Each weekday, Marketplace’s Kimberly Adams makes today make sense along with her Marketplace colleagues, breaking down happenings in tech, the economy, and culture. Because none of us is as smart as all of us.
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Sprouts Brews Up a New Strategy | Fast Five Shorts
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Manage episode 510347559 series 2106196
Content provided by Omni Talk Retail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Omni Talk Retail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This segment from the Omni Talk Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, covers Sprouts Farmers Market's announcement to open 20 in-store Klatch Coffee cafes across Southern California. Anne explains why this move is perfectly aligned with Sprouts' destination shopping experience... customers who visit Sprouts are in a different mindset, taking time to discover new products and consult with specialized staff. Adding locally-sourced, independent brand coffee creates an elevated experience similar to getting champagne at a department store. Chris highlights that Sprouts has massive "dry powder" for growth: they're only in 24 states, just launched their loyalty program, operate an optimized smaller store format, and now add coffee shops as another traffic driver. When shoppers linger with coffee, basket sizes increase... making this a savvy operations play. 🔔 Subscribe for grocery retail insights! For the full episode head here: https://youtu.be/_99-S0Lg3mM #Sprouts #SproutsFarmersMarket #KlatchCoffee #GroceryInnovation #RetailExperience #CustomerExperience #GroceryTrends #JackSinclair
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1592 episodes
MP3•Episode home
Manage episode 510347559 series 2106196
Content provided by Omni Talk Retail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Omni Talk Retail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This segment from the Omni Talk Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, covers Sprouts Farmers Market's announcement to open 20 in-store Klatch Coffee cafes across Southern California. Anne explains why this move is perfectly aligned with Sprouts' destination shopping experience... customers who visit Sprouts are in a different mindset, taking time to discover new products and consult with specialized staff. Adding locally-sourced, independent brand coffee creates an elevated experience similar to getting champagne at a department store. Chris highlights that Sprouts has massive "dry powder" for growth: they're only in 24 states, just launched their loyalty program, operate an optimized smaller store format, and now add coffee shops as another traffic driver. When shoppers linger with coffee, basket sizes increase... making this a savvy operations play. 🔔 Subscribe for grocery retail insights! For the full episode head here: https://youtu.be/_99-S0Lg3mM #Sprouts #SproutsFarmersMarket #KlatchCoffee #GroceryInnovation #RetailExperience #CustomerExperience #GroceryTrends #JackSinclair
…
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