Are you stuck on the digital marketing treadmill—exhausted by endless posting, but seeing little return? In this #CreatingReorganized episode, you will discover the science-backed 60-40 rule that top marketers use to escape marketing burnout and build sustainable business growth. You’ll learn how to balance brand-building with sales activation, avoid the three cognitive traps that silently kill your ROI, and transform your video podcast into a powerful, trust-building asset.
Hear real stories from a neuroscience PhD turned business IT strategist, and get actionable strategies to turn frantic activity into focused profitability.

If you want to stop chasing likes and start building a business according to your vision of life, this episode is your roadmap.

Do you need the full transcript and free CreatingReorganized resources? Click here:

https://postdoctransformation.ac-page.com/creatingreorganized_show0015

Do you have business promotional video podcasting questions? Click here to let me know them here (live question and answer sessions, or presubmit) so that I can answer them live or in future episodes for your #CreatingReorganized according to your vision of life!

https://postdoctransformation.ac-page.com/crliveqa

If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:

https://postdoctransformation.ac-page.com/creatingreorganized

If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:

For effective video podcast hosting, distribution to all major podcast players and monetizing:

Podbean https://www.podbean.com/esw

For easy video and audio recording, AI-powered text-based editing and clipping:

Descript https://get.descript.com/creatingreorganized

For fun and dynamic data collection in all business stages:

Typeform https://typeform.cello.so/FxXD1YT3V9z

For creating, hosting and monetizing an AI powered e-course learning management platform:

Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5

For integrating email marketing automation and website building, hosting and customer relationship management:

ActiveCampaign https://try.activecampaign.com/creatingreorganized

For managing and scheduling all your social media content, so you can live according to your vision of life:

Metricool https://s.mtrbio.com/DMOGXJ

If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here

https://postdoctransformation.activehosted.com/f/28

About me:

In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.

For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.

I strategically capitalize on professional tools to scale my impact according to my vision of life.

Thank you for listening and sharing our CreatingReorganized with your small business owner besties!

If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call!

Cheers, Eleonore