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Content provided by The Seedcamp Podcast and Carlos Espinal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Seedcamp Podcast and Carlos Espinal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Path to Market: The art and science behind effective GTM strategies for startups and scale-ups
Manage episode 461386701 series 73827
Content provided by The Seedcamp Podcast and Carlos Espinal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Seedcamp Podcast and Carlos Espinal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
We are excited to announce the launch of our new podcast series, "Path to Market," where our Director Natasha Lytton and co-host Micah Smurthwaite, Partner at Pipeline Ventures dissect the art and science behind effective go-to-market (GTM) strategies for startups and scale-ups. The introductory episode explores essential elements of go-to-market planning, real-world examples of startups overcoming market-entry challenges, and practical advice on avoiding common pitfalls. Highlights include: - understanding the balance between art and science in sales; - the importance of a focused market entry; - the critical nature of making the right hire. What to Expect from “Path to Market” Future episodes will cover an array of topics, from defining your Ideal Customer Profile (ICP) to choosing between sales development representatives and product-led growth motions. Whether you’re embarking on your startup journey or are further along, there’s something beneficial for every stage. The podcast series will feature seasoned marketing, sales, and product experts who have worked for companies such as Stripe, Snowflake, and Deliveroo.
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303 episodes
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Manage episode 461386701 series 73827
Content provided by The Seedcamp Podcast and Carlos Espinal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Seedcamp Podcast and Carlos Espinal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
We are excited to announce the launch of our new podcast series, "Path to Market," where our Director Natasha Lytton and co-host Micah Smurthwaite, Partner at Pipeline Ventures dissect the art and science behind effective go-to-market (GTM) strategies for startups and scale-ups. The introductory episode explores essential elements of go-to-market planning, real-world examples of startups overcoming market-entry challenges, and practical advice on avoiding common pitfalls. Highlights include: - understanding the balance between art and science in sales; - the importance of a focused market entry; - the critical nature of making the right hire. What to Expect from “Path to Market” Future episodes will cover an array of topics, from defining your Ideal Customer Profile (ICP) to choosing between sales development representatives and product-led growth motions. Whether you’re embarking on your startup journey or are further along, there’s something beneficial for every stage. The podcast series will feature seasoned marketing, sales, and product experts who have worked for companies such as Stripe, Snowflake, and Deliveroo.
…
continue reading
303 episodes
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Similar to This Much I Know - The Seedcamp Podcast
Redefining AI is the 2024 New York Digital Award winning tech podcast! Discover a whole new take on Artificial Intelligence in joining host Lauren Hawker Zafer, a top voice in Artificial Intelligence on LinkedIn, for insightful chats that unravel the fascinating world of tech innovation, use case exploration and AI knowledge. Dive into candid discussions with accomplished industry experts and established academics. With each episode, you'll expand your grasp of cutting-edge technologies and ...
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…
continue reading
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…
continue reading
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…
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A weekly talk show taking a pragmatic look at the art and business of Software Development and the world of technology.
…
continue reading
Where startup founders raise millions and listeners can invest. Host Josh Muccio takes listeners behind closed-doors and into the room where deals are made. Part of the Vox Media Podcast Network.
…
continue reading
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…
continue reading
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