In the Loupe is a weekly podcast hosted by Punchmark, the Jewelry Industry's favorite website provider. Each week's episode is focused around the explanation and advocacy of important E-Commerce topics and why every jeweler needs to be focused on their online presence now more than ever.
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Jewelry Website Design Podcasts
The Style That Binds Us podcast features conversations centered around fashion and living a stylish & fearless life. We speak with industry experts, fashion designers and insiders, and throw a few mother daughter chats into the mix! This podcast has been described as the "How I Built This" of fashion. Website: http://thestylethatbindsus.com/ YouTube channel: https://www.youtube.com/channel/UChFVuT_XmJMPPnrK7rjGbIw?view_as=subscriber Join our newsletter: https://thestylethatbindsus.com/genera ...
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I left my corporate job in 2018 and decided to take my love of business strategy full time. I wanted to help businesses effectively increase brand awareness and loyalty through a 360 approach of brand building. As CEO at, For the Love Of People Group, I use a variety of tools to build your brand whether that be improving your website, increasing your web traffic, or building you as a brand through various PR and marketing methods. This podcast is about inspiring the entrepreneur in you to li ...
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Hi, I’m Jan Shaw – The Success Alchemist, and I’m so glad you’re here. My website is www.thesuccessalchemist.net I host The Cosmic Creating Show on Cosmic Reality Radio every Saturday from 5-6 pm EST and Wednesday from 6-7 pm EST. These shows highlight current events. On every second Saturday I co-host on the Say What Show 6-8 pm EST. I’m known as The Success Alchemist because I teach a magical combination of personal empowerment, mindfulness, manifestation and powerful business and marketin ...
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The 2025 Holiday Consumer Survey Results ft. Podium
46:45
46:45
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46:45Melissa Monroe from Podium shares exclusive insights from a recent consumer survey of nearly 1000 prospective shoppers about projected holiday spending for the upcoming season, revealing data-driven strategies for retailers to maximize their sales. Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchma…
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Marketing Through Q4 and Beyond ft. Hope Bellair
42:56
42:56
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42:56Digital marketing expert Hope Bellair shares insights from HubSpot's Inbound 25 conference and tailored Q4 marketing strategies for different types of jewelry businesses. Reach Hope Bellair at [email protected] or 704-910-4774, extension 318 for more information about holiday marketing strategies. Learn about our sponsor JewelerOS: trytheringbuild…
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5 Jewelry Industry Topics You Should Be Paying Attention To
29:23
29:23
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29:23The jewelry industry is evolving with significant technological, market, and policy developments that are reshaping how businesses operate and connect with customers. Google Gemini AI tool can place jewelry onto digital hands and ears, offering an alternative to expensive lifestyle photography. Taylor Swift's vintage-inspired engagement ring featur…
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Let's Talk with Ring Buyers (Part 5): A Custom Engagement Ring Journey
50:34
50:34
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50:34Michael interviews his eldest brother, Joseph, about his custom engagement ring process with Vincent from Arezzo Jewelers, revealing that custom projects can be affordable and quick when incorporating family jewelry pieces. If you're considering a custom engagement ring, don't assume it will be more expensive or time-consuming than buying off the s…
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Listen First, Lead Second: 1 Year of Leading AGS ft. President Alexis Padis
44:12
44:12
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44:12Alexis Padis, President of AGS, shares insights from her first year of leadership and discusses her vision for the organization's future after being re-elected for a second term. Alexis shares what leadership development looks like in an organization with a storied history, and the humility and foresight required to implement changes that might not…
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Everything You Need to Know About the NEW ChatGPT-5
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33:06
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33:06GPT-5 has arrived with meaningful improvements in logical reasoning, processing speed, and the ability to dynamically switch between models based on task complexity! The technology excels at pattern recognition in data analysis while software developers are finding new ways to integrate it into their workflow without sacrificing quality. Mike sits …
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Analyzing 10 Jewelry E-Commerce Stats from H2 2025
23:20
23:20
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23:20Michael dives into data pulled directly from the Punchmark E-Commerce platform for Q1 & Q2 of 2025. Punchmark services only the Jewelry industry, which means their platform data offers a unique insight into the e-commerce fluctuations and jewelry trends of the industry as it stands today. Learn more about our sponsor, Jewel-Craft: jewel-craft.com S…
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Steering the Ship: Exclusive First Interview with RJO's New President, Bill Becker
46:10
46:10
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46:10In the Loupe EXCLUSIVE Bill Becker, new President of the Retail Jewelers Organization (RJO), shares his perspective on the organization's growth from a small collective buying group in 1966 to a powerhouse with nearly 1,200 members today. As both a multi-store jeweler and industry leader, Bill offers unique insights into RJO's success factors, curr…
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An AI-Powered Ring Designer That Actually Works ft. StoneAlgo
58:34
58:34
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58:34StoneAlgo's new Jeweler OS product is revolutionizing how jewelers convert website traffic into sales by generating real, manufacturable CAD files for custom engagement rings. The AI-powered tool creates a seamless path from online browsing to in-store purchasing while allowing jewelers to set their own markups. Learn more about JewelerOS: https://…
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Beating the Summer Slump: Services to Drive In-Store Traffic
20:32
20:32
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20:32It’s no secret that summer can be a slower season for retail, and the jewelry industry is no exception. After the excitement of spring engagements and before the holiday shopping season ramps up, many jewelers experience a noticeable dip in foot traffic and sales. But a summer slowdown doesn’t have to mean a complete stall in business. This time of…
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I Went to the Biggest Jewelry Show in the World!
36:58
36:58
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36:58Michael recounts his journey through the JCK Las Vegas jewelry show, discusses notable jewelry trends, and the value of in-person industry relationships. He also buys some jewelry that comes... blessed. Pretty neat! Schedule your appointment for RJO & IJO at punchmark.com/appointments Send us a text Send feedback or learn more about the podcast: pu…
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Maximizing Client Retention ft. John Liebler of Clientbook
44:04
44:04
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44:04John Liebler, formerly of Signet and currently VP of Operations at Clientbook, shares how independent jewelers can maximize sales through client retention strategies and relationship building in the digital age. Learn more about Clientbook: punchmark.com/clientbook Schedule a guided demo today at punchmark.com/go Send us a text Send feedback or lea…
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The King's Diamond Dealer ft. Gems by Pancis
48:44
48:44
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48:44Kyle Pancis from Gems by Pancis shares the fascinating world of fancy colored diamonds, revealing how a royal connection in Belgium launched his family's 30-year specialty business. His insider perspective offers rare glimpses into the value, cutting techniques, and origin stories behind some of the world's most exclusive gemstones. Learn more abou…
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Breaking Down the Best - Atlassian (Trello, Jira, Confluence)
31:28
31:28
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31:28Atlassian is a suite of products including Jira, Confluence, and Trello. The Atlassian suite offers powerful tools for business organization and knowledge management that can be adapted for jewelry retailers, with special focus on Trello and Confluence. Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Pu…
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I Went to the FOURTH Punchmark Client Workshop and All I Got Was This Podcast Episode
40:40
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40:40Join Mike for a behind the scenes look at Punchmark's annual Client Workshop in Charlotte, NC, offering a glimpse into what makes this educational event special for jewelry retailers from across the country. If you missed the Workshop this year, make sure to mark your calendars for next May to attend our two day educational workshop in person! It's…
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Retailer Roundtable: Hosting Events and Predicting Trends in Retail
32:18
32:18
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32:18Marketing professionals Lisa-Marie Delgado from Gary J. Long Jewelers & Aurora Simpson from Holliday Jewelry share insights on retail strategies, event planning, and industry trends in an energetic conversation LIVE from the Punchmark Client Workshop in Charlotte, NC. Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe…
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Vendor Roundtable: Gold Prices, Tariffs, and JCK Prep ft. Ostbye & Brevani
44:16
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44:16Michael hosts a LIVE Vendor Roundtable at the 2025 Punchmark Client Workshop, featuring Jordan Peck from Brevani and Craig MacBean from Ostbye jewelry to discuss how they're navigating current market challenges and preparing for the upcoming buying season. Ostbye: https://ostbye.com/ Brevani: https://brevani.com/ Send us a text Send feedback or lea…
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Michael's childhood friend, Taylor, shares his journey of designing a custom engagement ring with a lab-grown sapphire centerpiece, highlighting the collaborative decision-making process with his fiancée Jen who had a clear vision from the start. Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark…
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What I Learned About Business Marketing from Hosting a Solo Art Exhibition
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24:52
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24:52Drawing from his recent experience hosting a solo watercolor exhibition, Michael Burpoe shares marketing strategies that business owners can apply to their own store events. He explains how effective event planning, branding, goal-setting, and multi-channel promotion can enhance attendance and sales for any luxury buying experience. Send us a text …
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What the Heck Is Happening In the Jewelry World ft. Michelle Graff, Editor-in-Chief at National Jeweler
58:26
58:26
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58:26Michelle Graff, editor-in-chief of National Jeweler, shares insights on unprecedented industry challenges including record-high gold prices and fluctuating tariffs. The jewelry industry faces a period of uncertainty that feels even more unpredictable than the pandemic era. We cover National Jeweler's impressive 120-year legacy, what stories in the …
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Why Now is the Best Time to Try E-commerce
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30:34Now is the perfect time for jewelers to explore e-commerce as an additional revenue stream, especially during economic uncertainty. Having your products available for online purchase creates "another line in the water" that can catch unexpected sales with minimal effort. Download our free e-commerce strategy checklist at punchmark.com/checklist to …
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Pearls are one of the oldest, most influential gems the world has ever known with a rich history dating back well over 5,000 years. Matt Harris shares his passion for this unique gemstone and explains how fashion trends surrounding the gem have shifted in the last 100 years, where he predicts they will head in future years, and how jewelers can ens…
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Jade, and Why It's so Misunderstood ft. Jewels of the Trade
48:38
48:38
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48:38Jordan Wentz, or Jewels of the Trade, shares her expertise on jade, one of the most misunderstood gemstones in the jewelry world, explaining its historical significance and how to identify authentic pieces. She illuminates the differences between Jadeite and Nephrite jade while providing guidance for retailers and consumers on recognizing quality j…
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Why Is the Price of Gold so Darn High?? ft. David Siminski
42:36
42:36
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42:36David Siminski, a refiner with 32 years of experience at United Precious Metals in Buffalo, shares his expertise on gold's dramatic price surge, how it might impact custom jewelry projects, and speculates on if the price will continue to climb. Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's…
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Retailer Roundtable: Navigating the Jewelry Year
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50:06
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50:06Mike is joined by a panel of retail jewelers to talk about how they navigate the Jewelry Year. From when they schedule in their annual vacations, which jewelry shows they attend, and what jewelry styles are doing well at their respective stores. Matt & Kim from R. Gregory Jewelers in Statesville, NC https://www.rgregoryjewelers.com/ Cole from Ware'…
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When It Snows, You Win: Inside the World of Prize Indemnity Insurance ft. Tokio Marine HCC
24:02
24:02
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24:02Prize indemnity insurance might sound like a dry financial topic, but Robin Lang from Tokio Marine HCC reveals it's actually one of the most exciting marketing tools available to jewelers today. We discuss how retailers can offer customers full refunds on purchases if certain events occur – like six inches of snow on New Year's Day, or a Safety dur…
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From President to Owner: an Interview with Stephen Barnes of IJO
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45:46
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45:46For an exclusive first interview, Michael interviews Stephen Barnes, newly announced Owner and President of IJO about what the changes mean for him, IJO, and the retailers & vendors included in the group. Stephen Barnes shares his journey from longtime IJO member to President and now Owner, discusses his vision for the future of the Independent Jew…
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The Art of the Campaign ft. Buzz Advertising Agency
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43:02
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43:02Michael speaks with Bri Black from Buzz Advertising Agency and Hope Bellair, Digital Marketing Manager at Punchmark, for a discussion on the art of creating effective marketing campaigns. Learn how to conceptualize a campaign, set goals and metrics, and execute on marketing for your next effort! Learn more about Buzz Advertisement Agency: https://b…
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In the Loupe, is an award winning podcast for jewelers, produced by Punchmark, the Jewelry Industry’s FAVORITE website platform. In the Loupe is made for Retail Jewelers to keep them up to date with the latest and greatest taking place in the world of jewelry, both online and in-store. Join me as I attend jewelry trade shows, educational workshops,…
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I Tried Virtual Reality (VR) So You Don't Have To
45:22
45:22
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45:22Virtual Reality (VR) is growing in popularity, and as the technology improves, so do the opportunities for use in real life. Michael has explored VR with his friends the past year and reports back on his experiences, the good, the bad, the... vertigo-inducing. Michael later speaks with three of his best friends who are avid VR users on how they've …
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Sustainable Practices & Sibling Business Partnerships ft. Brevani
44:32
44:32
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44:32Brevani, an offshoot jewelry brand of Color Merchants, owners Jordan & Allison Peck share their innovative journey in the jewelry industry, focusing on modern trends while maintaining a legacy of responsible sourcing. They discuss their dynamic collaboration as brother and sister, successful marketing strategies, what they stand to learn and gain a…
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Breaking Down the Best - Google Suite (Drive, Docs, Sheets, Forms, & Slides)
28:56
28:56
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28:56Today we are taking a deep dive into the Google Workspace Suite of tools. These free tools are cloud based and able to be accessed in minutes after the creation of a Gmail account. These tools are widely considered to be industry standard tools, as they make collaboration and asynchronous editing possible. Learn how the Punchmark team has been usin…
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Jewelry Buying Events Are Having a Moment ft. National Rarities
40:36
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40:36Michael sits down with Justin VanMatre of National Rarities to discuss what the last year of estate buying events looked like, what the most commonly bought items were, and announces the new Punchmark x National Rarities event page templates they recently collaborated on. If you have hosted a NR event, or plan to soon, you'll want to tune in for th…
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The Jeweler's Ace Up Their Sleeve ft. Jewel-Craft
34:48
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34:48Meet the unsung heroes of the jewelry world as Mike speaks with Stefanie Wesdorp from Jewel-Craft, a fourth-generation family business that handles service requests for hundreds of retail jewelers around the US. Stefanie shares how Jewel-Craft has carved out a role as the hidden powerhouse behind so many jewelry stores. Tackling everything from int…
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Streamlining Jewelry Recruitment: Transform Your Hiring Process with JewelLink ft. William Jones IV
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40:00Join Michael as he speaks with William Jones IV from Sissy's Log Cabin as we explore JewelLink, a cutting-edge recruiting tool revolutionizing how jewelry stores find the perfect candidates. Whether you're an entrepreneur looking to expand or a jeweler seeking top talent, you'll gain valuable insights into refining your hiring process, focusing on …
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By the Numbers: A Look Back at 2024's Metrics & More
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28:06
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28:06We are back! Mike shares e-commerce trends from Punchmark's data, focusing on average cart value and sales performance across different months and compares year to year. Take Aways: • AOV reveal fluctuations in average cart value from 2021 to 2024 • Notable months for sales performance include April, August, September, and October • Friday emerges …
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SAY WHAT 1/4/24 -Trump's Human Design
1:56:20
1:56:20
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1:56:20"Say What" Nancy Hopkins, Dolly Howard, Walt Silva and Jan Shaw analysing Donald Trump's Human Design chart. Walt Silva https://waltsilvashungite.com/ Jan - https://www.TheSuccessAlchemist.net “Say What?” live show is seen Saturdays 5-7 pm EST and the "Say What Replays" oldie shows are seen 2-4 pm EST- http://www.cosmicreality.com/radio.html PODCAS…
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It's the final episode of Season 5, which means Mike is giving you a tour of all of the best bits from this season. This is the 50th episode from this season, and we've interviewed some impressive and distinguished members of the jewelry industry this year. We hope you'll enjoy a look back on some of our favorite moments from Season 5! We will be b…
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Marketing & Jewelry Trends for 2025 ft. Hope Bellair
34:54
34:54
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34:54Mike sat down to chat with Hope Bellair, Punchmark's Digital Marketing Manager, exploring the booming resurgence of event-based marketing and the domination of short-form video content. As TikTok's fate hangs in the balance, we consider the clever strategies jewelers can adopt to pivot their marketing efforts while staying ahead in the digital game…
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Crafting a Marketing Symphony: Social Media Strategies for Every Platform
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34:52Unlock the secrets to creating a harmonious marketing strategy with our latest episode, "Marketing Symphony." Each channel has it's own unique language and requires a slightly different approach. Discover how to tailor video content to suit the unique quirks of platforms like Facebook, Instagram, TikTok, and LinkedIn! Send us a text Send feedback o…
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SAY WHAT 12/7/24 - New Medicine to Notre Dame Symbolism
1:56:00
1:56:00
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1:56:00"Say What" Nancy Hopkins, Walt Silva and Jan Shaw analysing the Health Industry and why it is on its way out; what symbolism is associated with the reopening of Notre Dame Cathedral; How, why, and who involving the 2019 fire. Walt Silva https://waltsilvashungite.com/ Jan - https://www.TheSuccessAlchemist.net “Say What?” live show is seen Saturdays …
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8 To-Dos for Your Administrative Checklist to Manage Your E-Commerce Website Better
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20:40The holiday season brings a rush of online shoppers, making it crucial for retail jewelers to ensure their e-commerce sites are in top shape. With a well-prepared website, you can enhance your customer experience, avoid technical hiccups, and maximize sales. Here’s a quick checklist to help you get your website holiday-ready, from payment setups to…
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One of a Kind Jewelry with Omi Privé ft. Niveet Nagpal
36:30
36:30
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36:30Omi was founded nearly 35 years ago by Omi Nagpal and his wife, Preeti, whose family were ruby miners dating back to 19th century Burma. Later, their son, Niveet, founded Omi Privé, their finished jewelry business that specializes in one of a kind finished colored stone jewelry. From design processes to nurturing retailer relationships, Niveet shed…
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COSMIC CREATING 11/16/24 - Trump Cabinet, UK Government
58:47
58:47
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58:47“Cosmic Creating Show” with Jan Shaw - Democrat heads explode over Trump's nominations, UK government goes Bonkers Success Alchemist Success Coach | Business & Marketing Strategist https://www.TheSuccessAlchemist.net X @CoachJanShaw Telegram - https://t.me/usukpatriot/56 Jan's Podcast Station: https://cosmic-creating-with-jan-shaw.castos.com/ "Cosm…
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Mastering Black Friday: Elevate Your Store's Success ft. Hope Bellair
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22:44Prepare to transform your online presence into a powerhouse of holiday cheer. We discuss how to maintain an omni-channel experience that seamlessly connects your digital and physical storefronts especially around the time of year where it matters most! Don't let outdated information be the Grinch that steals your holiday sales—tune in as we share t…
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COSMIC CREATING 11/9/24 - Trump Win, Dems Cheating, Brunson Case
58:11
58:11
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58:11“Cosmic Creating Show” with Jan Shaw - Trump winning bigly, Dems still cheating, the Brunson case. Success Alchemist Success Coach | Business & Marketing Strategist https://www.TheSuccessAlchemist.net X @CoachJanShaw Telegram - https://t.me/usukpatriot/56 Jan's Podcast Station: https://cosmic-creating-with-jan-shaw.castos.com/ "Cosmic Creating" is …
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How to Use Email Marketing to Market Smarter ft. Hope Bellair & Sarah Weekes
34:18
34:18
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34:18Email marketing has the power to elevate your traffic to new heights. Mike sits down with Hope Bellair, Punchmark's Digital Marketing Manager, and Sarah Weeks, Art Director at Punchmark, to discuss best practices and strategy for your next Email Marketing campaign. Where is the sweet spot for sending "too many" and "radio silence"? What should you …
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COSMIC CREATING 11/2/24 - Kamala Lies, Dems Cheat, Brits Enraged
59:37
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59:37“Cosmic Creating Show” with Jan Shaw - Kamala lies backfire, Dems cheat again, Brits enraged Success Alchemist Success Coach | Business & Marketing Strategist https://www.TheSuccessAlchemist.net X @CoachJanShaw Telegram - https://t.me/usukpatriot/56 Jan's Podcast Station: https://cosmic-creating-with-jan-shaw.castos.com/ "Cosmic Creating" is seen 5…
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Prepping for the Busy Season ft. Ray Lantz of The Diamond Center
36:40
36:40
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36:40Are you open every day between Black Friday and Christmas Eve? Do you close between Boxing Day and New Years? Do you have VIP events or "Guys Nights" to drive traffic? Do you stock up your best sellers with multiples or get a broad variety of products? The busiest time of the year is starting, and Michael sat down with Ray Lantz from The Diamond Ce…
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COSMIC CREATING 10/26/24 - Voting, Vote Machine Crime, Trump and Tyrus
59:11
59:11
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59:11“Cosmic Creating Show” with Jan Shaw - Harris/Walz campaign in trouble, Labor at war with patriots and Trump Success Alchemist Success Coach | Business & Marketing Strategist https://www.TheSuccessAlchemist.net X @CoachJanShaw Telegram - https://t.me/usukpatriot/56 Jan's Podcast Station: https://cosmic-creating-with-jan-shaw.castos.com/ "Cosmic Cre…
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