How to Get Your Creative Team to Read Your Mind
Manage episode 512424731 series 3679341
Sharing ideas is easy. Getting the result you pictured? That’s the game. Grace and Paul walk through a dead-simple creative brief that aligns founders, marketers, and creative teams—plus a feedback script for when the first draft misses the mark.
What You’ll Learn:
➡️ The 4 essentials of an effective brief: Goal, Emotion, Aesthetic, Results
➡️How to share references without cloning someone else’s brand
➡️Why a brand guide is the sandbox your creatives need
➡️A simple feedback script: Here’s what works → Here’s what doesn’t → More of this, less of that → Because… → Take another pass with X in mind
➡️How to collaborate without micromanaging
Free Download:
“Get It Out of Your Head” Creative Brief Template → https://click.griffith.media/get-it-out-of-your-head
Our Agency → https://www.griffith.media/
The Studio → https://www.bigscreentx.com/
Support the Show:
Follow/Subscribe for more episodes
Leave a quick review (tell us your #1 takeaway)
Share this with a founder or creative director who needs a simpler brief
Follow Us:
Instagram: https://www.instagram.com/griffith.media/
LinkedIn: https://www.linkedin.com/company/griffith-media/people/?viewAsMember=true
Credits:
A Griffith Media production. Recorded at Big Screen Studios, Dallas, TX. Produced by the Griffith Media team.
4 episodes