Best Movable Ink Podcasts (2025)

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220. Increasing Visibility of the Device Supply Chain to Improve Cybersecurity: Solutions from Lenovo and Intel 20:02

14d ago20:02

20:02

In this latest episode of InTechnology, Intel’s Rajan Panchanathan sits down with Nima Baiati, Executive Director and General Manager of Cybersecurity Solutions at Lenovo, to delve into the increasing risks of cybersecurity threats, and the complexities surrounding supply chain security in today's interconnected world. Nima describes Lenovo's proac…

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Angie Assennato on Why ABM Programs Are Delivering Limited Returns 51:28

3M ago51:28

51:28

Send us a text Twice in a row, Angie Assennato, Senior Director of Growth Marketing at Signifyd, came into a marketing team that was already doing ABM but was getting limited returns. In this podcast, she discusses with Kristina Jaramillo and Eric Gruber the challenges they had, the reasons behind the failing programs and how intent data/ABM tech w…

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Winning with Your Big Bets with ABM - A Conversation with Marta George 58:20

4M ago58:20

58:20

Send us a text Marta George, Head of EMEA ABM at Ping Identity, joined Eric Gruber and Kristina Jaramillo on the ABM Done Right Podcast to discuss the change management that needed to happen for them to win with their big bets, what their 1:few and 1:1 ABM program look like for their big bets and how they select their big bets. She also talked abou…

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How ABM Should Transform the Business and Your GTM - A Discussion with Joel Harrison 55:38

4M ago55:38

55:38

Send us a text Megan Bowen (CEO of Refine Labs) mentioned on LinkedIn "The most important discipline that mid-market and enterprise B2B SaaS companies need to be cultivating is...Change management This is especially true for successful companies that have been around for 1-2 decades, that have been able to more easily manage the recent turbulence i…

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Going Beyond Intent Signals - A Discussion with Peter Mollins 30:30

4M ago30:30

30:30

Send us a text In this ABM Done Right Podcast episode, Peter Mollins (a 2X guest on the podcast and CMO of Nooks) joined Eric Gruber to discuss the "signals" that GTM teams should pay attention to that go beyond intent data.By Kristina Jaramillo and Eric Gruber

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Assessing Your GTM - A Conversation Between Mark Osborne and Eric Gruber 48:55

4M ago48:55

48:55

Send us a text On LinkedIn, Kristina Jaramillo and Eric Gruber have been talking a lot about teams not being ABM-ready. They are simply retrofitting ABM on top of existing processes, content, messaging etc -- and they are not making the changes they need to land and expand high-value accounts. As a result, they struggle with accounts going dark. Th…

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219. Personalized Marketing: How Movable Ink Delivers with AI and Automation 27:51

5M ago27:51

27:51

In this episode of InTechnology, Camille gets into AI and automation in digital marketing with co-host John Gildea, Investment Director at Intel Capital, and guest Vivek Sharma, Co-Founder and CEO at Movable Ink. They talk about how AI has changed digital marketing over the decades, the mechanics of AI marketing, the industries and customers Movabl…

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How Sal Vilardo and Maverick Solutions Are Humanizing ABM 49:46

5M ago49:46

49:46

Send us a text At Personal ABM, we believe that ABM is not really about accounts. Everyone focuses on tiering, segmentation and prioritization of accounts but ABM is really about improving the interactions that teams have with the human buyers in the accounts we want to win, protect and expand. It's about improving the account experience for these …

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218. What Keeps IT Leaders Up at Night? The Complexities of Cloud Security and Data Sovereignty 19:17

5M ago19:17

19:17

In this episode, Camille Morhardt discusses cloud security, data sovereignty, and artificial intelligence with Jonas De Troy, Head of Public Cloud & Edge at Proximus and Gwenaelle Herve, Public & Sovereign Cloud Lead at Proximus NXT.They explore the interrelation of these themes, the challenges enterprises face in compliance with regulations, and t…

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ABM Hot Takes with David Keene - European CMO of Wipro 48:48

5M ago48:48

48:48

Send us a text David Keene, the European CMO for Wipro, recently joined Eric Gruber (CEO of Personal ABM) on the ABM Done Right Podcast to discuss his ABM hot takes including: 1. How ABM shouldn't replace demand gen and brand marketing pillars. 2. How we shouldn't think so much about MQLs or even MQAs and how we need a narrow view of the funnel whe…

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217. Federated Learning: A New Era of Collaboration for Pharma 34:52

5M ago34:52

34:52

In this InTechnology episode, Camille Morhardt discusses the application of artificial intelligence (AI) in the biopharmaceutical and life sciences sectors with Prashant Shah, Intel's CTO for federated artificial intelligence products, and Abhishek Pandey, a global lead and principal research scientist at AbbVie. The conversation centers on the pot…

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1:1 ABM Conversation with Honni Marks at Red Hat 53:04

6M ago53:04

53:04

Send us a text Honni Marks (1:1 Strategic ABM Lead at Red Hat) joined Eric Gruber on the ABM Done Right Podcast to discuss: 1. What it means to take a strategic 1:1 ABM approach. 2. The role 1:1 ABM should play in an account-based GTM program and how it should be used to expand key accounts. 3. The executive engagement that's needed for a 1:1 ABM p…

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216. Securing Tomorrow: How Fortanix is Shaping the Future of Data Protection 24:51

6M ago24:51

24:51

In this episode of InTechnology, Camille gets into data security with co-host Sunil Kurkure, Managing Director at Intel Capital, and Anand Kashyap, Co-Founder and CEO of Fortanix. They talk about what inspired Anand to found Fortanix, the benefits of confidential computing, why Intel Capital is interested in Fortanix, AI security and attacks, how c…

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Why We Should Focus on ICP Opportunities vs. Intent Leads 41:32

6M ago41:32

41:32

Send us a text Intent should not be your biggest factor when it comes to account selection for ABM. In fact, intent-qualified leads tend to result in lower deal sizes as everyone is reacting to the same signals and predefined needs to the point that it becomes a cost-based decision for buyers. By focusing on the ICP, you can identify those accounts…

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Tyler Pleiss on How Movable Ink Is Moving Away From the ABM Pyramid and Toward an Account-Based GTM 38:31

7M ago38:31

38:31

Send us a text Last time on the ABM Done Right Podcast, when he was at Clari, Tyler Pleiss shared why he was taking a 1:1 ABM approach to penetrate 3 markets that were years behind when it came to RevOps. Now, Tyler is at Movable Ink and is shifting the perspective on ABM and the triangle. Listen to the podcast to see how the ABM triangle is no lon…

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215. The Future of Gaming: Inworld AI’s AI-Driven NPCs and Immersive Experiences 28:22

7M ago28:22

28:22

In this episode of InTechnology, Camille gets into AI game development with co-host Srini Ananth, Managing Director at Intel Capital, and guest Florin Radu, VP of Operations and Corporate Development at Inworld AI. They talk about how Inworld trains its NPCs and other AI gamedev solutions, examples of game studios using their tools, the impact of g…

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ABM Hot Takes with Lindsay Baggett 58:15

7M ago58:15

58:15

Send us a text Most of the ABM content and insights being shared on LinkedIn, on podcasts and in webinars are redundant so we challenged Lindsay Baggett (ABM leader at Tanium) to address some hot takes that others haven't thought about. The ABM hot takes that Lindsay and I talk about are: 1. Most organizations are not ABM-ready when they launch the…

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Jonathan Spier on Getting the Ideal Customer Profile (ICP) Right 53:07

7M ago53:07

53:07

Send us a text When you hit the core with the right content and messaging, that's when you'll see win rates jump, deal sizes go higher and the greatest lifetime value increases from your future and existing customers. But most GTM teams do not have a clear understanding of who their core is and why. Most ICPs suck as GTM teams do not dig deep enoug…

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From ABM to ABX: A Conversation with Briana Evans at Meltwater 58:44

8M ago58:44

58:44

Send us a text Inside this ABM Done Right Podcast, Eric Gruber (CEO of Personal ABM) talks to Briana Evans (Head of Global Enterprise Marketing and ABM) about their move from ABM to ABX, During the conversation, they discussed: 1. How ABM is not about marketing ownership of accounts -- and it's not about marketing supporting sales. It's a cross fun…

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214. Scalable, At-Home Diagnostics: How SiPhox Delivers with Silicon Photonics 22:35

8M ago22:35

22:35

In this episode of InTechnology, Camille gets into silicon photonics in personalized medicine with co-host Srini Ananth, Managing Director at Intel Capital, and guest Michael Dubrovsky, CPO and Co-Founder at SiPhox Health. They talk about the technological breakthroughs and benefits of silicon photonics, use cases for telecom and health diagnostics…

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213. Beep’s AI-Enabled Transportation Solutions: Connecting Communities and Extending Mobility Access to All 32:25

9M ago32:25

32:25

In this episode of InTechnology, Camille gets into autonomous transportation with co-host Mark Rostick, Vice President and Senior Managing Director at Intel Capital, and guests from Beep—Joe Moye, CEO, and Kevin Reid, Chairman of the Board. They talk about Beep’s mission and why Intel Capital believes in it, the regulatory environment around autono…

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The Role That AI and ABM Tech Should Play in ABM 33:50

9M ago33:50

33:50

Send us a text While teams are increasing efficiency with ABM tech and AI -- sales and marketing effectiveness have not increased at the same rate. Within this podcast, Erin Mills (CMO of Quorum) and Eric Gruber (CEO of Personal ABM) discuss how we should be leveraging these technologies in the right way so GTM teams do not just see efficiency gain…

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212. What That Means: Net Positive Water 25:11

9M ago25:11

25:11

In this InTechnology episode, Camille Morhardt explores the intricacies of water usage and conservation in semiconductor manufacturing with Vanessa Lanas Delbridge, Senior Environmental Engineer at Intel. Their conversation delves into Intel's ambitious goal of achieving net positive water status by 2030, a milestone already reached in four countri…

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How UiPath Takes a 1:1 ABM Approach to Drive Longer-Term Revenue Growth 47:29

9M ago47:29

47:29

Send us a text At Personal ABM, we believe that while 1: many and 1: few are an important part of an account-based GTM - it's not ABM. In this podcast, Kristina Jaramillo, Eric Gruber and Nancy Harlan (former ABM leader at UIPath) discuss what 1:1 ABM is and how it should be used for account expansion. Nancy also talks about customer-sponsored 1:1 …

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Conversation with Edgar Baum on the Winnable, Addressable Market (WAM) 52:16

9M ago52:16

52:16

Send us a text Many GTM teams focus on their TAM and ICP but not the winnable addressable market (WAM) that provides you with the greatest revenue growth. At Personal ABM, we believe that your winnable, addressable market is: 1. The percentage of your ICP that matches a problem profile, they have a strategic priority in place and will provide you w…

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211. The Future of Enterprise AI with SambaNova: Bigger Models, Smaller Hardware Footprint 33:10

10M ago33:10

33:10

In this episode of InTechnology, Camille gets into SambaNova’s full-stack AI solutions with co-host Stephanie Cope, Portfolio Development Manager at Intel Capital, and guest Rodrigo Liang, Co-Founder and CEO at SambaNova Systems. They talk about how SambaNova was founded, Intel Capital’s reasons for investment, the revolutionary LLM Samba-1, how Sa…

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210. AI Policy and Implications for Enterprises 33:19

10M ago33:19

33:19

In this episode of InTechnology, Camille gets into the latest in AI policy with co-host Taylor Roberts, Director of Global Security Policy at Intel, and guests Jason Lazarski, Head of Sales at Opaque Systems, and Jonathan Ring, Deputy Assistant National Cyber Director for Technology Security at The White House Office of the National Cyber Director.…

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209. Makers, Shapers, and Takers: McKinsey Sr. Partner on the Future of GenAI 30:28

11M ago30:28

30:28

In this episode of InTechnology, Camille gets into generative AI with Lareina Yee, Senior Partner at McKinsey & Company. They talk about why gen AI has exploded in awareness and use, how it can be a great tool for knowledge workers, why humans are still needed, how gen AI is different from other forms of AI, different methods enterprises are taking…

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208. From Edge to Core: The Evolution of Fly.io's Developer-Centric Cloud 25:37

11M ago25:37

25:37

In this episode of InTechnology, Camille gets into Fly.io’s developer-focused public cloud with co-host Nick Washburn, Senior Managing Director at Intel Capital, and guest Kurt Mackey, Co-Founder and CEO of Fly.io. They talk about how Fly.io orients their cloud toward developers, the trade-offs of using their cloud, how they keep up with scaling ne…

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Alex Pappas on Overhauling ABM for Riskalyze and Venafi 1:10:44

11M ago1:10:44

1:10:44

Send us a text As most ABM programs deliver minimal improvement to revenue KPIs, Eric Gruber (CEO of Personal ABM) and his guest Alex Pappas (Senior ABM Manager for Venafi) discuss how teams need to stop retrofitting ABM on top of current processes. During this podcast episode, you will hear: 1. The ABM challenges Alex faced at both Riskalyze and V…

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207. Fabric8Labs: Making Waves with Water-Based Additive Manufacturing 24:56

12M ago24:56

24:56

In this episode of InTechnology, Camille gets into electrochemical additive manufacturing with episode co-host Jennifer Ard, Managing Director and Head of Investment Operations at Intel Capital, and guest Ian Winfield, Vice President of Product & Applications at Fabric8Labs. They talk about Fabric8Labs’ unique liquid-based approach to additive manu…

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206. Ready for Q-Day? Post-Quantum Cryptography at RSA 2024 29:50

1y ago29:50

29:50

In this episode of InTechnology recorded at RSA Conference 2024, Camille gets into quantum computing and post-quantum cryptography with Dr. Richard Searle, Chief AI Officer at Fortanix; Chris Hickman, Chief Security Officer at Keyfactor; and Andrew Driscoll, Quantum Security Engineer at Accenture. They talk about how quantum computing and post-quan…

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205. Parallel Computing for AI with Intel Sr. Fellow Pradeep Dubey 25:25

1y ago25:25

25:25

In this episode of InTechnology, Camille gets into parallel computing with Pradeep Dubey, Intel Senior Fellow at Intel Labs. They talk about how parallel computing works, why it’s becoming more necessary, how it uses AI and machine learning to process large amounts of data, the challenges of designing systems and architecture for parallel computing…

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204. How to Start Using GenAI and LLMs in Your Small-Medium Business 29:17

1y ago29:17

29:17

In this episode of InTechnology, Camille gets into generative AI (GenAI) and large language models (LLMs) with Aurora Quinn-Elmore, Founder and CEO of Metamorph AI. The conversation covers training LLMs, how to fine-tune and customize models, and the pros and cons of different AI models for small to medium-sized businesses. Follow Aurora on LinkedI…

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203. How to Blow Up Hair Dryers with a Walkie Talkie—And Other Hardware Hacking Superpowers 29:52

1y ago29:52

29:52

In this episode of InTechnology, Camille gets into hardware attacks with Maggie Jauregui, a hardware security researcher at Intel. They talk about Maggie’s “secret superpower” of joy rooted in her Latin American upbringing, her first hardware hacking experiment with a hairdryer, the physics of hardware hacking, iSTARE’s proactive research, the poss…

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202. NASA Rocket Scientist Talks Space Exploration and Quantum Being 28:21

1y ago28:21

28:21

In this episode of InTechnology, Camille gets into humanity and space exploration with Shehnaz Soni, Senior System Engineer at NASA and author of The Quantum Being. They talk about Shehnaz’s work on the Artemis program, why humanity is drawn to exploring beyond Earth, how she became interested in aerospace and aviation, bridging scientific and spir…

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201. Looking for Vulnerabilities Below the OS? Check Out Intel® Device Health 8:48

1y ago8:48

8:48

In this episode of InTechnology, Camille gets into endpoint vulnerability management beneath the OS with Intel® Device Heath with guest Novin Kaihani, Senior Director and GM of Client Software Products at Intel. They talk about why there’s a current lack of security for operating systems and below in the market today, how Intel’s partnership with E…

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200. Why We Will Never Get Rid of Side Channels - with Daniel Gruss and Anders Fogh 41:19

1y ago41:19

41:19

In this episode of InTechnology, Camille delves into side channels alongside episode co-host Anders Fogh; Fellow & Security Researcher at Intel, and guest Daniel Gruss; Associate Professor at Graz University of Technology. They talk about the exploitation of side channels, why side channels are not going away, common challenges and how to manage th…

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Chris Rack on How Most Intent is Nothing More Than Intent to Learn 23:27

1y ago23:27

23:27

Send us a text In this ABM Done Right Podcast, Chris Rack (CEO of MRP) mentioned that most intent is nothing more than intent to learn vs. intent to purchase. By listening to this episode, you will learn how to differentiate between the two different types of intent -- and what you need to do from an ABM standpoint based on where the buyer is in th…

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199. What That Means: Artificial General Intelligence and Cognitive Architecture 30:46

1y ago30:46

30:46

In this episode of What That Means, Camille gets into artificial general intelligence (AGI) and cognitive architecture with Peter Voss, CEO and Chief Scientist at Aigo.ai. They talk about how he helped coin the term artificial general intelligence, the definitions of AGI and intelligence, how current LLMs like ChatGPT are not really AGI, training a…

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198. Fortune 500 Security Execs on Protecting Product and Data 31:53

1y ago31:53

31:53

In this episode of InTechnology, Camille gets into protecting product and data with episode co-host Mohsen Fazlian, Corporate Vice President and General Manager of Product Assurance and Security at Intel, and guest Doug Fisher, Senior Vice President and Chief Security Officer at Lenovo. They talk about taking a security-first philosophy to protect …

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Eric Dates on Why ABM Programs Fail & the ABM Readiness That Needs to Be Completed 55:22

1y ago55:22

55:22

Send us a text Eric Dates (Head of Marketing for V Comply) recently joined Kristina Jaramillo and Eric Gruber on the ABM Done Right Podcast. They discussed: 1. Why previous ABM programs failed for Eric Dates -- and what he did differently with his most successful ABM programs. 2. The questions we should be asking internally before we even focus on …

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197. Telecom's Future: What's Possible in Telehealth, Neuromorphic Computing and the Arts 26:51

1y ago26:51

26:51

In this episode of InTechnology, Camille gets into emerging technologies and telecommunications with Mischa Dohler, VP of Emerging Technologies at Ericsson. They talk about his research with 5G for the arts and healthcare, use cases for AI in telecommunications, how Mischa keeps up with so many emerging technologies, neuromorphic computing, quantum…

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196. What a Former Hacker Brings to the Canonical CISO Role 26:25

1y ago26:25

26:25

In this episode of InTechnology, Camille gets into ethical hacking and security with Stephanie Domas, CISO at Canonical. They talk about Stephanie’s recent book on reverse engineering x86 software, the purpose and benefits of ethical hacking, how companies can change their security strategies from reactive to proactive, how to manage a team of ethi…

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Scott Gillum on the Role of Challenger and Personality Based Marketing in ABM 46:54

1y ago46:54

46:54

Send us a text Within this podcast, Scott Gillum from Carbon Design joins Eric Gruber (Personal ABM CEO) to discuss: 1. Why Challenger sales and marketing and ABM goes hand-in-hand 2. How GTM teams can deliver messaging that resonates - This includes how we should create our POV so we can come to each interaction with a POV about the customer's bus…

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195. Apple Vision Pro: Tony's Take 13:37

1y ago13:37

13:37

In this episode of InTechnology, Camille gets into Apple Vision Pro with Tony Mongkolsmai, Software Architect & Technical Evangelist at Intel and host of the Code Together podcast. They talk about Tony’s experience trying out the Apple Vision Pro in his everyday life, along with his take on its benefits and limitations. Check out the Code Together …

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194. Finding Practical Solutions for Corporate Sustainability Through AI 22:40

1y ago22:40

22:40

In this episode of InTechnology, Camille gets into finding sustainability solutions through AI with Peter Schelstraete, Co-Founder of Ubuntoo. They talk about Peter’s personal passion for sustainability inspiring him to found Ubuntoo, how Ubuntoo works as an environmental solutions platform, how Ubuntoo AI utilizes large language models, overcoming…

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How Field Marketing is Leading ABM for DigiCert and How the Team is Taking a Crawl, Walk, Run Approach to Drive ABM Success 51:07

1y ago51:07

51:07

Send us a text In other ABM Done Right Podcasts, including the one with the CMO of Hushly, we talked about the state of ABM in cybersecurity and other industries that are in a crowded, undifferentiated space where transactional sales are prevalent. In this podcast with Michelle Radlowski (Senior Director, AMS & EMEA Regional Marketing and ABM at Di…

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193. Top of Mind for CISOs in 2024 33:17

1y ago33:17

33:17

In this episode of InTechnology, Camille gets into what CISOs should be focusing on this year with Jonathan Nguyen-Duy, Field CISO at Intel. They talk about the security insights from Verizon’s annual breach report, why cybersecurity is still struggling as an industry despite more spending and more jobs than ever before, new regulations on reportin…

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192. Lessons from 30+ Years in Tech Leadership 37:38

1+ y ago37:38

37:38

In this episode of InTechnology, Camille gets into lessons in tech leadership with Board Member, former Intel CVP, and podcaster Rose Schooler. They talk about her “teach and learn” approach to leadership, consistency and clarity of communication, knowing your audience when presenting, leading with head and heart, how she grew an initiative into a …

Podcasts Worth a Listen

Movable Ink Podcasts

Podcasts Worth a Listen