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Into The Vertical Blank

Jeff Fulton & Steve Fulton

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A Podcast about growing with a twin brother up In the 70s and 80s, at the dawn of video games, navigating family strife, punk rock, Star Wars obsessions, and trying to understand the world while developing an inexplicable love for everything “Atari”. -- In this podcast we discuss Atari computers and systems, new and old, review new games we collect, talk about all the systems, and the significance they had in our lives and the lives of others, and even talk about them in an historical contex ...
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From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The show looks at B2B success in a variety of ways, all with a focus on the intersection of sales, marketing & technology. Guests will represent brands, consultancies, and platforms that enable B2B marketers to do their best work.
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The Top 10 Supply Chain Threats is in planning stages for our next series. In the meantime, you can listen to our other podcast series, Supply Chain in the Fast Lane. Each season of Supply Chain in the Fast Lane tackles a new topic with eight episodes, covering subjects such as the state of logistics, supply chain digitalization, and labor recruitment and retention. Look for it wherever you listen to podcasts.---------------------------Our supply chains are broken. We face many obstacles tha ...
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In the final episode of "Worse Than E.T. ?" we attempt to, once and for all, find the "worst Atari 2600 game", even if we have to make it ourselves...so we do. Here is the itch.io page for the game when you can download it, get the code, see the box-art, etc. All free, of course. https://intotheverticalblank.itch.io/worst-game #worst #atari #atari2…
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What Does It Mean To Finish A Game? Atari 2600, 400/800, 520/1040 ST A lost tape from 2022, finally released. Inspired by an episode of The Retro Hour, We discuss all the games we "finished" for Atari platforms. With gobs of new video for each game. #atari #atari2600 #atari800 #atari400 #atarist Late night fuel support appreciated but not demanded …
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We get together live and in person to talk about the state of Atari and play victim to the C64, NES, and the Amiga. Whoa is us, as Atari fans. Late night fuel support appreciated but not demanded : https://www.buymeacoffee.com/intotheverticalblank Thanks for support from: BCB, Atari Legend, Atari Crypt, ED Possible, Tony Longworth Daniel Beasley, B…
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#134 Atari ST Special: SSI on the ST and a STOS STE game engine Welcome to episode 134 of the Into The Vertical Blank Podcast. Today we have a special treat. It’s the 40th anniversary of the Atari ST this year, so we will be confusing most of the audio and video channels on the Atari computers and especially the ST. First up we have a segment focus…
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How do you take a business from a basement office in Queens to a $25 million company—without losing the personal touch that made it special in the first place? Joining us today is Fred Meyers, President and Founder of Queensboro, a company that has revolutionized the custom logo apparel industry. Fred spotted a market gap while doing laundry in his…
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Payroll isn’t exactly what you’d call exciting—so how do you take a - let’s face it - rather boring topic like that and make it relatable, engaging, and even funny enough to capture an audience’s attention? Joining us today is Jason Ing, Chief Marketing Officer at Gusto, a leading platform that provides small and medium-sized businesses with payrol…
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Beautiful Disaster: An Ode to Fry's Electronics A story about technology change from generation to generation and the importance of feeling useful with DIY See video version here: https://youtu.be/r78tcGiIzP4 #diy #atari #motorcycles #pcgames #fryselectronics #southbay #memoir Music licenses: Soundstripe Full Throttle: Code: UKYZGYCBOZ5E6MSB 1 Up: …
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Is your brand’s story building trust—or are you leaving credibility to chance? Our guest today is Karla Jo Helms, Founder and CEO of JOTO PR Disruptors™. Karla is an expert in transforming B2B brands through innovative public relations strategies. With a career dedicated to building trust, managing crises, and leveraging data-driven storytelling, s…
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As small and medium-sized businesses navigate economic uncertainty, here’s a question to consider: Are your payment systems an asset that drives growth, or are they just another expense? Today, we’re joined by Brian Goudie, CEO of Aurora Payments. With nearly 30 years in the payments industry, Brian has guided Aurora to serve over 27,000 merchants,…
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There were as many stories as there were people at Vintage Computer Fest So. Cal. 2025. This is Ours Video version of the main story here: Finding Our Story at Vintage Computer Fest So. Cal. 2025 #retrogaming #vintacomouting Links, etc. Panel Attendees: → David from Usagi Electric - youtube.com/@UsagiElectric → Jeri from Tilt Five - tiltfive.com → …
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In the 1994, when retro gaming wasn't even really a thing yet, Ed Federmeyer decided he wanted to make his own Atari 2600 software. His drive to actually bring this dream to fruition may have sparked the modern are of retro games. Includes a new 2025 interview with Ed Federmeyer. Late night fuel support appreciated but not demanded : https://www.bu…
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In a world of fleeting attention spans and oversaturated markets, how can brands truly stand out and build loyalty that lasts—even when it comes to something as overlooked as board meetings? Today, we’re joined by Allison Capaldi, Senior Content Manager at Zeck, and Robert Wolfe, Founder of Zeck. Together, they’ve built not one but three successful…
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What started as simple "crack the seal" to open and play a 30 year old Windows game, became journey to discover, what might be, the origins of retro gaming itself. Many Thanks to Eclectic Lee for creating the archive page used in this story. See Video Version: https://www.youtube.com/watch?v=W_Sge_pELco&feature=youtu.be Music: All Systems Go by use…
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Is your marketing operations team set up to be a strategic driver of growth, or are they stuck managing tools and putting out fires? Today, we’re joined by Mike Rizzo, Founder of MarketingOps.com. Mike is here to discuss the 2024 State of the Marketing Operations Professional Report, which is based on insights from over 600 MOps professionals. This…
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In a world where sales cycles are getting longer, what’s holding your business back from reaching the right person at the right time? Today, we’re joined by Joshua Garrison, Vice President of Content Marketing and Product Education at Apollo.io, a leading go-to-market platform used by millions of sales professionals and SMBs globally. Josh is not o…
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How aligned is your organization when it comes to driving growth—are internal silos or misaligned goals or expectations holding you back from reaching your full potential? Today, we’re joined by Robert Chatwani, President and General Manager of Growth at Docusign. Before joining DocuSign in 2023, Robert was the Chief Marketing Officer at Atlassian,…
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Are your landing pages truly working for you, or are you caught in a cycle of driving traffic to pages that fail to convert effectively? Today, we’re excited to welcome Sahil Patel, CEO of Spiralyze. Sahil leads a company that has optimized over 34,000 landing pages for SaaS leaders using insights from more than 130,000 A/B tests. With his deep exp…
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The final, definitive version of the story we've been trying to tell for the past 6 years. Christmas 1983, the Atari 8-bit computer Christmas was, for many reasons, the best *#@! Christmas ever. This new version gives a rounder picture, explains The Vertical Blank, obsesses over Star Wars, and tries to explain the actual result of Christmas 1983, o…
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Is your B2B e-commerce content working as hard as it should be? In a rapidly evolving digital landscape, strong content creation and management could be the key to unlocking both customer engagement and business growth. This was recorded live at Opticon 2024 in San Antonio, TX. Today we’re diving into the role of strong content creation and optimiz…
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There is a new Atari related limited podcast out there that blew us away! The Legend Of SwordQuest from iHeartRadio Atariage Thread: Legend of Swordquest podcast - Atari 2600 - AtariAge Forums iHeartRadio Podcast Page: The Legend of SwordQuest | iHeart Jamie Loftus Page: Jamie Loftus School Of Humans: The Legend of SwordQuest — School of Humans Lat…
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Is your B2B buying experience stuck in the past? If you’re making your customers email for a quote while competitors offer seamless online purchasing, you could be losing the next generation of buyers. Today we’re discussing the Amazonification of B2B commerce with Alex Sayyah, CEO of Aleran Software. We’ll dive into how B2B companies are adopting …
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To be truly successful with AI, capturing data is only the beginning. You need to understand and contextualize in terms of your business it to truly harness the power of artificial intelligence and get real returns. Today we’re going to talk about going beyond the hype of AI to get real, tangible results and unlock benefits that approaching data in…
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Late night fuel support appreciated but not demanded : https://www.buymeacoffee.com/intotheverticalblank On the Into The Vertical Blank’s The Essential #atari ST, we investigate, discuss and evaluate #atarist Computers games and try to uncover titles worthy of play by all who are interested in the platform. I will be giving you a history of #timeba…
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Are you missing out on one of the simplest yet most powerful tools for building business relationships? What if a small, personalized gesture could mean more to your clients and colleagues than a raise or promotion? Today we’re exploring the power of gratitude in business with Brendan Kamm, Co-Founder and CEO of Thnks. We’ll discuss how small, mean…
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What if AI could be your invaluable sidekick? Imagine freeing up hours of your day by letting AI handle the repetitive tasks, so you can focus on the big picture. Is your team ready to make that shift - and how can you as a leader help enable that? Today we’re going to explore how AI can accelerate marketing velocity with Shannon Duffy, Chief Marke…
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In this 20 minute rant, we loudly discuss an incident we recently had at a retro game store, and then talk about how the retro game store experience could be improved for all. https://retrogamesplus.com/ Late night fuel support appreciated but not demanded : https://www.buymeacoffee.com/intotheverticalblank Thanks for support from: BCB, Atari Legen…
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In this special episode, brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions, we’re going to talk about a few things today, including the state of the job market and how elections, the economy, and AI are affecting the plans that hiring managers and job seekers are making for 2025. Joini…
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Welcome to today’s episode where we're going to talk about event data and personalized marketing with Brian Gates, SVP of Industry Strategy at RainFocus. We’ll explore how great data can drive marketing strategies, the balance between personalization and privacy, and strategies for overcoming data silos within organizations. About Brian Gates Brian…
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(Including Sun Su Si and First Samurai) Join us as we take a look at 10 good #actionplatformer games for the #atarist we also briefly discuss them for the #amiga and otjer 80s computers such as the #c64 and #pc I have chosen the #Atari ST as my platform because it was what I had from 1987 until 1992 and also because these games have most likely bee…
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#atari #atarst #actionplatformer #amiga #msx #c64 #speccy #amstradcpc #dos The Euro Platformer. Today the term is used with much derision, mostly by console game fans but even by some many 80’s computer games, and well now, now even by me, and we all probably should know better, or should we? Yes, these games had very high difficulty, cheap deaths,…
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In B2B marketing, creating content that not only engages but also converts is crucial. Today, we're joined by Ryan Estes, Co-Founder of Wildcast, who has leveraged podcasting as a powerful tool in this realm. He'll share insights into prioritizing ideas, maintaining consistency, and adapting to the latest marketing trends. Ryan Estes CO-FOUNDER AT …
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#123: Atari I.P List Found! 23 Atari ST Games They Own! We scour Atari's 2024 IP list (we were altered to it last week by BCB Coffee Boy last week) and discover 23 Atari ST games Atari (probably) owns that could be put into a game pack, DLC for Atari 50, an Atari ST mini, etc. We played (almost) all of them (game play video included). Note: list wa…
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Today we’re going to talk about the strategies for driving customer-led growth with Elisabeth Zornes, Chief Customer Officer at Autodesk. We’ll explore how converging customer-facing departments enhance customer success and the role of technology in shaping these experiences. Elisabeth Zornes is a visionary Go-To-Market executive with a distinguish…
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Welcome to today's episode where we will explore how to tell a unified story while marketing several products to several audiences. Joining us is Ajay Kumar, Head of Global Marketing and Chief Evangelist at ManageEngine, to discuss this and more. Ajay Kumar KG is the Head of Global Marketing and Chief Evangelist, ManageEngine, the enterprise IT man…
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Is Atari 2600 Pac-Man worse than E.T. for The Atari 2600? Or does it go deeper than that? Did the timing, release, and quality of the 2600 Pac-Man game combine together to make it worse than the sum of its parts? We explore that in this video. Late night fuel support appreciated but not demanded : https://www.buymeacoffee.com/intotheverticalblank T…
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Why do people subjectively choose one game or another to top their "worst" list? It's rarely actually the "worst" game objectively. In this episode I explore why one particular game has topped my own "worst" list for 4 decades, and if that is still the case in 2024. See Video Version: https://www.youtube.com/watch?v=BWIc1R8Fg24&feature=youtu.be Lat…
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In an ever-evolving B2B landscape, marketing strategies, and communications are continually adapting to meet customers' changing demands, especially in tech-driven sectors. Joining us today is Polly Traylor, Senior Director of Marketing Communications and Content at Komprise, who brings deep insights into these transformations. Polly Traylor bio I …
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Today we’re going to talk about using conversation intelligence data to enable better B2B marketing and a better customer experience. To help me discuss this topic, I’d like to welcome Eric Williamson, Chief Marketing Officer at CallMiner. Eric Williamson, Chief Marketing Officer, CallMiner As CallMiner’s Chief Marketing Officer, Eric oversees all …
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Mr. Postman is another game from Bit Corp., the people who brought us Bobby Is Going Home. It's a doozy of game for the 2600, but is it worse than E.T.? Video Version: https://www.youtube.com/watch?v=toxJOrAOklw&feature=youtu.be Dr. Spuds Game Reviews: https://doctorspudsreviewsthings.wordpress.com/2018/12/12/mr-postman-bit-corp-atari-2600-game-rev…
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Today we’re going to talk about the ins and outs of B2B SEO, why it’s so important to do right, and the role of AI in the future of search. To help me discuss this topic, I’d like to welcome Sam Dunning, Founder of the B2B SEO Agency Breaking B2B. Resources The Breaking B2B website: https://www.breakingb2b.com The B2B Agility podcast website: https…
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Overscan: Cracking Seals and Proving Life In this over scan we discuss a few new home brew games we have obtained for the #Atari2600 and #NES. #ChampGames https://champ.games/ #AtariAgeStore https://atariage.com/store/index.php?l=product_detail&p=1045 #MurderintheMaze https://t1lt.itch.io/mitm #mrrunandjump https://atari.com/products/mr-run-and-jum…
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In today's digital ecosystem, data compliance and privacy are more than just legal requirements; they're critical components of customer trust and brand reputation, especially for B2B marketers. To navigate these waters and understand the intersection of compliance, technology, and customer experience, we're joined by Jordan Sher, Vice President of…
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Worserer than E.T.? : The Games Of Mythicon In our continuing quest to find games that are "Worse Than E.T?" we have arrived at the bottom of the stinkiest barrel imaginable, and there rests the games of Mythicon. Enjoy! Video version: https://www.youtube.com/watch?v=ufSlqW9MjU4 Links: DP Royal Archives - The Worst of the Atari 2600 (digitpress.com…
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Airlock A game that takes "worse Than E.T." to a whole new level. Did Data Age make games worse than the supposed worst game ever, E.T. for the Atari VCS? Were they also one of the culprits responsible for the North American Video Game Crash? Have we found the worst Atari VCS game ever made? Watch and find out. Plus: Embarrassed by my poor play of …
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In this special episode, brought to you by Landrum Talent Solutions, formerly Ceres Talent, a national recruiting firm specializing in marketing and HR positions, we’re going to talk about a few things. Remember the Great Resignation. Well now, it’s more like the Great Hesitation, with many managers being reluctant to hire based on a number of fact…
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In our 2nd installment we play the notorious Atari 2600 game "Bobby Is Going Home" and decide: Is it worse than E.T.? Video Version here: https://www.youtube.com/watch?v=mjtcqOVvPA0&feature=youtu.be Ambient music in this video is "GUL-ee-SUCK-uh" by Tony Longworth "Bobby Is Going Home" By Flanders '72: https://www.youtube.com/watch?v=pc517DXJiSo Fl…
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In today’s work environment, financial wellness benefits are increasingly recognized for their role in enhancing employee satisfaction, retention, and productivity. Also, as we delve deeper into the modern workforce’s expectations, particularly among younger generations, it’s clear that innovative solutions like on-demand pay are not just perks but…
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In the first in a series, we play notoriously "bad" games and figure out if they are "worse" than the supposed worst game ever, "E.T. The Extra Terrestrial" for the Atari 2600. This first episode is a bit rough, but I promise you, they get better. Video version here: Worse Than E.T.? Tax Avoiders for the Atari 2600 (youtube.com) Thanks for support …
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Overscan # 8 #114 Yep. Another of these STUPID @#$%!! Podcasts. Plus...Atari Hidden Gems In this episode the brothers find a hidden gem for each of Atari’s classic systems and even a few divisions like the Arcade division and APX. As always they decide in the middle if they want to keep going with the podcast and we cut out a lot of infighting and …
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