Join host Brent Feldman with George Swetlitz, co‑founder of RightResponse AI, as they break down the hidden power of online reviews and how AI is turning reputation management from a “task” into a massive growth engine.

🔹 From George’s “central‑Europe‑post‑Berlin‑Wall” story to building a AI‑driven platform that helps 220+ audiology clinics, banks, credit unions and other multi‑location brands win customers at the bottom of the funnel.

🔹 Learn why reviews are more important than your website, how to personalize responses at scale, and the secret to keeping compliance while sounding authentic.

🔹 Get a sneak peek at the roadmap: automated AI onboarding, competitor‑analysis dashboards, and a single‑pane view of reviews, surveys, chat logs, and NPS.

💡 Takeaway: If you ignore your reviews, you’re leaving money on the table.

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🔗 Learn more about RightResponse AI: https://www.rightresponseai.com/

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Timestamps

Time Topic

00:00 Intro – Meet Brent & George

00:45 George’s career path: McKinsey → Sara Lee → Central‑Europe startup

02:56 Scaling 220+ audiology clinics – the seed for RightResponse

04:04 ChatGPT breakthrough & founding RightResponse AI

05:23 Review management: Opportunity vs. “just a task”

07:24 Reviews sit at the bottom of the funnel – why they matter

10:31 Building trust for banks & credit unions with AI‑driven reviews

12:05 Personalizing at scale: global facts + hyper‑local details

14:43 What “personalization at scale” looks like for a national bank

16:48 People read reviews more than websites – bring your brand to them

18:44 Generic AI vs. brand‑trained AI – the right voice matters

20:02 Hidden insights in short review text – sub‑topic scoring

22:33 Location‑level scorecards & actionable insights for managers

24:27 Why surveys fall short vs. real‑world reviews

26:14 Roadmap: AI onboarding, auto‑analysis, cost‑driven scaling

28:26 Competitor analysis through review sentiment – next‑level intel

31:44 Compliance + authenticity: PHI tracker & regulated‑industry use‑cases

34:35 Aggregating reviews, surveys, NPS & chat logs into one platform

38:12 One‑sentence CEO advice for reputation in the AI era

39:35 Where to learn more – RightResponse.com & sign‑up details

40:28 Outro & next episode tease

#AI #ReputationManagement #OnlineReviews #Banking #CreditUnions #RightResponseAI #MarketingStrategy #CustomerExperience #AIResponses #DigitalMarketing #GrowthHacking #MultiLocationBrands #ComplianceTech #DataInsights #Podcast