Best Mixed Method Research Podcasts (2025)

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Minkowski Presents: Wolf 359 @ London Podcast Festival 2025! 3:35

Play Pause

39m ago3:35

3:35

Surprise! That's right, folks! We weren't gonna just sit around and let our friends at Wooden Overcoats and Camlann have all the fun, now were we? We're also doing an event at the London Podcast Festival this year! For ONE NIGHT ONLY (September 7th!!!!) we're getting a bunch of the band back together! We're doing a special panel on the making of Wo…

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Martha Carlins Microbiome Mission: The Research Quest that Could Help Many 1:11:43

1h ago1:11:43

1:11:43

When Martha Carlin’s husband was diagnosed with Parkinson's in 2002, she transformed herself into a self-taught scientist, mastering chemistry, microbiology, and genetics to understand the crucial connection between gut health and chronic disease. As founder of The BioCollective and BiotiQuest, Martha has developed groundbreaking research and produ…

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A magician's take on message testing and marketing clarity 35:34

14m ago35:34

35:34

Episode web page: http://bit.ly/472L2m0 ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- What do magicians and marketers have in common? A lot more than you think. In this episode of Insights U…

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Session 18: Growing Love Through Friendship 15:50

2h ago15:50

15:50

By Glenn Ostlund

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Zero-Click Marketing: The Hidden Strategy Behind Platform Algorithm Changes with Rand Fishkin 45:09

2d ago45:09

45:09

In this candid conversation, hosts Matt and Stephanie sit down with Rand Fishkin, CEO of SparkToro and former CEO of Moz, to explore the evolving landscape of audience research and ethical AI implementation. From challenging traditional venture capital models to building "chill work" companies, Rand shares invaluable insights on creating sustainabl…

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Hidden Weight Issues with Sharry Edwards, MEd 1:02:25

3d ago1:02:25

1:02:25

What if your voice holds the blueprint to your health? What if the frequencies we carry could reveal not just what's wrong with our bodies, but how to fix them? Imagine balancing your health and emotions through frequency-based biomarkers controlled by mind management or programmable technology. For over 30 years, Sharry Edwards has made groundbrea…

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UX for startups: MVP tips and common design mistakes 37:51

3d ago37:51

37:51

Episode web page: https://bit.ly/4kYTrdD ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode, we sit down with UX veteran and startup advisor Oksana Kovalchuk to explore the common…

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Session 17: Meeting the Fire – Understanding Rage 15:50

8d ago15:50

15:50

By Glenn Ostlund

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From Classroom to Boardroom: Don DeVeaux on Training the Next Gen of Researchers 51:58

9d ago51:58

51:58

Join hosts Matt and Stephanie as they sit down with Don DeVeaux, Professor of Practice at Michigan State University's MSMR program, to explore the evolving landscape of market research education and talent development. With over three decades of experience spanning General Motors, GfK, and academia, Don shares invaluable insights on preparing the n…

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151 - B2B Research Reinvented: Matt Powell Talks Trust and Tech 49:05

14d ago49:05

49:05

In this episode of the Greenbook Podcast, Lenny Murphy chats with Matt Powell, Managing Director of North America at B2B International. With over 20 years at the company, Matt shares his journey from phone-room interviewer to senior leadership and offers an insider’s perspective on the evolving world of B2B market research. The conversation dives d…

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Toxic Truth with Dr. Joe Nieusma, Senior Toxicologist 1:04:42

10d ago1:04:42

1:04:42

Our guest today has spent nearly four decades figuring out what's making us sick—and more importantly, what we can do about it. Dr. Joe Nieusma is a Senior Toxicologist with 37 years of experience, who's built his career in the trenches of pharmaceutical, biotech, and medical device companies, focusing on keeping both employees and patients safe. A…

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Why trust drives great customer experience with Mark Slatin 26:21

10d ago26:21

26:21

Episode web page: https://bit.ly/4eZNwDS ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- What does it take to consistently deliver exceptional customer experiences? In this episode of Insights…

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Session 16: Meeting the Truth of My Actions 15:31

16d ago15:31

15:31

By Glenn Ostlund

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From Data to Loyalty: How Verizon Uses Insights to Retain Customers with Subhasish Nanda 33:54

18d ago33:54

33:54

In this insightful episode of The Curiosity Current, host Stephanie sits down with Subhasish Nanda, Director of Customer Insights and Analytics at Verizon, to explore the evolving landscape of data-driven customer retention. Discover how AI and analytics are revolutionizing customer experience, why traditional loyalty programs are being reimagined,…

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John Gray's Unconventional Wisdom on Health, Hormones & Happiness 1:06:02

17d ago1:06:02

1:06:02

John Gray is the author of Men Are from Mars, Women Are from Venus – one of the most influential relationship books of all time. USA Today listed it as one of the top 10 most influential books of the last quarter century, and it was the #1 bestselling book of the decade. Translated into 45 languages across more than 100 countries, his Mars/Venus se…

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Why shopper behavior is changing and what brands can do with Devora Rogers 19:44

17d ago19:44

19:44

Episode web page: https://bit.ly/3U80YeU ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, Devora Rogers, Chief Strategy Officer at Alter Agents and co-auth…

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Session 15: Meeting Resentment and Hate with Compassion 15:31

21d ago15:31

15:31

By Glenn Ostlund

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Anticipating the Future: Dave Ritter on AI, Analytics, and Retail Insights at Walmart 26:04

23d ago26:04

26:04

In this episode of The Curiosity Current, hosts Stephanie and Matt explore the evolving landscape of consumer insights with Dave Ritter, Director of Insights and Consulting at Walmart. From revolutionizing primary research with AI to democratizing customer insights across organizations, Dave shares practical perspectives on balancing traditional me…

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150 - What Makes IKEA’s Insights Team a Strategic Powerhouse? 45:23

24d ago45:23

45:23

In this episode of the Greenbook Podcast, host Karen Lynch speaks with Joel Renkema, Global Head of Insights at Inter IKEA Group. From foundational lessons at Procter & Gamble to shaping strategy at one of the world’s most iconic retail brands, Joel shares how IKEA integrates insights across its entire value chain—from supply and logistics to retai…

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How empathy in marketing can unlock your brand’s higher purpose 33:10

24d ago33:10

33:10

Episode web page: https://bit.ly/4lcY2tG ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- What does it take to make marketing truly meaningful? In this episode of Insights Unlocked, we sit down…

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Session 14: From Shame to Self-Confidence 15:20

28d ago15:20

15:20

By Glenn Ostlund

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The art and science of innovation: Why mixed methods drive better results 32:12

1M ago32:12

32:12

In this illuminating episode of the Curiosity Current, hosts Matt and Stephanie sit down with Louisea Hudson, Principal Customer Researcher at Amazon, to explore the powerful intersection of neurodivergent thinking and market research. Discover how mixed-method approaches, diverse perspectives, and inclusive research practices can transform the ins…

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William Davis, MD joins us to discuss GLP 1 agonists such as Ozempic, and others 1:08:37

1M ago1:08:37

1:08:37

William Davis, MD is cardiologist and #1 New York Times bestselling author of the Wheat Belly series of books and, more recently, Super Gut. Recent human clinical trials that Dr. Davis conducted have revealed that it is possible to lose (fat) weight while preserving muscle, thereby preventing weight regain and enjoying improved body composition. Dr…

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Winning with zero-click marketing starts with customer empathy 49:22

1M ago49:22

49:22

Episode web page: https://bit.ly/4lhHPCW ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, Rand Fishkin, co-founder of SparkToro and marketing industry icon…

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Session 13: Creating a Safe World 16:08

1M ago16:08

16:08

By Glenn Ostlund

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Beyond Demographics: Redefining Flavor Segmentation with Kim Duncan 45:01

1M ago45:01

45:01

In this episode of The Curiosity Current, hosts Matt and Stephanie sit down with Kim Duncan, Head of Consumer Insights at Givaudan, to explore FlavorFinders—a groundbreaking segmentation framework that's redefining how brands understand and innovate around flavor preferences. From challenging traditional demographic-based approaches to revealing su…

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149 - Megan Ruxton on Mixed Methods in Market Research 47:42

1M ago47:42

47:42

In this episode of the Greenbook Podcast, host Karen Lynch sits down with mixed methods researcher Megan Ruxton—most recently with the FDA and previously with Vibrant Health—to explore how researchers can turn ambiguity into action. From academia to public health to tech, Megan’s career has been driven by a passion for applied behavioral research. …

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Episode 9: Omnipresent digitality and AI’s limits: South Korean experiences 13:22

1M ago13:22

13:22

Send us a text In this episode I share insights from my field research in South Korea, one of the leading countries in the domain of digitalization and AI. I discuss the omnipresence of digitality, which refers to the condition of living in a digital culture, as I encountered it in public space and in interviews with people working in the public se…

1
Making Connections One Brain at a Time 1:07:58

1M ago1:07:58

1:07:58

Dr. Laurie Hanson, DC has held faculty positions at both Palmer College and Life University from 2003 until 2012. Dr. Hanson is recognized domestically and internationally through her personal teachings to healthcare professionals, teachers and parents on the progression of pediatric development. Deepening her understanding and furthering her crede…

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Designing products people trust with Robinhood’s Dheerja Kaur 29:56

1M ago29:56

29:56

Episode web page: https://bit.ly/4l51qH3 ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, we sit down with Dheerja Kaur, Vice President of Product Manageme…

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Session 12: My Past Has Left Clues 16:08

1M ago16:08

16:08

By Glenn Ostlund

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Ethnography in Action: How Lindsey Goodman Turns Observation Into Innovation 43:18

2M ago43:18

43:18

What if you could unlock deeper consumer insights through the power of ethnographic research? In this episode of Curiosity Current, hosts Stephanie and Matt sit down with Lindsey Goodman, Consumer Insights Leader at Wolverine Worldwide, to explore why ethnography remains crucial for understanding consumer behavior, how brands can democratize insigh…

1
Journey from Chronic Illness to Chronic Insipration 1:07:14

2M ago1:07:14

1:07:14

Today we're joined by someone whose story transforms our understanding of healing and resilience. Alayna Bellquist is an environmental advocate and Lyme disease thriver who has turned her personal health crisis into a mission of hope for thousands in the chronic illness community. When Lyme disease struck, Alayna could have simply focused on treatm…

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Leading customer-centric transformation with empathy and AI with Tabitha Dunn 25:08

2M ago25:08

25:08

Episode web page: https://bit.ly/43Gxevp ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, hosts Nathan Isaacs and Bobby Meixner welcome customer experience…

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Session 11: Using Feeling and Noticing 15:00

2M ago15:00

15:00

By Glenn Ostlund

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The Architect of Insights: Building Programs and Buy-In with Ashley Hopkins 42:11

2M ago42:11

42:11

What if you could build a consumer insights function from scratch and get immediate buy-in across your organization? In this episode, hosts Stephanie and Matt sit down with Ashley Hopkins, a veteran insights leader who has transformed research functions at ASICS, Wayfair, and now Resident. Learn how to conduct effective "listening tours" to build t…

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148 - Cultural Relevance in Branding with Kira Greenberg 44:03

2M ago44:03

44:03

In this episode of the Greenbook Podcast, host Karen Lynch sits down with Kira Greenberg, Senior Manager of Brand Insights for Jameson at Pernod Ricard USA. With a background in anthropology and deep qualitative research, Kira brings a unique perspective to brand strategy and cultural relevance. She shares how storytelling functions not just as a t…

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BioAcoustics - The Crystal Ball to Revealing Self-Health 1:03:32

2M ago1:03:32

1:03:32

What if your voice holds the blueprint to your health? What if the frequencies we carry could reveal not just what's wrong with our bodies, but how to fix them? For over 30 years, Sharry Edwards has been asking these questions at her Institute of BioAcoustic Biology in Albany, Ohio. She's discovered something remarkable: people with similar health …

1
UX for AI: Designing intelligent experiences with Greg Nudelman 43:26

2M ago43:26

43:26

Episode web page: https://bit.ly/4kw3gQJ ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, we dive into the rapidly evolving intersection of UX design and a…

1
Asian family members’ participation in advance care planning: An integrative review 3:47

2M ago3:47

3:47

This episode features Jing-Da Pan (Department of Oncology, The Second Affiliated Hospital, Guangzhou Medical University, Guangzhou, Guangdong Province, China School of Nursing, Guangzhou Medical University, Guangzhou, Guangdong Province, China) What is already known about the topic? Family members are crucial in advance care planning for patients w…

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The experience of nurses when providing care across acts that may be perceived as death hastening: A qualitative evidence synthesis 4:41

2M ago4:41

4:41

This episode features Victoria Ali (Lancaster University, Lancaster, UK. Bradford Teaching Hospitals NHS Foundation Trust, Bradford, UK) What is already known about the topic? Nurses deliver care for patients and those important to them across acts that may intentionally or potentially hasten death, navigating this care within the boundaries of hea…

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Session 10: My Past is My Teacher 16:08

2M ago16:08

16:08

By Glenn Ostlund

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Building an Insight-Driven Culture with Leyla Doany 48:04

2M ago48:04

48:04

In this episode of The Curiosity Current, join Leyla Doany, a consumer insights leader, as she shares her journey transforming an instinct-driven business into an insights powerhouse at JOOLA. Discover how to build an insights function from scratch, unlock untapped market potential through creative data analysis, and leverage storytelling to drive …

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Breathe for Planetary Ease and Longevity 1:01:05

2M ago1:01:05

1:01:05

When was the last time you actually thought about your breathing? I mean really thought about it? Most of us never do. We just... breathe. Automatically. Without thinking. But here's something that might blow your mind: you're going to take over a billion breaths in your lifetime. A billion! And every single one of those breaths is part of this inc…

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Imagining the future: Why leaders need more than vision to succeed with Lisa Kay Solomon 46:27

2M ago46:27

46:27

Episode web page: https://bit.ly/4dDbMuyIn this thought-provoking episode of Insights Unlocked, Jason Giles sits down with Lisa Kay Solomon—designer in residence at Stanford’s d.school, bestselling author, and strategic foresight expert—to explore how leaders can better prepare for an uncertain and rapidly evolving future. Lisa shares insights from…

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From Skeptic to Advocate: Dr. Jeff Dahms on How Physicians Mutual Transformed CX Without Breaking Trust 53:22

2M ago53:22

53:22

Customer experience isn’t just a department—it’s a strategy. In this episode of The Curiosity Current: A Market Research Podcast, hosts Stephanie Vance and Matt Mahan speak with Dr. Jeff Dahms, Director of CX Research & Insights at Physicians Mutual. Drawing from a career that spans insurance, finance, and academia, Jeff breaks down what it really …

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147 - How JDE Peet’s Uses AI to Transform Market Research – with Sarah Snudden 47:45

2M ago47:45

47:45

In this episode, Greenbook’s Karen Lynch sits down with Sarah Snudden, Head of US Consumer Insights at JDE Peet’s, for a lively conversation spanning career journeys, coffee obsession, and cutting-edge AI innovation. Sarah shares how her path led from Clorox and Seventh Generation to premium beverage insights at JDE Peet’s, and how she’s using AI a…

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Mineral MAX AG: Revolutionizing Soil Health 1:11:09

2M ago1:11:09

1:11:09

Paul Gaylon's passion for restorative agriculture and organic practices has led him to Pacific Plant Nutrients, where he's spearheading innovative research with regional universities on algae applications, nutrient synergy, and soil-plant interactions. His contributions there include product formulation, concept development, and groundbreaking agri…

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Using AI to streamline and elevate UX research with Google's Alita Kendrick 37:29

2M ago37:29

37:29

Episode web page: https://bit.ly/4370dIB ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, we’re joined by Alita Kendrick, a UX researcher at Google leading…

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Bridging Silos and Strategy in Pharma Research with Shawn McKenna 52:19

3M ago52:19

52:19

What does it really take to lead successful pharma insights today? In this episode of The Curiosity Current: A Market Research Podcast, hosts Stephanie Vance and Matt Mahan talk with Shawn McKenna, Senior Director of Analytics at Currax Pharmaceuticals. Drawing from experience across the supplier and client side, Shawn dives into the critical junct…