Are you constantly being ignored by key decision-makers in your sales outreach? You're not alone — but you're probably making one (or more) of these 5 costly mistakes.

In this episode, James breaks down:

✅ Why timing matters more than you think

✅ The real reason your message isn’t landing (and how to fix it)

✅ How to build credibility and stay top of mind

✅ Why poor articulation of your solution is killing your chances

✅ What making an impact really looks like (with creative examples that actually work)

Plus — hear the inspiring story of Giuseppe Paterno, Italy’s oldest graduate at 96, proving it’s never too late to go after what you want.

Whether you’re a business owner, SDR, or sales leader, this episode will give you practical, honest advice to help you stop being ignored and start booking the meetings that matter.

If this helped, don’t forget to subscribe and leave a review — it means the world and helps us keep bringing you more great content.

And if you want weekly sales insights like more negotiation tips and more, delivered straight to your inbox, go here:

https://www.jameswhite.business/newsletter-sign-up/