Cristina Cordeiro is the Founder of Dream Big Children's Center, a California-based organization offering play-centered Applied Behavior Analysis (ABA) therapy for children with autism and developmental needs. Dream Big was inspired by Cristina's dual experiences as a behavior therapist and a mother seeking inclusive, joyful spaces for her own children. With over 20 years of experience in autism treatment, she has developed customized plans for hundreds of children aged 18 months to five years old. Under her leadership, Dream Big has expanded to multiple centers across Southern California, employing over 150 staff members dedicated to helping children thrive through compassionate, evidence-based care.

What if autism therapy felt more like a joyful playdate than a clinical appointment? As awareness grows around developmental care, families are seeking more than just treatment; they’re craving environments that inspire connection and celebrate each child’s potential. How can therapy models evolve to truly meet these emotional and developmental needs?

According to Cristina Cordeiro, a pioneering voice in autism care and behavioral health innovation, the key lies in reimagining ABA therapy through the lens of play. She highlights that traditional therapy often isolates children, whereas play-based models allow for social growth and emotional safety. The result is not just faster developmental progress but a genuine love for learning and engagement. Cristina shares how her centers were designed to resemble welcoming preschools rather than sterile clinics and how creating joyful, inclusive spaces in underserved communities has led to life-changing moments — like helping a child speak for the first time.

In this episode of RAW Spotlight, host Victor Huynh sits down with Cristina Cordeiro, Founder of Dream Big Children’s Center, to discuss revolutionizing autism care with a play-based ABA therapy model. Cristina shares how EOS helped her scale, why clinic environments matter, and how storytelling powers Dream Big’s marketing. She also gives advice on building personal brands and uplifting underrepresented founders.