Welcome to the Making Sales Social Podcast, where we bring you insights from the leading voices in sales and marketing. Join hosts Brynne Tillman, Bob Woods, and Stan Robinson and their Guests as they explore essential tips and strategies that empower revenue-driven professionals to leverage LinkedIn, Sales Navigator, and AI prompt writing. Discover how to transform your outreach, master social selling, and engage with prospects authentically for impactful results.
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Linkedin Learning Free Courses Podcasts
In the Pit shares what founders and marketers are seeing from the front lines. Join host Cody Schneider for personal brain dumps and conversations with business leaders to learn the strategies and tactics being used to acquire first customers, scale growth, and build thoroughbred marketing organizations. Listen down. Level up.
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How do traders do it, overcoming setbacks, managing their risk and reining in their emotions to take chunks of money out of the markets? Showhost Nicholas Penrake chats with traders from all kinds of backgrounds, inviting them to share with us their highs and lows on their way to achieving consistent results. Trading is a tough game – they say only around 5 per cent of those who try actually make a profit. Listen to A Trader’s Life to glean some valuable insights from the market wizards Nic ...
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How do I find more motivation? How do I find my purpose? Should I quit my job? What’s my passion? Should I start my own business? The Whiskey & Work Podcast gets to the root of all of these questions. Each episode is refreshingly honest, comically entertaining, and deeply inspiring, leaving you with tangible takeaways. It covers motivation, goal setting, time management, habits, balance, 9 to 5 careers, and even starting your own business. Your host Kelsey Murphy is a Career & Life Coach for ...
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Ready to supercharge your job hunt? Dive into 'Hire Drive', the go-to podcast for those on the prowl for their next career move. Directly linked to the best-selling "Zero to Hired: Job Hunting in the AI Age" (available on Amazon), this podcast is more than just a companion to the book—it's your GPS for the modern job market. Discover how AI is reshaping recruitment and how you can use it to your advantage. With each episode, we'll break down proven strategies, share success stories, and prov ...
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Human-Centric Marketing in the Age of AI with Amelie Marivain
28:33
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28:33In this episode of Making Sales Social, Brynne Tillman sits down with Amelie Marivain, founder of Late Bulb and an impact-driven business leader with global experience across APAC, the U.S., and Europe. Amelie shares how her journey in marketing, fintech, and grief tech has shaped her approach to building human-centered systems that align people, m…
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Bridging the Gap Between Challenges and Desired Results: A Salesperson's Guide to Success
28:10
28:10
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28:10The goal is to position your solution at the intersection of your client’s challenges and their desired results. For sales professionals, positioning yourself at the center of this overlap is how you become essential to your clients’ success. Let’s break down this framework and explore how leveraging platforms like LinkedIn and AI tools can enhance…
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From Random Acts of Marketing to Predictable Growth with Michael “Buzz” Buzinski
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38:20
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38:20In this episode of Making Sales Social, Brynne Tillman sits down with Michael “Buzz” Buzinski, a decorated Air Force veteran, serial entrepreneur, international speaker, and bestselling author on a mission to eradicate entrepreneurial poverty.Known as a “visionary marketer” by the American Marketing Association, Buzz shares how business owners can …
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The Real Reason Your Sales Team Isn’t Getting Conversations from LinkedIn
25:28
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25:28Your sales team is posting content, sending connection requests, even liking industry news, but conversations aren’t happening. And without conversations, there are no opportunities, no discovery calls, and no revenue.The problem isn’t LinkedIn. The problem is how your team is showing up on LinkedIn. Most sellers are told to “be active” on the plat…
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From Marine to Marketing: Jim Fuhs on Building Trust and Sales with Substack
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47:58
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47:58In this episode of Making Sales Social, Bob Woods sits down with Jim Fuhs, a Marine Corps veteran turned digital marketing strategist and the president/COO of Fuhsion Marketing. Jim shares his journey from military leadership to becoming a trusted voice in live streaming, content strategy, and social selling.Together, they dive deep into the power …
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The Sales Leader's Ultimate Guide to Sales Navigator Adoption
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30:52As a leader, understanding and leveraging LinkedIn Sales Navigator is essential for driving your team’s sales performance. Sales Navigator is LinkedIn’s premium sales tool, tailored to enhance the sales process for professionals. It offers advanced capabilities that are not available through the basic LinkedIn platform, such as advanced search filt…
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Never Miss a Lead Again: How AI is Transforming Customer Engagement
22:32
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22:32In this episode of Making Sales Social, Brynne Tillman and Bob Woods sit down with David Banko, founder of Calomation, to explore how AI is transforming customer engagement for service-based businesses. Drawing on his journey from gym owner to tech innovator, David shares how his AI-powered virtual receptionist helps business owners capture every l…
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Creator Marketing Crash Course: This Guy Built an AI Agent That Finds Creators, Emails Them and Negotiates Pricing
44:42
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44:42https://www.graphed.com/ - AI data analyst to build dashboard and get insights Today we break down why “influencer marketing” (renting audience) is losing to creator-based marketing (renting skill at making viral content) — and how to run it like a system. Guest Robert Lukoszko, founder of Stormy AI, shows how their agent finds creators, pulls cont…
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Leverage LinkedIn to Drive Customer Loyalty and Repeat Business
28:31
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28:31In today's business world, keeping customers happy is crucial. But it's not just about making the sale—it's about keeping them coming back. LinkedIn isn't just for finding new leads; it's a goldmine for building lasting relationships after the deal is done. In this guide, we'll walk through seven simple strategies to drive customer loyalty and repe…
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The Power of Strategic Storytelling in Sales & Marketing
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23:25
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23:25In this episode of Making Sales Social, we explore how entrepreneurs can use storytelling as a powerful marketing tool. Guest Leslie Capps, known as The Strategic Story Preneur, shares how to uncover your unique story, align it with your brand, and simplify marketing strategies to attract the right audience. Learn how authentic storytelling can bui…
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Start LinkedIn Conversations with Insight and Value
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26:14
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26:14In this episode of Making Sales Social, Bob Woods, Brynne Tillman, and Stan Robinson Jr. dive into why traditional sales prospecting often falls flat and how to flip the script with LinkedIn Insight Exchanges. Instead of cold pitches and generic outreach, discover how to spark authentic, peer-to-peer conversations that build trust and lead to meani…
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Endurance and Entrepreneurship: Lessons from the Ride with Chris Colt
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47:53Bob Woods engages with Chris Colt, renowned as the "Challenge Champion", in this insightful episode. Chris articulates his transition from the corporate world to entrepreneurship, emphasizing the endurance and resilience essential in business. He explores his own experiences, highlighting a decisive moment of resistance to corporate pressure and th…
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Want to Build Real Momentum on LinkedIn Engage 10x More Than You Post
29:17
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29:17Join Bob Woods and Brynne Tillman as they delve into the art of building trust on LinkedIn to enhance social selling. This episode of Making Sales Social explores the powerful 10-to-1 engagement-to-posting rule, demonstrating why thoughtful commenting often outperforms regular posting. Discover how engaging with content from industry influencers an…
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Authentic Sales Narratives to Drive Revenue
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28:59
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28:59Join host Brynne Tillman as she delves into the power of storytelling with award-winning sales leader Shannon Plumb. Shannon shares her insights on crafting narratives that resonate with clients and drive revenue, emphasizing the importance of authenticity and connection in sales. Discover how connecting with your "why" can transform your sales app…
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Start Conversations with Your LinkedIn 1st-degree Connections Without Being Salesy
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24:40Join Bob Woods, Brynne Tillman, and Stan Robinson Jr. as they delve into the nuances of making meaningful, non-salesy connections on LinkedIn. The panel explores strategies to identify valuable prospects within your network, the importance of engaging with thoughtful comments, and the power of personalized outreach through video and voice messages.…
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Elevating Sales Through Process and Coaching
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25:03
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25:03In this episode, we talk with lifelong entrepreneur George Brontén, founder of Membrain, about his journey from struggling to build a sales team to creating a visual sales process that drives consistent results. George shares why he sees "making sales social" as a human-to-human, trust-based connection, not a shortcut. He also reveals how to get sa…
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Writing a Powerful LinkedIn About Summary for Sales Professionals
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23:33In this episode of Making Sales Social Live, Bob Woods and Stan Robinson Jr. reveal how to transform your LinkedIn About section from a bland resume into a compelling, customer-focused story. Learn how to speak to your prospects’ challenges, build trust, and spark conversations—without sounding salesy. Plus, get practical tips to structure your sec…
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His AI Voice Agent Answers 10,000+ Phone Calls for Restaurants Every Day
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48:13
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48:13https://www.graphed.com/ - AI data analyst to build dashboard and get insights AI “agents” have been hyped to death—but very few are truly delivering real-world impact. In this episode, we cut through the vaporware with Christian Wiens, co-founder of Loman, an AI voice agent platform transforming how restaurants handle customer calls, orders, and r…
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Human First, Sales Second: Building Social Sales Teams
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24:51In this episode of Making Sales Social, we explore what it truly means to make sales human with Chief Revenue Officer Carla Wade. From hiring hungry, curious professionals to building repeatable, sustainable processes, we dive into the mindset and mechanics of high-performing sales teams. Discover how embracing AI with human intelligence can elevat…
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Still Using Bant It Might Be Costing You the Sale!
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24:59
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24:59Join Brynne Tillman, Stan Robinson Jr., and Bob Woods on the Making Sales Social podcast as they explore the shift from the traditional BANT framework to the more customer-focused CHIRP framework, which emphasizes challenges, history, impact, risk, and priority. Discover why this new approach fosters trust-based conversations and aligns better with…
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He Got 100,000,000 impressions on LinkedIn for free and shares exact framework
41:44
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41:44https://www.graphed.com/ - AI data analyst to build dashboard and get insights If your LinkedIn feed looks like a museum of giant n8n screenshots and “comment to get the guide” posts…good. That means the playbook works—when you do it right. Paolo breaks down the exact framework his agency uses to turn LinkedIn into a repeatable inbound lead engine …
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AI Roleplay Revolutionizes Sales Coaching and Team Success
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22:01Sriharsha Guduguntla, co-founder and CEO of Hyperbound, joins host Brynne Tillman on the Making Sales Social podcast. Guduguntla shares insights on revolutionizing sales coaching with AI roleplay, enhancing consistency, and scaling training for enterprise teams. Discover how AI-driven role plays can offer objective feedback and cut down ramp times,…
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Make AI Search Recommend You: Build Branded Mentions, Not Links
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40:04https://www.graphed.com/ - AI data analyst to build dashboard and get insights AI-driven search (AISEO) is opening a new lane for brands in competitive categories. Joe Davies from FATJOE explains why branded mentions (not just links) are increasingly what LLMs use to decide recommendations—and how teams can systematically earn those mentions. We co…
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10 Quick Steps to Becoming a Prolific Content Producer Without Writing
28:12
28:12
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28:12In this episode of Making Sales Social, Brynne Tillman, Stan Robinson Jr., and Bob Woods unveil a practical 10-step strategy to help sales professionals become consistent content creators on LinkedIn—without spending more than 20 minutes a week. The trio tackles the barriers of time and authenticity, offering savvy tips to identify trending topics,…
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Human to Human: Rethinking Social Media with AI
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32:43In this episode of Making Sales Social, Brynne Tillman welcomes Greg Weinstein, founder and CEO of Aggie—an innovative AI tool built to help small businesses show up online without the stress of constant content creation. Drawing from his deep experience in digital media and roles at MTV, Comcast, and Univision, Greg explores what “human to human” …
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Tools For Creating a Life Of Prosperity & Ease with Cathy Heller
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57:50In this powerful and soul-shaking episode of Whiskey & Work, Kelsey sits down with one of her dearest friends and longtime creative collaborator, Cathy Heller—author, podcaster, business coach, and transformational teacher. Known for her radiant energy, fearless creativity, and deeply spiritual perspective, Cathy shares what it really means to live…
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ai seo crash course: pick one keyword and build brand mentions
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49:07https://www.graphed.com/ - AI data analyst to build dashboard and get insights This AI SEO deep‑dive gets tactical. I sit down with Ilias Ismanalijev (aka @illyism) to map the real discovery journey happening inside AI search—what users actually prompt from problem‑aware to buyer‑ready—and how to influence results across models (GPT, O3, Claude, Pe…
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Adam Harris - Combine discretionary trading with patterns produced by AI
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47:11
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47:11What if you could trade the markets in just 30 minutes a day — using AI? Nice idea, but is it even possible? On this episode I talk to Adam Harris, a former City trader turned mentor. He runs a mentorship program - The Forex Masterclass - that blends old-school market know-how with cutting-edge tech. For this episode he talks to me about how he got…
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7 Ways to Leverage LinkedIn to Build a Qualified Email List
26:23
26:23
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26:23In this episode of Making Sales Social, Bob Woods, Brynne Tillman, and Stan Robinson Jr. dig into a vital topic for digital sellers: how to bridge the gap between LinkedIn and your owned email list. Learn why relying solely on LinkedIn is risky, how to turn profile visitors into email subscribers, and the strategies behind crafting high-value lead …
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Connecting the Dots: Humanizing Sales in a Digital Age
23:41
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23:41In this episode of Making Sales Social, Brynne Tillman welcomes Kevin Schmitz, a decade-long veteran of LinkedIn’s Sales Navigator team, to share insights on how the platform has evolved from a tech-focused prospecting tool to a powerhouse for B2B engagement across industries. Discover what “making sales social” truly means, why mapping social prox…
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Vibe Coding Workflow: Ship Faster with This Product Requirement Document Workflow
47:08
47:08
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47:08https://www.graphed.com/ - AI data analyst to build dashboard and get insights Unlock the practical side of vibe coding and AI‑powered marketing automations with host Cody Schneider and guest CJ Zafir (CodeGuide.dev). If you’ve been flooded with posts about no‑code app builders but still wonder how people actually ship working products (and use the…
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Hormones, Emotions, & Entrepreneur Health Hacks with Laura Conley
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59:00In this episode of Whiskey and Work, Kelsey sits down with Laura Conley — certified life and weight loss coach, speaker, and creator of The Yummy Mummy Experience — for a refreshingly honest conversation about food freedom, self-trust, and why willpower isn’t the answer. Together, they explore how mindset, not macros, is the key to sustainable weig…
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In this lively episode of Making Sales Social Live, hosts Bob Woods, Brynne Tillman, and Stan Robinson Jr. explore the power of LinkedIn Events to fuel trust-based conversations, enhance visibility, and amplify networking opportunities. Whether you're going live or hosting in person, they walk through the practical steps of setup, tools you need (h…
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The Ensemble Effect: Transforming Social Selling Through Storytelling
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33:25
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33:25In this episode of Making Sales Social, Brynne Tillman sits down with Julie Campbell—The Confidence Whisperer—to explore how performance principles like presence, clarity, and connection empower storytelling in business. Drawing from her rich experience as a performer and coach, Julie shares her “Talk and Be You” methodology and reveals how craftin…
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Unleash Your Potential By Mastering The Art Of Self-Parenting with Albiona Rakipi
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45:06In this episode of Whiskey and Work, Kelsey sits down with Albiona Rikipi — parent coach, speaker, and creator of The Parenting Reframe — for a conversation that will change the way you think about time, productivity, and your inner eight-year-old. Together, they unpack why feeling like you "never have enough time" usually isn’t a scheduling proble…
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He Built a 1,000,000+ User Startup with ONLY 3 People and AI
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53:13https://www.graphed.com/ - AI data analyst to build dashboard and get insights Join me as I chat with Yoann Pavy, the growth mastermind behind AI Apply and ex-Deliveroo & Depop head of growth. Timeline 00:00 – AI tooling’s golden age (and why it’s overwhelming) 00:31 – Introducing Yo, the “most gangster” consumer marketer I know 00:45 – What you’ll…
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50 ai agents are running this guy's business. no employees?
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52:30https://www.graphed.com/ - AI data analyst to build dashboard and get insights In this episode, Adam Silverman — co-founder & CEO of Agent Ops — dives deep into what “AI agents” actually are, why observability matters, and the very real marketing & growth automations companies are shipping today. From social-listening bots that draft Reddit replies…
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Converting Connections to Conversations with LinkedIn
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30:18In this episode, the team dives into one of the most critical (and overlooked) elements of LinkedIn success: your existing connections. Learn how to turn dormant first-degree connections into meaningful conversations that drive business growth. From optimizing your profile to positioning it as a powerful resource—not just a résumé—you’ll hear actio…
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In this episode, we explore how a former entertainer turned business strategist reshaped his creative hustle into a mission to save one million small businesses by 2050. From selling candy in school to crafting high-impact marketing strategies, our guest shares insights on building trust, leading with value, and turning content into real conversati…
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Get Your Foot In The Door & Grow Your Brand Through TedX With Corean Canty
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55:44In this episode of Whiskey and Work, Kelsey sits down with Corean Canty — former COO, leadership coach, TEDx speaker, and co-founder of Shift to Play — to explore how reconnecting with creativity and play can revolutionize your life and your work. If you’ve ever thought you had to choose between being productive and having fun, this episode will ch…
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7 Buyer-First Content Plays to Power Every Stage of the Sales Funnel
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32:34Explore the world of buyer-first sales funnels in this insightful episode featuring Bob Woods, Brynne Tillman, and Stan Robinson Jr. Discover strategies to shift your content approach, making it more aligned with the buyer's journey and needs. From sparking early curiosity to equipping buyers to champion your product internally, learn how guiding t…
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Integrity and Human Connection in Business
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25:21
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25:21Brynne Tillman hosts Dr. David Gruder on the Making Sales Social podcast to explore the evolution of sales. Dr. Gruder, a societal well-being futurist, discusses the journey from manipulative selling practices to authentic, relationship-driven sales strategies. With references to historical figures like Edward Bernays, Dr. Gruder traces the shifts …
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the 100x marketer: combining vibe marketing, ai automation and custom tools to build a $6M ARR company
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43:54https://www.graphed.com/ - AI data analyst to build dashboard and get insights In this episode, Sandra Dajic, Head of Marketing at Chatbase, dives deep into the world of "vibe marketing"—a movement at the intersection of growth, automation, and AI tooling. She shares how she’s building AI-powered workflows to supercharge her marketing efforts, from…
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How We Hit 100K+ launch, With A Micro Summit Put Together In 1-Day (While Growing Our Email List & Creating 4-Months Of Repurposed Content)
1:44:40
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1:44:40In this solo episode of Whiskey and Work, Kelsey Murphy pulls back the curtain on what it really looks like to build a fulfilling career and meaningful life. With her signature mix of honesty and encouragement, Kelsey shares raw insights and behind-the-scenes moments that most people don’t talk about. If you've ever felt like you're doing everythin…
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Giving and Receiving Recommendations on LinkedIn
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28:34
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28:34In this episode of Making Sales Social Live, hosts Bob Woods, Brynne Tillman, and Stan Robinson Jr. dive into one of LinkedIn’s most overlooked features—recommendations. Discover how giving and receiving thoughtful endorsements can build social proof, shorten the sales cycle, and boost credibility. From crafting compelling narratives to asking for …
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