plain view that matter to your bottom line. Created for smart business owners, executives, managers, and entrepreneurs who want to increase their business leadership effectiveness and side-step the School of Hard Knocks. Each Thursday you’ll hear top-line insights, tools and straight talk from experts, authors and change makers who share their secrets for more success on a wide range of business topics. These are t ...
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Called to CEO: Supernatural, Practical & Biblical Strategies for the Christian Business Owner
Hannah Brindley | Christian Business Coach, Certified Biblical Life Coach, Author & Speaker
Called to CEO is a **TOP 100 PODCAST** for women in business and an absolute must listen if you are a Christian business owner, creator, dreamer or leader. Formerly known as the Reclaimed to Reign Podcast, Called to CEO provides the Faith-Fueled CEO with supernatural, practical and biblical strategies & principles you can implement right away in order for you to cultivate a thriving, Holy Spirit led life and business. Listeners of Called to CEO rave about how Hannah, the host, never holds ba ...
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Financial Data Done Right: Best Practices to Align with Industry Standards | Pax8 - Academy Live Podcast Episode 16
24:42
24:42
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24:42Are your financial statements set up for success? 📊 In this episode of Academy Live session, we’re breaking down best practices for organizing your financial data to align with industry standards. Join Chris Brown, Executive Coach at Pax8, as he walks you through: ✅ Why structuring financial data by Business Units matters ✅ How to allocate fully lo…
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2005: Crashing Jedi (feat. Munsi Parker-Munroe)
1:33:43
1:33:43
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1:33:43It's 2005, and Munsi Parker-Munroe rejoins Erin, Claire, and Dan to discuss what is often called one of if not the worst Best Picture winner ever... by people who have not seen The Broadway Melody. It's Crash time, and Paul Haggis is trying to say something about racism but not managing more than "Racism, boy I dunno." Will the box office champ imp…
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Data, AI & the MSP Landscape in 2025 | Pax8 - Academy Live Podcast Episode 18
50:13
50:13
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50:13Are you ready to elevate your MSP business and mindset? We’ve got you covered… Welcome to Academy Live! Today, we chat with Damien Stevens, the host of the MSP Mindset Podcast: The podcast for MSP owners and CEOs looking to elevate themselves and their MSP by improving their mindset. In this episode, Damien will share his insights from his journey …
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300: Welcome to the Midlife Business Academy
13:50
13:50
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13:50Midlife entrepreneurs aren’t playing by the old rules - and your business strategy shouldn’t either. In this milestone episode, The Encore Entrepreneur officially becomes The Midlife Business Academy - a podcast designed specifically for business owners in their 50s, 60s and beyond who are building smart, sustainable, purpose-driven businesses that…
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Insights from the Top 100 MSPs with MSP Mindset | Pax8 - Academy Live Podcast Episode 17
49:22
49:22
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49:22Are you ready to elevate your MSP business and mindset? We’ve got you covered… Welcome to Academy Live! Today, we chat with Damien Stevens, the host of the MSP Mindset Podcast: The podcast for MSP owners and CEOs looking to elevate themselves and their MSP by improving their mindset. In this episode, Damien will share his insights from his journey …
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299: Is Your Business Evolving With You? (And What It Really Means to Build the Business of Your Dreams)
15:10
15:10
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15:10You built this business with passion, drive, and vision. But if that vision doesn’t quite fit anymore, you’re not alone - and you’re not failing. You’re evolving. In this powerful episode, Lori shares what it really means to build the business of your dreams - especially in midlife. She talks about how life changes like a spouse retiring, the desir…
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In the wake of Lord of the Rings dominating the Oscars the previous year, the Academy decided to go small and serious again, while the audience remain here for fantasy good times. The Oscar went to Million Dollar Baby, Clint Eastwood's story of three broken people bonding over boxing until boxing breaks them all the further. Meanwhile, audiences ar…
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298: Stop Reinventing - Start Re-aligning: Why Your Business Might Just Need a Tune-Up, Not a Total Tear-Down
19:07
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19:07If your go-to solution for business friction is to scrap it all and start fresh, you’re not alone - but you might be missing your best opportunity for real growth. In this episode, Lori unpacks the reinvention trap that midlife entrepreneurs often fall into and reveals why your next best move might not be a pivot - it might be a tune-up. You’ll lea…
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How To Prepare for a Conference | Pax8 Academy Live Podcast Episode 15
41:09
41:09
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41:09Planning to attend an upcoming conference? We’ve got you covered… Welcome to Academy Live! Join Bessie as she walks through key strategies to help you get the most out of any conference experience. In this episode, we’ll cover everything from choosing the right conference to attending, to tips for travel, and how to maximize networking and learning…
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297: Integrity Isn’t Optional: The Golden Rule of Marketing in Midlife
13:55
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13:55In this fiery and deeply personal episode, Lori shares on what’s really going on behind the scenes in the world of online business - and she doesn’t hold back. From sneaky email signups and fake spam reports to the rise of “Visibility Vultures” who dazzle online but create chaos offline, Lori shares what it truly means to build a business that’s in…
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2003: One Rings to Rule Them All (feat. Gina Stewart)
2:14:07
2:14:07
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2:14:07It's 2003, and we reach our final Joint Champion, as after two years of being Best Picture nominees and lurking near the top of the box office, Peter Jackson's Lord of the Rings trilogy reached its grand finale with The Return of the King. Gina Stewart is back to help Erin, Claire, and Dan break down the full Lord of the Rings experience, novel and…
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Professional Development for Every Role at Your MSP | Pax8 - Academy Live Podcast Episode 14
46:09
46:09
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46:09Not sure which professional development path is right for your role? We've got you covered... Welcome to Academy Live! In this episode, Bessie breaks down the ideal learning paths tailored to your specific role within your company. Whether you’re a service manager, engineer, project manager, or in sales and marketing, discover the exact Pax8 Academ…
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296: When Strategy Feels Off - What It Really Means
16:59
16:59
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16:59When your business strategy starts to feel heavy, awkward, or just plain “off,” it’s easy to assume you’re burned out or losing your edge. But what if the real problem isn’t you - it’s that your strategy hasn’t evolved with you? In this episode of The Encore Entrepreneur, Lori explores why proven formulas can suddenly feel like costumes you’ve outg…
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Hiring in 2025 | Pax8 - Academy Live Podcast Episode 13
27:48
27:48
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27:48The hiring landscape is evolving, and staying competitive in 2025 which means companies need to have a solid recruitment strategy. Don’t know where to start? We’ve got you covered… welcome to Academy Live! In this episode, we’ll break down the key elements of attracting and retaining top talent, while also optimizing your hiring process. 🔑 Key Topi…
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295: The Hidden Cost of Doing It All Yourself
20:28
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20:28Think doing it all yourself is the smartest way to save money and stay in control? Think again. In this episode of The Encore Entrepreneur, we’re unpacking the hidden costs of DIY business building - especially for midlife entrepreneurs who are ready for more ease, income, and impact. You’ll discover how doing everything on your own might be draini…
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It's 2002, and Hollywood is swinging, be it to all that jazz, or by webs through the city. The Academy, still waiting to see if Lord of the Rings could stick the landing, gave the big prize to musical adaptation Chicago, which managed the singular achievement of blending the gritty realism Hollywood thinks prestige pictures need with the glitzy, sh…
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Helping MSPs Run Profitable Businesses | Pax8 - Academy Live Podcast Episode 12
30:30
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30:30Running a profitable MSP business isn’t just about great service—it’s about strategy. In this episode of Academy Live, we’re joined by one of the industry’s most experienced MSP authorities, Erick Simpson of Channel Mastered to break down the key elements that make up MSP profitability. 🔑 Key Topics Covered: ✅ Strategies for running a profitable MS…
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294: From Scattered to Streamlined: The Power of Focused Offers
15:13
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15:13If your offers feel a little all over the place - and your sales feel the same - you’re not alone. In this episode of The Encore Entrepreneur, we’re talking about why too many offers often lead to confusion, not conversion. You’ll learn why simplifying what you sell isn’t limiting - it’s liberating. We also talk about how a clear, focused offer cre…
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All About Dynamics 365 Business Central | Pax8 - Academy Live Podcast Episode 11
31:30
31:30
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31:30In this episode of Academy Live, we are talking all about Dynamics 365 Business Central with special guest Robert Pope, the VP of Business Applications at Pax8. Learn how this all-in-one business management solution can streamline your operations, enhance productivity, and drive growth for your business. 🔑 Key Topics Covered: ✅ Overview of Dynamics…
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293: Are You Running the Right Kind of Discovery Call?
18:32
18:32
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18:32If your discovery calls feel more like free coaching than client conversions, this episode will shift everything. We’re diving into the real reason your calls might be draining your energy and your sales - and what to do instead. In this episode, Lori walks you through how to choose the right type of discovery call based on how someone found you, a…
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While we align schedules, Erin gives us a sneak peek at next episode and beyond as she breaks down the first entries of all three live-action Spider-Man eras, from someone who never read the comics and only knows these as movies. What are the strengths and weaknesses of Sam Raimi's first go-round with the character? How does Amazing Spider-Man reas…
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Fuel Your Growth with Pax8 Academy | Pax8 - Academy Live Podcast Episode 10
46:36
46:36
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46:36Ready to take your business to the next level? We’ve got you covered… Welcome to Academy Live! In this episode, we dive into all that Pax8 Academy has to offer, giving you the tools and support you need to propel your MSP forward. From on-demand learning to expert business coaching, discover how Academy helps you sharpen your skills and grow your b…
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292: You Don’t Need More Clients - You Need the Right Ones
18:15
18:15
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18:15If your marketing feels like it’s falling flat - or you’re attracting clients who aren’t quite the right fit - you might not need more leads. You might need more alignment. In this episode of The Encore Entrepreneur, Lori shares the truth about ideal clients - and why defining your GEM client (Gravitational Pull, Emotionally aligned, Mirror moment)…
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From Startup To Scale-Up | Pax8 - Academy Live Podcast Episode 9
46:55
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46:55Are you working in your company, but not on your company? We've got you covered! Welcome to Academy Live! In this episode, we chat with Oli Thordarson, President & CEO of Alvaka, to explore the critical steps in growing and maturing your business. 🔑 Key Topics Covered: ✅ The importance of focusing on your value proposition over just your tools ✅ Cr…
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291: The Real Value of What You Do: Pricing for Transformation, Not Time
20:44
20:44
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20:44You didn’t start your business to undercharge and feel undervalued. But too many entrepreneurs price their services based on time, tasks, or what feels “reasonable,” especially when the work comes naturally. In this episode of The Encore Entrepreneur, we’re breaking down how that mindset limits your business growth and why it’s time to price based …
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In 2001, the question on the mind of Academy voters was "Well we can't risk just awarding Lord of the Rings three years in a row, can we?" and thus an alternate Best Picture was needed: Ron Howard's call-it-a-biopic of John Nash, genius mathematician struggling through schizophrenia, with Russell Crowe taking us from coming-of-age to espionage thri…
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The Best of Copilot | Pax8 - Academy Live Podcast Episode 8
57:34
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57:34Welcome to Academy Live! In this episode, Brittan Trembley Benton joins us to chat about the best of Copilot. 🔎 Key Topics Covered: ✅ What is Copilot? ✅ Key Features of Copilot ✅ How to Use M365 Copilot ✅ Is Copilot Worth the Hype? ✅How Should MSPs be leveraging Copilot? 👥 Join us as we navigate the intricacies of M365 Copilot, empowering MSPs to l…
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290: How to Choose the Right Guide for Your Next Business Stage
16:56
16:56
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16:56Ever feel like you’re spinning in circles trying to figure out what kind of support your business actually needs? You're not alone - and no, more Googling isn’t the answer. In this episode, we break down the often - confused roles of coaches, consultants, service providers, and masterminds using a refreshingly simple fishing analogy that makes it a…
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Maximizing Account Management Efficiency | Pax8 - Academy Live Podcast Episode 7
55:24
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55:24🗓️This week on Academy Live we will delve into the intricacies of account management for MSPs. Join our esteemed special guest Zac Paulson from ABM Technology Group, as he unravels the secrets to optimizing your account management processes. 👤 Zac Paulson brings his wealth of experience from ABM Technology Group to the forefront, sharing invaluable…
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289: Why an Ideal Day Isn't Enough - It's Time to Design Your Ideal Week
21:25
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21:25Forget the perfect day - what if the secret to a lasting, joy-filled business is designing your ideal perfect week instead? In this episode of The Encore Entrepreneur, Lori challenges the classic “perfect day” exercise and introduces a more flexible, empowering approach: mapping out a week that truly works. Lori shares why planning around your ener…
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We enter a new century by jumping back to an old trend and an adaptation of an old TV show, seems about right for 21st century Hollywood. First, the Oscar goes to Ridley Scott's Gladiator, a return to old-school sword and sandal action, only without the Jesus angle. Historical accuracy is nowhere to be found, the plot doesn't merit a lot of deep th…
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Mastering Microsoft NCE | Pax8 - Academy Live Podcast Episode 6
49:20
49:20
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49:20⚙️ Ready to elevate your business operations with Microsoft NCE? In this week's episode of Academy Live, we unpack the power of Microsoft's New Commerce Experience (NCE) platform, delving into what it is, why it's crucial, must-know updates, and how to harness its full potential for your business success. 🌐💻 🌟 What is Microsoft NCE? Get a comprehen…
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288: The Truth About Success in Midlife: Are You Building the Life You Actually Want?
28:04
28:04
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28:04What if “having it all” isn’t about doing more — but about wanting less of what doesn’t matter? In this episode of The Encore Entrepreneur, Lori challenges the old definitions of success and invites listeners to think deeply about what they truly want in this season of life. It's not about chasing the next big thing — it's about creating a business…
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Unnamed Layers is a series of digital–first conversations exploring the personal and professional challenges of design leaders including freelancers and founders. In this edition we explore how to inspire teams, build an inspiring culture and how creative industries need to bridge the gap between education and professional life with Motto co-founde…
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Goal-Setting Mastery | Pax8 - Academy Live Podcast Episode 5
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50:42Welcome to this week's episode of Academy Live where we will explore the world of business success strategies. 🎯✨ Let's learn the nuances and commonalities between Goals, Rocks, OKRs, and the famed SMART Goals framework. Discover why goals are the compass of leadership, steering both companies and employees toward greatness. Uncover the pivotal rol…
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287: The Blog is Back: Why Long-Form Content Still Wins in 2025
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24:31Blogging isn’t dead—it’s evolving. In this episode, Lori shares why blogging still matters in 2025 and how one strong post can become the foundation for all your marketing. From improving visibility on Google to building trust with potential clients, blogging offers long-term benefits that social media posts just can’t match. You’ll learn why depth…
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The Secret Masterpieces of the 90s (feat. Munsi Parker-Munroe)
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30:42Before we enter the 21st century, Munsi Parker-Munroe returns to present their Top Ten Secret Masterpieces of the 1990s: ten films that weren't hits, didn't get Oscar love, but delight our guest to no end and they would argue are worthy of your attention just the same, because as films they're weird, they're passionate, and they're more than a litt…
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Security as a Lifestyle for MSPs | Pax8 - Academy Live Podcast Episode 4
24:49
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24:49Security isn’t just a mindset—it’s a lifestyle. In this episode of Academy Live, hosts Rex and Bessie are joined by Pax8 executive coaches James LaVine and Rich Richardson to explore what it means to embrace a security lifestyle as an MSP. 🔑 Key Topics Covered: ✅ The origins of Pax8’s Security Program ✅ What makes security coaching unique ✅ The "li…
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286: The Website Mistake You Don’t Know You’re Making
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17:15Have you been treating your website like a one-and-done project? In this final episode of the website series, Lori wraps things up with a powerful reminder: your website isn’t a static brochure. It’s a living, evolving part of your business — and when used strategically, it can become your most valuable marketing asset. Lori walks you through why y…
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Sales Guidance for MSPs | Pax8 - Academy Live Podcast Episode 3
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49:54Welcome to Academy Live, the show that brings you the latest insights and strategies on personal and professional development! In this episode, we'll discuss how sales people are trained, not born. 🔑 Key Topics Covered: ✅ Learning Curves in Sales ✅ Characteristics That Make a Good Sales Person ✅ Selling to Your Perfect Client ✅ What are the biggest…
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285: Website Platforms Demystified: What to Know Before You Build
37:33
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37:33Choosing the Right Website Platform for Your Business Have you ever felt overwhelmed by all the website platform options out there, and wondered which one is actually right for your business? In this episode, Lori cuts through the noise to help you make a smart, strategic decision when it comes to building or rebuilding your website. Whether you're…
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Dan's Extra Credit Corner: The Missions Impossible
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29:49
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29:49Before we reach the 2000s and spend half an episode breaking down Dan's least favourite entry of one of his favourite franchises, he's here to get the Mission: Impossible brainrot out of his system by breaking down the evolution of the franchise and which film did what the best. From it's lower-key suspense thriller origins to its recent final (unl…
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Results Selling Framework for MSPs: Improve Your Sales Approach Today! | Pax8 - Academy Live Podcast Episode 2
53:55
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53:55This week on Academy Live, Rex, Bessie and Chris invite on 'Sales Pitch' host, Keith Marchiano to discuss MSP selling strategies, Academy courses to help you elevate your sales skills and start discussing the Result Selling Framework, which is an upcoming course that will be a comprehensive guide to help MSPs shift their mindset from selling to sol…
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284: Unlocking Google: Secrets to Skyrocket Your Online Visibility
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29:44Tired of chasing SEO hacks and paying for strategies you don’t understand? In this episode of The Encore Entrepreneur, Lori Lyons breaks it all down — no jargon, no overwhelm. Lori redefines what SEO really means today: relevance, trust, authority, and a seamless user experience. And with Google’s latest AI update (hello, SGE!), she explains how sm…
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In this episode of the Vera Shafiq podcast, Vera discusses the importance of integrating AI into marketing strategies and introduces the Marketing Mindshift Academy. As we reach the midpoint of 2025, Vera highlights key statistics from the 2025 State of Marketing AI report, revealing that a significant portion of marketers are already experimenting…
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283: Beyond the Home Page: The Hidden Power of Secondary Website Pages
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27:38Have you ever wondered why some websites guide you right to what you need, while others leave you feeling lost? Welcome to "The Encore Entrepreneur," where Lori reveals the power of secondary pages. In this episode, Lori shares strategies and tactics for the often-overlooked elements of a successful website, like services, FAQs, testimonials, thank…
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Welcome to Academy Live! | Pax8 - Academy Live Podcast
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45:30Welcome to Academy Live, the show that brings you the latest insights and strategies on personal and professional development! In this episode, we'll introduce you to our amazing hosts, Rex Frank, Chris Kaiser, and Bessie Nolan while they share their real world experience with you. Then they'll dive into the details of our flagship educational prog…
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1999: The Phantom Beauty (feat. Munsi Parker-Munroe)
2:18:38
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2:18:38The decade wraps up with one beautifully crafted but disturbingly hollow Best Picture, and one beloved franchise returning with a controversial entry. Recurring guest/victim of scheduling Munsi Parker-Munroe is back for the takes, joining Claire, Erin, and Dan in being mad at how well made American Beauty is in spite of the troubling central themes…
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282: Your Origin Story Isn’t Just a Bio: It’s a Bridge to Your Clients
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28:10Have you ever wondered how to truly connect with your audience and stand out in a crowded market? In today’s episode, Lori dives into one of the most powerful tools you have — your Origin Story. But this isn't just any story — it's the story that shows your clients who you are, what you've been through, and why you’re the perfect person to help the…
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281: Transform Your About Page: From Boring Bio to Client Magnet!
19:27
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19:27Have you ever stopped to think about whether your website's "About" page is really working for you? In today's episode, Lori has some eye-opening insights on how to turn this often-neglected section into a powerful tool for connecting with your audience. She believes that an "About" page should do more than just list your accomplishments; it should…
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