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Welcome to the Making Sales Social Podcast, where we bring you insights from the leading voices in sales and marketing. Join hosts Brynne Tillman, Bob Woods, and Stan Robinson and their Guests as they explore essential tips and strategies that empower revenue-driven professionals to leverage LinkedIn, Sales Navigator, and AI prompt writing. Discover how to transform your outreach, master social selling, and engage with prospects authentically for impactful results.
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Dig Deeper

Digby Scott

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There's no one way to lead. Yet we need to find a way. Our own way. And it can be hard to get right. As we find our way to lead it can be useful to listen to how others found theirs. Each fortnight, I’ll share a rich, unhurried conversation with someone who’s leaned into and learned from the challenges of leadership, change, and life while staying true to themselves. You'll get to experience me doing what I do best: asking the surface-piercing questions to help people see what they couldn't ...
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Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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A TRADER'S LIFE

Nicholas Penrake

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How do traders do it, overcoming setbacks, managing their risk and reining in their emotions to take chunks of money out of the markets? Showhost Nicholas Penrake chats with traders from all kinds of backgrounds, inviting them to share with us their highs and lows on their way to achieving consistent results. Trading is a tough game – they say only around 5 per cent of those who try actually make a profit. Listen to A Trader’s Life to glean some valuable insights from the market wizards Nic ...
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In the Pit shares what founders and marketers are seeing from the front lines. Join host Cody Schneider for personal brain dumps and conversations with business leaders to learn the strategies and tactics being used to acquire first customers, scale growth, and build thoroughbred marketing organizations. Listen down. Level up.
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How do I find more motivation? How do I find my purpose? Should I quit my job? What’s my passion? Should I start my own business? The Whiskey & Work Podcast gets to the root of all of these questions. Each episode is refreshingly honest, comically entertaining, and deeply inspiring, leaving you with tangible takeaways. It covers motivation, goal setting, time management, habits, balance, 9 to 5 careers, and even starting your own business. Your host Kelsey Murphy is a Career & Life Coach for ...
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The Hire Drive

Marc David

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Ready to supercharge your job hunt? Dive into 'Hire Drive', the go-to podcast for those on the prowl for their next career move. Directly linked to the best-selling "Zero to Hired: Job Hunting in the AI Age" (available on Amazon), this podcast is more than just a companion to the book—it's your GPS for the modern job market. Discover how AI is reshaping recruitment and how you can use it to your advantage. With each episode, we'll break down proven strategies, share success stories, and prov ...
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Want our 10 advanced prompts for GPT-5? Get em' here: https://clickhubspot.com/ngm Ep. 353 Is GPT-5 any good for creative writing, or is it just another overhyped AI release? Kipp dives into the one trick most marketers miss that instantly turns any AI into a better writing assistant. Learn how to craft a content ICP that actually works, why copy-p…
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AI “agents” have been hyped to death—but very few are truly delivering real-world impact. In this episode, we cut through the vaporware with Christian Wiens, co-founder of Loman, an AI voice agent platform transforming how restaurants handle customer calls, orders, and reservations. Christian shares how Loman went from a two-person idea to serving …
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What does it take to land a data analyst job at Tesla, and what challenges await you once you're there? Join me as I interview Lily BL, a former Tesla data analyst, who reveals her exhilarating journey in the world of data at one of the world's most innovative companies. 💌 Join 10k+ aspiring data analysts & get my tips in your inbox weekly 👉 https:…
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Want Darius' 20 Prompts to create killer ad content? Get it here: https://clickhubspot.com/jdm Ep. 352 Is AI actually making our content worse—and could human imperfections be the key to better marketing? Kipp and Kieran dive into the real impact of AI on creative originality with Darius Lam, CEO and founder of NEX, an AI content platform built for…
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Do you know that feeling when you're asked a question, you’re under pressure, so you reach for the nearest answer? Or when you're in a meeting and someone says "let's not overcomplicate this" or "we just need to make a decision" and something inside you knows you're moving too fast, but the momentum carries you forward anyway? This episode explores…
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Want our 10 Advanced Marketing Prompts to use with GPT-5? Get the list here: https://clickhubspot.com/jgp Ep. 351 GPT-5 is here for everyone (including free users) and it's a meaningful step forward for AI. Kipp breaks down OpenAI's hour-long livestream so you don't have to, covering what GPT-5 means for marketers, the biggest improvements in codin…
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Join Brynne Tillman, Stan Robinson Jr., and Bob Woods on the Making Sales Social podcast as they explore the shift from the traditional BANT framework to the more customer-focused CHIRP framework, which emphasizes challenges, history, impact, risk, and priority. Discover why this new approach fosters trust-based conversations and aligns better with…
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If your LinkedIn feed looks like a museum of giant n8n screenshots and “comment to get the guide” posts…good. That means the playbook works—when you do it right. Paolo breaks down the exact framework his agency uses to turn LinkedIn into a repeatable inbound lead engine for B2B—especially SaaS, agencies, and info businesses. What You’ll Learn Lead …
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Sriharsha Guduguntla, co-founder and CEO of Hyperbound, joins host Brynne Tillman on the Making Sales Social podcast. Guduguntla shares insights on revolutionizing sales coaching with AI roleplay, enhancing consistency, and scaling training for enterprise teams. Discover how AI-driven role plays can offer objective feedback and cut down ramp times,…
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Want AI that works while you sleep? Get our blueprint for AI Agents in 2025: https://clickhubspot.com/wgv Ep. 350 Can you communicate four to five times faster with voice AI than typing? Kipp and Allan Guo, Cofounder & CEO at Willow, dive into the untapped power of voice AI for marketers, founders, and busy professionals, exploring how it can trans…
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7 essential habits helped me transition into data analytics (even without prior experience), and I'm sharing them in today's episode. If you're transitioning into data analytics, I've also created a free tool to help you monitor and track your progress. FREE 7 Habits Tracker here: http://datacareerjumpstart.com/7Habits ⚡Start designing today with G…
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Want Kieran's AI Marketing Playbook for 2025? Get it here: https://clickhubspot.com/wcf Ep. 349 By 2027, will 95% of all B2B buyer journeys start on an LLM? Kipp and Kieran dive into the essential AI-powered marketing playbook for building a modern marketing plan from scratch in today’s rapidly changing landscape. Learn more on how to win in AI sea…
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Ever found yourself in a conversation where someone's perspective seems completely wrong to you? Where your first instinct is to correct them, challenge them, or prove your point? What if that instinct is actually blocking you from real connection and genuine influence? This solocast explores a powerful encounter on a flight that challenged everyth…
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AI-driven search (AISEO) is opening a new lane for brands in competitive categories. Joe Davies from FATJOE explains why branded mentions (not just links) are increasingly what LLMs use to decide recommendations—and how teams can systematically earn those mentions. We cover tactics like guest blogging at scale, context-seeding your USP across revie…
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In this episode of Making Sales Social, Brynne Tillman, Stan Robinson Jr., and Bob Woods unveil a practical 10-step strategy to help sales professionals become consistent content creators on LinkedIn—without spending more than 20 minutes a week. The trio tackles the barriers of time and authenticity, offering savvy tips to identify trending topics,…
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Want our 6 AI-engineered prompts to turn Claude into your own data analyst? Get it here: https://clickhubspot.com/vwr Ep. 348 What if you could build an entire year-long content strategy in just one AI prompt? Kipp dives into the brand new HubSpot and Claude AI integration that's set to revolutionize how marketers work. Learn more on building your …
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In this episode of Making Sales Social, Brynne Tillman welcomes Greg Weinstein, founder and CEO of Aggie—an innovative AI tool built to help small businesses show up online without the stress of constant content creation. Drawing from his deep experience in digital media and roles at MTV, Comcast, and Univision, Greg explores what “human to human” …
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In this powerful and soul-shaking episode of Whiskey & Work, Kelsey sits down with one of her dearest friends and longtime creative collaborator, Cathy Heller—author, podcaster, business coach, and transformational teacher. Known for her radiant energy, fearless creativity, and deeply spiritual perspective, Cathy shares what it really means to live…
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Want more AI tools that will automate your work like this? Get a list of 40+ tools here: https://clickhubspot.com/mcb Ep. 347 Is this AI browser really good enough to be your default? Kipp dives into a hands-on unboxing of Perplexity’s new Comet browser to find out if the hype lives up to the reality, and whether AI-native browsing can truly superc…
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This AI SEO deep‑dive gets tactical. I sit down with Ilias Ismanalijev (aka @illyism) to map the real discovery journey happening inside AI search—what users actually prompt from problem‑aware to buyer‑ready—and how to influence results across models (GPT, O3, Claude, Perplexity). You’ll learn how to surface the right phrases (not just keywords), m…
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What if the most courageous leadership decision you ever make isn't about charging forward, but about stepping aside? And what if the key to authentic influence isn't having all the answers, but mastering the paradox of deep confidence paired with genuine curiosity? This episode explores the delicate balance between ego and humility that defines tr…
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What if you could trade the markets in just 30 minutes a day — using AI? Nice idea, but is it even possible? On this episode I talk to Adam Harris, a former City trader turned mentor. He runs a mentorship program - The Forex Masterclass - that blends old-school market know-how with cutting-edge tech. For this episode he talks to me about how he got…
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In this episode of Making Sales Social, Bob Woods, Brynne Tillman, and Stan Robinson Jr. dig into a vital topic for digital sellers: how to bridge the gap between LinkedIn and your owned email list. Learn why relying solely on LinkedIn is risky, how to turn profile visitors into email subscribers, and the strategies behind crafting high-value lead …
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In this episode of Making Sales Social, Brynne Tillman welcomes Kevin Schmitz, a decade-long veteran of LinkedIn’s Sales Navigator team, to share insights on how the platform has evolved from a tech-focused prospecting tool to a powerhouse for B2B engagement across industries. Discover what “making sales social” truly means, why mapping social prox…
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Want 22 ChatGPT Agents you can launch in 5 minutes? Get the prompts here: https://clickhubspot.com/akv Ep. 346 Is ChatGPT agent actually a game changer for marketers, or just more overhyped AI? Kieran dives into whether ChatGPT agent can truly automate complex marketing and growth tasks, or if specialized AI tools still reign supreme. Learn more on…
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I’ve spent the last 10 years working as a data analyst, data scientist, and data engineer for some pretty cool companies like ExxonMobil, MIT, the Utah Jazz, and others. And the last 4, I’ve spent them teaching others how to land their first data job. My students now work at Apple, Amazon, Rivian, Tesla, and other cool companies. Let me share the 1…
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Unlock the practical side of vibe coding and AI‑powered marketing automations with host Cody Schneider and guest CJ Zafir (CodeGuide.dev). If you’ve been flooded with posts about no‑code app builders but still wonder how people actually ship working products (and use them to drive revenue), this conversation is your blueprint. CJ breaks down: What …
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In this episode of Whiskey and Work, Kelsey sits down with Laura Conley — certified life and weight loss coach, speaker, and creator of The Yummy Mummy Experience — for a refreshingly honest conversation about food freedom, self-trust, and why willpower isn’t the answer. Together, they explore how mindset, not macros, is the key to sustainable weig…
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Want our 10 Vibe Code Prompts? Get it here: https://clickhubspot.com/aeh Ep. 345 Is “vibe coding” the most addictive and important new skill for marketers in 2025? Kieran dives into how any marketer can quickly build lightweight tools and apps using AI and no-code platforms like ChatGPT, Perplexity Labs, and Replit. Learn more on defining your ICP …
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Have you ever found yourself speaking at cross purposes with someone, searching for that elusive connection point that might unlock meaningful progress? What if the most powerful leadership practice isn't about getting straight to business, but about genuinely meeting people where they're at first? In this solocast episode, I share a story from Pap…
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In this lively episode of Making Sales Social Live, hosts Bob Woods, Brynne Tillman, and Stan Robinson Jr. explore the power of LinkedIn Events to fuel trust-based conversations, enhance visibility, and amplify networking opportunities. Whether you're going live or hosting in person, they walk through the practical steps of setup, tools you need (h…
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Want our 10 Prompts + Web App to Create a Lead Magnet? Get it here: https://clickhubspot.com/vwd Ep. 344 Did you know you can go from idea to publishing a working lead magnet app in under an hour with AI? Kipp dives into how AI code generation tools are changing the game for small businesses and marketers by making it easier than ever to build free…
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In this episode of Making Sales Social, Brynne Tillman sits down with Julie Campbell—The Confidence Whisperer—to explore how performance principles like presence, clarity, and connection empower storytelling in business. Drawing from her rich experience as a performer and coach, Julie shares her “Talk and Be You” methodology and reveals how craftin…
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The data analysis landscape is changing rapidly. New AI tools are emerging every week, and it can sometimes feel overwhelming. So in this video, I compare ChatGPT and Julius AI to see how they stack up against each other. We'll use a dataset of 1,444 data job listings from FindADataJob.com to analyze trends in the 2025 data job market to answer the…
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In this episode of Whiskey and Work, Kelsey sits down with Albiona Rikipi — parent coach, speaker, and creator of The Parenting Reframe — for a conversation that will change the way you think about time, productivity, and your inner eight-year-old. Together, they unpack why feeling like you "never have enough time" usually isn’t a scheduling proble…
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Want a list of Creative Prompts to test with Grok? Get it here: https://clickhubspot.com/jvk Ep. 343 Is Grok 4 really the smartest AI model? Kipp and Kieran dive into the hype, hands-on tests, and real-world marketing applications of Elon Musk’s latest AI release. Learn more on what makes Grok 4 different from other models, explore creative ways ma…
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Join me as I chat with Yoann Pavy, the growth mastermind behind AI Apply and ex-Deliveroo & Depop head of growth. Timeline 00:00 – AI tooling’s golden age (and why it’s overwhelming) 00:31 – Introducing Yo, the “most gangster” consumer marketer I know 00:45 – What you’ll learn: short‑form content, paid ads, automations 01:23 – Sponsor: Talent Fiber…
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What if the very thing you think makes you qualified to lead is actually limiting your impact? And what if the version of leadership you've been trying to perfect isn't even yours to begin with? This episode explores how authentic leadership begins with claiming your own space to be you, rather than becoming a caricature of someone else's approach.…
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In this episode, Adam Silverman — co-founder & CEO of Agent Ops — dives deep into what “AI agents” actually are, why observability matters, and the very real marketing & growth automations companies are shipping today. From social-listening bots that draft Reddit replies to multi-agent pipelines that rebalance seven-figure ad budgets in real time, …
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In this episode, the team dives into one of the most critical (and overlooked) elements of LinkedIn success: your existing connections. Learn how to turn dormant first-degree connections into meaningful conversations that drive business growth. From optimizing your profile to positioning it as a powerful resource—not just a résumé—you’ll hear actio…
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Want our Product Marketing team's AI stack (live interview + prompts)? Get it here: https://clickhubspot.com/ekg Ep. 342 How can you build a robust ideal customer profile with A ? Kipp, Kieran, and Rachel Leist (VP of Marketing for HubSpot) dive into how AI is making product marketing 10x faster—and dramatically more personalized—by automating ever…
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In this episode, we explore how a former entertainer turned business strategist reshaped his creative hustle into a mission to save one million small businesses by 2050. From selling candy in school to crafting high-impact marketing strategies, our guest shares insights on building trust, leading with value, and turning content into real conversati…
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Tired of spending money on data courses you never finish? Here are 7 essential books that will actually boost your analytical skills, with no subscription required! Plus, make sure to tune in till the end as one lucky listener will get a free book from this list! Get the books here! DISCLAIMER: Some of the links in this video are affiliate links, m…
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In this episode of Whiskey and Work, Kelsey sits down with Corean Canty — former COO, leadership coach, TEDx speaker, and co-founder of Shift to Play — to explore how reconnecting with creativity and play can revolutionize your life and your work. If you’ve ever thought you had to choose between being productive and having fun, this episode will ch…
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Want the ultimate list of 40+ AI tools (including AI video tools)? Get it here: https://clickhubspot.com/fvb Ep. 341 Did you know most AI video tools are still better at creating 6-8 second clips, than full-length ads? Kipp dives into the latest in AI video, sharing hands-on experiments with new tools and why the viral Cat Olympics video is a perfe…
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What if the secret to finding your place in any new situation isn't about making a big first impression, but about the quiet power of simply showing up, again and again? And what if the discomfort you feel when you're the outsider is actually the gateway to genuine connection? This solocast explores the profound simplicity of consistency – how regu…
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