Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Scott Hartley. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Hartley or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Marketing Lessons from The Most Controversial Brand in History

49:03
 
Share
 

Manage episode 486999708 series 3601692
Content provided by Scott Hartley. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Hartley or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The single most cost-effective marketing campaign in history turned $66 million into $5.9 billion in free media exposure. While many business owners let personal feelings block them from game-changing strategies, today's guest rips open the psychology behind 47 of Trump's battle-tested marketing techniques.

Jack Turk, former head copywriter for Dan Kennedy and professional magician, breaks down how any business can use these powerful attention-grabbing tactics - regardless of political views. You'll discover:

  • Why ditching scripts and embracing authenticity builds deeper customer connections
  • How to craft simple, memorable messaging that packs an emotional punch
  • The "thick face, black heart" mindset of surgeons that's required for ruthless execution
  • Real-world examples of major brands successfully using these techniques

Whether you love or hate Trump, these proven marketing strategies are silently reshaping industries while most small businesses stay trapped in their comfort zones. Can you afford to leave these weapons in your competitor's hands?

Get Jack's special report with 7 MAGA marketing questions (and AI prompts) at OperationOvalOffice.com. Follow his mission to get his new book MAGA Marketing Secrets into Trump's hands by July 4th, 2025.

  continue reading

48 episodes

Artwork
iconShare
 
Manage episode 486999708 series 3601692
Content provided by Scott Hartley. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Hartley or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The single most cost-effective marketing campaign in history turned $66 million into $5.9 billion in free media exposure. While many business owners let personal feelings block them from game-changing strategies, today's guest rips open the psychology behind 47 of Trump's battle-tested marketing techniques.

Jack Turk, former head copywriter for Dan Kennedy and professional magician, breaks down how any business can use these powerful attention-grabbing tactics - regardless of political views. You'll discover:

  • Why ditching scripts and embracing authenticity builds deeper customer connections
  • How to craft simple, memorable messaging that packs an emotional punch
  • The "thick face, black heart" mindset of surgeons that's required for ruthless execution
  • Real-world examples of major brands successfully using these techniques

Whether you love or hate Trump, these proven marketing strategies are silently reshaping industries while most small businesses stay trapped in their comfort zones. Can you afford to leave these weapons in your competitor's hands?

Get Jack's special report with 7 MAGA marketing questions (and AI prompts) at OperationOvalOffice.com. Follow his mission to get his new book MAGA Marketing Secrets into Trump's hands by July 4th, 2025.

  continue reading

48 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play