The Human Side of Business Growth
Manage episode 482895531 series 3655301
Marketing expert David Bruno discusses how building authentic relationships creates sustainable business growth through strategic networking, community engagement, and focusing on customer needs before sales goals.
• David Bruno has hosted "Business Professionals of Harrisburg and Central PA" networking events for 9 years, growing to 7,000+ members
• Companies can spread marketing efforts too thin across platforms—focus on relationship-building first
• Viewer fatigue is real—mix business content with personal stories and community engagement
• Building company culture through team recognition and charitable activities creates deeper engagement
• Most businesses fail within 10 years, but strong relationships help companies survive economic downturns
• Cold calling and traditional marketing still work when paired with genuine customer understanding
• AI is advancing rapidly and remains underutilized in business—don't be afraid to incorporate it
• When starting a business from zero, focus on organic marketing through networking before paid opportunities
Find David Bruno on LinkedIn or email him at [email protected], or call/text him at 949-742-2422.
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Chapters
1. The Human Side of Business Growth (00:00:00)
2. [Ad] Audience Connection (00:09:13)
3. (Cont.) The Human Side of Business Growth (00:10:01)
4. [Ad] How Entrepreneurs Made It (00:29:57)
5. (Cont.) The Human Side of Business Growth (00:30:37)
91 episodes