In this episode of Scaling the Gap, host Madeleine MacRae sits down with Adam Povlitz, President of Anago Cleaning Systems, to explore how a family founded business transformed into a disruptive $100M+ franchise brand and why the next target is $300 million.

Adam shares how Anago’s three tier franchise model turns the traditional structure on its head, creating unique synergy between master franchisees and unit franchisees. He opens up about starting at the bottom cleaning daycares, how the 2008 recession pushed him into the family business, and the lessons he has learned growing from reluctant successor to visionary CEO.

This conversation dives into servant leadership, innovative technology, hiring smarter people, and redefining success beyond revenue. Adam’s story is candid, inspiring, and tactical whether you are scaling a family business, leading through a crisis, or building a disruptive franchise.

Key Takeaways

• Why Anago’s three tier franchise model separates day and night businesses for efficiency and scalability
• How technology like CleanCom turns customer complaints into opportunities for loyalty
• Leadership lessons from starting in telemarketing and cleaning shifts to leading a $100M+ brand
• Why COVID 19 became a turning point for Adam’s leadership style
• The power of servant leadership and leadership duplication to inspire franchisees as fellow CEOs
• Hiring smarter people: moving from fear of hiring to building a powerhouse executive team
• Why success for Adam is measured by family, relationships, and personal growth, not just revenue

• [00:00] Introduction to Adam Povlitz
• [01:29] Explaining the three-tier franchise model
• [02:51] Master vs. unit franchise roles
• [04:45] Benefits of the model & example success story
• [06:18] Adam’s personal journey to Anago
• [12:32] Leadership journey: from operator to CEO
• [13:10] Servant leadership & early career lessons
• [19:05] Building a high-performing team
• [21:39] The $100 million challenge
• [25:02] Unexpected delights of leadership
• [26:47] Introversion, extroversion, and leadership balance
• [28:20] Defining success
• [34:48] Closing & contact information

• [20:55] "I don't want to call it afraid, but uncomfortable in hiring, I went from someone uncomfortable in hiring to someone where, you know, you could dump me in any industry in any part of the country and tell me I need to hire any position and I can figure it out and be totally fine doing it." — Adam Povlitz

• [22:25] "I thought like I would feel different now that I have $100 million business. And I'm like, he goes, I know your problem. He goes, you're thinking about 200 million now." — Adam Povlitz

• [18:34] "As you ascend the proverbial ranks, you ascend those ranks because you're... The way you think is works. You know, your gut instincts are strong and they tell you what to do and they're usually accurate." — Adam Povlitz

• [29:54] "My dad said if you're not moving forward, you're falling behind. And so I always striving to do, you know, to be 1% better." — Adam Povlitz

• [25:38] "I was very shy in middle and high school. Probably even, you know, reasonably shy, but at least, you know, but. But in college, there was at least some beers that you could have, and you go, I'm not that shy." — Adam Povlitz

Adam Povlitz is the President of Anago Cleaning Systems, a national commercial cleaning franchisor with a unique three tier franchise model. Since joining the family business in 2009, he has helped scale it from $60 million to over $100 million in system wide revenue, with Vision 2028 aiming for $300 million. Adam is passionate about servant leadership, customer first innovation, and building teams that thrive.

Resources and Links

Adam Povlitz

• https://anagocleaning.com/
• LinkedIn

• Website - https://mmmacrae.com/making-changes-training-motivating/
• LinkedIn - https://www.linkedin.com/in/macraemadeleine
• Instagram - https://www.instagram.com/madeleine.macrae/
• Book – The Tenacious Pursuit of Peace: Where to Go When Success Isn’t Enough