Scott Leeper is the Director of Community at Vistage Worldwide, a global executive-coaching and peer advisory organization that supports CEOs and business leaders in small to midsize companies. He helps build and scale leadership communities that bring together experienced executives for coaching, strategic thinking, and peer support. With extensive experience fostering networks and aligning teams around shared purpose, he guides community growth without sacrificing trust or authenticity. Scott's work strengthens leadership across industries by enabling meaningful connections and better business decisions.

Sometimes growth comes from bold strategy, and other times it comes from simply getting people to show up for each other. Brands and leaders alike are trying to build spaces where connection actually means something — especially as audiences become more selective and technology accelerates faster than culture can keep up. So how do you create a community that scales without losing its soul?

According to Scott Leeper, a longtime builder of executive networks and trusted advisor to business leaders, the answer starts with clarity and authenticity. When asked, he points to the power of aligning people around a shared purpose and giving them real ownership in the process. Drawing from his experience growing global affinity networks, he explains that communities thrive when members see immediate value, feel understood, and can access perspectives they can't find anywhere else. He emphasizes that while AI can streamline data and operations, it can't replace human connection.

In this episode of Built to Convert, host Tyler Lane is joined by Scott Leeper, Director of Community at Vistage Worldwide, to discuss how authentic, scalable communities drive organizational growth. They explore aligning teams during complex transitions, turning engagement data into strategy, and creating value members can't find elsewhere. Scott also shares advice on leading with clarity to unite cross-functional teams.