Restaurant industry leaders share their favorite marketing strategies to help other restauranteurs grow their business. Restaurant Rocket Fuel is brought to you by Boostly.
…
continue reading
A podcast where we talk everything restaurant, speak to successful restauranteurs, marketers, and how social media is impacting the industry for the greater good!
…
continue reading

1
The Impact of Restaurant SEO Marketing with Erik Shellenberger of Bar and Restaurant Marketing Basics
33:07
33:07
Play later
Play later
Lists
Like
Liked
33:07By Boostly
…
continue reading

1
A Systematic Approach to Restaurant Marketing With Roberts Brill
29:09
29:09
Play later
Play later
Lists
Like
Liked
29:09In this conversation, Shane Murphy interviews Robert Brill, the owner of Brill Media, about the intricacies of paid media and marketing strategies for restaurants. Robert shares his extensive experience in digital advertising, emphasizing the importance of eliminating guesswork in marketing. He outlines a systematic approach for restaurants to vali…
…
continue reading
By Boostly
…
continue reading

1
Exploring The Art of Storytelling in Restaurant Marketing With Jessica Cavanaugh Haung
32:02
32:02
Play later
Play later
Lists
Like
Liked
32:02By Boostly
…
continue reading

1
Unlocking the Secrets of Effective Branding with Tony Nash, owner of AZ Branding Solutions
27:19
27:19
Play later
Play later
Lists
Like
Liked
27:19In this episode, Shane Murphy interviews Tony Nash of AZ Branding Solutions to explore branding strategies for small businesses in the restaurant and hospitality space. Together they talk through valuable restaurant marketing tips, the importance of crafting compelling brand stories, common pitfalls, and practical advice for business owners. Tony s…
…
continue reading

1
Restaurant Marketing Fundamentals with Chip Close of Restaurant Strategy
34:17
34:17
Play later
Play later
Lists
Like
Liked
34:17Keywords restaurant coaching, marketing strategy, restaurant profitability, Chip Klose, restaurant industry, P3 Mastermind, restaurant marketing, customer acquisition, customer retention, differentiation Summary In this conversation, Shane Murphy interviews Chip Klose, a restaurant coach and author, who shares his journey from theater to the restau…
…
continue reading

1
Leveraging Text Marketing to Drive More Orders at Your Pizzeria
29:08
29:08
Play later
Play later
Lists
Like
Liked
29:08In this episode, Shane Murphy and Bruce Irving of Smart Pizza Marketing dive into the world of text marketing and how it can bring immediate impact to a pizzerias sales. Discover practical tips on creating compelling SMS campaigns that drive foot traffic, boost online orders, and encourage repeat business. We'll share how to craft messages that get…
…
continue reading

1
3 Tips to Grow Your Restaurants Revenue This Month
56:22
56:22
Play later
Play later
Lists
Like
Liked
56:22The Three Tactics to Grow Your Restaurant’s Revenue webinar, hosted by ChowNow and Boostly, provides actionable strategies for restaurant owners to increase sales and customer loyalty. It covers the importance of collecting and using customer data to send targeted SMS and email marketing campaigns, driving repeat business and boosting order volume.…
…
continue reading

1
Marketing Strategies for Off-Premise Dining | Allen Beck of Costa Vida
35:05
35:05
Play later
Play later
Lists
Like
Liked
35:05Keywords catering, off-premise marketing, restaurant industry, Costa Vida, profitability, marketing strategies, sales techniques, relationship building, business growth, food service Summary In this conversation, Shane Murphy interviews Alan Beck, the director of off-premise and catering for Costa Vida. They discuss Alan's journey in the restaurant…
…
continue reading

1
How Hickory Station Pizza Added $100,000+ in Pizza Sales with Text Marketing
22:52
22:52
Play later
Play later
Lists
Like
Liked
22:52Keywords text marketing, restaurant marketing, customer engagement, sales growth, pizzeria success, marketing strategies, Jamie McMahon, Boostly, customer loyalty, digital marketing Summary In this conversation, Jamie McMahon, owner of Hickory Station Pizzeria, shares his journey of transitioning from traditional marketing methods to text marketing…
…
continue reading

1
How to Clarify Value In Today's Restaurant Climate | Danny Klein Editorial Director QSR Magazine
22:08
22:08
Play later
Play later
Lists
Like
Liked
22:08Danny Klein, the editorial director for QSR and FSR magazines, shares his background and how he got involved in the restaurant industry. He discusses the challenges the industry is currently facing, such as inflation, labor costs, and access to capital. He also highlights the opportunities for innovation and managing the value equation. Examples in…
…
continue reading

1
How to Turn 3rd Party Orders into Direct Orders | Juan Orrego of Cuboh & ChowNow
26:58
26:58
Play later
Play later
Lists
Like
Liked
26:58Juan Orrego, co-founder of Cuboh, shares his entrepreneurial journey and the story behind Cuboh's acquisition by ChowNow. Cuboh helps restaurants integrate their online orders into their point of sale system, while ChowNow is a direct online ordering platform. The acquisition allows ChowNow to offer both third-party integration and direct ordering …
…
continue reading

1
How to Create a Unique and Memorable Marketing Experience | Scott Porter of San Diablo Churros
28:57
28:57
Play later
Play later
Lists
Like
Liked
28:57Scott Porter, founder and CEO of San Diablo Artisan Churros, shares his unconventional career path and the origin story of his churro business. He discusses the importance of customer and brand experience in creating a thriving brand and marketing strategy. Scott talks about how he secured partnerships with stadiums and event centers by winning the…
…
continue reading

1
Scaling from 1 Unit to $2.5 Billion in Sales | Andrew K. Smith of Savory Fund
23:11
23:11
Play later
Play later
Lists
Like
Liked
23:11Andrew Smith, the managing director and co-founder of Savory Fund, shares his journey in the restaurant industry and how he helps small local concepts scale and grow. He emphasizes the importance of focusing on the underbelly of a business, which includes leadership, systems, and people. Marketing should be inside-out, with a strong emphasis on exe…
…
continue reading

1
Economics of Delivery & The Value of a High Percentage of Direct Orders | Andrew Nakkache
27:20
27:20
Play later
Play later
Lists
Like
Liked
27:20Summary Andrew Nikash, co-founder and CEO of FIRST, discusses the challenges and opportunities of third-party delivery for restaurants. He highlights the importance of restaurants maintaining a direct relationship with their customers and offers strategies to reduce the cost of delivery while maximizing profits. Andrew emphasizes the need for resta…
…
continue reading

1
How Restaurants Do "4 Walls Marketing" | Eric Cacciatore of Restaurant Unstoppable
28:43
28:43
Play later
Play later
Lists
Like
Liked
28:43Summary Eric Cacciatore, founder and host of the Restaurant Unstoppable Movement and podcast, shares his background and journey in the restaurant industry. He emphasizes the importance of four walls marketing and creating a great in-store experience. Eric also discusses the challenges and opportunities in the restaurant industry, including rising l…
…
continue reading

1
The Power of LTOs, Loyalty, & Putting the Guest First | Steve Smyth
23:53
23:53
Play later
Play later
Lists
Like
Liked
23:53Steve Smyth, the director of restaurant technology for Taco John's International, shares his experiences of implementing technology in the restaurant industry. Taco John's, a legacy brand known for its tacos and burritos, has been using technology to enhance the guest experience and improve communication. They have implemented mobile ordering, loya…
…
continue reading

1
How to add an extra $2.5M in sales for a Single Unit | David Doty
24:36
24:36
Play later
Play later
Lists
Like
Liked
24:36David Doty, owner of Lehigh Bakery, shares his journey in the restaurant industry and the growth of his bakery. He discusses his background in finance and law and how he transitioned into the food industry. David emphasizes the importance of customer experience and engagement in driving sales and growth. He shares strategies such as saying yes to c…
…
continue reading

1
Easy to Implement Restaurant Marketing Tactics | Sterling Douglass
26:55
26:55
Play later
Play later
Lists
Like
Liked
26:55Sterling Douglass, co-founder and CEO of Chowley, shares insights and tactics for restaurant marketing. He discusses the importance of point-of-sale integration and the value of digital marketing tools for SMB restaurants. Douglass emphasizes the need to focus on both generating demand and creating repeat orders. He highlights the significance of m…
…
continue reading

1
Finding Your Niche to Market Your Restaurant | Jeff McFadden
29:30
29:30
Play later
Play later
Lists
Like
Liked
29:30Jeff McFadden, founder of The Smoked Taco and Wallabies Smokehouse, shares his experiences in building successful restaurant brands. He emphasizes the importance of finding a unique niche and creating something that stands out from the competition. Jeff also discusses the challenges of scaling a business and the need to address operational issues a…
…
continue reading

1
How To Make an Extra $2500 in Your Pizzeria This Week | Smart Pizza Marketing
26:24
26:24
Play later
Play later
Lists
Like
Liked
26:24On this special episode of Restaurant Rocket Fuel Shane Murphy is a guest on Smart Pizza Marketing Podcast with Bruce Irving. Welcome to another episode of Smart Pizza Marketing! In this episode, our host Bruce sits down with special guest Shane, the founder of Boostly.com. Boostly offers a fast and efficient text marketing service that allows pizz…
…
continue reading

1
The Importance of Loyalty Programs for Restaurants | Matt Doka
25:41
25:41
Play later
Play later
Lists
Like
Liked
25:41Matt Doka, co-founder and CTO of Five Stars, shares the story of how Five Stars started and the importance of loyalty programs for small businesses. He discusses the shift from just having a loyalty program to creating a comprehensive life cycle communication platform that turns transactions into relationships. Matt emphasizes the effectiveness of …
…
continue reading

1
Sub Zero Ice Cream's Story From Genesis to Shark Tank | Jerry Hancock
29:25
29:25
Play later
Play later
Lists
Like
Liked
29:25Jerry Hancock, founder of SubZero Ice Cream, shares the story behind the unique ice cream concept and the process of using liquid nitrogen to create custom-made ice cream. He discusses the challenges of starting a franchise business and the impact of appearing on Shark Tank. Hancock emphasizes the importance of community involvement and grassroots …
…
continue reading

1
How to Better Tell Your Restaurant's Story Online | Shawn Walchef
31:24
31:24
Play later
Play later
Lists
Like
Liked
31:24Sean Walchef shares his journey as a restaurant owner and media creator, emphasizing the importance of storytelling and digital presence. He discusses the shift from 'if you build it, they will come' to the reality of needing to tell your own story. He highlights the significance of the 'orange tree story' and the power of repetition in storytellin…
…
continue reading

1
The Value of Collecting Customer Information for Effective Remarketing | Brett Linkletter
27:21
27:21
Play later
Play later
Lists
Like
Liked
27:21Brett Linkletter, founder and CEO of DineLine, shares his expertise in restaurant marketing. He discusses the importance of tracking ROI and offers various methods for restaurants to track their success, such as using QR codes, store visits, and credit card swipes. Linkletter emphasizes the need for restaurants to focus on both customer acquisition…
…
continue reading

1
Overcoming Challenges in Technology Adoption for Restaurants | Mike Norton
27:05
27:05
Play later
Play later
Lists
Like
Liked
27:05Mike Norton, an expert in restaurant marketing, shares insights on the importance of data collection and utilization in the restaurant industry. He emphasizes the need for restaurants to have a cohesive system to collect customer data and highlights the value of tools like reviews and feedback solutions. Norton discusses the challenges faced by the…
…
continue reading

1
Sustaining Momentum After a TV Appearance | Sean Huntington
33:06
33:06
Play later
Play later
Lists
Like
Liked
33:06Sean Huntington, former owner of Sweet Cakes Cafe, shares the story behind the bakery and cafe and how it developed over time. The business gained recognition after being featured on TLC's Best Food Ever TV series. Sean discusses the impact of the TV appearance on their sales and the challenges they faced in sustaining that momentum. He emphasizes …
…
continue reading

1
The Power of Word-of-Mouth Marketing in Franchise Growth | Bennet Maxwell of Dirty Dough
26:34
26:34
Play later
Play later
Lists
Like
Liked
26:34Summary Bennett Maxwell, founder of Dirty Dough, shares his journey of building a successful gourmet cookie franchise. He discusses the importance of mental health and mindset in finding joy and fulfillment in life. Bennett highlights the key strategies that have contributed to the rapid growth of Dirty Dough, including leveraging word-of-mouth mar…
…
continue reading

1
Customization and Personalization, the Keys to Slab Pizza's Success | Andy Gartz
33:15
33:15
Play later
Play later
Lists
Like
Liked
33:15Andy Gartz, founder of Slab Pizza, shares the origin story of his successful pizzeria and the strategies he used to build a cult-like following. The key to Slab's success was focusing on high-quality pizza and letting the product speak for itself. They didn't rely on traditional marketing methods but instead relied on word-of-mouth and customer ref…
…
continue reading

1
Tips for Marketing Your Pizzeria | Bruce Irving
27:02
27:02
Play later
Play later
Lists
Like
Liked
27:02Our first episode and its a good one! Shane Murphy our host of Restaurant Rocket Fuel interviews Bruce Irving, founder of Smart Pizza Marketing, shares his expertise on marketing for SMB restaurants. He discusses his background in the pizza industry and how he started the Smart Pizza Marketing podcast. Bruce highlights the challenges he faced in ma…
…
continue reading

1
Introducing Restaurant Rocket Fuel: Igniting Your Business with Expert Insights
2:10
2:10
Play later
Play later
Lists
Like
Liked
2:10Episode Overview: In this initial episode of the Restaurant Rocket Fuel podcast, host Shane Murphy, founder and CEO of Boostly, the leading SMS marketing provider for the restaurant industry, sets the stage for what listeners can expect from this valuable resource. Shane shares his vision for the podcast, which is to empower restaurant owners and o…
…
continue reading

1
Episode #17 Melanie Manuel Owner Of Celesta Restaurant
40:04
40:04
Play later
Play later
Lists
Like
Liked
40:04Hey everyone welcome back to The Hungry Podcast. I have a brilliant episode where I speak with Melanie Manuel owner of Celesta Restaurant! Melanie is an experienced chef and vegan restaurant owner of Celesta Restaurant based in Wisconsin. Melanie is also a Vegan consultant! We talk about Melanie's background as a former teacher, and a lot about the…
…
continue reading

1
Episode #16 - Interview with ROI Expert Matt Plapp
1:06:03
1:06:03
Play later
Play later
Lists
Like
Liked
1:06:03Hey everyone welcome back to The Hungry Podcast. I have a really interesting episode where I speak with ROI Expert Matt Plapp! Matt is CEO of Driven Media Solutions, a full service marketing firm located in Cincinnati & Northern Kentucky. He has written his own book called "Don't 86 Your Restaurant Sales", he is a keen speaker, and creator of ROI E…
…
continue reading

1
Episode #15 Interview with Ian Ohan - CEO and FOUNDER of Krush Brands
52:43
52:43
Play later
Play later
Lists
Like
Liked
52:43Hey everyone welcome back to The Hungry Podcast. I have a really interesting episode where I speak with Ian Ohan - CEO and FOUNDER of Krush Brands. Krush Brands is a world-class, food and beverage operating and franchising company with the best-in-class proprietary food technology and delivery, headquartered in Dubai. Links: https://www.linkedin.co…
…
continue reading

1
Episode 14: Bar/Restaurant Marketing Expert Erik Shellenberger
1:01:26
1:01:26
Play later
Play later
Lists
Like
Liked
1:01:26Erik Shellenberger comes from a diverse range of experiences in the restaurant/bar industry. He is the current founder of Bar Marketing Basics (barmarketingbasics.com) and is an expert on bar and restaurant marketing and specializes in SEO and reputation management. Website: barmarketingbasics.com Book: https://amzn.to/2YThWz2 Email: erik@barmarket…
…
continue reading

1
Episode 13 - Multiple Restaurant Owner, Marketer, and Consultant Jim Rowe
1:11:52
1:11:52
Play later
Play later
Lists
Like
Liked
1:11:52Jim Rowe has been a natural entrepreneur most of his life, with multiple business ventures until he opened up his first restaurant, a wing spot, in the college town to now owning 5 restaurants in the area including a new brewery! He shares his insight and tips for those in the restaurant industry in this week's exciting episode. www.ellensburgcreat…
…
continue reading

1
Episode #11 - How to Level up your Restaurant with Professional Marketer Ely Faigenblat
39:02
39:02
Play later
Play later
Lists
Like
Liked
39:02Ely Faigenblat has helped dozens of businesses from Lawyers, Accountants, to E-Commerce and shares his experiences and what he has learned on how to dramatically improve businesses in this technological world in this episode. tenleemedia.com Talk to us we'd love to hear from you for any social media tips or if you'd like to be on the show! Email: d…
…
continue reading

1
Episode #10 -Fred Gordon, Restaurant Consultant
29:16
29:16
Play later
Play later
Lists
Like
Liked
29:16The food hospitality business is tough. Gordon Restaurant Consulting will help you to create systems, marketing strategies, management training, organization in both front and back of house, and much more. Gordon Restaurant Consulting's expert advice originates with founder Fred Gordon, a general manager with over 15 years in the industry, a limitl…
…
continue reading

1
Episode #9 - Interview with Jeffrey Baldwin, Director of Operations at Baldwin Restaurant Group
50:53
50:53
Play later
Play later
Lists
Like
Liked
50:53Jeff has become a key member in his family's restaurant group and shares his various experiences that lead him to become a huge part of operating such a successful restaurant group which offers incredible dishes as well as some of the best wines as he is also a professional Sommelier. Has been in the business for 20+ years and plans to continue to …
…
continue reading

1
Episode 8 - Jay Runnfeldt, Restaurant Consultant
43:46
43:46
Play later
Play later
Lists
Like
Liked
43:46Jay Runnfeldt has owned, developed and operated 20 different restaurants and bar concepts for over 26 years. Former operator and owner of Three Headed Productions, where he created, owned, and operated 14 restaurant concepts. Currently involved with JCB projects where he acted as owner, operator or advisor to innovative restaurants and bars in the …
…
continue reading

1
Episode #7 - Celeb Chef Kyle Kingrey!
1:11:53
1:11:53
Play later
Play later
Lists
Like
Liked
1:11:53Interview with Kyle Kingrey, proffessional Chef at Flights Restaurant Las Vegas! Flights was founded on the idea that dining should be just as much fun as it is delicious. With this in mind, they created an aviation themed restaurant with food and drink “flights” that are perfect for sharing. https://www.facebook.com/kyle.kingrey.7 Website: www.fli…
…
continue reading

1
Episode #6 - Restaurant Owner Chris Montanez!
22:12
22:12
Play later
Play later
Lists
Like
Liked
22:12Chris Montanez is the owner of "A taste of Puerto Rico Catering" in Manassas, Virginia. Website: https://atasteofprc.wixsite.com/atasteofpuertoricoca Facebook: https://www.facebook.com/atasteofpuertoricocatering/ Talk to us we'd love to hear from you for any social media tips or if you'd like to be on the show! Email: [email protected] F…
…
continue reading

1
Episode #5 - Restaurant Owner Peter McCarthy!
52:00
52:00
Play later
Play later
Lists
Like
Liked
52:00Interview with Peter McCarthy, longtime restaurant owner, owns 2 restaurants in Boston, Massachusetts and he is a big advocate of sustainable and farm to table food. Check him out when you're in Boston you won't be disappointed! Za Cambridge: https://www.facebook.com/zacambridge/?eid=ARD6JGWalC6xXV5VqovZgNh11WcG623VPUnNQTAx-a9jlbdDKQoCn0s6ybC9KCbm8…
…
continue reading

1
Episode #4 - Scott Stanfield Interview!
1:12:21
1:12:21
Play later
Play later
Lists
Like
Liked
1:12:21Interview with Scott Stanfield, a Restaurant GM Coach & Modern Longevitarian who optimizes restaurants through people, and training. LinkedIn: https://www.linkedin.com/in/scottrstanfield/ Instagram https://www.instagram.com/straightcabbage/?hl=en Website: Thegmcoach.com Talk to us! We'd love to hear from you for any social media tips or if you'd li…
…
continue reading

1
Episode #3 - Expert chef and Restauranteur Adam Diltz!
48:24
48:24
Play later
Play later
Lists
Like
Liked
48:24Talk to us we'd love to hear from you! Email: [email protected] or check us out on social media Facebook: https://www.facebook.com/RestaurantMediaCompany/ Instagram: https://www.instagram.com/restaurantmediauk/ Adam Diltz New Restaurant called Elwood. Opening soon in Philadelphia (Fishtown area) Website: http://www.elwoodrestaurant.com/ …
…
continue reading

1
Episode #2 - Kevin Van De Luitgaarden Interview!
37:35
37:35
Play later
Play later
Lists
Like
Liked
37:35Welcome back to The Hungry Podcast Episode 2 where I interview the one and only Kevin Van De Luitgaarden! Known for his restaurant marketing expertise, and restaurant social media course. Listen and find out Kevin’s story! Kevin's Social Media For Restaurants Facebook Group Link - https://www.facebook.com/groups/432378850557112/ Kevin's Social Medi…
…
continue reading

1
Episode #1 - Social Media for Restaurants!
36:50
36:50
Play later
Play later
Lists
Like
Liked
36:50Myself (Daniel) and Alex Dennery discuss together social media for restaurants, and why it should be used by every restaurant globally.
…
continue reading