What if the next big breakthrough in your business isn't something new—but something old you've been overlooking?

Most entrepreneurs are trapped in a cycle of chasing trends, reinventing their strategy every quarter, and mistaking novelty for progress. But billionaires like Warren Buffett, Jeff Bezos, and Bernard Arnault build generational wealth by doing the opposite, they bet on timeless principles, business models, and ideas that have already stood the test of time. In this episode, you'll learn how to use the Lindy Effect to build a business that doesn't just grow fast, but lasts.

In this episode, you’ll discover:

• Why old, "boring" strategies often outperform trendy new ones in the long run.
• How billionaires use time as a filter to spot business models and investments with compounding durability.
• A practical framework for evaluating whether your business and life decisions are built on principles that get stronger with age, or destined to expire with the next market shift.

Discover how to build wealth, unlock the habits of millionaires, and master how billionaires think using mental models, decision-making psychology, and elite performance psychology as we explore the wealth mindset, money mindset, and millionaire mindset that fuel generational wealth, financial freedom, and discipline and success—this is the financial freedom podcast where thinking like the rich, learning brain hacks for success, understanding cognitive biases, and applying thought frameworks, decision frameworks, productivity mindset, and success strategies all come together with behavioral economics, psychological hacks, and the psychology of success to help you think like a CEO through the lens of critical thinking podcast insights and mental models podcast breakdowns.