In the latest episode of the Creative Leaders Unplugged Podcast, we explored an inspiring concept for fostering creativity: the “brave space.” Unlike a “safe space,” which aims to protect participants, a brave space encourages individuals to bring forward their unique perspectives and unconventional ideas. This kind of environment is critical, especially for highly creative people, who often find themselves navigating a world that doesn’t fully accommodate their varied interests or unique ways of thinking.

Creativity often comes with a wiring that’s, as our guest Rachel Davis put it, a bit “neuro-spicy.” Many creative professionals resonate with having diverse hobbies, passionate interests, and, sometimes, neurodiverse characteristics like ADHD. While this wiring can feel out of place in structured, traditional environments, it can thrive in a brave space where differences are celebrated and collaboration is encouraged.

In the episode, we talk about how “making thoughts visible” plays a central role in creative work. For creatives, turning ideas into tangible forms allows them to better communicate with others and refine their concepts. This brave space environment nurtures self-acceptance and continuous curiosity, which allows these individuals to do their best work. When creative thinkers have the freedom to explore their interests without pressure to conform, the result is often powerful, transformative innovation.

The brave space is not only a mindset but a culture that creative organizations can build. It’s a reminder that fostering an atmosphere of openness, acceptance, and courage to express “weirdness” could be the secret ingredient to groundbreaking ideas.