From Web Design To Wild Fox: How Micah Built A Lean, Profitable Painting Company
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Struggling to scale past the half-million mark with a small team? In this insightful episode of the Profitable Painter Podcast, we sit down with Micah from Wild Fox Painting in Colorado.
He started his company from scratch in 2018 and has systematically scaled it to nearly $500K with just 2.5 people—and is on track to hit $1M. He reveals the power of niching down, creating hyper-efficient processes, and building a team that delivers exceptional quality and client experiences.
You’ll learn how to:
- Niche Down for Profit & Efficiency: Why focusing exclusively on interior work—and even creating a niche service like door refinishing—can skyrocket your revenue and streamline your operations.
- Build a Laser-Focused Team: How task-organizing your crew and leveraging their strengths (like using tape for perfect lines) allows you to produce high-quality work faster than the competition.
- Master Your Metrics: Micah’s simple method for breaking down annual revenue goals into weekly targets, so you always know if you’re on track and when to push for more work.
- The "Female Painter" Advantage: How building a team that is often perceived as cleaner, quieter, and less intimidating can become a unique selling proposition that wins over clients, especially for interior jobs.
- Create Systems That Scale: The operational hacks—from doing all cabinet and door work in a warehouse to a "clean-as-you-go" mentality—that save hours on every job.
- Set Yearly Goals That You Crush: How Micah has consistently exceeded or doubled his goals every single year since starting, by intentionally scaling at his own pace.
If you’re ready to work smarter, not just harder, and build a more profitable and efficient painting business, this episode is packed with actionable insights.
Hit SUBSCRIBE for more weekly strategies on mastering your numbers, boosting profits, and building a business that works for you
For being a loyal listener, I want to send you a copy of my new book Profitable Painter. Inside, I’ll show you the exact frameworks that have helped painting businesses save big on taxes, increase profits, and scale with confidence
Head over to profitablepaintercpa.com/book and grab your copy today. Don’t wait — this is my gift to you for being part of the Profitable Painter community.
Chapters
1. Welcome And Disclaimer (00:00:00)
2. Meet Micah And Wild Fox Painting (00:00:49)
3. From Software To Painting (00:01:12)
4. Choosing Interiors And Avoiding Exteriors (00:02:39)
5. Building A Niche: Cabinets And Doors (00:05:12)
6. Revenue Growth And Small-Team Scale (00:08:25)
7. Weekly Targets And Win Rates (00:10:55)
8. Process Beats Talent: Taping And Speed (00:13:59)
9. Role Clarity And Clean Job Sites (00:17:04)
10. Women On The Crew And Client Comfort (00:19:04)
11. Final Advice And Mentorship Ask (00:20:54)
12. Closing And Next Week Tease (00:32:49)
185 episodes