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Audio Branding

Jodi Krangle

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Weekly
 
Keeping a consistent sound in how you present your company really is the "hidden gem" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? ...
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fiction/non/fiction

fiction/non/fiction

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Hosted by Whitney Terrell and V.V. Ganeshananthan, fiction/non/fiction interprets current events through the lens of literature, and features conversations with writers of all stripes, from novelists and poets to journalists and essayists.
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Keep Rolling with Jake Briggs

Keep Rolling with Jake Briggs

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Keep Rolling is hitting all sorts of topics from music, sport, disability, aboriginality, technology, the environment, society, culture, comedy, health, reviews and so on. Come along for the ride. Follow and Contact me: Instagram: https://www.instagram.com/street_rolling_cheetah/ Twitter: https://twitter.com/St_RollCheetah Email: [email protected]
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The Crew Room

Shaun Fuller

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Season 1 of The Crew Room allowed me to chat to friends who had wonderful stories to share about their time in the Aviation Industry. However, overnight, COVID had a huge impact on the industry, with airlines grounding fleet, standing staff down, or in some cases, making them redundant. For Season 2, I have decided to go in a new direction. There are MANY crazy things that happen in the aviation industry, many of them involving passengers who literally lose their sh*t over the most menial th ...
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Nonfiction writer Paul Elie joins co-hosts Whitney Terrell and V.V. Ganeshananthan to discuss his new book The Last Supper: Art, Faith, Sex, and Controversy in the 1980s and Pope Leo XIV. Elie compares the new pope to John Paul II, whose conservative views shaped the 1980s. He explains how and why ’80s artists like Andy Warhol, U2, and Bob Dylan pr…
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“And one year, Ariel [Detergent] was, like, you know that 95 % of the people in India still think laundry is a woman’s job. And Ariel was just, like, gosh, that doesn’t seem like it’s, this was 2017 or ‘18 at the time, [and] they’re like, that doesn’t seem right. Like, it’s, haven’t we all moved past that? So they created a campaign they called ‘Sh…
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Dr. Jeff Graham talks with Matt Zemon, author and expert on psychedelic therapies, about the transformative potential of psychedelics for mental health conditions like PTSD, depression, and anxiety. Matt shares insights from his work with veterans and discusses safe practices, legal considerations, and how psychedelics may fundamentally shift our a…
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Fiction writer Julia Elliott joins co-hosts Whitney Terrell and V.V Ganeshananthan to talk about why President Trump’s tariff policy appeals to voters in small towns in the Midwest and South, which have been economically devastated for the past couple of decades following the North American Free Trade Agreement. Elliott considers Democrats’ failure…
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“So, when you’re speaking to somebody, hear them before, hear them during, [and] hear them after. And earn the right to have the conversation. It’s like you’re just always hearing them and you’re always double-checking yourself, and that’s when we were just talking about a few minutes ago. If you’re speaking to somebody and you’ve uncovered somethi…
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Steve Weatherholt talks with Emma Tekstra, a global health consultant, about the four key pillars of well-being: physical, mental, social, and spiritual health. Emma shares how she used natural approaches to improve her son’s health and why personalized, holistic care matters. Learn how diet, movement, community, and faith all play a role in helpin…
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Novelist and journalist Mirza Waheed joins co-hosts Whitney Terrell and V.V Ganeshananthan to talk about brewing tensions between two nuclear powers: India and Pakistan. Waheed, who was born in Kashmir and previously worked as a journalist, explains how the recent massacre of Indian tourists there at the hands of militants connects to a broader con…
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This week’s guest is the creator and host of the Your Message Received podcast, a groundbreaking platform with more than 125 episodes where he empowers executives, businesses, and individuals through impactful storytelling and strategic communication training. With over twenty-five years of experience in media, spanning broadcast, radio, digital, a…
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In this eye-opening episode of the Wild Health Podcast, Dr. Carl Seger talks with Dr. Julie Siemers—a nurse leader, patient safety consultant, and bestselling author of Surviving Your Hospital Stay. Drawing on 40+ years in healthcare, Dr. Siemers discusses how communication breakdowns, misdiagnoses, medication errors, and lack of patient advocacy c…
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Writer Hamilton Nolan joins co-hosts Whitney Terrell and V.V Ganeshananthan to talk about opinion journalism. Nolan, who writes frequently about labor and politics, discusses how and why he entered journalism, the myth of objectivity, and how he views the relationship between activism and journalism. He explains how long it took for him to make mon…
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“There’s three groups of people. When there’s a crisis, there are three people you need to talk to, including your employees, your stakeholders, your suppliers, whatever, and the public… You’ve got to get out there and tell your employees it’s okay, you’re going to be safe, and you need to tell the managers beneath you that, hey, you’re going to be…
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South African writer Rešoketšwe Manenzhe joins co-hosts Whitney Terrell and V.V. Ganeshananthan to talk about the influence that wealthy South African immigrants like Elon Musk and Peter Thiel are having on the Trump administration and conservative U.S. politics in general. Manenzhe talks about how growing up under apartheid may have shaped these m…
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“Communicating is something at surface level: we’re communicating, here’s the words, blah, blah, blah, blah, blah. Okay, go, see it. That’s the message, right? But what you want is meaningful interaction. There’s a quote in my book, and I could read it for you in a minute, but the idea is to shift from transaction to transformation. I could give yo…
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In this episode of the Wild Health Podcast, Dr. Jeff Graham interviews Chris Burres, Chief Scientist at MyVitalC, about the revolutionary molecule ESS60. Chris shares the fascinating history behind ESS60, a Nobel Prize-winning carbon molecule, and its astonishing effects on longevity and health optimization. They dive deep into how ESS60 could comb…
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Following Secretary of Health and Human Services Robert F. Kennedy Jr.’s widely publicized and false claims about autism, writer Jodie Hare joins co-hosts Whitney Terrell and V.V Ganeshananthan to talk about the politics of neurodiversity and the importance of autistic communities. Hare, who was diagnosed as autistic in adulthood, explains how the …
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“And to bring it back to sound, I find this is also fascinating, when we put things on vibration. So yes, your thoughts are powerful. And when you think something, but you also speak it or sing it, when you put it on vibration, you bring it into the physical world amplified, and word is powerful. If you ask the Indigenous Australians, the Aborigina…
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Acclaimed novelist and journalist Vauhini Vara joins co-hosts Whitney Terrell and V.V Ganeshananthan to discuss her new essay collection, Searches: Selfhood in the Digital Age. Vara talks about the rise of the loser tech bro, internet privacy, Google search logs, the power and limits of turning one’s collected personal data into art, and whether a …
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“When I’m in there working with leaders, it’s around communication, and how do they communicate initially with themselves? What’s that like? And then with the people around them, because without communication, communication underpins our ability to be successful in anything that we do. When I say successful, I mean to, you know, to get the results …
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In this powerful episode, Dr. Erin Faules sits down with two inspiring Wild Health patients, Julie and Susan, to unpack their transformative journeys toward optimal health. Both busy professionals and mothers, they share how personalized data, wearable tech, and a relentless drive for better health have helped them take control of their well-being,…
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Following ICE’s detention of Columbia University graduate student Mahmoud Khalil and the sudden revocation of hundreds of student visas across the country, professor and novelist Sheila Sundar joins co-hosts Whitney Terrell and V.V. Ganeshananthan to talk about the targeting of international university students, especially those involved in pro-Pal…
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“I am a huge advocate for trailers for podcasts for a number of reasons. I can talk about the marketing aspects of it, but first, let’s do the content. So, I think they should be short. And the reason I say I think, even though I claim to be an authority on this topic, is because there is no right and there is no wrong. You can do whatever the hell…
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Essayist, poet, and Yale Review editor Meghan O’Rourke joins co-hosts Whitney Terrell and V.V. Ganeshananthan to talk about her recent New York Times piece, “The End of the University as We Know It.” O’Rourke discusses the situation at Columbia University; the Trump administration’s attacks on other universities, including the threats to deport int…
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“Yeah, for me personally, I love anything that tells me... I find myself drawn to shows that are like, ‘We’re gonna make something interesting that’s not interesting at all.’ And then they’re like, ‘Let’s talk about broccoli.’ And then they’re like, ‘Let’s talk about cement.’ And then the next episode is, ‘Let’s talk about neon.’ And I just love th…
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In this deeply inspiring episode of the Wild Health Podcast, host Steve sits down with health coach and biohacker Sara Banta—founder of Accelerated Health Products. Sara shares her powerful journey from battling chronic health conditions (and a terrifying leukemia scare with her son) to pioneering a line of advanced, frequency-enhanced supplements.…
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Novelist Alex Higley joins host V.V. Ganeshananthan to talk about his new novel, True Failure, in which a man fired from his job decides not to tell his wife what happened and attempts to change his fortunes by applying to join the cast of a Shark Tank-like show. Higley discusses how he experiences the news in Trump 2.0; lying as avoidance and as e…
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“Sound is probably one of the most prevalent things that we focus on with our children at Operation Smile. And you know, they’re so thankful that they have, they work as hard on their homework for speech therapy as they do in school, right? And, you know, as both of us sort of being maybe teased and bullied in school, maybe we were actually, excite…
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Clint Newton OAM is the CEO for the Rugby League Players Association (RLPA), the official representative body for elite professional male and female rugby league players, protecting and promoting the welfare and interests of its members. Clint previously played in the NRL for the Newcastle Knights, Melbourne Storm where he won a premiership and the…
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Novelist, memoirist and biographer Edmund White joins co-hosts Whitney Terrell and V.V. Ganeshananthan to talk about his recent book, The Loves of My Life: A Sex Memoir. White talks about the changes he has witnessed the LGBTQ+ community go through over the years and the hostility the transgender population faces under the Trump-Vance regime. He di…
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“Anyone who needs surgery around the world will be able to do it and get it and survive from it. And we’re making significant impacts by delivering cleft surgery care and by educating and training more and more people each week. The numbers just increase and we’re about to... launch something very special as this podcast is being aired, where we’re…
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This episode of the Wild Health podcast dives deep into the power of Precision Medicine in crafting personalized nutrition plans. Hosts Dr. Erin Faules and Ariana Fiorita, an expert dietitian and health coach, explore how genetics, blood work, and real-time data can transform the way we approach food. From Continuous Glucose Monitoring (CGM) to gen…
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Bestselling fiction writer Curtis Sittenfeld joins co-hosts Whitney Terrell and V.V. Ganeshananthan to talk about her new collection of stories, Show Don’t Tell. Sittenfeld discusses the title story, which depicts graduate students in creative writing competing for funding, and its connections to her time at the Iowa Writers’ Workshop, when that pr…
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Artificial intelligence has come a long way over just the past few years. It can hold conversations and manage social media, it can create art and edit videos, and it can even write blogs (though not this one). Every aspect of our lives has been touched by AI in one way or another, and that’s particularly true for sound. While many podcasters, incl…
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Professor Karen Weingarten joins co-hosts Whitney Terrell and V.V. Ganeshananthan to talk about a new anthology she has edited, Abortion Stories: American Literature Before Roe v. Wade. Weingarten reflects on the complicated history of abortion, the varied use of abortifacients, abortion’s ties to eugenics and state control of bodies, and the rise …
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“It’s interesting that you say that because, you know, you’re back to what we were talking about a second ago with why people don’t have their own song brand or why they don’t do that, because all of my clients are early adopters. It takes courage, right? Even back in the days when I was doing it, I called it the theme shop, where we would come in …
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In this episode, hosts Dr. Erin Faules and Dr. Jeff Graham dive deep into advanced testing methods that detect health risks before they become life-threatening. They highlight cardiovascular disease prevention, cancer screening, and metabolic health monitoring, emphasizing how new tools like Cleerly heart scans, full-body MRIs, and CGMs can transfo…
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Canadian authors Suzette Mayr and Kai Thomas join co-hosts V.V. Ganeshananthan and Whitney Terrell to discuss the repercussions of President Trump’s recent threats to annex and tax Canada. They talk about the possible empowerment of the Canadian right as a result of Trump’s extreme remarks, as well as measures their communities are taking to unify …
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“Yeah, so I started writing songs for speakers to walk on stage to their own song, and then when they had their sizzle reel, people would hear their song again. And then if they went to a training, you know, they would hear the song again. And so there was this audio consistency that also had the effect of lifting the person, the speaker themselves…
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Rosemary Kayess is the Australian Disability Discrimination Commissioner. A wealth of knowledge with her academic background in law, tireless work ethic and lived experience as a quadriplegic have led to many leadership roles. With a keen interest in geopolitics, she's also made an impact overseas being appointed to lead the charge as an Australian…
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New York Times reporter Nicholas Fandos, author of a recent article titled “An Emboldened Trump Seeks to Bend New York City to His Will,” joins co-hosts Whitney Terrell and V.V. Ganeshananthan to talk about why President Trump wants to dismiss corruption charges against New York City Mayor Eric Adams. Officials in Trump’s Department of Justice say …
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“Don’t just produce a single ad, produce three or four ads that are all related to each other in a campaign, because you get that familiarity, you get that consistency, you get that storytelling narrative that spans a single spot and starts to reach across the entire campaign, and it’s consistent across touchpoints. But then when it comes to the so…
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This week’s Wild Health podcast episode focuses on the experiences and expertise of Dr. Kalin Johnson, a clinical pharmacist and neurodivergent mentor, who discusses autism, sensory processing differences, and communication challenges faced by neurodivergent individuals. The conversation dives deep into the misconceptions about autism, highlighting…
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New Atlantic staff writers Ashley Parker and Michael Scherer, authors of a recent article called “The Tech Oligarchy Arrives,” join host Whitney Terrell to talk about tech oligarchs’ influence over President Trump’s administration. They discuss the significance of prominent billionaires like Mark Zuckerberg and Jeff Bezos attending Trump’s inaugura…
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“Does that sound like a robot or does that sound like AI? Does that sound synthetic? Does that sound human? When we think about it, we can’t tell. But when we rely more on those primal, very basic human responses, we can tell. And what’s fascinating to me is even after we told people which voice was which, they still couldn’t tell the difference be…
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Essayist Thomas Dai joins co-hosts V.V. Ganeshananthan and Whitney Terrell to discuss his new collection, Take My Name But Say It Slow, in which he writes about place and identity. Dai talks about the imperialist impulse behind Trump’s attempt to turn the Gulf of Mexico into the “Gulf of America,” the power of naming, and the appeal and uncertainty…
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“What I did is also in the beginning with my prototypes, I did those science-fiction sounds. I watched all the science-fiction shows and I was like, yeah, let’s get those spaceships in there, I need to do spaceships. And it was fun, I’ll be honest. My wife hated it. When she was in the car with me, she was like, ‘Hey, everybody’s looking, please. N…
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In this episode of the Wild Health Podcast, host Jeff Graham dives deep into the transformative power of taking a break from alcohol with guest Clifford Stephan, the founder of Booze Vacation. Stephan shares his personal journey of eliminating alcohol for a year, the profound impact it had on his health and career, and why he’s now dedicated to hel…
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Acclaimed novelist and Director of the Iowa Writers’ Workshop Lan Samantha Chang joins Fiction/Non/Fiction hosts V.V. Ganeshananthan and Whitney Terrell to discuss the role that literary personas may–or may not–have played in recent revelations about Alice Munro, Neil Gaiman, and Cormac McCarthy. Chang discusses how writers often develop literary p…
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“There are a few perspectives from which you can see this. One would be you pay a premium price for a premium car or premium product in general. So basically, if you just look at the numbers, you pay for people like me at BMW, now doing this. But then also what you mentioned, you’re buying a premium product, you’re expecting a premium experience. A…
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Novelist and former Huffington Post climate reporter Sarah S. Grossman joins Fiction/Non/Fiction co-hosts V.V. Ganeshananthan and Whitney Terrell to talk about the Los Angeles wildfires. Grossman, who lives in Los Angeles and whose 2024 novel A Fire So Wild centers on a wildfire in Northern California, discusses how communities are coming together …
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“It’s just the way music is consumed. My kids went to summer camp, and they wanted to, like, bring music with them. But they’re not allowed to have electronic devices, like, they can’t bring a phone. And my son was, like, ‘Oh, I’ll just take my phone.’ And I’m like, ‘No, you don’t understand, like, you’re not going to have internet.’ And they’re li…
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