In this insightful episode, Steve Bousquet welcomes special guest Chris Snyder, an expert in customer relationship-building and marketing, to discuss the pivotal role of fostering long-term connections with clients. Chris shares valuable lessons from his experience at Walgreens and his consulting firm, emphasizing the need for businesses to move beyond transactional interactions and focus on creating a relational ecosystem. The duo highlights actionable strategies such as joining community organizations like the Chamber of Commerce, sponsoring local events, and maintaining consistent, meaningful engagement with clients through personalized gestures, seasonal gifts, and even handwritten notes. These efforts not only enhance client retention but also foster goodwill and trust within the community.

Steve and Chris dive into the measurable impact of these relationship-building efforts, with Steve sharing real examples of how client check-ins drastically improved retention rates and overall revenue. They discuss the importance of understanding your customer's unique needs—ranging from their "love language" to their lifestyle preferences—and leveraging local partnerships to create a more personalized and impactful client experience. This episode is packed with actionable insights for anyone looking to deepen customer relationships and grow their business sustainably from the inside out. Don’t miss out on this inspiring conversation!

Chris Snyder, the founder of 360 Media + Marketing, is a speaker, author, seasoned community builder, media strategist, and marketing professional with over 15 years of experience.

Having worked with both small startups and large corporations, Chris has a proven track record of driving brand engagement and audience growth through innovative marketing techniques. His ability to create engaging relationships where brands and communities thrive is what sets him apart in the industry.

With experience across Fortune 100 companies like Walgreens, tech giants like Shopify, and niche legacy brands like Zyris, Chris brings a strategic and hands-on approach to helping businesses establish their brand presence and connect with their audiences in meaningful ways.

You can contact Chris here: [email protected]

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The Green Profit Academy Pros Podcast digs into the challenges in growing a Lawn Care and Landscape business while maximizing your profit. Christeen Era, and Steve Bousquet. are green industry experts in profit, growth, and leadership.