The Side Hustle Solution: How Amber Shaw Built a 6-Figure Business After Divorce
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In this episode of Founders Future, with host Milan Kohut, we dive into the inspiring journey of Amber Shaw. Amber shares her powerful story of transitioning from a 20-year corporate sales career and a difficult divorce to building multiple six-figure online coaching businesses. She reveals how she used her personal pain as a catalyst for purpose, starting a side hustle that quickly scaled through mastering organic social media and strategic mentorship. Amber opens up about her recent brand pivot to "The Divorce Revolution," where she now empowers divorced moms to transform their life experiences into profitable, purpose-driven coaching businesses.
Amber provides a detailed look at her business model, including her signature group program "Renew You" and her exciting new "Confident Coach Certification" launching in 2026. She candidly discusses the evolution of her marketing strategies, from relying on organic content and short-form video to her current shift towards implementing self-liquidating offers (SLOs) and paid traffic to scale sustainably. Amber also outlines her ambitious goals for doubling revenue, the challenges of avoiding burnout as a single mom, and her vision for creating a lasting impact.
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