DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands. We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more. If you're interested in the stories behind your favorite consumer brands, this podcast is ...
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Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.
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Sit down with growth leaders and marketing executives from leading brands and companies across industries and stages. From exploring the evolution of growth marketing to walking the tightrope between brand and performance marketing to the epic saga of launching an ecommerce brand—we’ll dig into it all! Our guests will share their wins and war stories, and arm you with actionable insights on how to craft best-in-class strategies, execute with efficiency, and build your dream team. Growth Talk ...
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Share experiences
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#357 - Product First, Creator Second: How 1Up Candy Hit $10M in 10 Months feat. VOID CEO Chris Koch
43:45
43:45
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43:45Chris Koch is the founder and CEO of VO/D, a venture studio that partners with massive talent celebrities to build enduring CPG brands across DTC, e-commerce, and retail. With a background in sports, investment banking, and talent management, Chris brings deep experience in identifying consumer needs, pairing them with the right creators, and execu…
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Inside Academy Sports + Outdoors' Store Expansion Strategy
17:49
17:49
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17:49In episode 482 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Matt McCabe, executive vice president and chief merchandising officer at Academy Sports + Outdoors, one of the nation's largest sporting goods and outdoor stores. Listen in as McCabe discusses the addition of the Jordan Brand into 145 of its stores and its e-commerce site……
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Detailing World's Founder on Serving Car Enthusiasts
22:34
22:34
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22:34In episode 481 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Matthew Kelly, founder and owner of Detailing World, the largest selection of professional-grade car detailing products operating over a dozen stores and wholesale nationwide. Listen in as Kelly provides an overview of Detailing World (1:30), why he entered the market with …
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#356 - 0 to $50M in 24 Months: The Explosive Growth Story of BRĒZ feat. CEO Aaron Nosbisch
48:16
48:16
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48:16Aaron Nosbisch is the founder and CEO of BRĒZ, a cannabis social tonic beverage designed as an alcohol alternative that offers a euphoric, feel-good effect without the downsides of alcohol. He built his expertise in e-commerce from an early age, launching multiple internet brands and scaling previous ventures like MONQ (portable aromatherapy diffus…
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Our Favorite Growth Non Hacks 2025 | Insights from Top Marketing Leaders
9:03
9:03
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9:03"It’s not just about selling a product. It’s about creating a feeling people remember—and humor makes it unforgettable.” In this special episode of Growth Talks with Krystina Rubino, we highlight our favorite growth non-hacks: the timeless strategies that drive real results, not just quick wins. It’s packed with smart insights, fresh perspectives, …
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#355 - The Truth About Scaling on Facebook: Lessons from $150M in Ad Spend
40:00
40:00
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40:00Marin Ištvanić is a partner at Inspire Brands, a boutique agency focused on paid social ads, primarily on Facebook and Instagram. He has personally spent over $150 million on Facebook ads for clients and internal brands, successfully scaling Inspire's own brand to $30 million in revenue by their third year. In this episode of DTC Pod, Marin shares …
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How Halara Meets Customer Demand Through its Near-Zero Inventory Model
24:56
24:56
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24:56In episode 480 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Jessica Thompson, global brand president of Halara, women's activewear-inspired everyday apparel. Listen in as Thompson provides an overview of the athleisure brand (1:40), its direct-to-consumer e-commerce distribution channels (2:25), and shares her career journey that le…
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#354 - Tariffs, Duty Drawbacks, and Building a Bulletproof Supply Chain Strategy feat. Justin Sherlock
55:48
55:48
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55:48Justin Sherlock is the co-founder and CEO of Caspian, an AI-native duty drawback platform designed to help brands navigate complex global trade and tariff environments. Prior to Caspian, Justin gained deep experience in finance and logistics at Flexport, where he led Flexport Capital, and previously had several years experience in private equity. I…
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Key Strategies for Ecommerce Success | Aaron Magness (Full Glass Wine Co, Thistle, Brandless, Betabrand)
47:44
47:44
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47:44"You can’t discount your way into building customer loyalty—you earn it through value and trust." In this episode of Growth Talks, Aaron Magness, SVP of Marketing at Full Glass Wine Co., joins host Krystina Rubino to share his journey from brand builder to ecommerce leader. He breaks down how to adapt your leadership style, leverage data to drive g…
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Chewy Ads' Refresh is Boosting Brand and Pet Parent Connections
21:14
21:14
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21:14In episode 479 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Frank Mulcahy, head of sales at Chewy Ads, the retail media network for leading pet retailer Chewy. Listen in as Mulcahy discusses the recent Chewy Ads refresh (1:30), its new key features and functionalities (3:25), and the retail media network's benefits for pet brand……
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Why Marketers Need a Product Mindset | Michael Kaminsky (Recast, Harry’s, Away)
42:53
42:53
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42:53"There’s no magic bullet in marketing—just daily experimentation, measurement, and iteration." In this episode of Growth Talks, Michael Kaminsky, Co-founder of Recast, joins host Krystina Rubino to explore how marketers can rethink the way they measure success. Drawing from his early days at Harry’s, Michael shares how managing a lean media budget …
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How Sustainable Women's Lifestyle Brand Carve Designs is Growing its DTC Sales
25:43
25:43
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25:43In episode 478 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Megan Porteous, chief revenue officer of Carve Designs, a women's sustainable swimwear and clothing lifestyle brand. Listen in as Porteous discusses the genesis and mission of Carve Designs (1:45), its various sales channels (2:55), and her career background as well as newf…
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#353 - Meta Ad Secrets: How Top DTC Brands Spend $300K/Month Profitably
46:17
46:17
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46:17Peter Czepiga is the founder of Flighted, an agency that helps DTC brands profitably scale their advertising on platforms like Meta, TikTok, and Google. He also runs his own brand, Ando. Flighted has worked with some of the most popular DTC brands spending between $50-300k per month on ads. In this episode of DTC Pod, Peter shares his strategies fo…
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Why Authentic Storytelling Matters in Retail | Shruti Khatod (Nutrafol, ThredUp, Macy’s)
56:54
56:54
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56:54"Authenticity isn’t just a buzzword—it’s what makes customers believe in your brand." In this episode of Growth Talks by Right Side Up, Shruti Khatod, VP of Growth Marketing at Nutrafol, joins host Krystina Rubino to discuss the power of authentic storytelling in brand growth. Shruti shares how leveraging real customer stories and choosing the righ…
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How DTC Jewelry Brand Angara's Vertically Integrated Model Delivers Speed and Customization
21:52
21:52
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21:52In episode 477 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Ankur Daga, CEO and co-founder of Angara, a vertically integrated online jeweler that sources and procures stones, designs jewelry, and manufactures pieces in-house. Listen in as Daga talks about his background as well as the founding of Angara (1:45), including the white s…
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How to Align Brand, Performance, and Revenue Growth | Ian Yung (Tonal, Parachute, Touch of Modern)
50:23
50:23
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50:23“Sustainable growth isn’t just about hitting numbers—it’s about aligning efficiency with your business strategy and revenue model.” In this episode of Growth Talks by Right Side Up, Ian Yung, former SVP of Revenue at Tonal, joins host Krystina Rubino to share the real levers of sustainable growth. From navigating long purchase cycles to aligning te…
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Xcel Brands CEO Bob D'Loren on the Future of Social Commerce
34:09
34:09
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34:09In episode 476 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Bob D'Loren, CEO of Xcel Brands, a leader in live stream media and social commerce, and co-founder of ORME, a social commerce app that features TikTok-style videos within a shoppable marketplace. Listen in as D'Loren describes the Xcel Brands organization and its mission to…
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Scaling Smart: Growth Marketing Strategies for Small Teams | Branca Ballot (Glide, GoDaddy)
45:27
45:27
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45:27“Marketing is the glue that connects teams, strategy, and execution—when done right, it drives the entire business forward.” In this episode of Growth Talks by Right Side Up, Branca Ballot sits down with host Krystina Rubino to break down how she went from mechanical engineer to marketing executive, building and scaling growth teams along the way. …
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Digital Innovation is Core to Mondelēz's Growth Strategy
17:55
17:55
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17:55In episode 475 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kostas Georgakopoulos, chief technology officer and chief information security officer at Mondelēz International, one of the largest snack companies in the world offering iconic global and local brands in over 150 countries. Listen in as Georgakopoulos describes the Mondelē…
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#352 - Building a Profitable Timeless Brand: 20 Years, 8 Figures, 100% Bootstrapped with Parker Thatch
49:59
49:59
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49:59Irene Chen and Matthew Grenby are the co-founders of Parker Thatch, a luxury handbag and accessories brand they bootstrapped to 8-figures over the course of 20 years. Matt’s expertise spans tech, design, and marketing, while Irene brings deep fashion industry knowledge from working with powerhouse brands like Donna Karan and Calvin Klein. In this e…
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Lifecycle Strategies for Long-Term Success | Sean Collins (Bilt Rewards, Holscher Analytics, Numbers & Narrative Podcast)
43:30
43:30
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43:30“Lifecycle marketing is integrated marketing focused on the natural use case. It’s about meeting customers where they are.” In this episode of Growth Talks by Right Side Up, Sean Collins joins host Krystina Rubino to share his journey from Army logistics officer to growth marketing leader. Sean discusses the evolution of lifecycle marketing, the im…
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#351 - The Content Strategy That Took Nectar Hard Seltzer to $5M+ in Revenue
54:29
54:29
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54:29Caleb Alvarez is the founder of Shadow Light Studios, an agency specializing in high-converting paid and organic content. He has worked with major consumer brands like Monster Energy, Snapchat, and Samsung, as well as influencers like Tony Hawk, Logan Paul, Ice Cube, and many more. In this episode of DTC Pod, Caleb breaks down how founders can crea…
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How In-Store Advertising Sweetens the Experience for Hershey's Customers
18:48
18:48
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18:48In episode 474 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Brad Santanna, head of omnichannel marketing at The Hershey Company, an industry-leading snacks company, and Steve Triplett, senior vice president of advertising sales at Vibenomics, an in-store digital advertising provider. Listen in as Santanna and Triplett provide insigh…
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Nonprofit Marketing Strategies to Drive Growth & Impact | Julia Steele (Success Academy, iFundWomen, Gawker)
39:33
39:33
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39:33“Research is key. There’s no hack for deeply understanding your customer’s decision set.” In this episode of Growth Talks by Right Side Up, Julia Steele joins host Krystina Rubino to share her journey from journalism to nonprofit marketing and her passion for creating impactful stories that move people to take action. Julia discusses the challenges…
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Inside Primark's US Store Expansion Strategy
25:26
25:26
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25:26In episode 473 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kevin Tulip, president of Primark U.S., the international value retail chain. Listen in as Tulip provides insight into his 22-year career journey with Primark (1:05), the brand's history and mission (3:05), and its continued expansion into the U.S. market (4:55). He discuss…
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From DTC Startup to Retail Success | Shane Pittson (quip, So&So Venture Studio)
37:48
37:48
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37:48“Treat packaging like your entire marketing funnel—it’s a billboard, an ad, and a welcome series.” Shane Pittson, Co-Founder of So and So Venture Studio and former VP of Growth & Marketing (and first employee) at quip, joins Krystina Rubino on Growth Talks to dive into how incremental testing, creative optimization, and customer-centric strategies …
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How True Religion's Influencer and Brand Partnerships Made for Holiday Magic
23:05
23:05
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23:05In episode 472 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kristen D'Arcy, chief marketing officer of True Religion, a global lifestyle, apparel and accessories brand that focuses on producing high-quality denim and sportswear for men, women and kids. Listen in as D'Arcy provides insight into her career journey in retail that lead …
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Wrapping Up 2024 | Insights from Industry Leaders
32:15
32:15
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32:15What did it take to drive growth in 2024? A mix of scrappy execution, data-driven decisions, and a whole lot of emotional intelligence. In this special wrap-up episode of Growth Talks, we’re bringing you some of the best moments from an incredible year of conversations with the sharpest minds in marketing. From uncovering untapped customer insights…
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#350 - Inside Night Ventures: The Fund Behind Internet’s Top 1% Creators (Mr Beast, Kai Cenat, Hasan Piker)
45:00
45:00
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45:00Ben Matthews is a general partner at Night Ventures, an early-stage consumer VC fund, focused on culture, community, and creators. They have partnered with some of the most famous people on the internet including Mr. Beast, Kai Cenat, and Hasan Piker. In this episode of DTC Pod, Ben and Blaine discuss: Lessons from incubating and investing in early…
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Scaling B2B Marketing Strategies at Global Brands | Michelle Lisowski (Uber, Google, Kabbage)
31:10
31:10
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31:10“B2B marketing is really human-to-human marketing. Don’t just talk to companies; connect with the people running the show.” Michelle Lisowski, Senior Director of Global B2B and Partnership Marketing at Uber, joins Krystina Rubino on Growth Talks to explore the art of balancing strategy with scrappy execution, fostering emotionally intelligent teams…
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John Fluevog Shoes' CMO on Selling Unique Soles to Unique Souls
37:21
37:21
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37:21In episode 471 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Stephen Bailey, chief marketing officer of John Fluevog Shoes, an independent design and retail footwear company based in Vancouver. Listen in as Bailey provides an overview of the unique footwear brand (0:45), fulfilling online orders from its stores (2:25), and his 20-yea…
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#349 - Between Trends and Timelessness: The Antara Approach to Building Strong Brands from the Outside In
35:45
35:45
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35:45Isabel Mendez is the founder and design director at Antara Studio, an award-winning full-service design partner for purpose-driven brands. With a focus on brand, content, and design, Isabel and her team help companies create cohesive and emotionally resonant identities across all touchpoints. In this episode of DTC POD, Blaine and Isabel discuss: T…
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Redefining Retail through Customer Loyalty, Brand Authenticity, and Emerging Trends | Sarah Crockett (DSW, Burton, Dickies)
47:53
47:53
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47:53“Great brands, like great friends, are authentic and dependable—they stay true to themselves no matter what.” Sarah Crockett, Chief Marketing Officer at DSW, joins Krystina Rubino on Growth Talks to discuss how staying true to a brand’s core identity is the secret to navigating cultural shifts and customer expectations. In this episode, Sarah share…
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How EVEREST is Bringing its Home Storage 'Beautility' Vision to Life
25:53
25:53
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25:53On episode 470 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Heidi Hurst, head of product development and marketing at EVEREST, a new home organization and storage brand that elevates the potential of every room with stylish and customizable solutions. Listen in as Hurst describes the brand's product and its "beautility" vision to of…
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#348 - Storytelling Across Screens: The New Rules of Brand Building
38:35
38:35
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38:35John Sampogna is the co-founder and CEO of Wondersauce, a modern advertising agency that specializes in brand storytelling, paid media, e-commerce, and digital experiences. In this episode of DTC Pod, John discusses brand storytelling strategies across all sorts of media channels. He shares insights on crafting impactful campaigns and tips for find…
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#347 - Shading the Future: Inside Everhem’s Rise in Custom Window Treatments
43:46
43:46
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43:46Haley Weidenbaum is the CEO and co-founder of Everhem, a DTC company specializing in custom window treatments, including shades and drapery. In this episode of DTC Pod, Haley discusses the strategies that have helped Everhem grow and differentiate itself in the market. She discusses the challenges of online shopping for custom products and how Ever…
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Why LVMH and TAG Heuer Launched an Apprenticeship Program in the US
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21:45
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21:45In episode 468 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Gena Smith, chief human resources officer at LVMH Moët Hennessy Louis Vuitton, a leading luxury goods group, and Beatrice Goasglas, president of TAG Heuer Americas, a luxury timepiece brand. Listen in as Smith discusses why LVMH expanded its Métiers d’Excellence (ME) appren…
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