The Posture Plank: How Dr. Brian Kulbieda Turned One Brilliant Idea into a Movement | Conversations with a Chiropractor

In this inspiring and wildly entertaining episode of Conversations with a Chiropractor, Dr. Stephanie Wautier welcomes fellow Marquette chiropractor and inventor Dr. Brian Kulbieda, creator of the Posture Plank. What started as a daily observation in his practice became a national-scope product now helping people reclaim their spinal health—right from home.

Brian opens up about his lifelong passion for invention, the early days of chiropractic school, and how a broomstick, an elderly patient’s advice, and a late-night lightbulb moment sparked the design for a posture-correcting tool now being used across age groups and activity levels. Along the way, you'll hear stories of hockey hits, soldering smoke, business lessons, and the power of community in bringing a dream to life.

Whether you're an entrepreneur, clinician, or posture nerd, this is a story of grit, creativity, and genuine small-town brilliance.

🎧 In This Episode, Discover:

• How the Posture Plank was born from one chiropractor’s hands-on frustration

• Why early posture training is vital—and how it can still be corrected in adulthood

• The process of invention: from NMU to prototyping to production to pandemic setbacks

• Tips for marketing a product, staying true to your mission, and reaching the masses

• The future of the Posture Plank—and how it could change the way we strengthen

• Posture Plank Website: https://postureplank.com

• Posture Plank on Instagram: https://www.instagram.com/postureplank

• Follow Us on YouTube: http://www.youtube.com/@ConversationswithaChiro

• Follow Us on Facebook: https://www.facebook.com/wautierwellness

• Email for Show-Related Inquiries and Sponsorships: [email protected]

Credits: Podcast production by Brand|Sound. Start your podcast journey by emailing [email protected].

00:00 Introduction to Conversations with a Chiropractor 00:41 Meet Dr. Brian Kulbieda: The Inventor of the Posture Plank 01:11 Early Inspirations and Childhood Dreams 02:44 Journey to Becoming a Chiropractor 07:31 College Life and Personal Relationships 12:40 Starting a Chiropractic Practice 16:36 The Birth of an Invention 20:32 First Steps in Making the Idea a Reality 21:02 Collaborating with Invent at NMU 22:12 Designing the Posture Plank 24:04 Challenges and Setbacks 25:24 Innovative Solutions and New Ideas 29:21 Marketing and Distribution 34:22 Legal and Patent Considerations 36:08 Quality and Sustainability 37:08 Reaching the Masses 38:15 Final Thoughts and Recommendations