In this interview from the FF Salon at Sibos 2023 we speak to Liam Jeffs, Director of Sales and Marketing at Icon Solutions. He points out how Sibos is a great place to network with potential customers and existing partners and we find out there’s even a 5K run that over 300 people took part in!

Jeffs also has some interesting insights into the decreasing margins on payments for banks and how increasing costs are forcing banks to look at other options when it comes to processing payments. He also shares how crucial it is that someone in his position does their research and seeks to genuinely understand their customers challenges.