What does it really take to scale a company from $20M to $300M+ while actually putting people first?

In this powerful episode, scale-up expert and former EVP Brad Furtney pulls back the curtain on the leadership playbook that transformed founder-led software businesses into high-performing, culture-driven powerhouses at Evercommerce.

Brad shares the exact moves he makes on day one when stepping into a growth-stage company, why OKRs became his secret weapon for alignment and accountability, how he built a 5-year leadership development engine that skyrocketed culture scores and profitability, and why most companies talk about “people first” but never actually measure it.

If you’re a leader who believes culture isn’t just a feel-good buzzword - it’s the ultimate growth multiplier - this conversation is pure gold.

Key takeaways:

• The first leadership move that creates instant strategic alignment
• How to turn individual OKRs into real accountability (and what to do when someone doesn’t buy in)
• Why the best performers don’t always make the best leaders (and how to spot the ones who will)
• The unexpected power of investing in first-time managers and “next-gen” talent
• One simple piece of advice Brad wishes he could give his 20-year-old self (and every young leader today)

If you’re ready to stop treating culture as a side project and start building a team that scales with you, hit play now.