Best Profitable Florists Podcasts (2025)

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How to Create a Profitable CPD Offer: 3 Mistakes Therapists Make (and the 5 Steps to Get It Right) 35:40

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2h ago35:40

35:40

If you’ve ever thought about running a CPD workshop but didn’t know where to start — or you’ve tried before and it flopped — this episode is for you. In this episode, Claire shares: The 3 biggest mistakes therapists make when creating CPD offers The 5 essential steps to build and launch a profitable workshop Real examples from therapists who turned…

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Grace & Grit: How to Keep Moving Forward When You Feel Stuck in Your Floral Business 25:13

5d ago25:13

25:13

Do you ever feel like you’re working constantly but not really moving the needle in your business? You’re not alone, flower friend. In this episode of The Floral CEO Podcast, Jen opens up about her own struggles with feeling “stuck,” what it really means to make invisible progress, and how to give yourself both grace and grit as you build a sustain…

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306. Most Wedding Pros Skip the Budget Talk (and It's Costing You Money) 11:37

1d ago11:37

11:37

By Brandee Gaar

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The Design Description That'll Get You More $150 Orders ✍️ 14:29

1d ago14:29

14:29

By Little Bird Bloom

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Progress Over Perfection: How Letting Go of Perfectionism Moves Your Floral Business Forward 15:13

7d ago15:13

15:13

Perfectionism might feel like high standards — but for most florists, it’s really fear in disguise. In this episode of The Floral CEO Podcast, Jen breaks down how perfectionism shows up in your business, why it’s keeping you stuck, and how to shift into imperfect, profitable action. If you’ve ever caught yourself saying, “I’ll launch when…” or “I’l…

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What Is Your Most Important Tool: Madeline Hooper of Gardenfit 1:04:35

6d ago1:04:35

1:04:35

What Is Your Most Important Tool? Madeline Hooper has such a great story. After years in public relations, competing as a ballroom dancer, and teacher she turned her focus to gardening and helping others. Together with her husband, she’s spent over three decades creating and caring for their Rockland Farm in New York. She’s also the co-creator of t…

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Janette & Deirdre of Kays Flower School open up about their Floristry School 20:01

7d ago20:01

20:01

Welcome to the final part of our "Behind the Curtains" Podcast about how our school started and progressed to be recognised as one of the most commercial professional and supportive online floristry training school for this looking to advance their skills or start out in the industry. Make sure you check out our FREE Taster Course here - https://ka…

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Email Counselling: How Therapists Can Work Creatively and Sustainably with Chloe Foster 37:34

6d ago37:34

37:34

Email counselling might not be the first thing that comes to mind when you think about therapy—but as today’s guest Chloe Foster explains, it’s a powerful, flexible way of working that’s meeting the needs of many modern clients. Chloe is a counsellor, trainer, and founder of the Email Counselling Academy. In this episode, she shares her journey int…

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Flowers, Family, and Finding Your Brand with Jo.An Floral Design 41:59

11d ago41:59

41:59

Hello flower friends! In this episode of The Floral CEO Podcast, I’m thrilled to sit down with Luis from Jo.An Floral Design in Texas. If you’ve been on Instagram lately, you’ve probably seen one of his charming videos — from creating stunning bouquets to giving us an honest behind-the-scenes look at floral business life. Luis shares his journey in…

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305. The Dirty Truth About Courses No One Tells You 11:36

9d ago11:36

11:36

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application So many wedding pros get stuck buying course after course, hoping for a magic fix — but the truth is, no program can care about your business more than you do. In this ep…

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Before You Post to Instagram, Do These 3 Things 🤓 19:24

9d ago19:24

19:24

Figuring out how to get real business results through Instagram can be confusing and frustrating. But it doesn't have to be. Join me in this episode where I share three simple ways to get Insta working harder for you without committing any more time and money. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to…

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5 Mistakes People Make When Building Their Business to $100K 13:36

13d ago13:36

13:36

Growing a floral business to $100K can feel like climbing a mountain — but it doesn’t have to. In this episode of The Floral Hustle Podcast, I’m breaking down the five most common mistakes florists make when trying to hit that first $100K milestone — and how to avoid them. Whether you’re a wedding florist, a studio florist, or a shop owner, these t…

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When Your Business Feels Like a Hot Mess: Start Here 16:14

19d ago16:14

16:14

Hello flower friends! 🌸 Has your floral business (or life) ever felt like a total hot mess? Maybe your weddings are running behind, your flower orders are showing up sad and wilty, and clients are texting you at 11 p.m. You feel like your business is running you — not the other way around. In this episode of The Floral CEO Podcast, we’re talking ab…

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304. The Math That's Bankrupting the Wedding Industry 19:01

16d ago19:01

19:01

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application Too many wedding pros are bringing in high revenue but still living paycheck to paycheck. In this episode, I’m walking you through the real numbers behind your burnout—wh…

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There Are Only 2 Problems to Solve 👏 17:33

16d ago17:33

17:33

We tend to make business really, really complicated — to the point where we're left overwhelmed and don't know what to do. So in this episode I share my super-simple way to solve the Big Two problems in every florist's business. 🥰 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guess…

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Are You the CEO of Your Floral Business or Just Another Employee? 14:25

21d ago14:25

14:25

Hello flower friends! 🌸 In this week’s minisode of The Floral CEO podcast, we’re diving deep into one of the most important questions every florist should ask: Are you truly being the CEO of your business, or are you just working as its only employee? As a floral business coach, I see this all the time — talented wedding and event florists who are …

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Planning for Profit with Jenny Marks, Trademarks Flower Farm 1:02:58

20d ago1:02:58

1:02:58

My guest today is Jenny Marks from Clifton Springs New York, a grower and educator who has built her business from the ground up. Jenny runs Trademarks Flower Farm, a productive one-acre farm celebrated for its gorgeous early spring blooms and smart, efficient growing practices. Alongside her own farm work, she created Trademark Farmer, where she t…

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Simplifying Floral Pricing 39:53

26d ago39:53

39:53

Pricing doesn’t have to be confusing or overwhelming. In this episode of The Floral CEO Podcast, Jeni shares how to simplify floral pricing by using base recipes and formulas you can rely on for every wedding and event. Whether you’re a wedding florist or event designer, this episode will help you: 💡 Build pricing formulas that make quoting faster …

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303. 3 "Sales Tips" That Kept My Wedding Business Broke 11:43

23d ago11:43

11:43

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application Too many wedding pros are stuck using sales strategies that don’t work anymore—like sending a proposal after the consult or overwhelming clients with choices. In this epi…

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Wanna Get Ahead of the Competition?!? Your New SEO Game Plan 🎯 32:44

23d ago32:44

32:44

If you're wondering how on earth to move your flower biz up from page 6 of a Google search, this episode's for you. We'll discuss the magic of combining longtail search terms with ChatGPT. If you want to see full text of the prompts I create, you can find them in my Youtube video here https://youtu.be/e_XAnjXi_7o Feeling stuck in your flower busine…

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The True Cost of Underpricing Your Floral Work 14:44

28d ago14:44

14:44

Hello, flower friends! 🌸 In this episode of The Floral CEO Podcast, I’m sharing a candid conversation about a post that stopped me in my tracks—and honestly, triggered me. It was a florist’s post advertising a “$2,500 wedding” with pricing that seriously undercut the real cost of flowers, design time, and labor. While I love pricing transparency, w…

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Boundaries and the To-Don’t List 28:53

1M ago28:53

28:53

Hello, flower friends! 🌸 In this episode of The Floral CEO Podcast, I’m diving into a concept you might not have considered before: creating a To-Don’t List. We’re all familiar with to-do lists—but what about the things you won’t do? Setting these boundaries is just as powerful for growth, profitability, and peace of mind. In this episode, you’ll l…

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302. Unlock Passive Revenue with Engine Room Blocks w/Renee Epstein-Ross 26:59

1M ago26:59

26:59

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application Adding passive income to your wedding business is easier than you think. In this episode, you’ll learn how to simplify a major pain point for your couples while creating …

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How to Optimize Your Online Catalog for More Flower Orders 🌻 25:03

1M ago25:03

25:03

Today I'm gonna share three simple ways to get more (and better!) orders from your online catalog. 🤩 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get weekly support, proven marketing strategies, and the con…

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Mini Styled Shoots: When They’re Worth It (and When They’re Not) 15:26

1M ago15:26

15:26

Hello flower friends! 🌸 In this week’s episode of The Floral CEO Podcast, I’m diving deep into the world of styled shoots. You know the email—the one that makes you feel special because a venue, planner, or photographer invites you to “collaborate.” But let’s be real: florists often carry the biggest cost in these styled shoots, and too often, they…

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Fleurs de Villes: Celebrating Floral Artistry and Opportunity with Tina Barkley 50:26

1M ago50:26

50:26

In this episode of The Flower Podcast, Scott is joined by Tina Barkley, co-founder of Fleurs de Villes. With more than 25 years in creative industries, Tina has built a career around bringing beauty, entrepreneurship, and storytelling together. She shares how floral artistry can go beyond decoration — becoming a way to tell stories, engage communit…

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Beyond Weddings: Building Sustainable Income with Hotel Partnerships with Franceska of The Hotel Florist™ 34:02

1M ago34:02

34:02

Hello flower friends! In this week’s episode of The Floral CEO Podcast, I’m thrilled to welcome back my friend Franceska from The Hotel Florist™. If you’ve been anywhere near the floral world on Instagram, you’ve probably seen her work or heard her wisdom on how florists can move beyond weddings and create consistent, sustainable income. Franceska …

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301. No One Talks About This Part of Building a 6-Figure Wedding Biz 10:33

1M ago10:33

10:33

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application Building a wedding business isn’t supposed to feel easy—it’s supposed to stretch you. The truth is, hard seasons don’t mean your business is broken; they mean you’re grow…

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Encore Episode: CEO vs. Employee Mindset 🤩 27:10

1M ago27:10

27:10

I've dug out an awesome episode on one of my all-time favourite mindset hacks — how to embody both your "CEO" self and your "employee" self. Enjoy 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get weekly s…

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Overcoming Rejection as a Florist 15:07

1M ago15:07

15:07

Rejection hurts—we all know it. Whether it’s losing a wedding client to another florist, getting ghosted after pouring hours into a proposal, or even receiving a harsh review, rejection can feel like a personal attack. But here’s the truth: rejection is not the end—it’s simply redirection. In this minisode of the Floral CEO Podcast, I share how to …

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Why Your Therapy Website Is Your Most Valuable Asset (and the Mistakes to Avoid) 21:21

2M ago21:21

21:21

Your website isn’t just another box to tick off in private practice—it’s the most valuable marketing asset you own. Yet so many therapists are either neglecting their sites, DIY-ing clunky designs, or rushing to launch without clarity on who they want to work with. The result? Websites that repel clients instead of attracting them. In this episode,…

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Kays Flower School - Behind the Curtains - Part 2 18:30

2M ago18:30

18:30

Join us for part two of our podcast as we go behind the curtains of Kay's Flower School! In this episode, We delve into the world of online floral training and the unique approach of Kay's Flower School. We'll explore: The benefits of online learning and how it can be just as effective as traditional face-to-face training. The mindset of florists a…

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Doing All the Things: How to Focus on What Really Works in Your Floral Business 35:41

2M ago35:41

35:41

Are you trying to do all the things in your floral business—pop-ups, bloom bars, weddings, freelancing, silk flowers, workshops, daily deliveries, hotel contracts, corporate events—and still wondering why you’re exhausted and not profitable? You’re not alone. In this episode of the Floral CEO Podcast, I’m diving into the shiny-object syndrome that …

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300. Why We Switched CRMs - Part 2 35:24

1M ago35:24

35:24

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application Tired of clunky software that makes your job harder? In this episode, I share how my team moved away from an “all-in-one” CRM and paired Dubsado with Timeline Genius to s…

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The 5 Minute Flower Boss Reset 💪 20:00

1M ago20:00

20:00

This is my super-easy and helpful way to set a new course for your business — without the overwhelm. You don't have to wait until next year/next quarter/next week to reset, you can start and be finished this afternoon 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every m…

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Client Conversations Made Easy: Key Phrases Every Florist Should Know 21:48

2M ago21:48

21:48

Hello flower friends! 🌸 In this minisode, I’m sharing the exact phrases and responses I use when navigating tricky client conversations. From budget mismatches to Pinterest boards that are all over the place, to clients asking for discounts or out-of-season blooms—these moments can feel uncomfortable. But with the right words, you can take back con…

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Seed Talk: Planning, Planting, and Cool Flowers at The Gardener’s Workshop with Layne Angelo and Lisa Mason Ziegler 1:18:47

2M ago1:18:47

1:18:47

On this episode of The Flower Podcast, I’m joined by Layne Angelo, Seed Director at The Gardener’s Workshop and co-host of Seed Talk with Lisa & Layne, alongside Lisa Mason Ziegler — gardener, flower farmer, educator, author, and founder of The Gardener’s Workshop. Lisa has been a guest before, and it was wonderful to welcome her back and to also c…

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How to Put Your Social Media on Autopilot (Without the Overwhelm) 20:07

2M ago20:07

20:07

Hello flower friends, this is Jen! In today’s episode, I’m talking about a topic that so many florists struggle with—social media overwhelm. Instagram and Facebook often feel like a time-sucking monster in your business. You log in with the best intentions… and suddenly you’re lost in cat videos, farm reels, or comparing yourself to other florists.…

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299. Why We Switched CRMs – Part 1 41:35

2M ago41:35

41:35

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application After years of sticking with an "all-in-one" platform, I finally faced the hard truth—it wasn’t doing everything well, and it was costing my team time, efficiency, and cl…

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It Took Me 15 Years to Learn What I'll Tell You in 35 Minutes 😎 36:13

2M ago36:13

36:13

AI tools such as ChatGPT have literally changed the game for business owners. Knowledge that used to take years to learn is now at your fingertips. Join me for this episode where I show you how to use ChatGPT to create a business and marketing plan in minutes... 🥰 Feeling stuck in your flower business? The Clarity & Confidence Membership was built …

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Why Overspending Is Sabotaging Your Floral Business (and How to Stop It) 14:56

2M ago14:56

14:56

Do you ever walk out of the wholesaler with way more flowers than you budgeted for? Or find yourself adding “just a few extra stems” because you want your work to look next-level amazing? If so, you’re not alone. In this minisode of The Floral CEO Podcast, I’m pulling back the curtain on a topic that came directly from a recent coaching call inside…

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Podcast Sabine Darrell on her Professional Event Florist Workbook 33:10

2M ago33:10

33:10

Welcome back to the Flower School Podcast! In this episode, host Deirdre is absolutely thrilled to welcome back the incredible Sabine Darrall, a renowned luxury florist, mentor, and coach with over 30 years of experience in the industry. Janette praises Sabine as one of the most well-known florists in the UK and Ireland. Having navigated three rece…

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How I Built Multiple Income Streams as a Therapist in Private Practice 31:12

2M ago31:12

31:12

Ever wondered what it really takes to create a sustainable therapy business beyond one-to-one client work? In this behind-the-scenes episode, I’m sharing an honest look at the different revenue streams I’ve built into my private practice, how they fit into my week, and the level of work that goes into running them. I’ll walk you through: How I run …

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10 Ways to Grow Your Floral Business in Just 20 Minutes a Day 26:08

2M ago26:08

26:08

Think you need huge blocks of time to make big progress in your floral business? Think again! In this episode, I’m sharing 10 practical, actionable things you can do in short bursts — just 20 minutes — that will move the needle in your business, even on your busiest weeks. Whether you’re juggling weddings, a day job, kids, or farm chores (🙋‍♀️), th…

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298. I Closed a $12k Contract to Prove it's Not Luck 22:16

2M ago22:16

22:16

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application If you've ever felt unsure about how to confidently lead a consultation without sounding salesy, this episode is your blueprint. I'm walking you through exactly how I clo…

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How Often Should Flower Shops Post to Instagram? 🧐 23:22

2M ago23:22

23:22

By Little Bird Bloom

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5 Ways to Market Your Floral Business Without Breaking the Bank 15:57

2M ago15:57

15:57

Think you need a huge budget to grow your floral business? Think again. In this minisode of The Floral CEO Podcast, Jen shares 5 proven, low-cost marketing strategies that have helped her book weddings and grow her brand — without spending a dime on Google or Facebook ads. Whether you’re just starting out or trying to book more clients, these tips …

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Get behind the curtains of Kay’s Flower School 18:50

2M ago18:50

18:50

The Real Story of Our Flower School: How It All Started - Kays Flower School Podcast Part 1 Ever wondered what it's really like to run a flower school? Get ready for the whole story! Our friend Linda Monohan, The Habit Boss, joined us to dig into the history of Kays Flower School. As you can imagine, we had a lot to say, so we broke it into a three…

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Weekly Blooms, Steady Profits, with Franceska McCaughan, The Hotel Florist® 1:03:21

2M ago1:03:21

1:03:21

In this episode of The Flower Podcast, host Scott Shepherd sits down with Franceska McCaughan, The Hotel Florist, to explore how florists can grow their businesses with weekly floral accounts. Franceska shares her journey from experimenting with flower bars to building a thriving business serving hotels, restaurants, and professional spaces. She ex…

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Avoiding Wedding Season Burnout: 10 Strategies Every Florist Needs 27:19

2M ago27:19

27:19

Are you feeling the weight of wedding season creeping in? In this episode of The Floral CEO Podcast, Jen gets real about burnout as a wedding florist—how it happens, why it happens, and the 10 practical strategies you can implement to prevent it. After a marathon wedding weekend with a massive hanging installation and no teardown help, Jen hit a wa…