Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, ...
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278: 5 Reasons Why You'll Never Be Fully Booked with Clients
33:26
33:26
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33:26In this episode, Kendra shares her insights on why so many health coaches struggle to stay fully booked—and why it has nothing to do with the social media algorithm. She breaks down five key mistakes holding coaches back: targeting too broad a niche, lacking a signature method that sets them apart, failing to generate high-quality leads through ema…
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277: State of The Union - What's Working (and NOT Working) in 2025 in the Online Coaching World
22:30
22:30
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22:30In this episode Kendra gets real about the online coaching world and what’s actually working right now. She talks about how a flood of competition and tighter wallets are making it harder to stand out—and why traditional marketing isn’t enough anymore. To thrive, you’ll need stronger lead generation, better long-form content, and more personal conn…
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276: Templated Marketing & Done-for-You Social Media is a Scam (And I’ll Prove It)
16:41
16:41
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16:41In this episode Kendra breaks down why cookie-cutter marketing strategies and done-for-you templates are falling flat with today’s audiences. Referencing leaders like Russell Brunson, the episode explains that people aren’t interested in generic content anymore — they’re craving real, authentic connections. The episode reminds listeners that while …
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275: [BEST OF] How To Stop Creating Boring Ass, Snooze-Fest Content For Social Medias, Snooze-Fest Content For Social Media
21:09
21:09
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21:09Creating compelling social media content does not just mean filling your blog with so many words. If you’re not getting your desired results and your content isn’t making the right impact on your audience, it’s time to get serious about what you’re putting out there. And in this age of information, your content has got to be more than just giving a…
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274: Is AI Going to Replace Health Coaches?
15:32
15:32
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15:32The conversation explores the evolving role of AI in the coaching industry. While AI can be a powerful tool for efficiency and content creation, the speaker underscores that human connection, empathy, and accountability remain irreplaceable in coaching. Kendra touches on future possibilities like AI assistants and hybrid pricing models, encouraging…
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273: Why NOT Using ChatGPT is Making You Stupider & How to Get Better Results Using It
24:09
24:09
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24:09In this episode, Kendra challenges the misconception that AI weakens intelligence and instead, showcases how tools like ChatGPT enhance efficiency and creativity. Discover how AI can save you up to 20 hours per month on content creation, freeing up time for high-impact business tasks. Kendra also breaks down how setting up custom GPTs for brand mes…
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In this episode of The Wealthy Coach Podcast, Kendra Perry unpacks the concept of lead quality, emphasizing that many so-called "low-quality" leads simply need better nurturing. She explores the effectiveness of Meta ads versus organic leads, highlighting how engagement metrics like open and click-through rates can reveal a lead’s potential. Kendra…
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271: If Your Leads Ghost You, Here’s Why (Hint: It’s Not Them, It’s You)
25:24
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25:24In this episode of The Wealthy Coach Podcast, Kendra Perry breaks down the concept of lead quality, explaining that many so-called "low-quality" leads simply need better nurturing. She compares organic and ad-generated leads, noting that while organic leads tend to convert at higher rates, paid traffic can be highly effective with the right strateg…
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270: Is There a Place for a Low-Ticket Offer in Your Business?
16:55
16:55
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16:55In this episode of The Wealthy Coach Podcast, Kendra Perry breaks down the differences between high-ticket and low-ticket offers, explaining how pricing impacts business strategy. She highlights why high-ticket offers ($1,000+) work well for smaller audiences, while low-ticket offers (under $1,000) require volume to be profitable. The episode explo…
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269: 5 Harsh Truths About Running an Online Business
30:42
30:42
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30:42In episode 269 of The Wealthy Coach Podcast, Kendra Perry shares key lessons from over a decade in online business, stressing the importance of mastering sales and marketing—especially when scaling from one-on-one services to group programs. She debunks the “build it and they will come” myth, emphasizing strong messaging, consistent visibility, and…
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268: Dear Coaches: Follow-Up Isn’t Creepy, It’s Profitable
17:33
17:33
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17:33In episode 268 of The Wealthy Coach Podcast, Kendra Perry dives into the power of follow-ups in driving business success. She shares key stats, revealing that 80% of sales require 5-7 touchpoints, yet most entrepreneurs don’t follow up enough. Kendra outlines effective strategies, including sending two emails per day during launches, addressing obj…
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267: Motivation Is a Scam—Here’s How to Actually Get Sh*t Done
20:48
20:48
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20:48In episode 267 of The Wealthy Coach Podcast, Kendra Perry tackles motivation and productivity, emphasizing that discipline—not fleeting motivation—is the key to success. She shares insights on how only 17% of people feel motivated at work and offers practical strategies to stay productive, including setting small, focused tasks, building routines, …
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266: 5 Marketing Funnels to Sell Your Group Program
37:26
37:26
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37:26In episode this episode, Kendra breaks down the essentials of marketing funnels and their role in business growth. She shares her experience with Evergreen funnels, explaining why a hybrid approach—combining live launches with automated strategies—is often the most effective. Kendra outlines five key funnel types, including free offers, webinars, c…
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265: Update! How Angela Seamlessly Switched from 1:1 to Group Coaching
43:47
43:47
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43:47In this episode of the Wealthy Coach Podcast, Angela shares with us how she went from juggling multiple jobs in physical therapy and personal training to building a thriving online functional medicine business. Struggling to make ends meet, she joined Kendra’s mastermind, where she developed a one-on-one program that brought in $250,000 over three …
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In this week’s episode of the Wealthy Coach Podcast, Kendra Perry speaks to the art of pivoting in business. Sharing her own experiences, she explains how to determine whether a pivot is truly necessary or just a response to temporary challenges. Kendra highlights the risks of frequent pivots, including lost audience trust, and stresses the value o…
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263: What if You Tried Facebook Ads Before and They Didn't Work?
37:21
37:21
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37:21In this episode of the Wealthy Coach Podcast, Kendra Perry demystifies Facebook advertising, addressing why boosting posts wastes money and explaining the power of using Facebook Ads Manager for strategic campaigns. She shares key insights on retargeting ads during launches, avoiding pitfalls like Advantage Plus targeting, and monitoring lead quali…
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262: Should I Run Ads Elsewhere if My Audience Isn't on Facebook or Instagram?
15:08
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15:08In this episode of the Wealthy Coach Podcast, Kendra Perry tackles the challenge of reaching audiences beyond social media giants like Facebook and Instagram. She highlights the vast reach and superior targeting features of these platforms, noting their user bases surpass LinkedIn and Pinterest by billions. Kendra shares how health coaches can effe…
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261: THIS is How You Stand Out in the Busy Online Space
32:16
32:16
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32:16In this episode of The Wealthy Coach Podcast, Kendra Perry shares how to stand out in today’s crowded coaching industry. She highlights the importance of infusing personality into your brand, using authentic storytelling, and showcasing behind-the-scenes content to build trust and connection. Kendra also discusses paid ads as a tool for visibility …
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260: Doubling the Business While Angry & Pregnant (Year in Review)
24:48
24:48
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24:48In this episode of the Wealthy Coach Podcast, Kendra reflects on a transformative year, balancing personal challenges like pregnancy with significant business achievements, including a 48% revenue increase and a 75% profit margin. She attributes her success to strategies like interactive workshops for the Health Coach Accelerator and embracing life…
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259: 5 Steps to Making 2025 Your Best Year Yet
26:50
26:50
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26:50In this solo episode of the Wealthy Coach Podcast, Kendra Perry breaks down how to set meaningful business goals for 2025, focusing not only on income but also on creating an emotionally fulfilling business. She outlines the importance of clear lead generation strategies, recommending a goal of 200 new email subscribers per week, and stresses the v…
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258: Trump’s Strategy is What Your Business Needs
25:52
25:52
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25:52This episode dives into the power of authenticity for online coaches and influencers, using Donald Trump as an example of how being unapologetically yourself—even if polarizing—can help you stand out and build a loyal audience. The discussion highlights why ditching curated highlight reels in favor of unfiltered, relatable content fosters stronger …
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257: Online Coaching Industry Predictions for 2025 (and how to not fall behind)
32:07
32:07
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32:07In this episode of the Wealthy Coach Podcast, host Kendra Perry breaks down key strategies for success in the evolving coaching industry, with a focus on trends for 2025. She explores how to leverage AI tools like ChatGPT and Fireflies AI to streamline workflows while preserving the human element in coaching. Kendra emphasizes the power of niching …
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256: I spent $120K on Facebook Ads and This is What Happened
32:12
32:12
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32:12In this episode of the Wealthy Coach Podcast, Kendra Perry shares how she transformed her approach to Facebook ads, turning early losses into a 48% revenue increase over a year. She highlights the success of her evergreen funnels and lead generation ads for programs like HTMA Expert and Health Coach Accelerator, which significantly grew her email l…
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255: Build a Simple Yet Effective Opt-in Page
21:33
21:33
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21:33In this episode of the Wealthy Coach Podcast, Kendra Perry breaks down the essentials of crafting high-converting opt-in pages to grow your email list with qualified leads. She highlights common mistakes, like cluttered designs and unclear messaging, and shares a simple formula for success: an attention-grabbing headline, clear subtext, a clean opt…
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254: 5 Critical Questions to Ask After a Failed Launch
29:01
29:01
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29:01In this episode, Kendra reflects on lessons from her return to business after maternity leave, diving into why launches fail and how to overcome setbacks. She outlines five key questions to evaluate launch performance, emphasizing the importance of having at least 500 qualified email leads and consistently growing your list by 200 subscribers month…
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253: Postpartum, Sleep Training & Back to Work
33:47
33:47
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33:47In this episode, Kendra shares her journey of balancing new motherhood, and balancing postpartum life with managing a business. She opens up about the challenges and joys of raising her baby, especially the impact of sleep on both her baby’s and her own mental well-being. Kendra details her experience with sleep training, using the Little Ones prog…
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In this heartfelt episode of Personal Narrative, Kendra Perry opens up about her birth story and the ups and downs of early motherhood, recording for the first time since welcoming her baby boy, affectionately called “Little Dude.” She shares her experiences through a tough pregnancy, a fast-paced labor, and the following hospital stay, reflecting …
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251: How To Create A Signature Program That Sells w/ Dr. Kim Foster
32:27
32:27
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32:27In this episode, Kendra Perry sits down with Dr. Kim Foster, a wellness coach and former MD, to explore the power of signature programs for coaches. Dr. Foster explains how signature programs help scale income without sacrificing time, providing a clear framework to guide clients toward results. She walks listeners through creating these programs s…
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250: [BEST OF] 3 Beliefs Stopping You From Hitting 6-Figures In Your Biz
24:38
24:38
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24:38Success isn't found in shortcuts, but in embracing the journey, giving time its due, and valuing authenticity over extravagance. Join host Kendra Perry as she dives into the three common beliefs that often hold coaches back from reaching the 6-figure milestone. She shares her personal entrepreneurial journey and illuminates how enduring the process…
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249: Accessing Your Unique Codes for Success, Wealth, & Pleasure w/ Viola Hug
34:31
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34:31Viola Hug (they/them/she) is thought-provoking writer & speaker, and was previously a renowned mentor on topics of business, money, self-healing, and more, culminating to sharing the message of finding true joy, peace, worth and beyond patriarchal capitalistic conditioning. In this episode of the Wealthy Coach podcast, Viola shares her journey from…
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248: [BEST OF] What if Your Clients Don't Get Results?!
37:51
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37:51Today, we’ll dive into the question that many coaches and practitioners fear: What if your clients don't get results? As a coach, you're responsible for helping your clients achieve their goals, but what happens when they don't see the results they were hoping for? In this episode, Kendra Perry explores the reasons why clients might not get the res…
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247: How to Start More Conversations that Lead to Sales w/ Nicole Cramer
30:43
30:43
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30:43In this episode, Nicole Kramer, a dynamic sales coach for female health and wellness entrepreneurs, breaks down the critical role of sales in business success. She highlights a common mistake: not asking or offering clearly. Nicole shares four key tips for effective sales conversations—preparation, curiosity, empathy, and the confidence to ask ques…
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246: [BEST OF] A Low-Ticket Course Is BAD For Your Business
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19:53A $300 one-on-one program isn’t affordable for many people, but why would you, a wellness coach, still want to opt for it instead of giving out a low-ticket digital course? Kendra Perry assures us that the latter business model is destined to fail. In fact, there is no way for it to work. She argues that if you couldn’t sell a one-on-one program at…
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245: How to Get Out of Your Own Way w/ Tara Wagner
35:39
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35:39In Episode 245 of the Wealthy Coach Podcast, Kendra Perry chats with holistic business mentor Tara Wagner about how entrepreneurs can thrive financially while maintaining their well-being. Tara shares her journey and stresses the importance of building a business that fosters both time and financial freedom. They dive into topics like mindset chall…
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244: Is 1:1 More Valuable than Group Coaching?
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12:54In episode 244 of the Wealthy Coach Podcast, Kendra Perry breaks down the advantages of group coaching for health coaches and practitioners, challenging the belief that one-on-one coaching is superior. She shares her personal shift to group coaching and the success clients find through community, accountability, and inspiration. Kendra also highlig…
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243: Finding the Business Model that Works for You w/ Vicky Shilling
28:31
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28:31This week we welcome Vicki Shilling, who offers guidance on choosing the right business model for entrepreneurs. Vicki introduces four business model archetypes: Influencer Izzy, Bespoke Betty, Responder Rachel, and Signature Sally, each suited to different entrepreneurial styles. She explains how to align these models with personal strengths and s…
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242: Can Functional Health Coaches Have a Group Program?
19:47
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19:47This week Kendra explores the transition from one-on-one coaching to a group coaching model for functional health practitioners. She shares her experience with creating her own membership program, and discusses how she incorporated lab testing into that type of group program model. Kendra also introduces a hybrid coaching model that combines group …
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241: How to Nail Your Nutrition Niche w/ Stephanie Long
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24:20This week we business coach Stephanie Long discuss how nutritionists can effectively identify and establish a niche. Stephanie explains that a niche is a focused segment of a broader market and is crucial for building deeper client connections and achieving expert status. She walks listeners through the process of identifying a niche based on perso…
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In this episode of the Wealthy Coach Podcast, Kendra explores how to effectively handle price objections during sales conversations, emphasizing that these objections often stem from a perceived lack of value rather than affordability. She explains the importance of setting prices based on expenses and income goals, rather than being swayed by obje…
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239: Turn Lurkers Into Legit Leads & Fill Your Email List In One Week w/ Wendy Breakstone
33:47
33:47
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33:47In this episode of the Wealthy Coach Podcast, Kendra sits own with Wendy Breakstone to introduce you the Micro Audio Summit approach to growing email lists without the complexity of traditional summits. Wendy, drawing on her 20+ years of marketing and event production experience, explains how this streamlined summit format—featuring a limited speak…
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238. How to Know if Your Program Will Sell
21:23
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21:23In this episode, Kendra guides us through the essentials of market research, highlighting the importance of understanding your audience's wants versus needs. She touches on annual market research strategies, including surveying your email list and social media followers, and the benefits of pre-selling programs to test viability. She also shares ho…
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237. Legal Musts as a Wellness Professional w/ Christy Westerfeld
38:34
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38:34This week's episode features Lawyer, Christy Westerfeld from Coach Legally sharing her must-know legal essentials for health and wellness coaches. She discusses picking a unique business name, setting up the right business entities, creating website legal documents, drafting client agreements, and understanding legal considerations for business gro…
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In this episode, Kendra Perry clarifies the difference between niches and methods in marketing, focusing on HTMA (Hair Tissue Mineral Analysis). She stresses that a profitable niche should address the people you help, the problem you solve, and the outcome you achieve, rather than focusing solely on specific methods. You will learn the importance o…
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235: How to Get Featured in the Media for Free w/ Gloria Chou
34:28
34:28
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34:28In this episode we are doing something slightly different and featuring and interview from the Wealthy Health Biz virtual summit. PR coach Gloria Chow debunks some PR myths and introduces her CPR pitching method. You'll learn about crafting successful pitches, making them newsworthy, and hear real-life success stories using the CPR method. In this …
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234: 3 Group Programs Types (and which is best for you?)
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20:33In this episode of the Wealthy Coach podcast, Kendra Perry discusses three types of group programs: peer group, hybrid, and DIY. She clarifies that participating in group programs doesn't mean giving up one-on-one coaching and shares personal stories about the value of community. The peer group program requires a unique methodology and benefits fro…
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233: [BEST OF] 3 DM Scripts✨ To Blow Up Your Sales
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23:05Are you using social media to reach and engage with your target business? Are you driving results and generating revenue? You could have a lot of followers, but are you converting those into qualified leads? Listen to your host Kendra Perry as she shares the three DM Scripts that could blow up your sales! The best way to increase engagement and tur…
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232: Listener Q&A: Group programs for newbs, leads from IG, bad launch recovery + some personal Qs
37:32
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37:32In this Wealthy Coach podcast episode, Kendra Perry covers a variety of topics starting with a listener Q&A. She compares one-on-one coaching with group programs, emphasizing the need for an audience and leveraging networks. On Instagram lead generation, Kendra highlights the importance of having a niche, using DM automation, and creating lead magn…
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231: 5 Reasons You Aren’t Getting Qualified Leads
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24:14In this episode of the Wealthy Coach podcast, Kendra Perry highlights the importance of qualified leads for sales and explains what makes a lead qualified. She discusses the limitations of relying solely on social media followers and stresses the necessity of building an email list for better communication. She touches on defining a clear niche, al…
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In this Wealthy Coach podcast episode, Kendra Perry dives into effective launch strategies. Key topics include market validation, attracting qualified leads, and crafting a pre-launch content strategy. Kendra shares tips on creating excitement with events, incorporating urgency and scarcity, and implementing robust follow-up strategies. She also co…
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229: Are You Making These 3 Social Media Mistakes?
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38:50Join Kendra on this podcast episode as she discusses common social media mistakes she sees coaches make over and over again. She explains the engagement trap, the pitfalls of overemphasizing educational content, and the importance of building genuine relationships and engagement. Learn why diversifying your marketing strategies beyond social media …
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