Welcome to the Creator's MBA podcast, your go-to resource for mastering the art & science of digital product entrepreneurship. My name is Dr. Destini Copp, and I help business owners generate consistent revenue from their digital product business without the need to be glued to their desk, constantly live launching, or worrying about social media algorithms. To learn more, visit my website at https://destinicopp.com/.
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212: Double Your Revenue Without Doubling Your Client Load
14:54
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14:54Send us a text Ever feel like you're stuck on the service provider hamster wheel? You know you want to create digital products, but your calendar is already packed with client work, and finding time to build something new feels impossible. In this week's episode, I break down exactly how to balance both worlds without burning out. You'll learn a pr…
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211: Why Nobody Finishes Online Courses Anymore and How to Fix It
8:55
8:55
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8:55Send us a text Have you noticed how many online courses sit untouched after purchase? In this week's episode, I'm tackling the uncomfortable truth about why traditional online courses aren't working anymore in 2025 – and exactly what you need to do about it. I recently gave my own programs a complete makeover after realizing that people weren't loo…
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210: The Messy Art of Juggling Multiple Successful Businesses
25:56
25:56
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25:56Send us a text This week's podcast episode is a bit different - and I think you'll love it! I'm sharing a recent interview where I was on the other side of the microphone, opening up about what it really takes to run multiple successful businesses at once. In this conversation from The Mess of Success Summit, I pull back the curtain on how I manage…
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209: Is Your Newsletter Actually Working? Simple Metrics to Know for Sure
10:23
10:23
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10:23Send us a text Ever found yourself staring at your newsletter stats wondering if all your hard work is actually paying off? In this week's episode, I'm tackling one of the questions I hear most often from digital product creators: how to know if your newsletter is truly performing. Beyond just watching subscriber counts tick up (or down), there are…
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208: The Five Jobs Of Newsletters That Actually Get Read
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6:13
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6:13Send us a text Ever wonder why some newsletters get eagerly opened while others languish unopened in the inbox abyss? In this week's episode of Creators MBA, I'm pulling back the curtain on what makes the difference between newsletters people can't wait to read and those they quickly archive (or worse... unsubscribe from). Here's the truth that tra…
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207: Behind The Scenes Live Coaching For Digital Product Revenue Growth (Session #1)
21:14
21:14
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21:14Send us a text For the first time ever, I'm pulling back the curtain and sharing a real, unfiltered coaching session on the podcast. This isn't a polished interview or a carefully edited presentation—it's actual coaching happening in real time. In this first session, you'll meet Abby from The Content Experiment, a fractional marketing director who …
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206: Are You Busy or Profitable? How to Tell the Difference
15:23
15:23
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15:23Send us a text Have you ever found yourself excited about a new platform, collaboration opportunity, or marketing strategy only to realize weeks later that it didn't actually bring in any revenue? You're definitely not alone! In this week's episode of the Creators MBA Podcast, I'm tackling the question that every business owner needs to ask themsel…
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205: The Overlooked Secret to Scaling Your Business
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16:48Send us a text Have you ever wondered why some entrepreneurs make business growth look almost effortless, while others (maybe including yourself sometimes!) seem to be constantly pushing a boulder uphill? In this week's episode of the Creators MBA podcast, I'm pulling back the curtain to share something I rarely talk about in such detail – the exac…
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204: The 15-Minute Newsletter Hack That Keeps You in the Primary Inbox Forever
24:22
24:22
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24:22Send us a text Ever wonder why some people's newsletters land in the primary inbox while yours keeps getting lost in the promotional tab? This week on the Creators MBA podcast, I had an amazing conversation with email marketing expert Jay Schwedelson, with the Do This, Not That! top 10 marketing podcast, that I just can't wait to share with you. Ja…
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203: From Zero to 30,000 Email Subscribers Using B2C Virtual Summits
19:24
19:24
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19:24Send us a text Have you been wondering if virtual summits still work in 2025? Let me tell you - they absolutely do, especially in the B2C space. This week's episode features an enlightening conversation with virtual summit expert Krista Miller that might completely change how you think about growing your business. Here's what caught my attention: W…
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202: Want to Future-Proof Your Blog? Here's What You Need to Know for 2025
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14:25Send us a text Ever wondered how to keep your blog thriving in this rapidly changing digital landscape? This week, I sat down with Liz Stapleton, attorney-turned-blogger and founder of the Blogger Breakthrough Summit, to unpack exactly what you need to know about blogging in 2025. In this episode, we dive deep into practical ways to use AI as your …
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201: The Truth About Self-Publishing Your Book (It's Not What You Think)
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19:32
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19:32Send us a text Want to know what really goes on in the world of publishing? This week's episode might surprise you - especially if you've been dreaming about landing a traditional publishing deal. I sat down with Aaron Schafer from selfpublishing.com, and he shared some eye-opening insights about why more and more successful authors are actually ch…
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200: How to Turn Your YouTube Channel into an Email List Growth Machine
18:16
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18:16Send us a text Ever wondered how some creators seem to effortlessly grow their email list through YouTube? In this week's episode, I chat with Lisa Lisson, founder of Are You My Cousin, who shares exactly how she strategically uses YouTube to build her email list and create a thriving digital business. Lisa started as a blogger (just like many of u…
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199: Why Pinterest is NOT Social Media (And Why That's Great for Your Business)
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22:00Send us a text Feeling exhausted from the endless social media hamster wheel? This week's episode might just be the breath of fresh air you need. I sat down with Pinterest strategist Laura Rike to uncover why Pinterest is fundamentally different from social media platforms – and how this difference could be the key to growing your digital product b…
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198: Growing Your Newsletter in a Unique Way (With 45% Conversion Rates)
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16:44Send us a text When Bree Noble, a Newsletter Profit Club member, mentioned she was using Facebook ads to grow her newsletter subscribers by using her newsletter sign up page (not a free gift), I had to know more. Most business owners rely on the usual methods – lead magnets, bundles, organic social sharing. But Bree's taking a different approach, a…
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197: Beyond Funnels: Build a Self-Sustaining Growth Flywheel
1:28:13
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1:28:13Send us a text Ever wonder how some entrepreneurs seem to get exponential results while working less? In this week's podcast episode, I'm pulling back the curtain on my entire business growth strategy by sharing the replay of my recent workshop 'Beyond Funnels: Build a Self-Sustaining Growth Flywheel.' Here's why you need to listen: Discover why tr…
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196: The Simple Math Behind 6-Figure Facebook Ads
32:14
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32:14Send us a text Ever catch yourself wondering if your digital products are ready for Facebook ads? Or maybe you're like me, knowing you should start but feeling a bit nervous about getting it wrong? This week's episode takes the mystery out of Facebook advertising. My guest breaks down exactly how to know when your business is ready for ads (hint: i…
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195: What Would YOU Do With an Extra 21.5 Hours Each Week? (I'm curious...)
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17:49Send us a text Quick question for you: If someone handed you an extra 21.5 hours every week, what would you do with them? That's like having every Friday AND half of Thursday back in your calendar. 😳 Would you... Finally write that book you've been dreaming about? Launch the course that's been sitting in your Google docs? Pick up your kids from sch…
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194: Traditional Sales Funnels Are Dead (Here's What's Next)
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18:54Send us a text What if you could: - Reduce your marketing hours by 50% - Double your customer referrals - Make sales feel natural and easy This isn't wishful thinking – it's exactly what happened when I switched from traditional funnels to what I call a Growth Flywheel. In this week's episode, I'm pulling back the curtain on something I've never sh…
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193: What if Your Students Had a 24/7 Personal Tutor...That Never Burns Out?
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8:56Send us a text Imagine offering your students a personal guide available day and night, helping them stay on track and achieve their goals faster than ever. Sounds like a dream, right? In this week's episode, we're exploring a game-changing approach that could transform your courses and set you apart in the online education world. This innovative s…
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192: Make Money Every Time You Hit Send (without burning out your list)
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55:47
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55:47Send us a text Ever wonder if your weekly newsletter could do more than just update your audience? What if each 'send' could actually put money in your pocket? In this week's Creator's MBA podcast episode, I'm sharing a game-changing approach to your regular newsletter that could transform it from a simple "here's my latest blog or podcast episode"…
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191: Unchain Your Voice: Craft AI-Proof Copy
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19:06Send us a text Ever stared at a blank page, wondering how to make your words stand out in a world of AI-generated content? You're not alone, and this week's episode is all helping you craft your AI-proof copy. In this episode, I sat down with the brilliant Dr. Suzy Cater, who is helping us create authenticity in our AI-driven world. We're diving de…
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190: Personality is Your Secret Weapon: Website Edition
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16:16Send us a text Are you tired of blending in online? Ready to make your website pop with personality? Then you won't want to miss our latest episode of the Creators MBA Podcast! In "Personality is Your Secret Weapon: Website Edition," I chatted with web design guru Christina Marie Anderson, founder of Wondersoul Co. Christina spills the tea on how t…
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189: 5-Part Formula to 10X Your Digital Product Revenue in 90 Days
1:36:24
1:36:24
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1:36:24Send us a text Let's cut to the chase: Q4 2024 is coming, and it's time to turn up the heat on your digital product revenue. This episode is a recording of the live training I did this week: 5-Part Formula to 10X Your Digital Product Revenue in 90 Days (even if you're working just a few hours per week) This isn't your average "tips and tricks" epis…
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188: Scaling Your Content Creation with AI Assistance
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25:55Send us a text Drowning in content deadlines? Feeling like there aren't enough hours in the day to create all the content you need? We've got the productivity boost you've been searching for! In this episode, we're unveiling the secret weapon that's revolutionizing content creation: AI-powered tools. Here's a sneak peek of the time-saving tactics y…
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