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Funnelytics Podcasts

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Welcome to Funnel Vision, hosted by Mikael Dia, Founder & CEO of Funnelytics. This weekly podcast features Founders, CEOs, and CMOs from B2B companies generating $2-30M ARR who break down the exact playbooks behind their growth engines. Instead of just talking strategy, our guests dive into specific numbers, channels, and tactics that are winning for them today. You'll hear how a SaaS founder built a content engine that generated $2.4M in qualified pipeline, or exactly how a marketing leader ...
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Beyond 8 Figures

A.J. Lawrence

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At Beyond 8 Figures, we believe in DELIBERATE entrepreneurship. It means creating a solid foundational framework for your entrepreneurial journey, building from a place of passion, and intentionally aligning your actions with your goals so that you can create success on your terms. Join A.J. Lawrence, the journeyman entrepreneur with several 7 figure exits, as he shares honest conversations with successful entrepreneurs about their experiences starting and scaling businesses to $10M and beyo ...
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Nicholas Delgado (CEO of TNA Associates) joins Mikael for the premiere episode of Funnel Vision's new season to break down how he scaled a D2C skincare brand from $5,000 to $1 million per month in revenue within a year using data science and AI-driven marketing strategies. Nicholas specializes in quantitative modeling and business analytics, helpin…
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What comes after the big exit? For Jess Stewart, it wasn’t freedom—it was confusion. In this episode, we unpack how she rebuilt both her purpose and leadership rhythm after selling her company. If you’re feeling stuck in your business or unsure about what comes next, Jess’s story offers a practical path forward. Here’s what we cover: The emotional …
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Success isn’t just surviving chaos—it’s building toward your exit. In this episode, I talk with Philip Blackett, founder of Dream Business Makeover and LifeAfter40.com. He’s been through the fire—literally rebuilding a cemetery business during COVID while pulling double shifts at Chick-fil-A to make payroll. We talk exit strategy, leadership, and w…
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Buying a business sounds like a shortcut—but most people never make it to the finish line. Why? Because they chase the wrong deals. In this episode, I talk with Richard Parker, founder of Diomo Corporation, about what really works when you're looking to acquire a business that fits you—and what most people get completely wrong. 🎯 You’ll Learn: Rich…
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Your business is growing—but is your personal wealth strategy keeping up? In this episode, I sit down with Mark Cecchini, a wealth advisor who works with high-growth founders, to break down what it really means to build a personal capital stack. 🎧 We cover: Why “just invest in Vanguard” isn’t a real plan How to make decisions when income’s uneven W…
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AJ Eckstein (Founder & CEO of Creator Match) joins Mikael to discuss the emerging world of LinkedIn creator marketing and how brands can leverage professional influencers for B2B growth. AJ's company Creator Match has run some of the biggest LinkedIn creator campaigns including Notion's viral "Notion Faces" campaign with 50 creators posting simulta…
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Growth doesn’t always mean profit. In this episode, I’m joined by ProfitHive founder Kevin Bees to talk about how growing businesses leak money—and how to stop it. Kevin shares the 7 hidden areas where founders lose margin, plus a tactical framework for getting your financial house in order without becoming an accountant. 🎧 What you’ll learn: How t…
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Taylor McMaster (Founder of DOT & Company) joins Mikael to discuss client onboarding and account management strategies that help agency owners scale beyond the day-to-day operational bottlenecks. Over the past 6 years, Taylor has helped over 12,000 agency owners optimize their onboarding processes through her fractional account management services.…
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Success isn’t just about scale—it’s about control. And sometimes that means cutting through the chaos you created. In this episode, I sit down with Mikael Dia, founder of Funnelytics, to talk about how simplifying your operations, offers, and mindset can unlock the growth you’ve been chasing. We get into the real stuff: what happens after the VC ch…
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Chris Silvestri (Founder of Conversion Alchemy) helps series A - C B2B SaaS companies increase their conversions by improving their messaging. By applying his copywriting and positioning skills, his clients have seen their conversions improve anywhere from 30 - 200%. Chris started out as a software engineer, but later on pivoted to solopreneurship.…
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Ever feel like the business you built is running you? In this episode, I sit down with John F. Kettley, founder of Sales Masters Guild, to talk about how entrepreneurs lose their way as their company grows—and what it really takes to regain control of your business. We talk mindset, sales systems, burnout, and the moment most founders realize they’…
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Let’s be honest—most founders are chasing traction without stopping to ask: Is this still what I want to build? In this episode, I talk with Amit Garg, Managing Partner at Tau Ventures, about what it means to build a purpose-aligned business from the ground up. From launching a hospital in India to raising $86M for a venture fund, Amit shares what …
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Success isn’t always what it looks like on the outside. In this episode, I talk with Justin Breen about what it really means to lead a visionary business—with clarity, intention, and zero fluff. We unpack Kolbe scores, mindset patterns, and the four traits that set true visionaries apart from the pack. 🔥 Inside this episode: How to measure your lif…
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What if everything you know about “value-driven copy” is wrong? In this episode, I talk to Will Green, Founder of Copy Road, about what actually makes copy convert. We dive into the difference between trust and tricks, and why the best copy doesn’t need a sales funnel—it needs a promise, proof, and process. 🔥 What you’ll learn: Why most copywriting…
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Success isn’t just about strategy—it’s about how you communicate it. And when the message isn’t landing, it’s probably not your offer. It’s your story. In this episode, storytelling expert Karen Eber joins A.J. to explore how to build trust with storytelling—whether you're pitching, leading, or aligning your team. You’ll learn how to craft stories …
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Success isn’t just about hustle—it’s about smart ownership. In this episode, I sit down with Ben Kelly, an acquisition entrepreneur who’s scaled five businesses with little to no upfront cash. We talk about how you can skip the startup chaos and buy a business that’s already thriving. 🔥 You’ll learn: The “aha” moment that made Ben leave JPMorgan Wh…
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Growth doesn’t come from hustle. It comes from clarity. Sean Si hit the wall most founders do — trying to do everything, lead everyone, and fix all the things. Then he blew it up and started fresh. In this episode, he walks us through how he scaled SEO Hacker by simplifying, delegating, and focusing on what actually matters. ✅ What burnout taught h…
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You built the business. You cashed out. Now what? Most founders think they need to “reinvest everything” or go chase the next big thing. But in this episode of Beyond 8 Figures, I sit down with Ben Fraser of Aspen Funds to break down how to invest after selling a business — the right way. Ben’s been inside this game since the last recession. He wat…
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Most founders wait too long to adapt. Ray Deck says that’s a mistake—and shows how to scale smarter using the tools you already have. What if the biggest leverage in your business isn’t new funding or a bigger team—but the knowledge and trust you’ve already built? This week, I’m joined by Ray Deck, founder of State Change, to break down how AI, no-…
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🎙️ What if your biggest business breakthrough came from TikTok… in a language you barely spoke anymore? This week, I sat down with Kanessa Muluneh, the powerhouse behind the fashion brand MULU. She built a thriving clothing company in Africa—not through Shopify or ads—but through Telegram, WhatsApp, and a loyal audience she nurtured with blunt hone…
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Jake Hundley (CEO of Evergrow Marketing, Host of The Agency Growth Podcast) operates in the landscaping & lawn care industry. To date, 100% of their business has come inbound - which is a dream state for most agency owners. Jake and his co-founder Cody both worked at agencies prior to founding their own, and they recommend doing the same to anyone …
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Bianca Blake (Co-Founder of Klickrr) is an expert in leveraging text-messaging as a marketing channel. Texting is a heavily underrated marketing channel. Before founding Klickrr, Bianca ran marketing for various corporations. After getting fed up with the corporate life, she found a few contractor opportunities that ultimately grew into a consultan…
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Hiring global talent is no longer just for massive corporations—it’s a game-changer for small and mid-sized businesses, too. In this episode, I sit down with Kevin Ashcroft, a veteran in outsourcing and remote work, to break down the exact strategies you can use to hire, manage, and scale a global team efficiently. 💡 Learn how to avoid common outso…
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Patrick Ward (VP of Marketing, Formula.Monks at Media.Monks) joins Mikael to help marketers figure out what it takes to become a truly legendary marketer. He’s constructed world-class campaigns with such global multi-billion dollar clients & partners as Google, Nike, Walmart, Sony, Allianz, Fiji Airways, Oracle, and The U.S. Space Force. What many …
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Chris Roche (CEO of Catalyst Consulting) joins Mikael to discuss the bottom of the funnel (BOFU) for B2B tech. Chris is an ex-CRO who founded his agency 3 years ago, which has now grown to over 7 figures in ARR. One hugely impressive stat about Catalyst Consulting is that Chris has been able to scale the agency to 7 figures with only around $10k sp…
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💡 Think hiring global talent means outsourcing to low-level VAs? Think again. Jon Matzner shares a game-changing approach to hiring and automation that can actually help you scale. 🔑 In This Episode, You’ll Learn: ✅ The biggest mistake founders make when hiring global talent ✅ How to structure your team for high-leverage growth ✅ Why media leverage…
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Lindsey Carnett (CEO & Founder of Marketing Maven, Author of The Marketing Maven Method: Secrets of a Maven) joins Mikael to help agency owners differentiate between brand and performance marketing, and better understand how to approach PR. Brand Marketing & PR often get neglected in favour of performance marketing due to it being more difficult to…
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Robert Glazer (5x Entrepreneur, #1 WSJ & USA Today Best Selling Author, Top 0.1% Podcast Host) is an expert in all things affiliate marketing. His affiliate journey started with the realization that cost-effective lead sources are the lifeblood of business, and at the time content partnerships were a brand new niche that could provide exactly that.…
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Phil Ranta (COO at Fixated) is a pioneer of the digital media revolution, working as a pre-YouTube professional web video producer in 2005, video content app creator before the smartphone revolution in 2007, an early exec in the MCN boom with two successful exits, and as the Head Gaming Creators at Facebook and Mobcrush, driving the live streaming …
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This episode isn’t just another polished success story—it’s the raw, unfiltered reality of what it really takes to build something big. Brad Pedersen has been through the wringer: rapid growth, crushing failures, and three bankruptcies before finally getting it right. In this episode, Brad shares invaluable business growth lessons, offering insight…
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Stephanie Kelly (Chief Product Officer at Styles) started her career in marketing and communications before transitioning to executive coaching. After 15 years in marketing, including working with boutique agencies and in crisis communications, she experienced a health challenge that led to a profound career shift. She became passionate about helpi…
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