Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psy ...
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Welcome to Small Business QUICK WINS - the how-to podcast on exactly how to grow your business. Join us as we dive deep into every aspect of growing a small business, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. Our podcast offers actionable takeaways and practical advice to supercharge your business game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchori ...
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A weekly take on business news in central Indiana from the Indianapolis Business Journal. The IBJ Podcast is brought to you by Taft.
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Get podcasts of daily content from First Look with Andy Morris and Hometown Radio with Dave Congalton.
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Dave Schwartz joins First Look with Andy Morris to talk about this years Parkfield Bluegrass Festival.By News Talk 920 KVEC
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Ep.321-⚠️Economic Uncertainty =💸Marketing Opportunity (If You Do This) Jay’s SCOOP
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14:15In this episode of the Do This, Not That podcast, host Jay Schwedelson explores specific marketing tactics that are particularly effective in the current climate of economic uncertainty. He discusses shifts in consumer behavior, emphasizing the importance of adapting marketing strategies to meet evolving expectations. Jay shares compelling statisti…
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Ep. 320 - Search, Social or Email? How to LOWER Cost Per Acquisition w/Dixxon Flannel's Robby Keller!
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19:51In this episode of Do This, Not That, host Jay Schwedelson interviews Robby Keller, the marketing lead at Dixxon Flannel Company. They discuss marketing strategies, split testing, and cutting acquisition costs, while also delving into Robby's background in skateboarding and fashion. ================================================================= …
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Hometown Radio 04/01/25 6p: Dr. Larry Martinez reacts to recent breaches in cybersecurity
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43:53Hometown Radio 04/01/25 6p: Dr. Larry Martinez reacts to recent breaches in cybersecurityBy News Talk 920 KVEC
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Hometown Radio 05/01/25 5p: Cal Poly history professor Dr. James Tejani shares his new book on the history of the Port of LA
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42:30Hometown Radio 05/01/25 5p: Cal Poly history professor Dr. James Tejani shares his new book on thehistory of the Port of LABy News Talk 920 KVEC
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Hometown Radio 05/01/25 4:30p: Local authors discuss their newest works
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23:50Hometown Radio 05/01/25 4:30p: Local authors discuss their newest worksBy News Talk 920 KVEC
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Hometown Radio 05/01/25 4p: Dave discusses water--both contaminated and hot
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20:59Hometown Radio 05/01/25 4p: Dave discusses water--both contaminated and hotBy News Talk 920 KVEC
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Hometown Radio 05/01/25 3:30p: Spotlight on SLO Speaks!
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23:23Hometown Radio 05/01/25 3:30p: Spotlight on SLO Speaks!By News Talk 920 KVEC
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Hometown Radio 05/01/25 3p: Jennifer Martin from Cuesta Wind Ensemble
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20:02Hometown Radio 05/01/25 3p: Jennifer Martin from Cuesta Wind EnsembleBy News Talk 920 KVEC
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Hometown Radio 04/30/25 6p: Mike Burrell explains the right to assemble and the history of non-violent protests
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42:28Hometown Radio 04/30/25 6p: Mike Burrell explains the right to assemble and the history of non-violent protestsBy News Talk 920 KVEC
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Hometown Radio 04/30/25 5p: First Amendment attorney Robert Corn-Revere looks at the national media under attack
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44:13Hometown Radio 04/30/25 5p: First Amendment attorney Robert Corn-Revere looks at the national media under attackBy News Talk 920 KVEC
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Hometown Radio 04/30/25 4p: Jack Hardy assesses the first 101 days of President Trump
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44:15Hometown Radio 04/30/25 4p: Jack Hardy assesses the first 101 days of President TrumpBy News Talk 920 KVEC
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Hometown Radio 04/30/25 3p: Alex Rassipour explains the global implications of the China/Iran railway
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43:20Hometown Radio 04/30/25 3p: Alex Rassipour explains the global implications of the China/Iran railwayBy News Talk 920 KVEC
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Ep. 319- Ask Us ANYTHING❓Email Pre-Header Tips and Tricks! ➕ Paris Hilton vs. Jason Bateman?
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11:15In this Ask Us Anything episode of Do This, Not That, host Jay Schwedelson fields two listener questions—one marketing, one personal. Learn his go-to words for killer preheaders, why you might skip a preheader altogether, and how Nicole Kidman beat out The Rock, Jason Bateman, and Paris Hilton for the Guru Conference stage. ========================…
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Hometown Radio 04/29/25 6p: Professor Brett Wagner warns of Martial law under President trump
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45:41Hometown Radio 04/29/25 6p: Professor Brett Wagner warns of Martial law under President trumpBy News Talk 920 KVEC
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Hometown Radio 04/29/25 5p: Rebecca Tuhus-Dubrow, author of "Atomic Dreams"
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47:01Hometown Radio 04/29/25 5p: Rebecca Tuhus-Dubrow, author of "Atomic Dreams"By News Talk 920 KVEC
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Hometown Radio 04/29/25 4p: Mike Brown retires from COLAB of SLO County
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43:35Hometown Radio 04/29/25 4p: Mike Brown retires from COLAB of SLO CountyBy News Talk 920 KVEC
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Hometown Radio 04/29/25 3:30p: Spotlight on the new show from "By the Sea Productions"
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24:11Hometown Radio 04/29/25 3:30p: Spotlight on the new show from "By the Sea Productions"By News Talk 920 KVEC
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Hometown Radio 04/29/25 3p: Be ready for the Cambria Bee Festival
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19:59Hometown Radio 04/29/25 3p: Be ready for the Cambria Bee FestivalBy News Talk 920 KVEC
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Ep. - 318- 'I'm So Hungry I Could Eat TREND!' Goodbye On-Demand? Instagram EDITS!🤖 What’s Up THIS WEEK
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8:16In this episode of Do This, Not That, host Jay Schwedelson delivers a rapid “What’s Up This Week” rundown of the freshest marketing trends and social-media buzz. ================================================================= Best Moments: (00:55) Meta launches Edits – a new standalone app for content creation (02:08) On-demand webinar availabili…
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Hometown Radio 04/28/25 6p: Dr James Papp shares the history of tariffs in the us
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43:12Hometown Radio 04/28/25 6p: Dr James Papp shares the history of tariffs in the usBy News Talk 920 KVEC
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Hometown Radio 04/28/25 4p: Jeff Edwards previews the Tuesday meeting of the Board of Supervisors
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45:46Hometown Radio 04/28/25 4p: Jeff Edwards previews the Tuesday meeting of the Board of SupervisorsBy News Talk 920 KVEC
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Hometown Radio 04/28/25 5p: Bob Sachs considers civil disobedience from Lucia Mar students to a judge in Milwaukee
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44:12Hometown Radio 04/28/25 5p: Bob Sachs considers civil disobedience from Lucia Mar students to a judge in MilwaukeeBy News Talk 920 KVEC
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Hometown Radio 04/28/25 3p: Dr. Larry Martinez and Dr. James Armstead assess the first 100 days of President Trump
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44:08Hometown Radio 04/28/25 3p: Dr. Larry Martinez and Dr. James Armstead assess the first 100 days of President TrumpBy News Talk 920 KVEC
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SPECIAL SERIES ==>STEAL THIS: Building in Public is Secret to Big Brands Going Viral <== | BATHROOM Break #53 COLLAB: The Marketing Millennials + Do This, Not That)
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12:48In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson explore the power of “building in public,” revealing why brands that show their behind-the-scenes process forge deeper audience connections and loyalty. ================================================================= Best Moments: (00:55) Quick catch-up on what shows t…
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Pismo Beach Today 04/27/2025 12p: Jeff Buckingham from Astound Business Solutions is Anita's guest this week
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56:38Pismo Beach Today 04/27/2025 12p: Jeff Buckingham from Astound Business Solutions is Anita's guest this week. Produced by Jim RichardsBy News Talk 920 KVEC
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Motor Mouths Show 04/26/2025 8a: In a rerun of a previous show, Jason talks about choosing the right repair shop for your vehicle
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56:34Motor Mouths Show 04/26/2025 8a: In a rerun of a previous show, Jason talks about choosing the right repair shop for your vehicle.Produced by Jim RichardsBy News Talk 920 KVEC
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Hometown Radio 04/25/25 5p: We get spicy with Torri Simons owner of San Luis Salsa Co.
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40:40Hometown Radio 04/25/25 5p: We get spicy with Torri Simons owner of San Luis Salsa Co.By News Talk 920 KVEC
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Hometown Radio 04/25/25 4p: Dr Kimberly Kuden educates us on AI and its impact on university education
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41:30Hometown Radio 04/25/25 4p: Dr Kimberly Kuden educates us on AI and its impact on university educationBy News Talk 920 KVEC
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Hometown Radio 04/25/25 3p: Pet & Pie of the Week. Your chance to adopt a great pet then win a $30 gift card from Linn's.
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45:13Hometown Radio 04/25/25 3p: Pet & Pie of the Week. Your chance to adopt a great pet then win a $30 gift card from Linn's.By News Talk 920 KVEC
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Ep.318- BOUNCED Emails = GOLD! ➕ YOU on Netflix, Martha Stewart New Show, Golden Bachelor Update! Jay’s SCOOP
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12:29In this episode of Do This, Not That, host Jay Schwedelson uncovers the hidden value in bounced email addresses and explains why smart marketers shouldn’t ignore this overlooked data. Stick around for his “Since You Didn’t Ask” segment, where he drops fresh TV show recommendations. ================================================================= B…
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Ep. 317 - Switching Careers! w/Dir B2B Marketing Choice Hotels Judd Lewis! Getting Comfortable Being Uncomfortable!
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15:46In this episode of Do This, Not That, host Jay Schwedelson interviews Judd Lewis, Director of B2B Marketing at Choice Hotels. They discuss Judd’s career transitions—from consumer to B2B marketing—along with the importance of stepping out of your comfort zone and applying creative marketing tactics across industries. ================================…
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Hometown Radio 04/24/25 6p: Michael Dunn compares Elon Musk to George Soros
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43:33Hometown Radio 04/24/25 6p: Michael Dunn compares Elon Musk to George SorosBy News Talk 920 KVEC
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Hometown Radio 04/24/25 5p: Noah Harpster - Co wrote "It's a Beautiful Day in the Neighborhood" that starred Tom Hanks on working in the Hollywood movie industry.
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44:39Hometown Radio 04/24/25 5p: Noah Harpster - Co wrote "It's a Beautiful Day in the Neighborhood" that starred Tom Hanks on working in the Hollywood movie industry.By News Talk 920 KVEC
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Hometown Radio 04/24/25 4p: Neuroscientist Dr. Lisa Goehler who discovered how inflammation affects thinking
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42:53Hometown Radio 04/24/25 4p: Neuroscientist Dr. Lisa Goehler who discovered how inflammation affects thinkingBy News Talk 920 KVEC
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Hometown Radio 04/24/25 3:30p: Ivan Ditscheiner - Founder of the Rec Hub, a local non profit recording studio catering to younger musicians
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23:40Hometown Radio 04/24/25 3:30p: Ivan Ditscheiner - Founder of the Rec Hub, a local non profit recording studio catering to younger musiciansBy News Talk 920 KVEC
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Hometown Radio 04/24/25 3p: Local coin dealer Jules Rogoff explains why there's a gold rush
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20:42Hometown Radio 04/24/25 3p: Local coin dealer Jules Rogoff explains why there's a gold rushBy News Talk 920 KVEC
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Ep.316 - [Limited Series]🥫SPAMAGEDDON🥫Biggest Email Deliverability MYTHS!
10:28
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10:28In this first episode of Spamageddon—a five‑part crossover between Email After Hours and Do This, Not That—hosts Jay Schwedelson, Guy Hanson, and Danielle Gallant tackle the biggest myths in email deliverability while keeping things lively with a rapid‑fire “You Have Ten Seconds” game. 📧📧📧📧📧📧📧📧📧📧 PODCAST CROSSOVER WITH: ➡️Email After Hours Podcast …
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Hometown Radio 04/23/25 6p: Jim Seybert introduces us to the world of audio books
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41:40Hometown Radio 04/23/25 6p: Jim Seybert introduces us to the world of audio booksBy News Talk 920 KVEC
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Hometown Radio 04/23/2025 5p: Analysis of last weeks Lucia Mar School Board meeing
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42:00Hometown Radio 04/23/2025 5p: Analysis of last weeks Lucia Mar School Board meeting.By News Talk 920 KVEC
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Hometown Radio 04/23/2025 4p: Sports Guru CJ Silas looks back on her career
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45:18Hometown Radio 04/23/2025 4p: Sports Guru CJ Silas looks back on her careerBy News Talk 920 KVEC
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Hometown Radio 04/23/2025 3p: Annie Lorenzen reacts to the passing of Pope Francis
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42:14Hometown Radio 04/23/2025 4p: Annie Lorenzen reacts to the passing of Pope FrancisBy News Talk 920 KVEC
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Ep. 315- Ask Us ANYTHING❓Go VIRAL With Smart Controversy (and Why Idol > The Voice)🎤
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11:32In this episode of Do This, Not That, host Jay Schwedelson tackles listener questions—mixing smart marketing advice with lighthearted personal takes. Learn how “stealth controversy” can spike engagement and find out which singing‑competition show really produces stars. ================================================================= Best Moments: …
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Hometown Radio 04/22/25 6p: Steve Weiss offers advice from a parent to a child
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41:41Hometown Radio 04/22/25 6p: Steve Weiss offers advice from a parent to a childBy News Talk 920 KVEC
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Hometown Radio 04/22/25 5p: Jeff Bliss looks at new books suggesting a cover-up of President Biden's health
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43:19Hometown Radio 04/22/25 5p: Jeff Bliss looks at new books suggesting a cover-up of President Biden's healthBy News Talk 920 KVEC
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Hometown Radio 04/22/25 4p: Dr. John Ashbaugh discusses the current battles between academia and the White House
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43:15Hometown Radio 04/22/25 4p: Dr. John Ashbaugh discusses the current battles between academia and the White HouseBy News Talk 920 KVEC
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Hometown Radio 04/22/25 3p: Carolyn Rohrbach, author of "Glint of Light"
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42:19Hometown Radio 04/22/25 3p: Carolyn Rohrbach, author of "Glint of Light"By News Talk 920 KVEC
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Ep. - 314- NEW Canva TIPS! 🖼️ Bye Bluesky? 🥴Wrestlemania?? What’s Up THIS WEEK
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8:52In this What’s Up This Week edition of Do This, Not That—brought to you by Marigold—host Jay Schwedelson delivers a rapid rundown of the latest marketing updates, tech developments, and a dose of personal nostalgia. ================================================================= Best Moments: (00:54) Canva’s new LinkedIn video‑creation templates …
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Indiana NIL guru says settlement threatens 'what we love about college sports'
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42:16Any day now, a federal judge is expected to give final approval to a $2.8 billion settlement of three antitrust lawsuits that could dramatically alter the landscape of college sports. And given the tumult since the creation of the transfer portal and name, image and likeness opportunities for athletes, that’s saying something. In addition to awardi…
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Hometown Radio 04/21/25 5p: Steve Ford marks the 50th anniversary of Operation Babylift
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41:57Hometown Radio 04/21/25 5p: Steve Ford marks the 50th anniversary of Operation BabyliftBy News Talk 920 KVEC
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