Brian Clark is a writer, traveler, and entrepreneur. He’s best known as the founder of the pioneering content marketing resource Copyblogger, along with its popular StudioPress and Rainmaker business lines.

Between 2007 and 2017, Brian’s companies generated over $70 million in sales, all without investment and advertising thanks to a unique content marketing approach.

Following the acquisition of the Copyblogger collection of assets and a brief pause to travel the world with his family, Brian now helps Generation X navigate the new realities of midlife, retirement, and longevity.

In this episode, Chris and Brian dive deep into building long-term, purpose-driven businesses without sacrificing your well-being. They explore how to lead with intention, master your mindset, and create a lasting legacy while navigating the challenges of midlife entrepreneurship.

Brian shares his journey, offering insights into the hurdles and opportunities that come with evolving your career and business at midlife. Together, they discuss burnout, mental health, and strategies for sustainable leadership that allow you to stay in your zone of genius.

IN THIS EPISODE YOU’LL LEARN:

• The hidden challenges of selling a successful business (and how to rediscover your identity afterward)
• Practical strategies for preventing burnout and protecting your mental health
• Why adaptability and staying in your zone of genius matter more than ever
• The role of AI and technology in amplifying creativity (without losing the human connection)
• Why legacy isn’t about credit, it’s about the people you help along the way

• 02:47 - From Copy Blogger to Longevity Economy
• 03:59 - The Shift to Purpose-Driven Work
• 06:18 - Overcoming Burnout and Finding Balance
• 13:12 - Navigating Identity After Business Acquisitions
• 15:50 - Mastering Every Moment as a Solopreneur
• 19:01 - The Role of AI in Modern Entrepreneurship
• 21:27 - The Importance of Human Connection in the Age of AI
• 22:11 - Using AI for Ideation and Validation
• 23:18 - Staying in Your Zone of Genius
• 24:02 - The Evolution of Further and Midlife Insights
• 27:15 - Economic Fears and Midlife Challenges
• 30:10 - Mentorship and Influences
• 34:14 - Legacy and Lasting Impact

• Get Your Copy of The Long-Haul Leader
• Connect with Chris on Instagram
• Check Out Brian’s Newsletter, Further
• Connect with Brian on LinkedIn

Be sure to subscribe and leave a review on Apple Podcasts (or your favorite podcast player) — it helps more long-haul leaders like you discover the show and join the journey.

Thanks for listening to The Long-Haul Leader podcast. See you next week with more insights to help you lead with purpose, resilience, and impact.