Best Digital Marketing For Spas Podcasts (2025)

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Lead Lamp Podcast Episode 54: Making Waves in Central PA: The Goodall Pools & Spas Legacy 52:46

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10h ago52:46

52:46

Dive into the story behind Goodall Pools & Spas, a family-owned business that has been creating sparkling water and lifelong memories in Central PA since 1962. In this episode of the Lead Lamp Podcast, Brett sits down with Rob Goodall and Katelyn from Goodall Pools & Spas to talk about the company’s rich history, how the pool industry has evolved o…

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Lead Lamp Podcast Episode 53: Behind the Curtain - How the Carlisle Theatre is Keeping Arts Alive 50:00

13d ago50:00

50:00

In this episode of the Lead Lamp Podcast, we sit down with Ashley Shade Byerts from the historic Carlisle Theatre to explore the magic, challenges, and community impact of this 1939 art deco gem. Ashley shares the theatre’s remarkable journey—from surviving closures and revitalization efforts to hosting concerts, plays, film series, and even ghost …

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What You Should Know About the Customer Journey | Small Business Small Talk 20:30

19d ago20:30

20:30

Welcome back to Small Business Small Talk! In this episode, Dan, Sarah, and Ian dive into one of the most important topics for business owners: the customer journey. We break down what the customer journey really looks like (hint: it’s not a straight line), how many touchpoints it takes before a customer chooses your business, and why an integrated…

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Lead Lamp Podcast Episode 52: Cakes for Canines, Community for Humans: Casey from Three Dog Bakery 48:15

27d ago48:15

48:15

In this episode of the Lead Lamp Podcast, we sit down with Casey, the owner of Three Dog Bakery in Mechanicsburg, PA, to hear the inspiring story behind her journey from science teacher to dog bakery entrepreneur. Casey shares how her love of dogs and a major life transition led her to open a bakery that celebrates pets as part of the family. We ta…

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Lead Lamp Podcast 51: Crafting Unforgettable Safaris: The Complete Safari Experience with Lutricia Eberly 1:03:25

1M ago1:03:25

1:03:25

In this episode of the Lead Lamp Podcast, we sit down with Latricia Eberly, founder of Complete Safaris, to hear how a passion for elephants turned into a business crafting once-in-a-lifetime African safari experiences. Latricia shares the incredible story of meeting her now–business partner, Anthony, in Kenya, the challenges of launching an intern…

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Lead Lamp Podcast 50: Brewing Purpose: The Story Behind Barracks Baristas Coffee with Darrin Henry 1:00:08

2M ago1:00:08

1:00:08

In this episode of the Lead Lamp Podcast, we’re joined by Darren Henry, founder of Barracks Baristas Coffee, a veteran-owned coffee company with a mission far beyond the mug. Darren shares how his military career in the Pennsylvania National Guard inspired his entrepreneurial journey, how nearly burning his kitchen down helped him perfect his roast…

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3 Marketing Mindsets for Success 19:34

2M ago19:34

19:34

➜ Listen to Small Business Small Talk powered by Hibu on all your favorite podcast listening platforms as well as on YouTube here: https://www.youtube.com/watch?v=W15SWiSoVaw&list=PLfrGu6aZ9uNyopCcBjKS68Sp_OY7IpduP Ready to take your local business to the next level? In this video, we break down three essential marketing mindsets to help you get fo…

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Lead Lamp Podcast 49: You're Not Broken: Midlife, Metabolism, & Myths Holding Women Back with Dr. Caissa Troutman 45:07

2M ago45:07

45:07

Dr. Caissa Troutman, quadruple board-certified MD and founder Midlife reMDy, joins Brett to get real about the science (and the stigma) surrounding women’s health, weight loss, hormones, and perimenopause. Dr. Troutman opens up about her personal health journey, burnout in the medical field, and why she turned her own struggles into a mission to he…

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Lead Lamp Podcast 48: From Backyard Obstacles to World Champions - Dexterity Depot 41:32

3M ago41:32

41:32

In this episode of the Lead Lamp Podcast, Brett Wiley sits down with Tim Dexter, founder of Dexterity Depot—a world-class Ninja Warrior, parkour, and chase tag training facility right here in Central PA. Tim shares how a childhood dream, sparked by early exposure to Ninja Warrior, turned into a thriving business that’s changing lives. From building…

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Marketing with Integrity: The Self-Coached Lawyer Approach 49:58

3M ago49:58

49:58

Do you have a comment about this topic... Send us a Text Message. Click here Whitney M. Harvey, Esq. is the founder of The Self Coached Lawyer, LLC, a coaching and consulting practice helping legal professionals reclaim purpose, balance, and well-being in their work. With 15 years of litigation experience, Whitney now blends her background as a pra…

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Lead Lamp Podcast 47: Built on Sauce and Sacrifice: How Amici Pizza Rose to the Top 48:03

3M ago48:03

48:03

In this episode of the Lead Lamp Podcast, we sit down with Vinny Epifanotto, the passionate owner of Amici Pizza, to talk about what it really takes to build a beloved local pizza shop from the ground up. Vinny shares his journey—from growing up in Sicily and helping his father run pizza shops across Pennsylvania, to taking over the business and tu…

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Why Branding Matters (The 5 C's of Branding) 36:34

3M ago36:34

36:34

Do you have a comment about this topic... Send us a Text Message. Click here Renee McMullen is an accomplished marketing consultant with over 20 years of expertise in project management, marketing strategy, and event management. Currently, she provides tailored consulting services to small businesses, nonprofits, and individual entrepreneurs, speci…

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Lead Lamp Podcast 46: Crêpes, Grit and Girl Power - The Rise of Chef de Crêpes 43:25

4M ago43:25

43:25

Step inside the story behind one of Central PA’s most beloved brunch spots, Chef De Crêpes, with owner Rosina Marie. In this episode of the Lead Lamp Podcast, Rosina shares her inspiring journey—from growing up in Miami and working at Disney World to launching a French-inspired creperie with her family in the middle of a pandemic. She opens up abou…

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Lead Lamp Podcast 45: Dr. Nyce, Keys to a Career in Music 56:47

4M ago56:47

56:47

On this episode of the Lead Lamp Podcast, Brett Wiley sits down with Zach Nyce, better known by his stage name Dr. Nyce, to talk about his story from music student to crowd pleasing musician. Hear about how after getting his doctorate in music, he was able to juggle the physical labor of a job laying concrete and pursuing his career in music. From …

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Lead Lamp Podcast 44: Overcoming Traumatic Brain Injury - Jackie Lithgow Foundation 1:08:19

5M ago1:08:19

1:08:19

In this moving episode of the Lead Lamp Podcast, we sit down with Jackie Lithgow and his mother, Lisa, to share the incredible story of resilience, recovery, and purpose following Jackie’s traumatic brain injury. From the harrowing early days in the ICU to walking again and founding a nonprofit that now helps others on their recovery journey, Jacki…

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Lead Lamp Podcast 43: Curtis Voelker from Central Penn College 40:19

5M ago40:19

40:19

On this episode of The Lead Lamp Podcast, Brett sits down with Curtis Voelker, Executive Director of College Relations at Central Penn College, to talk about how education is evolving beyond the traditional four-year model. Curtis shares his personal journey from small-town student to college leader, and how Central Penn is helping students and wor…

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Lead Lamp Podcast 42: Taylored For You: A Behind the Seams Look with Taylor Eisenberger 35:03

6M ago35:03

35:03

In this episode of the Lead Lamp Podcast, host Brett Wiley sits down with Taylor Eisenberger, owner of Taylored For You Bridal Boutique in Mechanicsburg, PA. From sewing Barbie clothes as a kid to launching a full-service bridal salon while eight months pregnant, Taylor shares her inspiring journey through the fashion industry and small business ow…

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Lead Lamp Podcast 41: Max Justice from Setas Mushrooms and Eternal Living 1:37:12

6M ago1:37:12

1:37:12

In this inspiring episode of The Lead Lamp Podcast, we sit down with Max Justice — founder of Setas Mushrooms and Eternal Living — for a deep dive into the transformative power of fungi. What started as a humble garage grow-op has evolved into a full-scale operation creating gourmet mushrooms, sustainable building materials, eco-friendly insulation…

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Lead Lamp Podcast 40: Precision Training Concepts 1:01:27

7M ago1:01:27

1:01:27

In this episode of the Lead Lamp Podcast, host Brett Wiley sits down with Patty and Bryan Sibbach, the powerhouse duo behind Precision Training Concepts, to dive into what it truly takes to build strength, wellness, and a lifelong fitness journey. From personal training for all ages (9 to 95!) to corporate wellness programs and debunking fitness my…

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Lead Lamp Podcast 39: Humane Society of Harrisburg Area 41:16

7M ago41:16

41:16

In this heartwarming episode of the Lead Lamp Podcast, host Brett Wiley sits down with Amanda Brunish from the Harrisburg Humane Society—and a very special guest, Echo, a lovable pup looking for her forever home. Amanda shares the incredible work the Humane Society does, from rescuing strays to running low-cost vet clinics, fostering programs, and …

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Lead Lamp Podcast 38: Ryan Canfield from Victus Wealth Management - Financial Planning for Millennials 54:46

8M ago54:46

54:46

Welcome back to the Lead Lamp Podcast! This week, Brett Wiley sits down with Ryan Canfield from Victus Wealth Management, a financial advisor dedicated to helping millennials take control of their finances. Ryan shares his journey from a 7th-grade stock market project to launching his own wealth management firm, focusing on financial literacy, inve…

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Lead Lamp Podcast 37: Socialstylist Shannon - The Reality of Being an Influencer 45:15

8M ago45:15

45:15

In this episode of the Lead Lamp Media Podcast, host Brett Wiley sits down with Social Stylist Shannon to dive into her inspiring career pivot. After spending 20 years in the dental industry, Shannon made the bold decision to follow her passion for fashion and social media. Now, she works with brands, creates content, and helps businesses grow thro…

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Lead Lamp Podcast 36: Character Coffee 43:33

8M ago43:33

43:33

In this episode of the Lead Lamp Podcast, Brett sits down with Meg from Character Coffee to discuss what it's like starting a business in a saturated field. She talks about the value of relationships and offering a good product, rather than trying to compete in a race to the bottom against larger businesses. She also has experience in the bottled w…

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Lead Lamp Podcast 35: Good Life Ice Cream and Treats 40:24

9M ago40:24

40:24

In this sweet episode of the Lead Lamp Podcast, Brett sits down with Matt and Amy from Good Life Ice Cream & Treats to talk about their experience buying a pre-existing business as well as what it takes to make that leap from working your day job to owning and operating your own business where you have to make sure everything is in order to take ti…

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Lead Lamp Podcast 34: SVN Latus 42:36

10M ago42:36

42:36

In this episode of the Lead Lamp Podcast, we sit down with Laura Martin, owner of SVN Latus Commercial Realty, located in Camp Hill, Pennsylvania. Laura shares her journey from marketing graduate to commercial realty expert, navigating the challenges of entrepreneurship, family, and joining a national franchise. With deep roots in Central Pennsylva…

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How AI could impact your small business 20:18

10M ago20:18

20:18

AI is everywhere – it’s on our phones, it’s in our cars, and it’s definitely having an affect on how customers find your business online. On this episode of Small Business Small Talk, hosts Ian Messinger and Lauren Schenk discuss the growing power of AI with Hibu's Chief Information Officer Ira Klein and Senior Project Manager Gretchen Ast. They ta…

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Lead Lamp Podcast 33: Nieri Creative 52:43

10M ago52:43

52:43

In this episode of the Lead Lamp Podcast, Brett sits down with Nate Neary and Ben Guiles of Nieri Creative to explore their inspiring journey from real estate media to creating a thriving agency with a mission to support nonprofits. From tackling anti-human trafficking initiatives to partnering with organizations like Radiant Hope and the Phoenix F…

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Lead Lamp Podcast Episode 32: Triple P Fitness 44:23

11M ago44:23

44:23

In this episode of The Lead Lamp Podcast, host Brett Wiley sits down with Noah Parsons and Tyler Freeman from Triple P Fitness to explore the dynamic world of personal training and strength conditioning. They delve into their journey from fitness enthusiasts to business owners, highlighting the unique aspects that set Triple P Fitness apart. With c…

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Lead Lamp Podcast 31: Mark Verber, EPIC Counseling Solutions 51:54

11M ago51:54

51:54

In this episode of the Lead Lamp Podcast, Brett Wiley sits down with Mark Verber, licensed professional counselor and founder of EPIC Counseling Solutions in Camp Hill, Pennsylvania. Mark shares his personal journey into counseling, discussing how his background in sports, management, and community involvement ultimately led him to a career that al…

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Law Firm Magnet: Attract Your Ideal Clients, Repel the Rest 1:00:37

11M ago1:00:37

1:00:37

Do you have a comment about this topic... Send us a Text Message. Click here RJon Robins is an 8-figure entrepreneur, licensed attorney, and bestselling author. He founded How To Manage A Small Law Firm at his kitchen table while flat broke in 2009; he has since achieved 8,000% revenue growth and now has over 600 of the fastest-growing small law fi…

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Excellence Over Perfectionism: Neuroscience-Based Wellness for Lawyers 42:03

11M ago42:03

42:03

Do you have a comment about this topic... Send us a Text Message. Click here Audrey Holst works with attorneys and law firms to rewire their perfectionism into excellence so they can maintain their high standards without negative side effects. She’s the creator of the Perfectionist Archetypes™ and founder of the Fortitude & Flow® Process, which fus…

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Booked Solid: Power Moves to Fill Your Books and Boost Your Bank Account 38:03

11M ago38:03

38:03

Say hello! We love fan mail. 🩷 Description: Having trouble keeping your books full? No stress—this episode of Brandedit.ai has got you covered! Deb’s dropping the ultimate playbook to help you elevate your aesthetics business, attract loyal clients, and fill your schedule with ease. If you’re ready to ditch the hustle for bookings and start owning …

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Lead Lamp Podcast 30: Morgan Tressler from Homes by Morgan at Remax 1st Advantage 48:26

11M ago48:26

48:26

In this episode of the Lead Lamp Podcast, we sit down with Morgan Tressler from Homes by Morgan at Remax 1st Advantage. Morgan shares her journey from getting her real estate license at just 18 years old to becoming a successful realtor in Central Pennsylvania. She discusses the challenges she faced starting out as a young professional, how her ear…

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A Dugout Chat with My Dad, Former MLB Legend Denis Menke: Baseball, Business, and Life—A Very Special Episode 13:47

12M ago13:47

13:47

Say hello! We love fan mail. 🩷 In this heartfelt bonus episode of BrandEdit.ai, I’m sharing something incredibly special—an unscripted, raw interview recorded in 2015 with my dad, Denis Menke, a former Major League Baseball player and coach. With a career spanning 40 years, Denis played for iconic teams like the Atlanta Braves, Houston Astros, and …

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The Art of Email Marketing: Creating High-Converting Campaigns for Med Spas Using AI: 8:45

12M ago8:45

8:45

Say hello! We love fan mail. 🩷 In this episode of BrandEdit.ai, Debra K. Menke breaks down how med spa owners can leverage AI-powered email marketing to drive client bookings, boost engagement, and turn leads into loyal customers. From personalized email campaigns to automating follow-ups, Debra shares the must-know strategies that will take your e…

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Lead Lamp Podcast 29: Bethany from Liz B Collective 38:36

12M ago38:36

38:36

In this episode of the Lead Lamp podcast, we sit down with Bethany, the inspiring leader behind Liz B Collective in Carlisle. Bethany shares her journey from humble beginnings to becoming a salon owner, discussing the challenges and rewards of creating a truly collaborative work environment. Discover how she built a unique collective that values em…

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Buzz-Worthy Hacks: How to Craft Press Releases with AI for Your Med Spa 9:59

12M ago9:59

9:59

Say hello! We love fan mail. 🩷 In this episode of BrandEdit.ai, we’re diving into the power of Artificial Intelligence to help you create buzz-worthy press releases that make your med spa or esthetic practice stand out. Whether you’re launching a new treatment, hosting an event, or looking to boost your brand’s visibility, AI tools like ChatGPT can…

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How to Use AI to Boost Your Med Spa’s Content Marketing 7:24

12M ago7:24

7:24

Say hello! We love fan mail. 🩷 Episode 2: How to Use AI to Boost Your Med Spa’s Content Marketing In this episode of BrandEdit.ai, host Debra K. Menke reveals how med spa owners can harness the power of AI to streamline their content marketing and stand out in a highly competitive industry. Learn how to craft killer ChatGPT prompts to generate high…

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How Med Spas Can Stand Out in a Sea of Same Using AI 5:28

12M ago5:28

5:28

Say hello! We love fan mail. 🩷 In this episode of BrandEdit.ai, host Debra K. Menke dives into how med spas can stand out in a crowded market where everyone’s offering the same treatments. From using AI-powered strategies to crafting unique client experiences, Debra shares her insider tips and tricks from 30+ years in the aesthetics industry. Plus,…

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Lead Lamp Podcast 28: Chef Bryan Sanders, Owner of Mellie Bellies 33:45

1y ago33:45

33:45

🎙️ In this episode of The Lamp Podcast, we sit down with Chef Bryan Sanders, the creative force and owner behind Mellie Bellies. Chef B shares the inspiring story of how he turned his passion for cooking into a thriving business, all while honoring the memory of his late daughter, Melanie, through food. From earning the title of "Chef" to the trans…

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Lead Lamp Podcast 27: Brett Thackara from ABC 27 46:06

1y ago46:06

46:06

In this episode of the Lead Lamp Media podcast, we chat with Brett Thackara, the well-known meteorologist from ABC 27. Brett shares his journey from being a weather-curious kid in Bloomsburg, PA, to becoming a trusted weather expert in Central Pennsylvania. He talks about the challenges of forecasting in such a diverse region, the role of technolog…

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Lead Lamp Podcast 26: Allen Peck Jr. Owner of Potato Coop 49:18

1y ago49:18

49:18

In this episode of the Lead Lamp Media podcast, host Brett Wiley sits down with Allen Peck Jr., the entrepreneurial force behind Potato Coop, a brand that's become a household name across Central Pennsylvania. After making the decision not to go to college, Allen was able to secure a small loan a got to work. Starting with just a small food truck a…

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Legal Marketing Insights: Safeguarding your Investments 40:42

1y ago40:42

40:42

Do you have a comment about this topic... Send us a Text Message. Click here Ron Latz is a seasoned legal marketing executive and the founder of LegalFenix, a firm dedicated to providing top-tier marketing consulting and fractional CMO services exclusively to law firms. With a deep understanding of the unique challenges in legal marketing, Ron has …

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Lead Lamp Podcast 25: Chris Harvey from Penn Social Sports 40:26

1y ago40:26

40:26

Building Community Through Social Sports with Chris Harvey from Penn Social Sports In this engaging episode of The Lead Lamp Media Podcast, we sit down with Chris Harvey, the visionary behind Penn Social Sports. Chris shares the unique journey of how he transformed his entrepreneurial itch into a thriving social sports organization. From his early …

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Lead Lamp Podcast 24: Fresh Beginnings with Jacqueline Ferentinos of Bagel Boutique 52:02

1y ago52:02

52:02

In this episode of The Lead Lamp Media Podcast, we are thrilled to have Jacqueline Ferentinos from Bagel Boutique join us. Known for her involvement in various local businesses and a significant presence in the community, Jacqueline dives deep into her latest venture, Bagel Boutique. She shares the journey from owning Valley Bistro to conceptualizi…

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The Proper Way to do Local SEO for Law Firms 19:13

1y ago19:13

19:13

Do you have a comment about this topic... Send us a Text Message. Click here Local SEO for attorneys is optimizing a law firm’s Google business listing and building citations intending to rank at the top of Google Maps for local keywords their prospective clients search for. Also known as the local-3 pack, Google Maps is a search engine results pag…

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Hibu News Update: Enhanced Google Business Profile Optimization 1:59

1y ago1:59

1:59

Hibu has enhanced its digital marketing solutions by adding advanced optimization to the client’s Google Business Profile (GBP) which will increase online visibility for Hibu’s small business clients. RC Thompson, Hibu’s AVP of Digital Product Management, walks us through the reasons why GBP optimization is crucial for any digital marketing campaig…

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7 Best Display Advertising Platforms for Law Firms 24:55

1y ago24:55

24:55

Do you have a comment about this topic... Send us a Text Message. Click here As the online marketplace continues to evolve, attorneys must recognize the importance of a solid digital marketing strategy to reach potential clients. Display advertising is one of the most effective ways to increase online visibility and attract new clients. But with so…

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Lead Lamp Podcast 23: Ray and Babs from Twisted Mad Hatter Tattoo 46:44

1y ago46:44

46:44

Unleash your creativity with Episode 23 of the Lead Lamp Media podcast, now live! 🎙️🖋️ In this episode, Ray and Babs from Twisted Mad Hatter Tattoo reveal the artistry behind their craft, the stories that inspire their work, and how they’ve built a strong community through their studio. Whether you’re inked or ink-curious, this conversation will le…

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The State of Social Media (2nd half 2024) 57:30

1y ago57:30

57:30

Do you have a comment about this topic... Send us a Text Message. Click here In this episode, Lora Shipman explores the evolving landscape of social media and the impact of constant changes. She addresses the challenges and opportunities arising from shifts in social media platforms. General Info: Need help with your law firm's digital marketing? C…